From Beginners to Advance
#1 Email Marketing Course with Certification
Transform clicks into customers with our in-depth Email Marketing course. Master the strategies and techniques to craft impactful campaigns and drive conversions effectively.
4,779 students | 4.8
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2-Month
Duration
1-on-1
Mentoring Sessions
Lifetime Access
to Masterclasses
100%
Online
₹24,000 ₹19,999
Course Fees + Taxes
Why IIDE Will Transform Your Career
At IIDE, we provide transformative learning experiences through courses crafted by industry experts and academic leaders. Our email marketing course offers in-depth knowledge and practical skills to elevate your career in digital marketing.
Redefine Your Career Path
See how our students have turned this course into a powerful launchpad, propelling their careers and becoming thriving professionals in the digital space.
What does this course have to offer?
After completing this Online Email Marketing Course, you will be able to:
Boost Your Campaigns With Our Email Marketing Course
Tools Covered
Throughout the Email Marketing Course, students will gain hands-on experience with a variety of industry-standard tools that enhance their skills and productivity.
Email Marketing Course Syllabus
Maximise your ROI and build a strong customer base with our self-paced email marketing course. Gain essential skills to drive leads, achieve website goals, and enhance user experience for greater engagement.
Month Duration
TOOLS COVERED
Email Marketing
2 lectures • 2.03hr- The Different Types of Emails
- How to Write Catchy Subject Lines
- Designing Emails
- Avoiding Spam and Unsubscribes
- Drip Marketing
- How to Automate Your Emails
- Exploring Email Marketing Tools
- A/B Testing
- Creating a Database
📄 2. Email Marketing Strategies, Tools and Techniques 24:14
Lead Generation and Nurturing
3 lectures • 2.04hr- Difference Between Lead Generation and Lead Nurturing
- Optimising Web Assets for Lead Generation and Nurturing
- Creating an Effective Email Nurturing Campaign
- Email Marketing for Lead Nurturing using MailChimp
- Lead Nurturing: SMS Marketing
- WhatsApp Marketing and Its Benefits
📄 2. Email Marketing for Lead Nurturing 24:14
📄 3. Other Marketing Channels for Lead Nurturing 25:02
Customer Relationship Management
4 lectures • 2.27hr- Marketing and Sales CRM
- How CRM Helps Different Teams
- CRM in Customer Service and Relations
- Setting up Freshworks
- Creating a CRM strategy/li>
- Relationship Between Lead Scores, Lead Stages, and Lead Quality
- Quantitative and Qualitative Research
- Brand and Influencer Sentiment, and Audience
- Brand Goals and Budgets, and Best Practices
- Influencer Assessment Tools and Management Platforms
- HypeAuditor, Followerwonk, IndiBlogger, and ChtrBox
- Marketing CRM Software
- Email Marketing Automation
- AI Integration With CRM
- CRM in Sales Operations
- Sales Strategies in CRM
- Sales Pipeline
- Data Mining in CRM
- OLAP (Online Analytical Processing)
- Click Stream Analysis
- CRM Pipeline Analysis Report
📄 2. Marketing and Sales CRM 43:04
📄 3. Metrics and Tools for Influencer Research 17:55
📄 4. CRM Analytics 07:43
Conversion Rate Optimisation
3 lectures • 1.06hr- What is Conversion Rate Optimisation?
- The AIDA Model
- Choosing the Right Stage
- Strategies to Optimise
- How to Get Your First 20 Customers
- Action: Google Ads, Social Media Remarketing, Email Marketing, Chatbots, Pop-ups, Telecalling, WhatsApp Automation
- Creating a 3-Step CRO Plan
- Impact On Marketing Budget
- CRO for Low Traffic Websites
📄 2. Getting Started with Conversion Rate Optimisation 27:14
📄 3. Conversion Rate Optimisation Strategies 09:02
Transform Your Strategy With Our Email Marketing Course
Meet Your Instructor
Testimonials
Elevate Your Skills With Our Email Marketing Course
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Frequently Asked Questions
Absolutely! Email marketing boasts one of the highest ROI in digital marketing, with a return of $42 for every $1 spent in 2023. To tap into this high-demand field, explore our email marketing course with certification, designed to equip you with the skills for a rewarding career in this thriving industry.
The best way to learn this skill is to enrol in an email marketing certification course. Our programme is considered to be the best email marketing course because it is taught by industry experts and features an extensive syllabus.
Enroll in our top-rated email marketing certification course to master comprehensive strategies. Benefit from one-on-one mentorship and join our exclusive WhatsApp community for support, making this course the best choice for advancing your email marketing skills.
Email marketing is essential for small business owners, freelancers, and sales professionals. Our email marketing certification course offers a comprehensive syllabus and expert guidance, teaching you to generate leads, engage customers, and promote your brand effectively.
An email marketing specialist in digital marketing crafts targeted emails, nurtures leads, and builds email lists to boost brand awareness and create a strong market presence.
An expert email marketer designs diverse campaigns, optimises layouts, proofs key messages, manages email lists, secures databases, follows up on emails, and analyses campaign results. They also develop innovative digital marketing strategies to enhance engagement and effectiveness.
An effective email marketing campaign hinges on five key elements: Tease, Target, Teach, Test, and Track. These steps ensure your strategy captivates, reaches the right audience, educates effectively, and continuously improves based on performance metrics.
Email marketing helps generate new leads, drive sales by encouraging clicks to your site, and build brand awareness.
Email marketing services like MailerLite, HubSpot, ConvertKit, and Moosend help you connect with your audience effectively across digital platforms.
Building an email list is crucial for your business. Utilise social media platforms like Instagram, Twitter, and Facebook with CTAs like contests and quizzes. This strategy helps gather user information from interactions with your posts and stories, creating a targeted and effective email list.
Email marketing keeps your customers informed about your latest products and services through automated campaigns, seamlessly integrating updates into your marketing strategy.
Email marketing enhances SEO by driving website traffic, improving on-site engagement, refining your content strategy, and increasing social media shares.
Email marketing effectively sells to customers, boosts referrals, and re-engages inactive clients. It's an affordable, easy-to-use tool with a high ROI, making it a powerful strategy for maximising your marketing efforts.
Email marketing remains effective for maintaining regular customer contact, encouraging repeat visits, and attracting new clients. It’s a powerful tool for both customer retention and acquisition, keeping your audience engaged with your website.
According to onlyinfluencers.com, 51% of marketers in India still view email as a highly effective and enduring tool for their campaigns.
Marketing campaigns from Tory Burch, ModCloth, and RunKeeper stand out with their brilliant execution, vibrant colours, and exceptional design.
To captivate your audience effective email marketing is essential. Here, you want to craft your content to grab attention and deliver key messages clearly, ensuring you engage and retain your readers.
Email marketing tools like MailChimp, Drip, and MailerLite streamline automated emails, campaign customisation, reporting, and integration with other platforms. These features help you efficiently manage and optimise your email marketing efforts.
Email marketing laws often require permission to send promotional materials. Implied permission covers existing business relationships, such as current customers or active community members. Express permission involves direct consent, like signing up for your mailing list. Always follow applicable laws and guidelines.
IIDE’s email marketing course is the best because it offers a beginner-friendly curriculum, real-world case studies, and hands-on projects led by industry experts. With personalised mentorship and placement support, our course equips you with the skills and confidence to excel in email marketing and kickstart your career.
IIDE’s Online Email Marketing course offers four self-paced modules, covering email marketing and customer base building. Enjoy recorded video lectures at your convenience and access a dedicated network channel for tool demonstrations and doubt resolution.
For optimal viewing of our online Email Marketing course, use a laptop with an i3 processor or higher. We recommend avoiding mobile phones or tablets to prevent technical issues and ensure a smooth learning experience.
You will have 60 days of access to the lectures. You can learn Content Writing and revisit the tips showcased within our email marketing course for beginners as many times as you want during this period.
As a busy professional, finding time for our email marketing course can be tough. That's why we offer 5-minute online lectures you can watch anytime. Just dedicate 30-45 minutes a day to master the material and earn your email specialist certification, even while travelling.
No, there are no prerequisites for enrolling in our email marketing certification course. All you need to do is select the course you want, pay the fees and start your journey towards digital marketing greatness.
When choosing an online email marketing course, opt for one with a comprehensive syllabus taught by industry experts. Our email marketing certification course offers in-depth knowledge and exclusive access to a WhatsApp community of marketers, ensuring you get exceptional value and support throughout your learning journey.
Absolutely! You will receive an email marketing certification after completing our email marketing course online.
You will be awarded an email marketing certificate at the end of the course.
To receive the certificate for our email marketing course, you must:
- Complete watching all the video lectures
- Secure 60% or more in the Final Assessment quizzes
The certificate from our Online Email Marketing course is valid forever and serves as a valuable addition to your resume. It showcases your expertise and commitment to nailing your interview and getting a job.
After completing the online Email Marketing course, you will be able to secure jobs in areas like Customer Relationship Management, e-commerce and Conversion Rate Optimisation.
Absolutely! The skills from the email marketing course online will enhance your current job by improving your email strategies, lead generation, and customer relationship management skills effectively.
IIDE’s AI-based mock interview, tailored to the Email Marketing Course, simulates real-world scenarios. Receive valuable feedback and insights to refine your skills and excel in your next marketing interview, ensuring you present your best self.
IIDE follows a strict no refunds, no cancellations and no transfers policy. A refund will be given only if IIDE is unable to offer you the service. Due to unforeseen circumstances, the Institute reserves the right to postpone or reschedule any batch. What’s more, the fees paid for the email marketing certification course cannot be transferred to another module or student/person.
Our programme, which is one of the best email marketing courses out there, can be bought as a bundle of three connected courses. The cost for this bundle is ₹ 20,000/-.
While we do not have a free email marketing course, our email marketing course with a certificate is guaranteed to enhance your skills and take your career to the next level. Here, you can expect to learn everything from the fundamentals of email marketing to Customer Relationship Management, and more.