If you’re looking for digital marketing courses in Calgary, then you’re in the right place! In this blog, we’ve listed the top 5 digital marketing courses in Calgary including course details such as curriculum, duration, fees, and placements to master your digital marketing skills.
Digital Marketing has changed the way marketing operates since the onset of the pandemic. It has resulted in a significant increase in customization and personalization in marketing activities. Businesses are recruiting skilled digital marketers very generously to carry out digital marketing strategies in order to increase their revenues.
The snapshot below highlights the number of job opportunities available for digital marketers in Calgary.
Source: indeed.com
The number is quite impressive! A career in the digital field has immense opportunities available for you.
If you are someone who has recently graduated and wants to pursue a postgraduate degree in digital marketing, check out this 11-month MBA – Level Post Graduation in Digital Marketing program and earn a degree from the comfort of your home.
Quick Read
Don’t have the time to read the entire blog? Here’s the synopsis!
Keeping in mind various factors such as duration, fees, placement assistance, top recruiters, and course highlights, the top 3 digital marketing courses in Calgary are:
- IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
- University of Calgary– Offers a wide range of extension seminars, courses, certificates, and diploma programs.
- Bow Valley College– Helping people reach their goals for better education and career since 1965.
Now, let’s continue with the blog and understand the top 5 digital marketing courses in Calgary with placements in detail.
List of Top 5 Digital Marketing Courses in Calgary
Here’s an overview of the top 5 digital marketing courses in Calgary, their duration, and their fee structure.
| INSTITUTES | Duration | Fees |
|---|---|---|
| IIDE – The Digital School | 4 – 6 Months | USD 1,500 – 2000 |
| University of Calgary | 100 Hours | – |
| Bow Valley College | 1 Year | USD 5,203 |
| ABM College | 46 Weeks | – |
| Morgan International | 3 Months | – |
1. IIDE – The Digital School
IIDE is India’s leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.
A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.
Learning Methodology
Step 1: Start with Video Lectures
Step 2: Attend Live Online Sessions
Step 3: Book A Mentor
Step 4: In-Class Presentations
Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.
Courses Offered
IIDE offers the following online certifications in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Criteria | ACDM | PCDMS |
|---|---|---|
| Duration | 4 Months | 6 Months |
| Live Projects & Assignments | 4 | 7 |
| Certifications Offered | Yes | Yes |
| Placement Assistance | Yes | Yes |
| Interpersonal & Corporate Skills | Yes | Yes |
| Agency & Leadership Skills | No | Yes |
| Project Management | No | Yes |
| Case Studies from Harvard Business Review | No | Yes |
| Simulation from Harvard Business Review | No | Yes |
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course |
Foundation ● Brand Truth: Marketing Fundamentals ● Customer Journey: AIDA Funnel ● Presentation Skills ● Introduction to Agencies & Departments |
| Advance & Professional Course |
Search Marketing ● Website Basics ● Search Engine Optimisation ● Google Ads ● E-Commerce ● Corporate Soft Skills ● Reporting & Excel Training |
| Advance & Professional Course |
Social Marketing ● Social Media Organic ● Brand Reputation Management ● Social Media Paid ● Influencer Marketing ● Resume & LinkedIn Profile Building |
| Advance & Professional Course |
Growth & Analytics ● Lead Generation & Nurturing ● Google Analytics ● Capstone Project ● Interview Preparation ● Mock Interviews |
| Exclusively in Professional Course |
Planning & Strategy ● Media Planning ● Conversion Rate Optimization ● Customer Relationship Management ● Blogging, AdSense & Affiliate Marketing ● Freelancing Economics & Overview ● Portfolio & Personal Brand Building |
| Exclusively in Professional Course |
Agency Skills ● Art of Pitching ● Client Servicing ● Campaign Planning ● Project Management ● Harvard Multimedia Case Study ● Leadership & Conflict Resolution Skills ● Masterclass: Economics of Digital Marketing |
Course Faculty
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
AI Tools You’ll Master
With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.
Placement Assistance
IIDE offers 100% placement assistance to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.
Some of the brands where IIDE alumni have worked at are:
Here’s what students have to say about IIDE:
Course Duration and Fees
Here’s a table showing the duration and fees of the online digital marketing courses:
| IIDE’s Online Courses | Duration | Fees (USD) |
|---|---|---|
| Advanced Certification in Digital Marketing (ACDM) | 4 months | 1,500 |
| Professional Certification in Digital Marketing & Strategy (PCDMS) | 6 months | 2,000 |
Contact Details
Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/
2. University of Calgary
The University of Calgary Continuing Education is a proud member of the Canadian Association for University Continuing Education. The university offers a wide range of extension seminars, courses, certificates, and diploma programs to individuals and organizations seeking opportunities for professional development and personal enrichment.
Given below are the course details of their digital marketing course structure.
Course Syllabus
- Foundations of digital marketing
- Digital marketing analysis
- Digital social programs
- Digital content management
- Digital promotion and optimization
Course Duration & Fees
The University of Calgary is #2 on our list of digital marketing courses in Calgary. The duration of the digital marketing certificate course is 100 hours. To know more about the fee structure, please contact the institute using the contact details below.
Course Highlights
- Gain knowledge of emerging digital marketing approaches and how they apply to business
- Analyze how data metrics, analysis and reporting are used to optimize marketing campaigns
- Apply learned concepts to develop content planning and management
- Analyze online marketing strategies and their effectiveness to improve brand recognition and purchase intent
- Recognize the importance of implementing an omni-channel approach in engaging all stakeholders of the organization
Contact Details
Phone: 403-220-2866
Email: [email protected]
Address: University of Calgary, Continuing Education, 2500 University Drive NW, Calgary, AB T2N 1N4, CANADA
3. Bow Valley College
The Bow Valley College has been helping people reach their goals for better education and career since 1965.
They build their courses by working with experts who do the job and leaders who do the hiring. Therefore, you can be confident what you learn will match what will be expected of you on the job.
Have a look at their digital marketing course structure.
Course Syllabus
- Digital Marketing Analysis
- User Experience Design
- Web Design and Development for digital marketing
- Digital Media Production
- Digital Media Communications
- Design Process Analysis
- Digital Marketing Capstone
Course Duration & Fees
Bow Valley College is #3 on our list of digital marketing courses in Calgary. The duration of the Digital Marketing Post-Diploma Certificate is 1 year. The fee for the course is USD 5203 for domestic students and USD 14,508 for international students.
Course Highlights
- Allow you to grow your existing skills to expand in the digital realm.
- Delivered in flexible learning spaces
- Post Graduation Certificate
- Expert Faculty
Contact Details
Email: [email protected]
Phone: 403-410-1400
Address: Bow Valley College, 345 – 6 Avenue SE, Calgary, AB T2G 4V1
4. ABM College
ABM College of Business & Technology is one of the leading private career training institutions in Alberta and Ontario. Since it was founded in Calgary in 2011, ABM College has provided domestic and international students with high-quality professional training with the right skill-sets to meet current employment market demand.
The Digital Marketing Diploma Program at ABM College affords students the ability to learn to assess clients’ business needs and develop effective digital marketing plans and strategies to address those needs.
Course Syllabus
- Foundations of Digital Marketing
- Digital Marketing Strategy
- Website Design & Optimization 1
- Business Communications & Email Marketing
- Website Design & Optimization 2
- E-Commerce Principles
- Business Automation Tools
- Search Engine Optimization (SEO) Principles
- Consumer Behaviour
- Social Media for Business
- Mobile Marketing
- Digital Media Production
- Content Marketing Strategy
- Business Plan & Project Management
- Digital Marketing Analytics
- Advertising
- Methodology
- Practices & Ethics of Digital Marketing
- Capstone Career Prep
- Practicum
Course Duration & Fees
ABM College is #4 on our list of digital marketing courses in Calgary. The duration of the Digital Marketing diploma program is 46 weeks. To know more about the fee structure, please contact the institute using the contact details below.
Course Highlights
- Engaging course material
- Marketing for businesses
- Real customer projects
- Earn certificate
- Online mode of study
Contact Details
Email: [email protected]
Address: 112 28 Street SE. # 200, Calgary, AB T2A 6J9
Phone: (403) 719-4300
5. Morgan International
Morgan International has trained over 80,000 students since its inception in 1995. Morgan International offers a variety of professional certifications and diploma programs to meet the needs of those working in finance, human resources, marketing, and logistics.
Morgan’s success has been attributed in large part to its collaborations with premium course providers and academic institutions. They provide one of the most well-known digital marketing courses in the UAE.
Course Syllabus
- Introduction to Digital Marketing
- Social Media Marketing
- Paid Search (PPC) Using Google Ads
- Email Marketing
- Analytics With Google Analytics
- Content Marketing
- Search Engine Optimization (SEO)
- Display and Video Advertising
- Website Optimization
- Digital Marketing Strategy
Course Duration & Fees
Morgan International is #5 on our list of digital marketing courses in Calgary. The duration of their digital marketing course is 3 months. To learn about their fees, kindly use the contact information given below.
Course Highlights
- Certifications
- Lifetime Access
- Training by Industry Experts
- Free Workshops
- 24/7 Support
Contact Details
Phone: +971 554776014
Email: [email protected]
These were the top 5 digital marketing courses in Calgary for you to choose from to ascend your digital skills. Let’s look at some of the commonly asked questions.
FAQs – Frequently Asked Questions
Q. Which is the best place to study Digital Marketing?
The best place to learn digital marketing is the Indian Institute of Digital Education. They offer an online advanced digital marketing course & an MBA-Level Post Graduation Program in Digital Marketing.
IIDE was awarded as “India’s Best Digital Learning Institute” by the Indian Education Congress and Awards 2020 and by the World Education Congress Awards 2021. The institute is also going global and raising the bar of imparting education all over.
Q. What is the role of a digital marketer?
Digital marketer is responsible for informing the market about the brand as well as its products or services. They use a variety of digital channels for building brand awareness and generating leads. Digital channels used by digital marketers include the company’s website and various social media platforms such as Facebook, Instagram, Twitter, and YouTube.
Q. What is the Fee for Digital Marketing Courses in Calgary?
The digital marketing course fees in Calgary on average range between USD 200 to USD 7000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971 + Taxes.
Q. What is the qualification for digital marketing?
No specific qualification is required to learn digital marketing. One can learn digital marketing anytime one wants to upskill themselves. Although, a basic qualification of Class 12 passing for certification courses and a graduation degree for postgraduate courses is required.
Q. Is digital marketing a good career?
Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialize in this skill-driven industry.
To Conclude
These were the top 5 digital marketing courses in Calgary. As we look for new skills to develop and sharpen our knowledge in today’s world, learning about Digital Marketing becomes a prerequisite.
Are you someone who’s looking to ascend your skills from the comfort of your home? Check out IIDE’s short-term certification courses in digital marketing.
We hope the blog has helped gain insight and choose the most suitable institute for you. Let us know in the comments section below.
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