#1 Online Social Media Marketing Course with Certification
Self-paced Video Lectures + Live Online Sessions
Learn how to create targeted Organic & Paid Social Media Marketing Campaigns to boost brand awareness, acquire quality leads and get repeat sales with this online social media marketing course.
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11,872 students | 4.8
Approved by
11,872 students | 4.8
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29 Hours
Total Duration
1-on-1
Mentoring Sessions
30 Days
Access to Lectures
Total Duration
29 Hours
Mentoring Sessions
1-on-1
Access to Lectures
30 Days
Course Details
- 18+ Hours of Live Class
- 11+ Hours of Video Lectures
- Attend lectures via any Device
- Access to Video Lectures for 30 days
- Practice Tests & Assignments
- Dedicated Q&A Support & Help
Enroll Before
Live Lecture Dates
Weekday Timings (IST):
07:00 PM - 09:00 PM
Duration
29 Hours
Weekend Timings (IST):
Tools You’ll Master
Industry Recognized Certification from IIDE
By the end of this extensive online Social Media Marketing course, you will know the technical aspects of how to run and create social media marketing campaigns, both organically and paid. IIDE’s certificate serves as a testament to the knowledge and skills you have gained.
5x your Sales with IIDE’s online social media marketing course
Our Trainers
SMM Course Trainer
(For Video Lectures)
Karan Shah 
- Harvard University alumni
- TEDx speaker
- Founder, IIDE
- Contributor to Education Times, Hindustan Times, Entrepreneur India, The Free Press Journal, and many more
Karan Shah is a tech enthusiast, a public speaker, and the founder of the Indian Institute of Digital Education (IIDE). For the last 8 years, his teaching efforts have impacted thousands of lives by managing to train 25,000+ students and corporations online and offline making him the ideal person to learn Facebook Advertising from.
SMM Course Trainer
(For LIVE Lectures)
Sean Andrade
- Digital Marketing Trainer, IIDE
- Content Marketing Specialist
- Visiting faculty at various colleges and universities
Sean with his expertise in Social Media Marketing, Content Marketing, Copywriting, Video Marketing, Canva has trained at several institutes such as Chitkara College, Pillai College, NK College and KES College.
SMM Course Trainer
(For LIVE Lectures)
Kainaz Mistry
- Course Manager & Trainer, IIDE
Kainaz Mistry has been a part of the Education Sector and Digital Marketing space for over 3 years now. Along with being a Digital Marketing Mentor, she has been a visiting faculty at UPG and NMIMS University.
Social Media Marketing Course Syllabus
This Online Social Media Marketing Course syllabus includes social media tips from the experts and gradually progresses towards advanced topics including Facebook Remarketing and Facebook Sales Funnel.
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World of Social Media
- What is social media and why is it popular?
- Leading social media apps and what makes them popular
- Social media rules and regulations
- Measurement of performance in social media
- Algorithms of various social media platforms
- Difference between organic and paid social media marketing
Introduction to Facebook, Twitter, Instagram, Pinterest, LinkedIn and Snapchat
- Difference between a page and account
- Setting up a social media page and best practices
- Types of content trending on each platform
- How to choose the right hashtags for your content
Introduction to Facebook Ads and Instagram Marketing
- Detailed walkthrough of Facebook Ads Manager
- Learn how Facebook & Instagram use your data
- Understand how to run a Facebook campaign
Building a Quality Customer Base Online from Scratch
- How to target your existing customer database
- Target customers who will interact with your ads
Audience Targeting Options – Demographics, Interests, and Behaviour
- Learn to target customers basis age, gender & more
- Learn how broad & narrow audiences are different
Facebook and Instagram Ad Placement and Budgeting Options
- Learn how to place Instagram & Facebook Ads
- Budget correctly to achieve 3x return Ad spend
Various types of Ad Formats on Facebook and Instagram
- Learn about Facebook image ads, video ads, & more
- Make your first Facebook and Instagram ads
Importance of Landing Pages and Remarketing
- Know the essentials of a Landing page
- Find how to reach previous buyers with ads
Deeper Understanding of Facebook and Instagram Ads
- Learn about Sales Funnel, lead forms, & more
- Learn how to analyze Facebook Ads’ performance
Setting up Ads on Twitter and LinkedIn
- Leveraging Twitter Ads with various formats
- Learn to generate quality leads through LinkedIn Ads
Hours Of Live Learning
HOURS OF VIDEO LEARNING
Our Learners Work At
Become an Expert in Social Media Marketing
Learning Methodology
1Start with Video Lectures:
2Attend Live Online Sessions:
3Book a Mentor:
Batch Details
| Duration | 29 Hours |
| Days | |
| Weekday Timings (IST) | |
| Weekend Timings (IST) | |
IIDE Student Reviews
“The most important asset of this online social media marketing course are the Instructors - Energy and Enthu - I loved the delivery style. The content is just relevant for your purpose and does not waste your time with any information just for the heck of it. They actually take you through every micro-detail on social media campaign creation. Will be back for more...Bang for your buck !!!”
“I really like the explanations in this social media marketing course and I will watch it a second time to take notes. Glad that they are explaining how to run and create social media campaigns. I had gone over other online social media marketing courses on Youtube and other places to learn facebook advertising, but these teachers really explained and answered ALL my questions. :)”
“The most important asset of this online social media marketing course are the Instructors - Energy and Enthu - I loved the delivery style. The content is just relevant for your purpose and does not waste your time with any information just for the heck of it. They actually take you through every micro-detail on social media campaign creation. Will be back for more...Bang for your buck !!!”
Janya Makhija
“I really like the explanations in this social media marketing course and I will watch it a second time to take notes. Glad that they are explaining how to run and create social media campaigns. I had gone over other online social media marketing courses on Youtube and other places to learn facebook advertising, but these teachers really explained and answered ALL my questions. :)”
Marcos Cruz
Fees:
:
What's Included
Features/Benefits
- 18+ Hours of Live Class
- 11+ Hours of Video Lectures
- Attend lectures via any Device
- Access to Video Lectures for 30 days
- Practice Tests & Assignments
- Dedicated Q&A Support & Help
Frequently Asked Questions
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How does this online Social Media Marketing course work?
Our online Social Media Marketing course includes a combination of high-quality video lectures and trainer-led live sessions. The video lectures are self-paced to ensure you can watch them at your own convenience. The live sessions are reserved for demonstrating tools and doubt-solving.
What devices can I watch the lectures on?
What are the timings for the online Social Media Marketing course?
How much time do I have to complete the online Social Media Marketing course?
I am a working professional. What if I don't get the time to watch the videos of the online Social Media Marketing course?
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I am not comfortable watching the video lectures. I want a live session for everything.
Our video lectures are shot in HD quality, are bite-sized and include top-notch animation to simplify complicated concepts. This ensures that you are hooked to the screen. Additionally, the Social Media Marketing course is taught by a subject-matter expert to ensure that everything you learn is accurate and relevant.
We recommend you to get started with our Free Digital Marketing Masterclass before you sign up for the Social Media Marketing course to get a fair idea of our video and content quality. If you still feel you would enjoy learning only via live sessions, you can opt for our Post Graduate Program in Digital Marketing.
Is there a way I can test my learning?
You will get access to practice tests and quizzes with multiple choice questions. In addition to this, there will be an assignment that’ll require you to implement your learnings of the Social Media Marketing course. This will help you to test your knowledge.
Do I have access to this online social media marketing course for lifetime?
How can I get my doubts solved?
I have more doubts/follow-up questions. What can I do?
I couldn’t watch the video lectures. Can I just attend the live session?
How much hands-on training will I get?
How many live sessions will be there for the Social Media Marketing course?
Are the live sessions only for addressing doubts? Will the trainer also re-explain any particular module if multiple students have not understood them?
What certification will I get in this online social media marketing course?
What is the criteria to get the Certificate of Completion?
To get the Certificate, you have to match the following criteria:
- Complete watching all the video lectures;
- Secure 60% or more in the Final Assessment quizzes; and
- Submit your Final Project.
Will I get lifetime access to the video recorded lectures and live sessions?
No, there is no lifetime access available for any lectures. As a part of the curriculum, you only get a 30-day of access to the entire course.