Top 11 Colleges Offering MBA In Digital Marketing In Lagos

Updated on: Apr 11, 2024

Looking to pursue an MBA in Digital Marketing in Lagos? Do you want to develop critical business skills for marketers such as analytics and digital competence? If so, then this blog can be a perfect headstart for you to learn about some of the top Mba in Digital Marketing in Lagos. The Bureau of Labor Statistics predicts a 10% increase in demand for marketing experts by 2026.

Nowadays, the scope of digital marketing is at its peak in modern times. With the advancement of new technologies, all business companies are switching from traditional modes of marketing to digital marketing. This in turn has created many new opportunities for businesses and companies to expand their business while creating tremendous employment opportunities across sectors. 

There are many reasons to pursue an MBA in Digital Marketing in Lagos. With businesses moving from traditional to online methods, MBA in Digital Marketing has gained a lot of popularity. Digital marketing is a constantly evolving industry and it can be pursued by any professional from any background. There are many job opportunities available in this field and the demand for a digital marketing professional is very high. 

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Top 11 Colleges For MBA in Digital Marketing In Lagos

After carefully researching and reading about student experiences, we believe the following 11 universities or institutions offer the best MBA in Digital Marketing in Lagos:

Digital Marketing Institute In Lagos Course Duration Course Fee Google Reviews
IIDE – The Digital School 6-11 months USD 7727.22 4.8
upGrad 24 Months $6,594.65 3.2
MSBM 6 Months N/A 4.4
European Center of Technology (ECT) 6 Months $1,014.20 5
Sprintzeal 8 Sessions $1,299 4.4
Simplilearn 11 Months $779.36 4.3
Digital Vidya 4 months $597.11 4.7
NIMS Institute 1 Year $2,158.35 N/A
Coursera N/A N/A 3.1
IIM Skills 120 hours $358.52 4.8
Amity University Online 2 years $2,398.18 3

 

1. IIDE- Indian Institute of Digital Education

IIDE-Site-Logo

IIDE’s 11-month MBA-Level Post Graduation in Digital Marketing Program is one of the most highly-rated MBA in Digital Marketing globally. 

Established in 2016, IIDE has become a leading digital marketing institute in India. Awarded as the best digital marketing institute by the World Education Congress, IIDE offers flexible digital marketing courses to people from all walks of life. 

Their program might not be recognized as a traditional MBA but the curriculum and industry-level practical training of the PG Program have much more to offer than a regular one.

Course Benefits

2 Specialisations After 7-8 months of fundamental training, students are given a choice of 2 specialisations – Creative Strategy & Performance Marketing.
13+ Live Projects Students work on 13+ live projects wherein they individually or within teams, analyse and create digital marketing strategies.
28+ Industry Tools In this course, you will master 28+ Industry Tools such as Google Ads, Moz, Mailchimp, Facebook Ads, Ahrefs, WordPress, etc
1-on-1 Mentorship Students can book a personal mentoring session with a trainer to solve their doubts & questions.

 

MBA in Digital Marketing Syllabus

SUBJECTS MODULES
Inbound Marketing Introduction to Digital Marketing
  Website Creation
  Search Marketing
Outbound Marketing Content Marketing
  Social Media Marketing & Management
  Video Marketing
Media Management & Automation Advanced Forms of Digital Marketing
  Integrated Marketing (Full Funnel Marketing)
Managerial Skills & Soft Skills Soft Skills
  Agency Skills
Compulsory Internship & Thesis Internship & Mentoring
Specializations Creative Strategy OR
  Performance Marketing
Capstone Project Thesis-like Final Practical Project

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

Course Faculty

Another USP of IIDE is that the trainers carry years of experience from the real industry. Having worked for big brands such as Asian Paints, Unilever, etc, they don’t just teach the curriculum but also their learnings. You will be personally mentored by industry experts mentioned below in this MBA in Digital Marketing – Post Graduation Programme.

Course Duration & Fees 

IIDE’s MBA-level Postgraduate Program in Digital Marketing is 11 months long and the fees are USD 7146.14. You can avail of the 0% EMI Option as well starting at USD 300.26 per month. This may seem expensive but with the average starting salary of graduates being USD 40,000 to 50,000 annually, the ROI is high. 

Note: IIDE conducts weekday as well as weekend batches for their PG in Digital Marketing program.

Scholarship Available

IIDE also offers scholarships to all admitted candidates who stand a chance to win a scholarship of up to USD 1200.87 based on merit.  

IIDE’s focus is always student-first, making a student’s entire experience fun-filled and full of practical learning. Have a look at one of their alumni’s success stories- 


Placement Assistance
:

If you pursue IIDE’s MBA-level PG Program in Digital Marketing, IIDE offers assured placements based on your performance. Have a look at IIDE alumni who work at some of the most well-known brands in the industry.

mba alumni

Contact Details

Phone No.- +91 96199 58615
Email ID- [email protected]
Website- iide.co/master-mba-digital-marketing/ 

2. upGrad

Mba In Digital Marketing In Lagos - upGrad logo

Founded in 2015, upGrad is South Asia’s largest high-tech company. It has created an immersive online learning experience for learners around the world with the help of the latest technology, pedagogy, industry partners, and world-class educators. It was started with a vision to be a trusted lifelong learning partner that drives the professional success of all members of the global workforce.

upGrad offers an MBA degree program from Australia’s top B-School Deakin Business School (DBS). This program is designed to help you become the business leader of tomorrow while advancing in your career. This program provides you with top-notch content in the form of videos, case studies, and projects from leading faculty and industry leaders.

Course Name: MBA Global

Course Type: Online learning.

Scholarship: No.

MBA in Digital Marketing Course Syllabus

  • Marketing Management – I
  • Business Communication
  • Accounting & Finance
  • Decision Sciences
  • Sales and Distribution Management
  • Operations & Supply Chain Management
  • Business Strategy
  • Strategy Formulation And Strategic Capability
  • Innovation by Design

Course Duration & Fees

The duration of this MBA program is 24 months and its total fee is $6,594.65.

Contact Details

Phone: 1800 210 2020
Email: [email protected]

3. MSBM

Mba In Digital Marketing In Lagos - MSBM logo

The Metropolitan School of Business and Management (MSBM) is well-known for offering affordable, high-quality, and internationally regulated Diploma and Executive Education courses worldwide. It is a pathway college offering Diploma degrees (Levels 3, 4, 5, 6, and 7) through OFQUAL-regulated awarding bodies leading to degrees from top UK universities.

MSBM offers an International Postgraduate Diploma in Digital Marketing (Level 7) in Nigeria that enables students to develop an advanced understanding of the concepts, approaches, and tools associated with the field of 21st-century digital marketing. This course is delivered entirely online as a pre-recorded lecture and is supported by experts in academia and practice. 

Course Name: International Postgraduate Diploma in Digital Marketing

Course Type: Online

Scholarship: No

MBA in Digital Marketing Course Syllabus 

  • Digital Marketing
  • Digital Marketing Planning
  • Marketing & Consumer Behaviour
  • Research Methodology
  • Search Engine Optimization
  • Strategic Marketing

Course Duration & Fees

The duration of this PGDM course is 6 months and the details regarding the fee structure of this course are not provided on MSBM’s website but you can contact MSBM using the contact information given below to know more about this.

Contact Details

Phone: +234 908 352 0456
Email: [email protected] 

4. European Centre of Technology (ECT)

Mba In Digital Marketing In Lagos - ECT  logo

European Technology Center (ECT) is a recognized professional organization for teaching engineering, management, finance, and computer science. It has been conducting training courses since 1975 and has extensive experience in delivering technical, managerial, financial, and computer workshops. Its professional training courses are organized in collaboration with some of the leading European and international universities. 

European Technology Center (ECT) offers an Accredited Mini MBA Course program that is designed and offered to mirror the MBA courses taught at ECT’s partner universities around the world. It is a completely flexible course, allowing participants to combine face-to-face classes taught by experts with distance learning through a bespoke online training portal. 

Course Name: Accredited Mini MBA Course Programme

Course Type: Online

Scholarship: No

MBA in Digital Marketing Course Syllabus

  • Understand the impact of the disruptive digital environment
  • Plan, implement, and develop your strategy
  • Digital marketing tools and tactics
  • Digital Marketing and Communications Exam for the Galileo Master Certificate GMC
  • The Marketing Environment
  • Plan, implement, and develop your strategy
  • Essential Marketing Strategy Exam for the Galileo Master Certificate (GMC)

Course Duration & Fees

The duration of this Mini MBA Program is 6 months and its total fee for both global online courses is $1,014.20.

Contact Details

Phone: +44 (0)131 623 1938
Email: [email protected]

5. Sprintzeal

Mba In Digital Marketing In Lagos - Sprintzeal logo

Sprintzeal is a global training provider of some of the top and in-demand courses and certifications. It offers in-person, live online, and self-paced online training in various parts of the world while ensuring quality training at the best prices in the training industry. All of its training courses are offered with the aim of helping individuals achieve their professional goals.

Sprintzeal offers Digital Marketing Masters Program in Lagos that is designed to help learners advance their digital marketing careers. This program is led by a world-class trainer with over 12 years of experience in the industry. This program focuses on providing candidates with all the latest digital knowledge and skills on various marketing tools, marketing strategies, social media techniques, and more.

Course Name: Digital Marketing Masters Program

Course Type: Online

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

  • Lesson 1 – Basics of Digital Marketing and SEO
  • Lesson 2 – Introduction to Pay Per Click(PPC)
  • Lesson 3 – Understanding Web Analytics
  • Lesson 4 – Mastering Social Media Marketing
  • Lesson 5 – Exploring Brand Management
  • Lesson 6 – Hands-on Learning with Digital Marketing Projects
  • Lesson 7 – Studying Advanced Email Marketing
  • Lesson 8 – Mastering Advanced Content Marketing
  • Lesson 9 – Mastering Advanced Mobile Marketing

Course Duration & Fees

This Digital Marketing Masters Program in Manila is 8 sessions long and its price is USD 1,299.

Contact Details

Phone: +1 833 636 636
Email: [email protected]

6. Simplilearn

Mba In Digital Marketing In Fontana - Simplilearn London logo

Simplilearn in collaboration with Purdue University offers a digital marketing boot camp program in Los Angeles. This digital marketing boot camp course in Los Angeles is designed to help students learn digital marketing from the ground up. In this course, you will learn various techniques and strategies that will help you grow in your career. You will also learn various digital marketing strategies that you can use in a business to boost engagement as well as attract customers.

Through self-paced videos, live workshops, and hands-on projects, this digital marketing boot camp program in Los Angeles will help you learn various digital marketing skills and show you how to apply them to the workplace, regardless of your role or background. With the help of this immersive digital marketing boot camp, you will be able to accelerate your career in the field of digital marketing.

Course Name: Masters In Digital Marketing

Course Type: Online

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

  • Induction Session for Purdue Digital Marketing Bootcamp
  • Introduction to Marketing
  • Search Engine Optimization (SEO)
  • Search Engine Marketing (SEM)
  • Social Media Marketing
  • Content Marketing and Email Marketing
  • Mobile Marketing
  • Web Analytics

Course Duration & Fees

The duration of this Post Graduate Program In Digital Marketing is 6 months and its total fee is $779.36.

Contact Details

Phone: 1-844-532-7688

7. Digital Vidya

Digital Vidya was founded in 2009. In 2013 they launched the full-fledged certified Digital Marketing Course. As professionals, they work with more than 16,000 brands, like Naukri, ITC, Reliance, etc. Digital Vidya has 13 years of experience in educating more than 35,000 students. They provide both online and offline courses in Digital Marketing. The name of the Digital Marketing course in Digital Vidya is Certified Digital Marketing Master (CDMM).

Course Name: Certified Digital Marketing Master

Course Type: Hybrid learning.

Scholarship: No

MBA in Digital Marketing Course Syllabus

  • Search Engine Optimization
  • Search Engine Marketing
  • Social Media Marketing
  • Email Marketing
  • Inbound Marketing
  • Web Analytics
  • E-Commerce Listing & Marketplace Listing
  • Facebook Marketing in association with Facebook
  • Content Marketing in association with LinkedIn
  • Media Buying & Planning
  • Programmatic Marketing

Course Duration & Fees

Digital Vidya provides the option of an online 4 -7 month course in Lajpat-Nagar. Fees, of course, are $597.11 +18% GST.

Contact Details

Phone: +91 80100 33033
Email Id: [email protected]
Website: https://www.digitalvidya.com/
Address: B-32, 3rd Floor, Lajpat Nagar 2, Nearest Landmark: Lajpat Nagar Metro Station, New Delhi, Delhi 110024.

8. NIMS Institute

Mba In Digital Marketing In Chandigarh - NIMS Institute logo

The National Institute of Management Solutions (NIMS) is an NGO that promotes professional training for those who have missed college qualifications to pursue a career. NIMS is dedicated to making its rich academic resources available to the public at local, national, as well as international levels.

NIMS offers an MBA in Digital Marketing which is specially designed for professionals, entrepreneurs, and job seekers. In this MBA program, NIMS offers a comprehensive overview of global management education. They also provide an intensive educational experience designed to help participants effectively cope with multiple challenges.

Course Name: MBA in Digital Marketing

Course Type: Distance Learning

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

  • Website planning and creation
  • Market analysis
  • Google AdWords
  • Merchant center
  • E-commerce marketing
  • Ad sense
  • Affiliate marketing
  • Introduction to Blockchain
  • Email marketing

Course Duration & Fees

The duration of this Online MBA course is 1 year and its total fee is $2,158.35.

Contact Details

Phone: +91-9999-747453
Email: [email protected]

9. Coursera

MBA in digital marketing in Hisar - Coursera logo

Coursera is a platform that offers a wide variety of courses. It provides online courses, certifications, and degrees in various areas in collaboration with universities and other organisations. About 150 colleges were thought to be offering more than 4,000 courses through Coursera in 2021.

Andrew Ng and Daphne Koller, professors of computer science at Stanford University, established Coursera in 2012. Both the People’s Voice Winner (Websites and Mobile Sites Education) and the Webby Winner (Websites and Mobile Sites Education) awards were given to Coursera in 2014.

Course Name: Masters In Digital Marketing

Course Type: Online

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

  • Marketing in the digital world
  • Digital Marketing Analytics
  • Digital Media

Course Duration & Fee

You can check their website for detailed information about the course duration and fee.

Contact Details

E-mail: [email protected]

10. IIM Skills

MBA in digital marketing in Hisar - IIM skills logo

IIM Skills is a globally recognised institute that focuses on enabling training in a variety of fields such as marketing, writing, finance etc. IIM Skills has been one of the greatest online ed-tech colleges in India, with a presence in 23 Asian locations. They have successfully instructed 15000+ students and business professionals worldwide through their training and workshops delivered by industry professionals.

They also provide placement assistance and help students develop a respectable résumé. Industry professionals from IIM Skills will help you become an SEO expert and support you with landing jobs, creating your own firm, or being a freelancer.

Course Name: Masters In Digital Marketing

Course Type: Part-time

Scholarships: N/A

MBA in Digital Marketing Course Syllabus

  • Digital Marketing
  • Introduction to WordPress
  • SEO (Organic Marketing)
  • SEM (Google Ads)
  • Email Marketing
  • Content Writing
  • Media buying and planning
  • Affiliate marketing
  • Video Marketing
  • Marketing Automation

Course Duration & Fees

The duration of the course is for 5 months which includes 3 months of training and 2 months of paid internship. The fee for the same is $358.52.

Contact Details

Phone Number: + (91) 99 11 839503
Email: [email protected]

11. Amity University Online

MBA in Digital Marketing in Ghana- Amity Logo

They can help you become a marketer who understands their customer’s end-to-end journeys and experiences and develop a strategic digital map that meets customers’ and the organization’s business objectives.

They ensure you the flexibility of taking exams from anywhere it’s your choice, and you can even take semester breaks. It is affordable, has great value as per tuition fee, and you can continue to work.

Course Name: Masters In Digital Marketing Management

Course Type: Part-time / Online

Scholarships: Not Available

MBA in Digital Marketing Course Syllabus

  • Managerial Economics
  • Statistics for Management
  • Professional communication
  • Accounting for Managers
  • Marketing Management
  • Legal Aspects of Business
  • Business Research Methods
  • Financial Management
  • Human Resource Management
  • Conflict Resolution and Management

Course Duration and Fees

The course duration is of 2 years. Its fee is $2,398.18

Contact Details

Phone: 18001023434, +91-88263-34455

Career Opportunities after MBA in Digital Marketing in Lagos

There are numerous career opportunities available for you after completing your Mba in Digital Marketing in Lagos. Most established businesses, startups, and entrepreneurs are in a dire need of a professional digital marketer who can help them in maximizing the digital reach of their venture. MBA career opportunities are as diverse as the potential resources for marketing on the Internet.

There has been a steady increase in MBA digital marketing jobs in India lately, especially after the COVID period. Here are some common career options available for you after completing your MBA in Digital Marketing in Lagos.

Digital Marketing Role Average Annual Salary in Lagos (USD)
Digital Marketing Manager
$50,000 – $70,000
Social Media Manager
$35,000 – $50,000
SEO Manager
$40,000 – $60,000
Brand Manager
$45,000 – $65,000
Data Analysts
$40,000 – $55,000
Paid Media Analysts
$45,000 – $60,000
Growth Manager
$50,000 – $70,000
Content Strategist
$35,000 – $50,000
Performance Marketer
$40,000 – $60,000
Influencer Marketer
$30,000 – $45,000

To learn more about career opportunities after MBA, check out our blog dedicated to this very topic.

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How to apply for an MBA in Digital Marketing in Lagos?

Here is the application process to apply for an MBA in Digital Marketing in Lagos:

  • Go to your chosen university’s website to apply for the MBA in Digital Marketing.
  • Click the Admissions tab and select Apply Now in order to go to the application form page.
  • Fill out this form with your personal information and educational background.
  • Pay the required fee for the application and submit your application.
  • Once you have submitted your application their team will call you within a week or two.
  • After reviewing your application, you will be asked to take the entrance exam if you have not done so already.
  • Some universities also conduct group discussions and individual interviews after the entrance examination.
  • Only after completing all rounds, applicants will be admitted to the respective universities and will receive an offer letter from them.

FAQ – Frequently Asked Questions

Q. Which is the best MBA in Digital Marketing in Lagos?

As mentioned earlier, IIDE’s MBA-level Postgraduate Program in Digital Marketing is one of the best MBA in Digital Marketing in Lagos. This program may not be recognized as a traditional MBA, but its curriculum along with its industry-level hands-on training offers much more than a typical MBA.

Q. Is digital marketing a good career choice?

Yes, digital marketing can be a great career choice if you have the right skills and passion for the world of social media and digital platforms.

Q. What is the scope of digital marketing?

Digital marketing is a high-demand field where professionals with sufficient knowledge can easily find a job on any service platform.

Q. What jobs can you do with an MBA in Digital Marketing?

There are several jobs and opportunities for MBA Digital Marketing graduates such as analytics manager, copywriter, SEO executive, social media specialist, SEM executive, e-commerce manager, CRM, and email marketing manager.

Q. Is digital marketing a good career in India?

Yes, digital marketing can be a great career choice for you as the demand for qualified digital marketers is continuously growing in India. So, if you are looking to pursue a career in digital marketing in India, now is the perfect time for you to start.

Q. Is digital marketing a high-paying job?

Ans: A career in digital marketing pays well. A digital marketer at the executive level typically earns between $2,997.53 and $5,995.07.

Conclusion 

That’s it, folks! We hope you enjoyed reading our blog on the Mba in Digital Marketing in Lagos and found it to be helpful in starting your journey in the field of digital marketing.

The future of marketing is digital and MBA in Digital Marketing is a step in the right direction for anyone aspiring to reach the top positions in this ever-growing field. The demand for digital marketing experts and professionals has increased tremendously in recent years and will continue in the future as well. Digital Marketing is not confined to just digital companies, it is also used in healthcare, education, financial services, beauty services, fitness, and the entertainment industry as well. So if you are planning to do MBA in Digital Marketing after your graduation, you are bringing life to your career.

If you are someone interested in mastering any specific field of digital marketing, then you should definitely opt for IIDE’s IIDE’s short-term certificate courses. These courses are specially curated to help you master digital marketing skills in your desired digital marketing field from the comfort of your home.

Still confused? Talk to our academic counselor at [email protected] or +91 9619958615 for a FREE counseling session where you can clear all your doubts regarding digital marketing.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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