Are you looking for the best digital marketing courses in Canada? This blog contains a list of the top digital marketing courses in Canada including important details needed to make your choice easier like the course details, duration, fees, curriculum, and more.

With the ever-increasing scope of digital marketing in Canada, the demand for digital marketing professionals is also skyrocketing. The growth rate is exponentially higher than other industries.

Importance Of Digital Marketing

Every company’s marketing strategy now includes a significant amount of digital marketing. Because it works in many industries and connects a business with its clientele while they are online.

The visibility and legitimacy of a company’s brand are increased when it appears on Google through SEO and PPC, on social media through social media marketing, and via email through email marketing. Read our blog on the importance of digital marketing to learn more about why it is so important for businesses.

Moreover, 4 out of 10 occupations now demand knowledge of digital marketing, according to recent data from Burning Glass Technologies. This demonstrates the growing demand for digital marketers.

Let’s have a look at what the job market looks like for digital marketing professionals in Canada:

Source: Indeed.com

That’s a whopping number of jobs currently open in Canada! This surely makes it the best time to learn digital marketing and enter this industry. Find out the different career opportunities in the field of digital marketing if you wish to know more.

Bonus Read: 7 🔥 Tips to Choose the Best Digital Marketing Course for You

List of Top 8 Digital Marketing Courses in Canada

However, before we take you through the list of digital marketing courses in Canada, we understand that most of you are homebound because of the pandemic. Hence, to ensure the pandemic does not hinder your pace in becoming a digital marketer, we’ve narrowed it down to both – the best online and offline digital marketing courses in Canada.

1. IIDE

IIDE is India’s leading digital marketing institute. Since its inception in 2016, IIDE has set new standards for education around the globe. They have trained more than 2,35,000 learners globally in various aspects of digital marketing.

Taking a future-oriented approach to learning, IIDE ensures its students receive a customized, relevant curriculum that will help them upskill for their careers.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods. 

IIDE offers a comprehensive Online Digital Marketing Course. A unique 3 teacher method is adopted by them to personalize the learning process. Here’s what it means.

3-Teacher Method via A 4-Step Methodology 

Step 1: Start with Video Lectures

Step 2: Attend Live Online Sessions

Step 3: Book A Mentor

Step 4: In-Class Presentations

Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations. 

Here’s what students have to say about IIDE:

Course Syllabus

The course syllabus is divided into terms and modules that are taught in-depth to ensure a holistic understanding and training for each student.

Course Faculty

Each subject at IIDE is taught by a professional who has been working in the relevant industry practicing what they teach. Thus, students meet top industry experts and learn from them while also gaining insights into the corporate world. 

Below mentioned are just a few of the trainers:

Our Students Work on Brands Like

Placement Partners

Certifications Offered

On completion of each module, IIDE will award you with a certificate of participation. This ensures 12 Certificates once you complete watching all modules. After which you are required to submit 7 Assignments & 1 Final Project.

On submission, you will be awarded a Certification in Advanced Digital Marketing. We also train our students to appear for Google’s Certification. 

Sign up for a free masterclass by our Founder and CEO, Karan Shah, and learn the basics of digital marketing before you make a decision.

Intrigued to know more about this course? Here’s all you need to know about IIDE’s online digital marketing course. Watch this video highlighting the student life at IIDE before we delve into the course details.

 

Course Duration & Fees

The duration of the online digital marketing course is 3-4 months which comes down to approximately 12 hours per week. The fee for the course is USD 1,360 with a 0% EMI option available. (Note: The duration of the course has been upgraded to 4-5 months).  

4. Jelly Academy 

Jelly Academy stands #6 on the list of our best digital marketing courses in Canada. Started in 2015, Jelly Academy provided digital marketing training to big corporates and upskilled their employees in digital marketing. 

After realizing how digital marketing was of immense value and with the growing popularity of their course, they extended their course offering to students and working professionals as well. Now, their training is open for everyone to join. Jelly Academy offers scholarships as well in some cases. 

Let’s take a look at their 6-week digital marketing course syllabus. 

Course Syllabus

• Social Media 
• SEO
• Google Ads
• Facebook & Instagram Ads
• Google Analytics
• Public Relations

Course Duration & Fees

Their digital marketing course is 6 weeks long with 1 session per week. The sessions are conducted live and online via zoom. The course fee is CAD 3250$. (Scholarship provided as per eligibility). 

Course Highlights 

• Certificates Offered
• Scholarships provided 
• Industry Expert Faculty

Contact Details 

Phone Number:  1.866.459.1648/ 604.674.3559
Address: #212 – 23189 Francis AveFort Langley, BC VIM 0G4

5. Morgan International                                 

Started in 1995 in Beirut, Morgan International has since grown into a leading institution for education all over the world. Their faculty and trainers are top-of-the-class industry professionals who will guide students not only in theory but also give them insights into the industry. Their positive culture and unique approach to teaching make many students return to Morgan as instructors. 

Course Syllabus

1. Introduction to Digital Marketing
2. Social Media Marketing
3. Paid Search (PPC) Using Google Ads
4. Email Marketing
5. Analytics With Google Analytics
6. Content Marketing
7. Search Engine Optimization (SEO)
8. Display and Video Advertising
9. Website Optimization
10. Digital Marketing Strategy

Course Highlights

• Lecture Handouts: indispensable for your exam preparation and revision
• LMS: access Morgan’s Learning Management System which includes all the resources you need for your preparation. Online Videos: to review lectures at your own pace
• Video Transcript: with documentation on outcomes of the video sessions
• Expert Webinars: links to recorded digital webinars

Course Duration and Fees

Morgan Int. is #5 in our top digital marketing course in Canada list. It offers a digital marketing course for a period of 3 months and the fee is CAD 2600 (Rs.143500).                           

Contact Details                                   

Phone Number: +971 554776014
Email ID: s.hellal@morganintl.com

6. Toronto School of Management 

Toronto School of Management is a leading institute which partners with various industries in order to develop career-focused, community-responsive education and training. Their blend of theoretical and practical education helps their students to gain ample amounts of knowledge while implementing what they learn so as to prepare for the actual world.                                                

Course Syllabus 

1. Introduction to Marketing and Branding
2. Google SEO
3. Website Building and Design for Marketers
4. Google Analytics
5. Managing Social Media Sponsored Campaigns*
6. Pay Per Click Marketing with Google Ads*
7. Campaign Management, Regulations and Compliance
8. Copywriting
9. Work Placement

Course Duration and Fees

The Toronto School of Management is #6 in our top digital marketing courses in Canada list. The duration for full-time is 24 weeks in-class and 12 weeks Co-op, the total length being 51 weeks including scheduled breaks. This course costs 14,495 CAD (Fees after scholarship*),  $10,495 CAD {international students}, $4,276 CAD {domestic students}. 

Course Highlights 

• Develop Digital Advertising Campaigns Such as Presentations, Websites, Social Media, Brochures, Reports and Newsletters
• Make Use of Tools Such as WordPress, HTML and CSS, Google AdWords, and Google Analytics
• Improve Your Writing and Create Content for Promotional Purposes
• Conduct Surveys to Identify the Interests and Concerns of Key Stakeholders
• Build, Optimize and Analyze PPC Campaigns on Google Ads and Bing Ads
• Gain an Additional Certificate from the Digital Marketing Institute
• Strengthen Your Resume With Canadian Work Experience
• Guaranteed Co-op Placement* or Capstone

Contact Details 

Phone Number:  +1 416-800-2204
Email ID: Info@torontosom.ca
Address: 22 College Street Suite 300, Toronto, ON, M5G 1K2, Canada

7. Centennial College        

For over 50 years, Centennial College has shifted from a local community college to a worldly institution. They prepare their students to join the workforce and train them to be the leaders of tomorrow. They believe their institute is education without borders as the world has evolved and so have they.

Course Syllabus

1. Digital Marketing Strategy
2. Content Marketing
3. Web Property Analysis (strategy, Design, and Navigation)
4. Search Engine Optimisation
5. Social Media Marketing
6. Mobile Marketing
7. Web Advertising
8. Web Analytics 
9. Intelligence 
10.  E-Commerce and Web Business Models – Customer Acquisition and Conversion
11.  Case-Based Learning – Consumer and B2B
12.  Digital Marketing’s Relationship to Entrepreneurship

Course Duration and Fees

Centennial College is #7 in our top digital marketing courses in Canada list. The course comprises 2 semesters, i.e., 1 year. The fees for Canadian students is $5,270 (INR 294,000). While for international students, it is $16,099 (INR 898,000).

Course Highlights 

• This Course Focuses on Those Digital Marketing Strategies Which Are Widely Regarded as Key to Effectively Communicating With Today’s Online Customers.
• Digital Marketing, as Examined in This Course, Based on the Imperatives of Ubiquitous Access, Consumer Engagement and the Democratization of Media.
• The Course Concentrates on Three Interrelated Components, Digital Marketing and Its Foundations in Direct Marketing and Relationship Marketing.

Contact Details          

Phone Number: 416-289-5000 ,1-800-268-4419
Address: P.O. Box 631 Station A,Toronto, ON, M1K 5E9
Email ID: admissions@centennialcollege.ca / international@centennialcollege.ca

8. George Brown College 

One of the oldest colleges in Canada, George Brown College provides a blend of theory and hands-on experience. By prioritizing real-world learning, they provide students with opportunities to work alongside industry professionals in applied research and field education opportunities. Their industry partnerships get students the latest trends and tech they can expect in the field. 

Course Syllabus

1. Database Marketing Strategies
2. Applied Business Communication
3. Fundamentals of Marketing And IMC
4. Paid Media Marketing
5. Search Marketing Optimisation
6. Content Marketing
7. Social Media Marketing
8. Introduction to OMNI Channel Marketing
9. Owned Media Marketing
10. Digital Media Marketing Seminar Series
11. Strategic Marketing Project
12. Analytics for Digital Marketing

Course Highlights

• Formulate a Marketing Plan That Will Meet the Needs or Goals of a Business or Organization
• Develop an Integrated Marketing Communications Plan for a Product, Concept, Good And/or Service Based on an Identified Market Need or Target
• Formulate Strategies for Developing New And/or Modified Products, Concepts, Goods and Services That Respond to Evolving Market Needs
• Develop Strategies for the Efficient and Effective Placement/distribution of Products, Concepts, Goods, and Services That Respond to Evolving Markets
• Evaluate the Impact of Using Different Marketing Strategies for a Product, Concept, Good And/or Service, on the Finances, Return on Investment (roi) and Business Goals of an Organization
• Evaluate the Viability of a Concept, Product, Good And/or Service in a Local, National or International Market

Course Duration and Fees

George Brown College is #8 in our top digital marketing courses in Canada list. The course is offered for a duration of 12 months and costs USD 4,331.

Contact Details 

Phone Number: 416-415-2000
Address: George Brown College P.O. Box 1015, Station B Toronto, Ontario Canada M5T 2T9
Email ID: ask.george@georgebrown.ca

FAQs – Frequently Asked Questions

Q. Which is the best digital marketing course in Canada?

Ans: As we have mentioned in the listicle above,  IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 mentoring sessions to help students get a thorough understanding of digital marketing topics.

Q. Is Digital Marketing in demand in Canada?

Ans: Professionals in digital marketing have slightly better job prospects than most professions. The Bureau of Labor Statistics predicts a 10% increase in job demand for marketing professionals by 2026. Such an increase is higher than the national average for all occupations.

Q. Can I study digital marketing in Canada?

Ans: Yes, you can. With the demand for digital marketers increasing rapidly, students are aiming to make a career in this field. With increasing job opportunities the need for courses that teach the intricacies of digital marketing is also increasing. Many institutes offer digital marketing courses to fulfill the need.

Q. Is Digital Marketing a good career?

Ans: Yes, Digital Marketing is a good career. In today’s world, digital marketing is one of the fastest-growing industries. As demand for digital marketing rises, there is also an increase in job opportunities. You can get a high-paying job in the industry by specializing in certain digital skills.

Q. What will be the salary of a Digital Marketer?

Ans:  The average salary of a digital marketer is around $61,145 per year in the USA. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.

Conclusion

Digital marketing at first glance can seem pretty tricky considering all the available learning options online but with the right guidance, it can be made very simple and fun to learn.

If you wish to learn specific digital marketing skills and create a niche in it, do check out IIDE’s short-term certification courses in digital marketing!.

We hope this list of digital marketing courses in Canada simplified the task for you and took you a step closer to your dream course.