Are you looking for the best digital marketing courses in Canada? This blog contains a list of the top 5 digital marketing courses in Canada including important details needed to make your choice easier like the course details, duration, fees, curriculum, and more.

With the ever-increasing scope of digital marketing, the demand for digital marketing professionals is also skyrocketing. Let’s have a look at what the job market looks like for digital marketing professionals in Canada:

Source: Indeed.com

Bonus Read: 7 🔥 Tips to Choose the Best Digital Marketing Course for You

Top 5 Digital Marketing Courses in Canada

However, before we take you through the list of digital marketing courses in Canada, we understand that most of you are homebound because of the pandemic. Hence, to ensure the pandemic does not hinder your pace in becoming a digital marketer, we’ve narrowed it down to both – the best online and offline digital marketing courses in Canada.

1. IIDE – Indian Institute of Digital Education

IIDE is India’s leading institute for digital marketing. Awarded as “India’s Best Digital Learning institute” by Indian Education Congress and Awards 2020, IIDE is now going global and raising the bar of imparting education all over. 

We call it the futuristic way of learning. Unlike other traditional institutes, IIDE doesn’t encourage students to learn from outdated PPTs. We believe in a customized, concise, and real-world relevant curriculum. 

And with Covid-19 making it evident that the sooner we start adapting to the online medium, the better it’s going to be for us. IIDE has already taken a step further. 

IIDE offers a comprehensive Online Digital Marketing Course with 13+ Certifications with an advanced teaching methodology. Students will learn from high-quality self-paced video courses curated and led by top industry professionals & experts. 

The next step would be to attend the weekly live online sessions with the trainers to solve doubts, queries, learn through fun activities and revise the topics. 

For additional questions and doubts, students can also avail themselves of 1-on-1 mentoring sessions with the trainers for a detailed query-solving session. 

Intrigued to know more about this course? Here’s all you need to know about IIDE’s online digital marketing course. Watch this video highlighting the student life at IIDE before we delve into the course details.

Course Syllabus

• Digital Scenario in India
• E-Commerce Marketing
• Search Engine Optimization (SEO)
• How to Monetize Your Blog
• Search Engine Marketing (SEM) – Google Ads
• Content Marketing
• Advance Content Strategy
• Design Essentials
• Social Media Marketing
• Influencer Marketing
• Brand Reputation Management
• Web Analytics
• Creative Strategy
• Media Planning
• Soft Skills
• Email Marketing
• App Store Optimization (ASO)
• Website Planning & Development
• AD Psychology
• Copywriting

Course Faculty

Each subject at IIDE is taught only by a professional who has been practicing what they teach. Thus, students meet top industry experts and learn from them while also gaining insights into the corporate world. Below mentioned are just a few of the trainers: 

Course Duration and Fees

The duration of the online digital marketing course is 2 months which comes down to approximately 12 hours per week. The fee for the course is CAD 1131 + Taxes with a 0% EMI option available. 

This fee might sound a little bit on the higher side but have a look at the course highlights:

Course Highlights: 

• 40+ Hours of Video Learning
• 70+ Hours of Live Learning
• 20+ Industry Tools Mastery
• 7 Modular Assignments
• 13+ Certifications
• 8 Brand Projects
• 1-on-1 Mentoring
• 1 Final Project
• 100% placement assistance
• 250 + Hiring Partners
• 0% EMI Option
• Super Sessions
• Expert faculty
• Career guidance
• Learn from Experts
• Live Q&A
• Resume & Interview Training

Certifications Offered

On completion of each module, IIDE will award you with a certificate of participation. This ensures 12 Certificates once you complete watching all modules. After which you are required to submit 7 Assignments & 1 Final Project.

On submission, you will be awarded a Certification in Advanced Digital Marketing. We also train our students to appear for Google’s Certification. 

Where IIDE’s alumni are now:

Here’s a sneak peek of what it is like studying at IIDE from the Batch of 2020:

Also, do you want to know how it is like learning from Mr. Karan Shah, CEO and IIDE’s Founder himself? Sign up for a free masterclass led by him. Learn from the best and then make your decision.

Contact Details

Phone Number: +91 9619958615
Email ID: connect@iide.co
Website: iide.co 

 

2. Toronto School of Management 

Toronto School of Management is a leading institute which partners with various industries in order to develop career-focused, community-responsive education and training. Their blend of theoretical and practical education helps their students to gain ample amounts of knowledge while implementing what they learn so as to prepare for the actual world.                                                

Course Syllabus 

1. Introduction to Marketing and Branding
2. Google SEO
3. Website Building and Design for Marketers
4. Google Analytics
5. Managing Social Media Sponsored Campaigns*
6. Pay Per Click Marketing with Google Ads*
7. Campaign Management, Regulations and Compliance
8. Copywriting
9. Work Placement

Course Duration and Fees

The Toronto School of Management is #2 in our top 5 digital marketing courses in Canada list. The duration for full-time is 24 weeks in-class and 12 weeks Co-op, the total length being 51 weeks including scheduled breaks. This course costs 14,495 CAD (Fees after scholarship*),  $10,495 CAD {international students}, $4,276 CAD {domestic students}. 

Course Highlights 

• Develop Digital Advertising Campaigns Such as Presentations, Websites, Social Media, Brochures, Reports and Newsletters
• Make Use of Tools Such as WordPress, HTML and CSS, Google AdWords and Google Analytics
• Improve Your Writing and Create Content for Promotional Purposes
• Conduct Surveys to Identify the Interests and Concerns of Key Stakeholders
• Build, Optimize and Analyze PPC Campaigns on Google Ads and Bing Ads
• Gain an Additional Certificate from the Digital Marketing Institute
• Strengthen Your Resume With Canadian Work Experience
• Guaranteed Co-op Placement* or Capstone

Contact Details 

Phone Number:  +1 416-800-2204
Email ID: Info@torontosom.ca
Address: 22 College Street Suite 300, Toronto, ON, M5G 1K2, Canada

 

3. Morgan International                                 

Started in 1995 in Beirut, Morgan International has since grown into a leading institution for education all over the world. Their faculty and trainers are top-of-the-class industry professionals who will guide students not only in theory but also give them insights into the industry. Their positive culture and unique approach to teaching make many students return to Morgan as instructors. 

Course Syllabus

1. Introduction to Digital Marketing
2. Social Media Marketing
3. Paid Search (PPC) Using Google Ads
4. Email Marketing
5. Analytics With Google Analytics
6. Content Marketing
7. Search Engine Optimization (SEO)
8. Display and Video Advertising
9. Website Optimization
10. Digital Marketing Strategy

Course Highlights

• Lecture Handouts: indispensable for your exam preparation and revision
• LMS: access Morgan’s Learning Management System which includes all the resources you need for your preparation. Online Videos: to review lectures at your own pace
• Video Transcript: with documentation on outcomes of the video sessions
• Expert Webinars: links to recorded digital webinars

Course Duration and Fees

Morgan Int. is #3 in our top 5 digital marketing course in Canada list. It offers a digital marketing course for a period of 3 months and the fee is CAD 2600 (Rs.143500).                           

Contact Details                                   

Phone Number: +971 554776014
Email ID: s.hellal@morganintl.com

 

4. Centennial College        

For over 50 years, Centennial College has shifted from a local community college to a worldly institution. They prepare their students to join the workforce and train them to be the leaders of tomorrow. They believe their institute is education without borders as the world has evolved and so have they.

Course Syllabus

1. Digital Marketing Strategy
2. Content Marketing
3. Web Property Analysis (strategy, Design, and Navigation)
4. Search Engine Optimisation
5. Social Media Marketing
6. Mobile Marketing
7. Web Advertising
8. Web Analytics 
9. Intelligence 
10.  E-Commerce and Web Business Models – Customer Acquisition and Conversion
11.  Case-Based Learning – Consumer and B2B
12.  Digital Marketing’s Relationship to Entrepreneurship

Course Duration and Fees

Centennial College is #4 in our top 5 digital marketing courses in Canada list. The course comprises 2 semesters, i.e., 1 year. The fees for Canadian students is $5,270 (INR 294,000). While for international students, it is $16,099 (INR 898,000).

Course Highlights 

• This Course Focuses on Those Digital Marketing Strategies Which Are Widely Regarded as Key to Effectively Communicating With Today’s Online Customers.
• Digital Marketing, as Examined in This Course, Based on the Imperatives of Ubiquitous Access, Consumer Engagement and the Democratization of Media.
• The Course Concentrates on Three Interrelated Components, Digital Marketing and Its Foundations in Direct Marketing and Relationship Marketing.

Contact Details          

Phone Number: 416-289-5000 ,1-800-268-4419Address: P.O. Box 631 Station A,Toronto, ON, M1K 5E9
Email ID: admissions@centennialcollege.ca / international@centennialcollege.ca

 

5. George Brown College 

One of the oldest colleges in Canada, George Brown College provides a blend of theory and hands-on experience. By prioritizing real-world learning, they provide students with opportunities to work alongside industry professionals in applied research and field education opportunities. Their industry partnerships get students the latest trends and tech they can expect in the field. 

Course Syllabus

1. Database Marketing Strategies
2. Applied Business Communication
3. Fundamentals of Marketing And IMC
4. Paid Media Marketing
5. Search Marketing Optimisation
6. Content Marketing
7. Social Media Marketing
8. Introduction to OMNI Channel Marketing
9. Owned Media Marketing
10. Digital Media Marketing Seminar Series
11. Strategic Marketing Project
12. Analytics for Digital Marketing

Course Highlights

• Formulate a Marketing Plan That Will Meet the Needs or Goals of a Business or Organization
• Develop an Integrated Marketing Communications Plan for a Product, Concept, Good And/or Service Based on an Identified Market Need or Target
• Formulate Strategies for Developing New And/or Modified Products, Concepts, Goods and Services That Respond to Evolving Market Needs
• Develop Strategies for the Efficient and Effective Placement/distribution of Products, Concepts, Goods, and Services That Respond to Evolving Markets
• Evaluate the Impact of Using Different Marketing Strategies for a Product, Concept, Good And/or Service, on the Finances, Return on Investment (roi) and Business Goals of an Organization
• Evaluate the Viability of a Concept, Product, Good And/or Service in a Local, National or International Market

Course Duration and Fees

George Brown College is #6 in our top 6 digital marketing courses in Canada list. The course is offered for a duration of 12 months and costs USD 4,331. \

Contact Details 

Phone Number: 416-415-2000
Address: George Brown College P.O. Box 1015, Station B Toronto, Ontario Canada M5T 2T9
Email ID: ask.george@georgebrown.ca

Conclusion

Digital marketing at first glance can seem pretty tricky considering all the available learning options online but with the right guidance, it can be made very simple and fun to learn. IIDE’s Online Digital Marketing Course is just the right place to kindle anyone’s curiosity with respect to digital marketing. It offers top-notch learning material with amazing placement opportunities all under one roof. 

We hope this list of digital marketing courses in Canada simplified the task for you and took you a step closer to your dream course.