Our Blog
Read on to gain latest insights on Digital Marketing, e-commerce trends and everything else that accompanies it in the ‘Digital Gamut’.
Choosing The Right Social Media Platforms For Your Online Business
To generate brand awareness or increase brand loyalty, use Facebook and Instagram. To improve customer service or add knowledge on a trending topic, use Twitter. To connect with professionals, use LinkedIn and/or Twitter. To connect with the aspirational and creative...
Can We Be Social and Private at the Same Time? | Inside The Facebook Scandal
Over the past 2 weeks, a Facebook story has unfolded that has blanketed the entire world with questions about data vulnerability, data breach, and data privacy… once again. Yep, data leaks and breaches have been commonplace for quite a while now. Also Read: Everything...
Why You Should Download The WhatsApp Business App
The Ultimate Guide to Using WhatsApp Business Early this year, popular messaging app WhatsApp rolled out its long-awaited business version of the app, fittingly named WhatsApp Business. The beta version of the app was being used by exclusive testers such as...
How To Select #Hashtags For Instagram
Marketing on Instagram? Here’s how to play the #hashtag game! Millions of people post billions of pictures on Instagram every day and hope to stand out from the crowd. While most of them yearn for more followers, a lot of them are not willing to do the hard work –...
#TwoIsBetterThanOne
Companies that you love and look up to are often products of more than one mastermind. This is because entrepreneurs operating solely may not be as capable, as visionary and as intuitive as two entrepreneurs working and growing a business together. Here are four...
How Memes Can Destroy Brands
Memes have become the daily dosage of unapologetic humour that gives us some solace in the everyday mundanity of life. They are the buffering phases, the only ones that we appreciate, in between all the things in life - studying for and giving exams, getting a job,...
How Digital Media Has Changed The Way We Celebrate Valentine’s Day
Ah! The day of love. One of the very few days when people from all around the world come together - to celebrate love in all ways, forms, and shapes. Do you remember a time in your life when you didn’t receive a single message or a call on your phone to wish you a...
Top 10 Tips On How To Stay Secure While Using The Internet
Surfing the web easily takes up about 45% of our everyday lives. We have multiple social media accounts; receive numerous e-mails every day from known and unknown sources; visit several websites on a day-to-day basis to quench our thirst for knowledge and creativity;...
Why 2018 Is Going to Be A Big Year In Digital Marketing
Why 2018 Is Going to Be A Big Year In Digital Marketing ‘The future is digital’ – words we have unanimously heard since donkey’s years, right? But, really, look how far we’ve come since at least a decade! Technological developments are happening left,...