In 2023, digital marketers are working behind the scenes to improve internet and social media experiences. As the number of internet users will reach almost a billion in India, demand for digital marketing experts is expected to rise. If you want to start a high-paying career in digital marketing, check out our list of the 11 best digital marketing courses in 2023 with placements and other course details.
Before moving further with the list, let’s understand how to choose the best digital marketing course for yourself first.
Quick Recap
Don’t have the time to read the entire blog? Here’s the synopsis!
Keeping in mind various factors such as duration, fees, placement assistance, top recruiters, and course highlights, the 3 best digital marketing courses are:
- IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
- Simplilearn – Extensive curriculum along with e-notes and multiple certifications.
- Digital Vidya – Live training with internship opportunities post-completion.
Now, let’s continue with the blog and understand how to choose the best digital marketing course from the list given below.
How to Choose the Best Digital Marketing Course according to your Needs?
The future digital marketing trends predict that it will rapidly become of the highest-paid skills in the world. With so many digital marketing institutes offering top-notch training, it is difficult for students and marketing aspirants to choose the right course. We’ve put down the list of right questions and criteria you should look at before choosing the best digital marketing course for you.
Firstly, ask yourself these questions –
- Why am I learning digital marketing?
- Am I learning digital marketing to upskill or to make a career in this field?
- Do I want to learn a complete digital marketing course or specialize in a single module?
Once you are clear about your needs and what you expect to learn from a course, you can read about the best digital marketing courses from the list given below.
FYI, if you don’t know what digital marketing is at all, I recommend you to watch a 45-minute free masterclass on digital marketing basics to get well-versed with the concepts.
List of 11 Best Digital Marketing Courses in 2023
Here’s a table to briefly tell you about the 11 best digital marketing courses in 2023 globally along with their duration, fees, and whether they offer placements or not.
| BEST DIGITAL MARKETING COURSES | DURATION | FEES | PLACEMENT ASSISTANCE |
|---|---|---|---|
| IIDE – The Digital School | 4 – 6 months | INR 1,15,000 – 1,60,00 (+ Taxes) | Yes |
| Simplilearn | 5 months | INR 99746 + GST | Yes |
| Digital Vidya | 4-7 months | INR 49,900 (+18% GST) | Yes |
| IIM Skills | 5 months | INR 34,900 +18% GST |
No |
| Udemy | 68.5 hours (Online Videos Only) |
INR 3,499 | No |
| Reliable Soft | 60 days | $780 | No |
| Upgrad | 32-50 weeks | INR 1,09,045 | Yes |
| Coursera | 6 months (Online Videos Only) |
Free | No |
| Knowledge Hut | 16 hours | INR 29,700 | No |
| Great Learning | 6 months | INR 125,000 + GST | No |
| National School of Internet Marketing | 30 days to 12 months | N/A | No |
1. IIDE – The Digital School
Recognized as India’s premier institute for digital marketing, IIDE excels when it comes to industry-relevant training. The comprehensive curriculum also includes technical digital marketing education that aligns with corporate expectations.
IIDE offers a comprehensive Online Digital Marketing Courses with industry-recognized certification and placement assistance. Students will learn from high-quality self-paced video courses curated and led by top industry professionals & experts.
- Mode of Study: IIDE’s digital marketing courses are flexible which means that you can choose to enroll online as well as offline mode. The online digital marketing courses will be conducted using a hybrid format.
- Duration: The duration of the online digital marketing course is 4-5 months which comes down to approximately 12 hours per week.
- Fees: The fee for the course is INR 1,15,000with a 0% EMI option available.
IIDE offers 100% placement assistance to their students. The candidates go through a series of placement workshops that train them in cracking the interview and also offer resume correction services for free.
More than 250 leading brands and agencies such as Kinnetc, Schbang, Publicis Groupe, Madison World, Nykaa, Times of India, etc are IIDE’s hiring partners making a student’s placement process smoother and easier.
Other Courses Offered:
IIDE offers a range of digital marketing courses that cater to students, freshers as well as marketing professionals. As one of the best digital marketing institutes in India, here’s a list of their courses:
- MBA-level Post Graduation in Digital Marketing (11 months)
- 13+ Short-Term Digital Marketing (3-12 hours)
2. Simplilearn
Simplilearn is one of the renowned institutes providing digital marketing courses. They aim to bridge the skill gap that exists in the digital marketing industry by offering hands-on training programs and certifications.
Their Professional Certificate in Digital Marketing covers various digital marketing subjects such as SEO, Content Marketing, Web Analytics, Social Media Marketing, and PPC their syllabus helps you understand the basics of digital marketing.
- Mode of Study: Simplilearn’s Digital Marketing Course is conducted online with the help of case studies and a Final Project.
- Duration: The duration of the digital marketing course is 6 months.
- Fees: The fee for the digital marketing course is INR 1,17,700 + Incld. Taxes and you can pay the fees in installments with no cost EMI.
Other Courses Offered:
- Digital Marketing Job Guarantee Program (6 Months)
- Digital Marketing Specialist (11 Months)
3. Digital Vidya
In 2009, Digital Vidya was founded with the aim of providing social media training around the world, later they started their full-fledged digital marketing courses in 2013.
Apart from training students they also guide corporate professionals in digital marketing and other IT courses. They are partnered with leading companies that help them provide updated curricula and train their students to face the digital marketing industry.
- Mode of Study: This course will be conducted online with live instructor-led training.
- Duration: In this course, you get the option to compare it in 4 or 7 months. You can check out the course schedule by visiting their website.
- Fees: The fee for the certified digital marketing course is INR 49,900 (+18% GST)
Other Courses Offered:
- Digital Marketing Leadership Program (4 months)
- Executive Program in Digital Marketing (10 months)
4. IIM Skills
IIM Skills is one of the best online Ed-Tech institutes in India and is present in 23 cities in Asia. It offers various professional courses covering both fundamental and advanced concepts and provides 180 hours of comprehensive digital marketing training by skilled trainers and professionals.
IIM Skills has trained over 25000 aspirants and over 1000 batches. They also offer placement support and assist students to create a credible resume.
- Mode of Study: The Master Digital Marketing Course is an online course with 60+ Hours of Live Online Training, 120+ hours of assignments, Industry case studies
- Duration: The duration of the course is 5 Months which includes a 2-month internship.
- Fees: The fee of the Master digital marketing course is INR 34,900 + 18% GST.
Other Courses Offered:
They don’t have any other digital marketing courses but they do have short-term courses in certain digital marketing subjects.
- Content Writing Course (1 Month + 3 Months Internship)
- Advanced SEO Course (4 Weeks Course)
5. Udemy
Udemy is a huge open online route issuer, and it’s getting to know revel in arranging coursework into a sequence of modules and instructions that could consist of videos, textual content notes, and evaluation tests. Udemy’s video participant has practical capabilities like closed captioning and note-taking functions.
Through Udemy’s Course, you will learn how to find your target market and successfully persuade them to become your customers and purchase your goods.
- Mode of Study: This is a fully online course
- Duration: The duration of this Mega Digital Marketing Course is 68.5 hours.
- Fees: The fee for this course is INR 3, 499.
Other Courses Offered:
- Ultimate Digital Marketing Courses- 11 in 1 (40 hours)
- VIP Digital Marketing Master Course (65 hours)
6. Reliablesoft
ReliableSoft Technologies is a Global Enterprise Solutions Company having an understanding of presenting Billing & CRM answers to Digital Pay-TV Operators throughout India and has undertaken numerous main tasks globally.
With the help of Reliable Soft’s digital marketing training, you will learn the ins and outs of the industry and be given step-by-step instructions on how to boost your traffic and sales in as little as 60 days. Their syllabus focuses on teaching students all about Facebook Ads, Keyword Research, SEO, Google Analytics, and many other digital marketing techniques.
- Mode of Study: This course will be conducted online.
- Duration: The duration of the course is 60 days
- Fees: This digital marketing course bundle will cost USD 780 ~ INR 62,052
Other Courses Offered: N/A
7. UpGrad
Online higher education company UpGrad offers degrees and certificates in digital marketing and other fields such as IT, accounting, and management from top universities all over the world. Their Advanced Certificate in Digital Marketing and Communication in association with MICA is one of the most critically acclaimed ones.
The syllabus is comprehensive with a combination of basics and 4 specializations such as branding and communications, marketing analytics, social media & content marketing, and marketing communications- PR.
- Mode of Study– The entire program is conducted online along with live sessions and recorded lectures.
- Duration– Depending upon your choice of specialization, you can complete this course in 32-50 weeks.
- Fees– The fee for this course by Upgrad also depends upon the number of specializations you choose. The minimum fee with 1 specialization is INR 1,09,045.
Other Courses Offered:
- Advanced Certificate in Brand Communication Management (5 months)
8. Coursera
Coursera is one of the leading digital learning platforms that offer a digital marketing course curated by Google. It’ll help you train according to corporate standards in digital marketing as well as eCommerce.
In order to get the Professional Certificate, you have to complete 7 short courses including fundamentals, lead generation, email marketing, marketing analytics, and customer loyalty amongst the rest.
If you don’t wish to enroll for all 7 courses, you can view a single course and earn a shareable certificate.
- Mode Of Study– This course is taught completely online via video-recorded lectures.
- Duration– You can easily complete this course within 6 months.
- Fees– This course is offered for free by Coursera.
Other Courses Offered:
- Meta Social Media Marketing (3-6 months)
- Google Ads for Beginners (less than 2 hours)
9. Knowledge Hut
If you are interested in learning digital marketing and have no prior experience, Knowledge Hut’s Digital Marketing Training is a good option for you. It involves complete training in marketing techniques, analyzing audiences, marketing strategy, social media marketing, and brand promotion.
In this course, you are coached by digital marketing experts through case studies and activities. You can also access their learning support in the form of webinars, e-books, tutorials, and interview questions as well.
- Mode of Study– Knowledge Hut offers a hybrid mode of study with live lectures and classroom sessions.
- Duration– Along with 16 hours of live lectures, you can complete this course in 30 hours or more.
- Fees– The fee for this course by Knowledge Hut is INR 29,700 excluding taxes.
Other Courses Offered:
- Content Marketing Course (8 hours+)
- Display Advertising (8 hours+)
10. Great Learning
Great Learning in association with Great Lakes Executive Learning offers this postgraduate program in Strategic Digital Marketing. Considered one of the most upskilling and best digital marketing courses, their USP lies in personalized mentoring and guidance.
The curriculum includes varied modules starting from fundamentals, digital footprint, and performance marketing to campaign management. The eligibility criteria to apply for this course is a minimum bachelor’s degree which means that undergraduates cannot enroll for this course.
- Mode of Study– The entire course is taught online through live sessions as well.
- Duration– It is a 6 months course including career assistance.
- Fees– The fees for this course in INR 125,000+ GST and installment options are available.
Other Courses Offered:
- Executive PG Program in Management (12 months)
- Online Post Graduate Diploma in Management ( 24 months)
11. National School of Internet Marketing (NSIM)
The National School of Internet Marketing is considered one of the best institutes to get trained in all aspects of digital marketing. In NSIM’s digital marketing course, you can learn about Search Engine Optimisation, Social Media Marketing, Video Marketing, Personal Branding, ORM practices, Graphic Designing, and much more.
NSIM offers various batches for the same course so that small businesses or entrepreneurs who are busy during the week can apply for the weekend batches. They also offer free job assistance and prepare you for the corporate world through mock interviews.
- Mode of Study– NSIM offers both online and offline training options.
- Duration– You can complete the course in 30 days to 12 months depending upon the batch and certifications you choose.
- Fees– The fees for this particular digital marketing course are not available. Please contact the institute to know the same.
Other Courses Offered:
As per their website, they offer this digital marketing course but for more information, you can contact the institute.
Career Opportunities after Digital Marketing Course
According to a digital marketing report, the Indian digital marketing industry is expected to reach USD 24 billion by the end of 2028 which means it is expected to grow 6 times than it was in 2022.
This clearly shows that the industry is going to grow massively and also projects a year-on-year growth in digital marketing jobs.
Hence, if you have read the list of the best digital marketing institutes and are still hesitant about whether it is a good career for you, I suggest that you read about the various career opportunities/ career roles along with their average salaries in 2023.
Also, we have added a little bit about the scope of that particular job role so that you can visualize your future.
| Digital Marketing Careers | Average Salary (INR) | Future Trends |
|---|---|---|
| Digital Marketing Manager | 7.2 lakhs | Will become one of the highest paying jobs with teams growing under them. |
| Search Engine Optimizer | 4 lakhs | Continuous learning with Google updating its algorithm & engines such as Bing & Yandex growing. |
| Social Media Marketer | 4.82 lakhs | Will shift to creating more user-generated and interactive content across multiple social media platforms |
| Content Marketer | 5.46 lakhs | Content that tells more in less words & works in harmony with AI-generated content will dominate the future |
| Email Marketer | 4.3 lakhs | Being the cheapest way to reach customers, email marketing will become more automated |
| SEO Specialists for Voice Assistants | 4 lakhs | Voice search will become a more popular way to search hence will be a close competition for typical SEO |
| Video Producers | 6 lakhs | Visuals will gain more traction than text making video production one of the highest-paying jobs in the future |
| Automation Expert | 4.8 lakhs | From emails to google workspace, automation is going to replace a lot of manual resources that are being used today |
| Paid Media Specialist | 4.5 lakhs | Paid media will become competitive as advertising becomes easier hence a very tricky and logical profession |
| Web Developer | 3 lakhs | A profession that will never go out of style or demand as long as internet survives |
FAQs – Frequently Asked Questions
Q. Which is the best digital marketing course?
Ans: As we have already mentioned in the listicle above that IIDE’s Online Digital Marketing Course is the best course for those interested in pursuing a career in digital marketing. In addition, to live online lectures, IIDE offers 1-on-1 mentoring sessions to help students gain a deeper understanding of digital marketing.
Q. Is Digital Marketing a good career?
Ans: Yes, Digital Marketing is a good career. Digital Marketing is one of the fastest-growing industries in today’s world. Digital marketing’s rise in demand has led to a rise in job opportunities as well. The digital industry offers high-paying jobs for those who specialize in certain digital skills.
Q. What will be the salary of a Digital Marketer?
Ans: The average salary of a digital marketer is around INR 3-5 lac per year in India. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.
Q. What are the eligibility criteria for a digital marketing course?
Ans: The eligibility depends on the institute and course you select. The general eligibility criteria for a digital marketing course is that candidates must be 16 or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.
Q. Is the digital marketing course difficult?
Ans: IIDE’s digital marketing course is not difficult. With the help of industry experts, live lectures, 1-1 mentoring, and doubt-clearing sessions, IIDE makes it easier for students to understand every aspect of digital marketing while also helping them master digital skills.
To Conclude,
With this extensive list of the best digital marketing courses in India with placements, I am sure that making the choice will be easier for you.
If you wish to learn specific digital marketing skills and create a niche in it, do check out IIDE’s short-term certification courses in digital marketing!
If you have any doubts, you can reach out to us at [email protected] to avail a free counseling session.
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