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Are you from Houston, and finding it difficult to choose the best digital marketing courses in Houston in 2024?
Don’t worry, we are here to help you. We have come up with the list of Best Digital Marketing Courses in Houston, with all the necessary course details such as syllabus, duration, fees, placement, etc.
What is digital marketing? The rapidly evolving marketing industry has significantly changed online consumer behavior. In recent years, the scope of digital marketing has increased exponentially as consumers and businesses use online channels. Digital marketing has therefore grown to be one of the most potent tools brands have to reach their target audiences.
The global advertising industry is expected to reach $ 602.25 billion this year.
Amidst the COVID-19 pandemic, businesses are more reliant than ever on digital marketing. Because every consumer is active on various digital platforms, only traditional marketing methods are not enough to reach out to them. For businesses to thrive in the market, they now need to up their marketing campaigns and develop a digital strategy to communicate with their audiences. Day-by-day organizations are becoming more aware of the importance of digital marketing.
Now, let us take a look at the digital marketing jobs available in Houston and the neighboring areas.
(Source: Indeed.com)
Impressive, right? These numbers are just going to increase in the coming future. So, if you are considering starting your career in digital marketing, then there is no better time than now.
IIDE also offers an exclusive MBA-level PG program in digital marketing for learners.
A quick tip: If you are new to digital marketing, and don’t know what skills you should specialize in, then do read our blog on digital marketing skills to gain insight into the same.
Now, let’s continue with the blog and understand the types of digital marketing courses in Houston.
Types of Digital Marketing Courses in Houston
Offline Courses:
If you’re looking to delve deep into the world of digital marketing and acquire expertise, an offline program is the ideal choice. These programs, usually in the form of a Master’s or PG, offer an extensive curriculum that emphasizes advanced strategies, managerial skills, and hands-on training.
If you are young, energetic, and eager to invest in your career, consider pursuing an intensive PG in digital marketing. Opting for a post-graduate program opens up possibilities for higher-paying positions and leadership roles in the industry, providing a solid foundation for your career.
Recommended for: Fresh graduates and newcomers to the field.
Online Courses:
Digital Marketing Online courses in Houston provide a comprehensive exploration of digital marketing, all from the comfort of your own home. They cover a wide range of topics, giving learners a deeper understanding of the field.
If you have time constraints due to your job, business, or college commitments, online courses are highly recommended. These courses often span a few months, offering flexibility and an immersive learning experience.
Key Factors to Consider When Choosing a Digital Marketing Course
To choose the best digital marketing courses in Houston for you, it’s essential to have answers to the following questions:
- Does the course have module-specific professors with experience? And if so, which brands have they worked for?
- Are there any networking opportunities with them?
- What modules are covered in the course? Is the syllabus AI integrated?
- Are case studies included in the curriculum to equip you with analytical skills?
- Does the institute provide 1-on-1 mentoring?
- Do they offer offline classes?
- Are there any mandatory internships for practical learning?
- Does the institute offer placement assistance?
You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.
Kartik Mittal
Digital Marketing Trainer
Updated on: Dec 31, 2024
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List of Top 5 Digital Marketing Courses in Houston
Here’s an overview of the top 5 digital marketing courses in Houston, their duration, and the Google reviews.
| Institute | Course Duration | Google Reviews |
|---|---|---|
| IIDE – The Digital School | 6-11 months | 4.8 (1,147 reviews) |
| Northwestern – Kellogg | 2 Months | 4.7 ( 126 reviews) |
| Noble Desktop | 78 Hours | 5 (59 reviews) |
| ExcelR | – | 4.6 94.354 reviews) |
| Simplilearn | 6 Months | 4.6 (3, 400 reviews) |
1. IIDE – The Digital School
IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.
Courses Offered
IIDE offers the following online courses in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Course Benefits Matrix | ACDM | PCDMS |
|---|---|---|
| Duration | 4 months | 6 months |
| Certifications Offered | âś… | âś… |
| Ai Integrated Syllabus | âś… | âś… |
| Placement Assistance | âś… | âś… |
| 1-on-1 Mentoring | âś… | âś… |
| Module Specific Professors | âś… | âś… |
| Case Studies & Projects | ❌ | ✅ |
| Leadership & Agency Skills | ❌ | ✅ |
| Project Management & Conflict Resolution | ❌ | ✅ |
Other Courses Offered by IIDE
- Post Graduation in Digital Marketing
Preferred by: Fresh Graduates
This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course | Foundation â—Ź Brand Truth: Marketing Fundamentals â—Ź Customer Journey: AIDA Funnel â—Ź Presentation Skills â—Ź Introduction to Agencies & Departments |
| Advance & Professional Course | Search Marketing â—Ź Website Basics â—Ź Search Engine Optimisation â—Ź Google Ads â—Ź E-Commerce â—Ź Corporate Soft Skills â—Ź Reporting & Excel Training |
| Advance & Professional Course | Social Marketing â—Ź Social Media Organic â—Ź Brand Reputation Management â—Ź Social Media Paid â—Ź Influencer Marketing â—Ź Resume & LinkedIn Profile Building |
| Advance & Professional Course | Growth & Analytics â—Ź Lead Generation & Nurturing â—Ź Google Analytics â—Ź Capstone Project â—Ź Interview Preparation â—Ź Mock Interviews |
| Exclusively in Professional Course | Planning & Strategy â—Ź Media Planning â—Ź Conversion Rate Optimization â—Ź Customer Relationship Management â—Ź Blogging, AdSense & Affiliate Marketing â—Ź Freelancing Economics & Overview â—Ź Portfolio & Personal Brand Building |
| Exclusively in Professional Course | Agency Skills â—Ź Art of Pitching â—Ź Client Servicing â—Ź Campaign Planning â—Ź Project Management â—Ź Harvard Multimedia Case Study â—Ź Leadership & Conflict Resolution Skills â—Ź Masterclass: Economics of Digital Marketing |
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
Here’s what students have to say about IIDE:
Course Reviews
IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.
Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.
Contact Details
Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/
2. Northwestern – Kellogg School of Management
Northwestern Kellogg was established in 1908 providing courses in management, marketing, and digital sciences. They have 7 campuses worldwide and their digital marketing courses in Houston provide students get an overview of the digital marketing field, allow them to discover their unique niche, and enable them to develop the skills that hiring managers are seeking.
Course Syllabus
- A Framework for Marketing in a Digital World
- Understand Customers and Generating Insights
- Customer Segmentation and Behavioral Marketing
- The Customer Journey and Content Strategy
- Brand Storytelling in a Digital World
- Accelerating Marketing Execution through Agile Marketing
- Marketing Attribution, Testing, and Experimentation
- Marketing Automation and Artificial Intelligence in Marketing
Course Highlights
- Go beyond traditional marketing practices and understand the digital world your customers inhabit.
- Align your marketing efforts with today’s digital-savvy customers through a clearer comprehension of digital-centric customer behaviors.
- Discover how to evolve your marketing by incorporating data, analytics, and optimization techniques for improved decision-making.
- Learn from other companies using new marketing technologies to inform their marketing and gain organizational efficiencies.
| Course Benefits Matrix | Northwestern- Kellog Institute of Management |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | âś… |
| Module Specific Professors | ❌ |
| Offline course | âś… |
| Mandatory Internships | ❌ |
Course Placement
They help students with placement assistance. Contact the institute for more details.
Course Duration and Fees
The duration of the online course is 2 months which converts to 4 – 6 hours per week and the fee for the course is USD 2,600.
Course Reviews
The Institute got a 4.7-star rating with over 126 Google reviews.
Culture
Course Details
Phone: +1 847-467-7020
Address: 2211 Campus Dr, Evanston, IL 60208, United States
3. Noble Desktop
Noble Desktop founded in 1990, is one of the key design and coding schools in New York City. Their digital marketing courses in Houston introduced by Noble Desktop are hands-on the course one should go for if they want to pursue digital marketing. This marketing course helps students who want to launch their marketing careers, professionals growing their businesses, and marketers who want to broaden their horizons by providing the key tools and skills needed to succeed in marketing across various social media platforms and teaching them how to ace search and analytics
Course Syllabus
- Digital Marketing Strategies Bootcamp
- SEO Bootcamp
- Google Ads Bootcamp
- Google Analytics Bootcamp
- Instagram Marketing
- Facebook Marketing
- LinkedIn Marketing
- Social Media Video Marketing: YouTube & TikTok
- Social Media Content Marketing: Blogs & Twitter
Course Highlights
- 78 hours of hands-on instruction
- Live, project-based training from experts
- Retake for free within 1 year
- Verified digital certificate of completion
- Licensed by NYS Department of Education
- Flexible payment plans
| Course Benefits Matrix | Noble Desktop |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | âś… |
| Module Specific Professors | ❌ |
| Offline course | âś… |
| Mandatory Internships | ❌ |
Course Placement
They help students with placement assistance. Contact the institute for more details.
Course Duration and Fees
The duration of the course is 78 hours for online and live sessions. The fee for the digital marketing course is USD 4,525.
Course Reviews
The Institute got a 5-star rating with over 59 Google reviews.
Culture
Contact Details
Phone: (212) 226-4149
Email: [email protected]
Address: 185 Madison Ave 3rd fl, New York, NY 10016, USA
4. ExcelR
ExcelR is one of the well-known institutes globally. They offer an extensive range of digital marketing courses in Houston with a focus on the current Digital Marketing industry trends.
The institute has trained over 9,000 students. Their digital marketing course covers all aspects of Digital Marketing and also focuses on the practical use of tools, studying cases, and resume-building that can help their students stand out.
Course Syllabus
- World Of Marketing
- Digital Marketing Intro
- Planning a Digital Marketing Campaign
- Masterclass On Content Writing
- Graphic Designing
- Keyword Research
- Website Building – Part 1
- Website Building – Part 2
- Introduction To SEO
- SEO Content Writing
- Advanced SEO
- Social Media
- Fundamentals Of YouTube Pages And Best Practices
- YouTube Analytics
- Affiliate Marketing
Course Highlights
- Work on 35+ Tools in Real-Time
- 6 Google Ads Certifications
- Google Analytics Certification
- Facebook Blueprint Certification
- Industry-Recognized ExcelR Certificate
- Lifetime Access to Self-Paced Learning
- Assistance with Resume Building and LinkedIn Profile Optimization
- Placement Assistance
| Course Benefits Matrix | ExcelR |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | âś… |
| Module Specific Professors | ❌ |
| Offline course | âś… |
| Mandatory Internships | ❌ |
Course Placement
They help students with placement assistance. Contact the institute for more details.
Course Duration and Fees
ExcelR is #4 on our list of top digital marketing courses in Houston. The course duration and fees are not available. To learn more about the duration and fee structure of the course, please contact the institute using the contact details given below.
Course Reviews
The Institute got a 4.6-star rating with over 4,354 Google reviews.
Culture
Contact Details
Phone: 1800-212-212
5. Simplilearn
Founded in 2009, Simplilearn is a renowned platform for Digital Training Skills. It focuses on helping people to acquire the skills that they need to thrive in the Digital Economy. They provide training in fields like Cyber Security, Cloud Computing, Project Management, Digital Marketing, and Data Science. Headquartered in San Francisco, CA they have helped many professionals and companies get trained and upskill.
Their practical and applied approach has resulted in learners reporting career benefits including promotions and new jobs after completing the training.
Course Syllabus
- Mastering SEO, Content Marketing, PPC, and Digital Analytics
- Mastering Social Media, Mobile Marketing, and Digital Strategy
- Advanced Web Analytics
- Advanced Search Engine Optimization (SEO)
- Advanced Pay Per Click (PPC) Program
- Advanced Social Media (With Facebook Blueprint Voucher)
- Digital Marketing Capstone
Course Highlights
- Certifications
- Co-created with Facebook
- 45+ Projects and Case studies
- Career mentoring
- Resume assistance
- Job assistance
| Course Benefits Matrix | Simplilearn |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | âś… |
| Module Specific Professors | ❌ |
| Offline course | ❌ |
| Mandatory Internships | ❌ |
Course Placement
They help students with placement assistance. Contact the institute for more details.
Course Duration and Fees
The course takes 6 months to complete. The program fees are approximately USD 800.06.
Course Reviews
The Institute got a 4.6-star rating with over 3,400 Google reviews.
Culture
Contact the institute for student activity information.
Contact Details
Phone: +1-844-532-7688
Address: 201 Spear Street, Suite 1100, San Francisco, CA 94105 United States
Now that we’ve covered the best digital marketing courses in Houston, let’s take a look at some frequently asked questions
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Additional points to consider
It’s crucial to choose the right digital marketing courses in Houston that align with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting digital marketing courses in Houston.
Finding the Right Learning Mode
Consider whether you prefer on-campus learning or are open to online digital marketing courses in Houston. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.
Balancing Time Commitments
Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.
Ensuring Credibility
Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.
Learning from Industry Experts
The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.
Get in touch with the Alumni
Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.
For example: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page
Here’s an example 👇
You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course.
By carefully considering these factors and using tools like LinkedIn to connect with the alumni, you can get a better idea of which course aligns with your career goals
As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the digital marketing courses in Houston that best fit your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses in Houston.
Wishing you all the best for your future and happy learning!
FAQs – Frequently Asked Questions
Q1. Which is the best institute for digital marketing courses in Houston?
The best place to learn digital marketing is the Indian Institute of Digital Education. They offer an advanced online advanced digital marketing course digital marketing course & an MBA in Digital Marketing.
Q2. What is the fee for digital marketing courses in Houston?
The fees for digital marketing courses in Houston on average range between USD 200 to USD 7000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 1500 + Taxes.
IIDE’s Online Digital Marketing Certification Course will cost USD 971 + Taxes for enthusiasts of digital domains.
Q3. What is the eligibility for applying for digital marketing?
The eligibility criteria to enroll in digital marketing courses in Houston vary from institute to institute. The school completion certificate is one of the criteria to enroll in digital marketing courses in Houston.
Q4. Is Digital Marketing a good career?
Yes, Digital Marketing is a good career. The digital marketing industry has been growing rapidly in the modern world. Job opportunities in digital marketing have increased as well due to the increase in demand. If you specialize in certain digital skills, you will be able to land a high-paying job in the industry.
Q5. What will be the salary of a Digital Marketer?
The average salary of a digital marketer is around $61,145 per year in the USA. However, the salary of a particular job is largely determined by factors such as the company you work for, your expertise in the field, and your experience in the industry.
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Digital Marketing Trainer
Kartik is a certified digital marketer and an experienced marketing trainer with a strong passion for imparting knowledge in the field of digital marketing. As a marketing leader, he brings expertise in SEO (Search Engine Optimization), ASO (App Store Optimization), Website Development & much more. His curiosity and commitment to staying updated with industry trends have made him a dedicated digital marketing educator.
Kartik's dedication to teaching has led him to train over 35,000 students globally. His students range from engineers, MBA graduates, start-up entrepreneurs, marketing managers, and even those new to the world of digital marketing. His sessions have reached learners across India, Canada, Dubai, the USA, and other parts of the globe.Â
Kartik is committed to helping students and professionals alike understand the complexities of digital marketing, empowering them to advance their careers and businesses in this dynamic industry. His deep knowledge and practical approach have earned him a reputation as top 1% digital marketing trainer.