5 Best Digital Marketing Courses in Philadelphia To Boost Your Digital Skills

Updated on: Mar 20, 2022

If you’re looking for digital marketing courses in Philadelphia, then you’re in the right place! In this blog, we’ve listed the top 5 digital marketing courses in Philadelphia including course details such as curriculum, duration, fees, and placements to master your digital marketing skills.

The usage of digital platforms by businesses to market their products has increased exponentially, especially since the start of the global pandemic. Companies have been turning from traditional marketing methods towards digital marketing and curating impactful strategies to attract a wider audience. Have a look at the number of digital marketing jobs available in Philadelphia.

job statistic - philadelphia

Source: indeed.com 

The number is skyrocketing! A career in the digital field has immense opportunities available for you.

If you are someone who has recently graduated and wants to pursue a postgraduate degree in digital marketing, check out this 11-month MBA – Level Post Graduation in Digital Marketing program and earn a degree from the comfort of your home.

Quick Read

Don’t have the time to read the entire blog? Here’s the synopsis! 

Keeping in mind various factors such as duration, fees, placement assistance, top recruiters and course highlights, the top 3 digital marketing courses in Philadelphia are:

  • IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
  • Drexel University LeBow College– One of the elite 20 percent of business schools to be accredited by AACSB International.
  • The Community College of Philadelphia– A public, open-admission institution that provides both academic resources as well as support services to help students achieve their academic goals.

Now, let’s continue with the blog and understand the top 5 digital marketing courses in Philadelphia with placements in detail.

Digital Marketing 101
 
 

List of Top 5 Digital Marketing Courses in Philadelphia

Here’s an overview of the top 5 digital marketing courses in Philadelphia, their duration, and their fee structure.

INSTITUTES Duration Fees
IIDE – The Digital School 4 – 6  Months USD 1,500 – 2,000
Drexel University LeBow College 4 to 6 Weeks USD 2700
The Community College of Philadelphia Self-paced USD 549
Noble Desktop 78 Hours USD 3,295
American Graphic Institute 6 Weeks

 

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses in India. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.

Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Digital Marketing Courses - Indian & World Education Congress Awards

Digital Marketing Courses - Indian & World Education Congress Awards

Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.

A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.

Learning Methodology

Step 1: Start with Video Lectures

Step 2: Attend Live Online Sessions

Step 3: Book A Mentor

Step 4: In-Class Presentations

Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

 

Courses Offered

IIDE offers the following online certifications in digital marketing:

Here’s a brief comparison of both the online courses:

Criteria ACDM PCDMS
Duration 4 Months 6 Months
Live Projects & Assignments 4 7
Certifications Offered Yes Yes
Placement Assistance Yes Yes
Interpersonal & Corporate Skills Yes Yes
Agency & Leadership Skills No Yes
Project Management No Yes
No Yes
No Yes

 

CTA 7
Digital Marketing Courses - IIDE Course Curriculum

 

Syllabus

Courses Modules Covered
Advance &
Professional Course
Foundation
● Brand Truth: Marketing Fundamentals
● Customer Journey: AIDA Funnel
● Presentation Skills
● Introduction to Agencies & Departments
Advance &
Professional Course
Search Marketing
● Website Basics
● Search Engine Optimisation
● Google Ads
● E-Commerce
● Corporate Soft Skills
● Reporting & Excel Training
Advance &
Professional Course
Social Marketing
● Social Media Organic
● Brand Reputation Management
● Social Media Paid
● Influencer Marketing
● Resume & LinkedIn Profile Building
Advance &
Professional Course
Growth & Analytics
● Lead Generation & Nurturing
● Google Analytics
● Capstone Project
● Interview Preparation
● Mock Interviews
Exclusively in
Professional Course
Planning & Strategy
● Media Planning
● Conversion Rate Optimization
● Customer Relationship Management
● Blogging, AdSense & Affiliate Marketing
● Freelancing Economics & Overview
● Portfolio & Personal Brand Building
Exclusively in
Professional Course
Agency Skills
● Art of Pitching
● Client Servicing
● Campaign Planning
● Project Management
● Harvard Multimedia Case Study
● Leadership & Conflict Resolution Skills
● Masterclass: Economics of Digital Marketing

 

Digital Marketing Courses - IIDE Course Curriculum
Digital Marketing Courses - IIDE Course Curriculum

 

Course Faculty

PCDMS Trainers

 

Marketing Tools You’ll Master

A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.

Some of the marketing tools IIDE learners will master are:

digitl marketing tools

 

AI Tools You’ll Master

With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.

IIDE AI Digital Marketing Tools

 

Placement Assistance

IIDE offers assured placement support to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.

Some of the brands where IIDE alumni have worked at are:

IIDE Placements

 

Here’s what students have to say about IIDE:

 

Course Duration and Fees

Here’s a table showing the duration and fees of the online digital marketing courses:

2
Digital Marketing Courses - IIDE Scholarships

 

Contact Details

Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/

2. Drexel University LeBow College

digital marketing courses in PHILADELPHIA - Le bow college logo

The Bennett S. LeBow College of Business is among the elite 20 percent of business schools to be accredited by AACSB International – The Association to Advance Collegiate Schools of Business. Drexel is a comprehensive global research university and one of America’s 15 largest private universities.

Drexel LeBow’s Digital Marketing Certificate is designed to help students develop and deploy successful digital marketing strategies. This comprehensive and cost-effective program in digital marketing equips students with the latest knowledge, trends, and skills within this space. 

Course Syllabus

  • Modern-Day Branding & Marketing Theory
  • Content Marketing & Automation
  • Social Media Strategy 
  • Search Engine Optimization (SEO) 
  • Digital Paid Media (Search, Display, Social)
  • Digital Analytics

Course Duration & Fees

 Drexel University LeBow College is #2 on our list of digital marketing courses in Philadelphia. The duration of the course is 4-6 weeks and the fee is USD 2700.

Course Highlights

  • Brand messaging and Unique Selling Propositions (USPs)
  • Inbound marketing methodology and content marketing strategies
  • Search engine optimization (SEO) and search engine marketing (SEM)
  • Utilizing social media
  • Fundamentals and core components of Paid Digital Media
  • Visualizing and analyzing marketing data

Contact Details

Address: Drexel University’s LeBow College of Business | 3141 Chestnut Street, Philadelphia, PA 19104

Email: [email protected]

Learn From Asia’s #1
Digital Marketing Institute

AI-Based Curriculum

Dive in to the future with the latest AI tools

Placement at top brands and agencies

& more...
Watch Free MasterclassWatch Free Masterclass
IIDE Student

3. The Community College of Philadelphia

digital marketing courses in PHILADELPHIA - Community college logo

The Community College of Philadelphia is a public, open-admission institution that provides both academic resources and support services to help students achieve their academic goals. As the largest public institution of higher education in Philadelphia, the College has served more than 685,000 of the city’s residents since 1965.

The content in this certificate aligns with the Online Marketing Certified Associate (OMCA) credential, which is offered by OMCP. the course will enable students to learn and master the key digital skills and the latest technologies.

Course Syllabus

  • Social media marketing
  • Content marketing
  • Marketing automation
  • Search engine optimization
  • Web analytics
  • Pay per click
  • Conversion rate optimization
  • Mobile Marketing
  • Digital marketing strategy

Course Duration & Fees

The Community College of Philadelphia is #3 on our list of digital marketing courses in Philadelphia. The duration of the digital marketing certification course is self-paced and the fee is USD 549.

Course Highlights

  • Expert faculty
  • Recognized certification
  • Learn about strategic issues, marketing methods and tactics, industry terminology, and best practices

Contact Details

Address: 1700 Spring Garden Street, Philadelphia, PA 19130     

Email: 215-751-8000

4. Noble Desktop

digital marketing courses in PHILADELPHIA - Noble desktop logo

The digital marketing courses designed by Noble Desktop are well-designed by the top digital marketing experts who do have a proven record of increasing online sales and conversions for many businesses operating in New York and across the world. 

Check out their complete digital marketing program details below.

Course Syllabus

  • Digital Marketing Strategies
  • SEO
  • Google Ads
  • Google Analytics
  • Instagram Marketing
  • Facebook and Linkedin Marketing
  • Video Marketing (YouTube)
  • Content Marketing (Blogs and Twitter)

Course Highlights

  • 78 hours of hands-on instruction
  • Live, project-based training from experts
  • Retake for free within 1 year
  • Verified digital certificate of completion
  • Licensed by NYS Department of Education
  • Flexible payment plans

Course Duration and Fees

Noble Desktop is #4 on our list of digital marketing courses in Philadelphia. The duration of the digital marketing course is 78 hours and costs 3,295 USD.

Contact Details

Phone Number: +1-212-226-4149

Email ID: [email protected]

5. American Graphic Institute

digital marketing courses in PHILADELPHIA - AGI logo

American Graphic Institute is one of the well-known institutions offering a wide range of certificate programs in Design, Digital Marketing, UX & Video Editing, and more.

The digital marketing course offered by them is a hands-on program that teaches digital marketing principles along with practical skills using modern digital marketing tools. Students conclude their work with a project that showcases skills gained in the program and gain assistance in creating a compelling portfolio.

Course Syllabus

  • Google Analytics 
  • Digital Marketing Strategy
  • HTML Email
  • Responsive HTML Email Course
  • HTML Course – Introduction
  • WordPress Training Course – Introduction
  • InDesign Class – Introduction
  • InDesign Class – Intermediate
  • Photoshop Class – Introduction
  • Photoshop Class – Intermediate
  • Digital Marketing Project
  • Digital Marketing Portfolio

Course Duration & Fees

American Graphics Institute is #5 on our list of digital marketing courses in Philadelphia. The duration of the digital marketing course is 6 weeks. To learn about their fees, kindly contact the institute using the contact information given below.

Course Highlights

  • Hands-on work experience
  • Students receive individualized attention and work collaboratively with their instructors
  • Hybrid modes of studying – classroom and online

Contact Details

Phone: (781) 376-6044

These were the top 5 digital marketing courses in Philadelphia for you to choose from to ascend your digital skills. Let’s look at some of the commonly asked questions.

 
 
Digital Marketing 101

FAQs – Frequently Asked Questions

Q. Which is the best place to study Digital Marketing?

The best place to learn digital marketing is the Indian Institute of Digital Education. They offer an online advanced digital marketing course & an MBA-Level Post Graduation Program in Digital Marketing. 

IIDE was awarded as “India’s Best Digital Learning Institute” by the Indian Education Congress and Awards 2020 and by the World Education Congress Awards 2021. The institute is also going global and raising the bar of imparting education all over.

Q. What do digital marketers do every day?

Digital marketers are often responsible for creating day-to-day campaign content which involves writing, editing, as well as producing original content to convey a clear message to the target audience. They also create content for social media, emails, podcast episodes, as well as advertisements.

Q. What is the Fee for Digital Marketing Courses in Philadelphia?

The digital marketing course fees in Philadelphia on average range between USD 200 to USD 7000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971  + Taxes. 

Q. What is the qualification for digital marketing?

No specific qualification is required to learn digital marketing. One can learn digital marketing anytime one wants to upskill themselves. Although, a basic qualification of Class 12 passing for certification courses and a graduation degree for postgraduate courses is required. 

Q. Is digital marketing a good career?

Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialize in this skill-driven industry.

To Conclude

These were the top 5 digital marketing courses in Philadelphia. As we look for new skills to develop and sharpen our knowledge in today’s world, learning about Digital Marketing becomes a prerequisite. 

Are you someone who’s looking to ascend your skills from the comfort of your home? Check out IIDE’s short-term certification courses in digital marketing.

We hope the blog has helped gain insight and choose the most suitable institute for you. Let us know in the comments section below.

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Post-Graduation in Digital Marketing & Strategy

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Post-Graduation in Digital Marketing & Strategy

Post-Graduation Programme

11 Months

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Advanced Online Digital Marketing Course

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Advanced Online Digital Marketing Course

Certification Programme

4-6 Months

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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