Top 5 Digital Marketing Courses in Chicago – 2024

Updated on: Mar 26, 2024

Are you looking for the best digital marketing courses in Chicago? Well, then you’ve come to the right place! We have gathered all the information of the top 5 digital marketing courses in Chicago which would satisfy your curiosity about the topic.

But first, let’s understand what Digital Marketing is and what is the importance of digital marketing in today’s world.

Digital Marketing is a way of representing your brand globally through online platforms. 

Today’s world is marching towards Digitalization in every field. In this fast pacing world, door-to-door or manual marketing is simply a waste of time. Digital Marketing is a way of using the internet and showcasing the best of everything globally. Nowadays, everyone is aware of the benefits of digital marketing

Most of the people in this world are on social media platforms. So, to reach potential customers, it’s necessary to represent your brand on such platforms. Some necessary and adequate skills are required to skillfully display the best potential of your brand/company. And to master those skills the knowledge of digital marketing is a must.

But before moving on to the list, let’s have a look at digital marketing jobs currently available in Chicago

digital marketing courses in chicago - job statistics

(Source: Indeed.com)

Key Factors to Consider When Choosing a Digital Marketing Course 

To choose the right digital marketing courses in Chicago for you, it’s essential to have answers to the following questions:

  • Does the course have module-specific professors with experience? And if so, which brands have they worked for?
  • Are there any networking opportunities with them? 
  • What modules are covered in the course? Is the syllabus AI integrated?
  • Are case studies included in the curriculum to equip you with analytical skills?
  • Does the institute provide 1-on-1 mentoring?
  • Do they offer offline classes?
  • Are there any mandatory internships for practical learning?
  • Does the institute offer placement assistance?

You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.

Now that you have all the information handy, let’s dive deeper into the list of the top digital marketing courses in Chicago.

List of Top 5 Digital Marketing Courses in Chicago

Here’s an overview of the top 5 digital marketing courses in Chicago and their course benefits at a glance. All 5 institutes provide Doubt-solving opportunities to students along with placement assistance. Other important aspects are listed below:

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses in India. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.

Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Digital Marketing Courses - Indian & World Education Congress Awards

Digital Marketing Courses - Indian & World Education Congress Awards

Courses Offered

IIDE offers the following online courses in digital marketing:

Here’s a brief comparison of both the online courses:

Course Benefits Matrix ACDM PCDMS
Duration 4 months 6 months
Certifications Offered
Ai Integrated Syllabus
Placement Assistance
1-on-1 Mentoring
Module Specific Professors
Leadership & Agency Skills
Project Management & Conflict Resolution

 

Other Courses Offered by IIDE

This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

 Syllabus

Courses Modules Covered
Advance &
Professional Course
Foundation
● Brand Truth: Marketing Fundamentals
● Customer Journey: AIDA Funnel
● Presentation Skills
● Introduction to Agencies & Departments
Advance &
Professional Course
Search Marketing
● Website Basics
● Search Engine Optimisation
● Google Ads
● E-Commerce
● Corporate Soft Skills
● Reporting & Excel Training
Advance &
Professional Course
Social Marketing
● Social Media Organic
● Brand Reputation Management
● Social Media Paid
● Influencer Marketing
● Resume & LinkedIn Profile Building
Advance &
Professional Course
Growth & Analytics
● Lead Generation & Nurturing
● Google Analytics
● Capstone Project
● Interview Preparation
● Mock Interviews
Exclusively in
Professional Course
Planning & Strategy
● Media Planning
● Conversion Rate Optimization
● Customer Relationship Management
● Blogging, AdSense & Affiliate Marketing
● Freelancing Economics & Overview
● Portfolio & Personal Brand Building
Exclusively in
Professional Course
Agency Skills
● Art of Pitching
● Client Servicing
● Campaign Planning
● Project Management
● Harvard Multimedia Case Study
● Leadership & Conflict Resolution Skills
● Masterclass: Economics of Digital Marketing

 

Digital Marketing Courses - IIDE Course Curriculum
Digital Marketing Courses - IIDE Course Curriculum

 

Marketing Tools You’ll Master

A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.

Some of the marketing tools IIDE learners will master are:

ai tools taught at IIDE

 

Here’s what students have to say about IIDE:

 

Course Reviews

IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.

Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.


Digital Marketing Courses - IIDE Scholarships

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

 

2. General Assembly 

digital marketing courses in chicago -general assembly

Since 2011, General Assembly has transformed a colossal number of careers through pioneering, experiential education in today’s most in-demand skills. General Assembly’s various courses include all the basic pillars of innovation to give individuals and teams several opportunities for growth and development of their careers.

This course also provides Digital Marketing training where one gets to equip themselves with the latest skills. You also get to tap into an extensive professional network which gets you access to a whole new set of opportunities along with the opportunity to set your schedule as per your times flexibly.

Course Syllabus

  • Objective-First Marketing 
  • Customer Insights
  • Social Media
  • Paid Search
  • SEO and Content Strategy
  • Google Analytics
  • Measurement
  • Testing
  • Email Marketing

Course Duration and Fees

The duration of the course is 10-weeks and the fee for the course is USD 3,950.

Course Highlights

  • Real-World Portfolio Projects
  • Individualized Instructor Support
  • Global Network of 70K+ Alumni
  • Get a Head Start With Self-Paced Prep Lessons
  • Designed With a Focus on Real-World Relevance
  • Build Campaigns That Fuel Business and Amplify Brands

Contact Details

Email: hello@generalassemb.ly
Address: General Assembly HQ, 915 Broadway, 3rd Floor, New York, NY 10010

Learn From Asia’s #1
Digital Marketing Institute

AI-Based Curriculum

Dive in to the future with the latest AI tools

Placement at top brands and agencies

& more...

Talk to counsellor

Watch Free Masterclass

3. North Park University, Chicago

digital marketing courses in chicago - north park university

North Park University is one of the top 50 universities which provides various courses among which Digital Marketing courses are available. The best part is you can enhance your skills in this aspect while earning your undergraduate degree.

This is a Hands-On curriculum headed by esteemed professors in the University. Students experience hands-on upskilling of applications of digital marketing strategies, digital content creation, web analytics, and a lot more. Students learn in-demand skills that managers are looking for during their hiring processes.

Course Syllabus

  • Business Communications
  • Leadership and Management
  • Principles of Marketing
  • Business Ethics
  • Introduction to Digital Systems & Technology in Organizations
  • E-commerce: Emerging Technologies and Digital Business Practices
  • Digital and Social Media Marketing
  • Digital Marketing Analytics
  • Digital Ethics  – Legal, Moral, and Social Issues in Cybertechnology
  • Integrating Strategic Management

Course Highlights

  • Hands-on Curriculum Spearheaded by Business Faculty
  • Learn In-demand Skills
  • Flexible Options to Earn Your Degree
  • Strategize and develop complete digital marketing strategic plans and social media assessment reports.
  • Recognize ethical and moral issues and embody integrity
Course Benefits Matrix North Park University
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

We were unable to find any course placement for the student at North Park University. To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

We were unable to find any reviews. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Culture

Here, is a glimpse of student life at North Park University

North Park University Student Culture

Contact Details

Phone : (773) 244-6200
Address: 3225 West Foster Ave, Chicago, IL 60625-4895

4. University of Chicago

digital marketing courses in chicago - university of chicago

The Digital Marketing and Integrated Communications course by the University of Chicago uses various case studies and projects of the real corporate world to build the foundation of digital marketing and relevant knowledge to kickstart the marketing careers of aspirants. The entire course is entirely remote and flexible in nature to meet everyone’s schedules perfectly.

Course Syllabus

  • Exploring Data to Evaluate Business Practices: Exploring Data Analysis and Visualization
  • Integrated Marketing Communications 
  • Inclusive Brand Marketing
  • Marketing Strategy and Implementation
  • Marketing Analytics and Optimization
  • Digital Shopper Marketing
  • Consumer Research Design and Analysis
  • Contemporary Media Strategy and Investment
  • Analytics Applications for Marketers

Course Highlights

  • Remote classes
  • Self-paced learning 
  • Certification
  • Learn basic marketing principles, including brand awareness and development.
Course Benefits Matrix University of Chicago
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

We were unable to find any course placement for the student at University of Chicago. To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

We were unable to find any reviews. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Culture

For this course, we were unable to find any pictures of the student culture at University of Chicago as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Contact Details

Phone: 773.795.8273
Address: The University of Chicago, Professional Education, 455 N Cityfront Plaza Dr., Suite 950, Chicago, IL 60611

5. ACTE – Digital Marketing Training Course in Chicago

digital marketing courses in chicago - ACTE

This course provides different level classes on Digital Marketing Training from Beginner to Advanced levels. They not only provide training in terms of digital content, marketing strategies, etc but also provide excellent tactics and tips for interview preparations. Students can access the students portal, study materials, videos, and top MNC and corporate interview questions, and it’s completely affordable with the syllabus designed by digital marketing trainers and industry experts. These experts have more than 9 years of experience in this field and have trained more than 12,000 students. These are live instructor-led sessions from certified experts.

Course Syllabus

  • Inbound Marketing
  • Fundamentals of Digital Marketing
  • Website Planning and Maintenance
  • Create a Website Using WordPress
  • Business Trends Research
  • Keyword Planning and Mapping
  • Search Engine Optimization
  • On-Page Optimization
  • Off-Page Optimization
  • SEO Updates and Analysis

Course Highlights

  • 40 Hours Course Duration
  • 3+ Live Projects for Hands-On Learning
  • 25+ Practical Assignments
  • 24/7 Lifetime Course Material Access
  • Industry Expert Faculties
  • Certification Guidance
Course Benefits Matrix ACTE
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

 

Course Placements

Students from ACTE get placed at companies like – 

ACTE Student Placement

Course Reviews

ACTE Technologies boasts a [4.2] customer rating, with students praising their in-depth curriculum and supportive instructors. From Full Stack development to Ethical Hacking, ACTE caters to a wide range of IT skillsets, ensuring a practical learning environment that bridges the gap between theory and real-world application.

Culture

For this course, we were unable to find any pictures of the student culture at ACTE as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Contact Details

Phone: +91-8376 802 119
Email: support@acte.in

Additional points to consider

It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.

Finding the Right Learning Mode

Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.

Balancing Time Commitments

Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.

Ensuring Credibility

Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.

Learning from Industry Experts

The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.

Get in touch with the Alumni

Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.

For e.g: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page

Here’s an example 👇

Digital Marketing Courses in Delhi - Linkedin Screenshot

You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course.

By carefully considering these factors and using tools like LinkedIn to connect with the alumni, you can get a better idea of which course aligns with your career goals

As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses.

Wishing you all the best for your future and happy learning!

FAQ – Frequently Asked Questions

Q. Which is the best digital marketing course in Chicago?

Ans: As we have mentioned in the listicle above,  IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 on mentoring sessions to help students get a thorough understanding of digital marketing topics.

Q. Is Digital Marketing a good career?

Ans: Yes, Digital Marketing is a good career. Digital Marketing is one of the fastest-growing industries in today’s world. With the rise in demand in digital marketing, there is a rise in job opportunities too. By specializing in certain digital skills, you will be able to get a high-paying job in the industry.

Q. What will be the salary of a Digital Marketer?

Ans:  The average salary of a digital marketer is around $61,145 per year in the USA. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.

Q. What are the eligibility criteria for a digital marketing course?

Ans: The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.

Q. Is the digital marketing course difficult?

Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, 1-1 on mentoring, and doubt clearing sessions IIDE make it easier for students to understand every aspect of digital marketing while also helping them master the digital skills.

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Mamta Shroff

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She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

9 Comments

  1. Shrutika Jadhav

    The IIDE digital marketing online-course in Chicago provides high-quality, practical education for both novices and experts. Strongly recommended for its knowledgeable staff and extensive curriculum!

    Reply
  2. Kaushalya joshi

    Is there any benefit after doing digital marketing course in chicago?

    Reply
  3. Aayusha Chaudhary

    Thanks for sharing! These digital marketing courses in Bahrain look ideal for enhancing my expertise.

    Reply
  4. Aayusha Chaudhary

    Thanks for sharing! These digital marketing courses in Chicago look ideal for enhancing my expertise.

    Reply
  5. Tanishq Jaiswal

    a really helpful blog , it gave all the information about the best DM courses in Chicago

    Reply
  6. Tanishq Jaiswal

    as a learner from IIDE i would strongly recommend their course because they have designed their courses in a way which is easy to learn and upskill

    Reply
  7. Sujata

    Are there any placements in Digital Marketing courses provided in Chicago.

    Reply
  8. Sujata

    Are there any placements in Digital Marketing Courses in Chicago?

    Reply
  9. Sujata

    IIDE provides best Digital Marketing Courses In Chicago with placements assurance after expert guidance on the completion of course along with exposure to real time working on different projects of different brands. So IIDE can be best seen as a best Digital Marketing platform.

    Reply

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