1,00,000+
Students Trained
1:40
Trainer-Student Ratio
Oct 4, 2024
Lecture Commences
Upto AED2,500
Scholarship Grant
Assured
Placement Support
Upskill with IIDE’s Outcome-oriented Certifications
Recently Updated
Advanced Certification in Digital Marketing
(ACDM)
4 months
Preferred by: Freshers, Small Business Owners, Influencers
Professional Certification in Digital Marketing & Strategy (PCDMS)
6 Months
Preferred by: Working Professionals, Agency Owners, Freelancers
Key Highlights of Digital Marketing Course in Dubai
- AI-based Mock Interviews
- Assured Placement Support
- 20+ Digital Marketing and AI Tools
- Syllabus curated by Industry Pros
- 1:1 Mentoring Sessions
- Dedicated Hiring Portal
- Leadership & Agency Skills PCDMS
- Case Studies PCDMS
- Simulations PCDMS
- Project Management & Conflict Resolution PCDMS
Want a Sneak Peek?
Get familiar with our online digital marketing course syllabus.
Syllabus of Digital Marketing Course in Dubai
Become an expert in crafting holistic marketing strategies for B2C and B2B markets, effectively measure objectives, monitor Return on Investment (ROI), and formulate a strategic roadmap for business growth.
Course 1
Foundation
  1 Live Project
- Brand Truth: Marketing Fundamentals
- Customer Journey: AIDA Funnel
- Presentation Skills
- Introduction to Agencies & Departments
Course 3
Social Marketing  2 Practice Assignments      1 Live Project
  2 Practice Assignments      1 Live Project
- Social Media Organic
- Brand Reputation Management
- Social Media Paid
- Influencer Marketing
- Resume & LinkedIn Profile Building
PCDMS
Course 5
Planning & Strategy  1 Live Project      Case Studies
  1 Live Project      Case Studies
- Lead Generation & Nurturing
- Media Planning
- Conversion Rate Optimization
- Customer Relationship Management
- Blogging, AdSense & Affiliate Marketing
- Freelancing Economics & Overview
- Portfolio & Personal Brand Building
-   Case Studies
Course 2
Search Marketing  2 Practice Assignments      1 Live Project
  2 Practice Assignments      1 Live Project
- Website Basics
- Search Engine Optimisation
- Google Ads
- E-Commerce
- Corporate Soft Skills
- Reporting & Excel Training
Course 4
Growth & Analytics  1 Capstone Project
  1 Capstone Project
- Google Analytics 4
- Capstone Project
- Interview Preparation
- Mock Interviews
PCDMS
Course 6
Business Skills  1 Practice Assignment      Simulation
  1 Practice Assignment      Simulation
- Art of Pitching
- Client Servicing
- Campaign Planning
- Project Management
- Multimedia Case Studies
- Leadership & Conflict Resolution Skills
- Masterclass: Economics of Digital Marketing
-   Simulation
Course 1
Foundation
  1 Live Project
- Brand Truth: Marketing Fundamentals
- Customer Journey: AIDA Funnel
- Presentation Skills
- Introduction to Agencies & Departments
Course 2
Search Marketing  2 Practice Assignments
  1 Live Project
  2 Practice Assignments
  1 Live Project
- Website Basics
- Search Engine Optimisation
- Google Ads
- E-Commerce
- Corporate Soft Skills
- Reporting & Excel Training
Course 3
Social Marketing  2 Practice Assignments
  1 Live Project
  2 Practice Assignments
  1 Live Project
- Social Media Organic
- Brand Reputation Management
- Social Media Paid
- Influencer Marketing
- Resume & LinkedIn Profile Building
Course 4
Growth & Analytics  1 Capstone Project
  1 Capstone Project
- Google Analytics 4
- Capstone Project
- Interview Preparation
- Mock Interviews
PCDMS
Course 5
Planning & Strategy  1 Live Project
  Case Studies
  1 Live Project
  Case Studies
- Lead Generation & Nurturing
- Media Planning
- Conversion Rate Optimization
- Customer Relationship Management
- Blogging, AdSense & Affiliate Marketing
- Freelancing Economics & Overview
- Portfolio & Personal Brand Building
PCDMS
Course 6
Business Skills  1 Practice Assignment
  Simulation
  1 Practice Assignment
  Simulation
- Art of Pitching
- Client Servicing
- Campaign Planning
- Project Management
- Multimedia Case Studies
- Leadership & Conflict Resolution Skills
- Masterclass: Economics of Digital Marketing
Digital Marketing Tools You’ll Master
Being a digital marketer means interacting & working with multiple digital marketing tools daily. Here are some of the tools that you will master during IIDE's online digital marketing course.
Next-gen AI-powered Tools
AI tools have taken digital marketing to the next level by delivering results in just one click. Here’s a list of AI tools taught during the online course that’ll set you apart from the crowd in the industry.
Learn from Industry Experts
We handpick subject-matter experts for pre-recorded video lectures and live sessions. They carry years of experience, knowledge & secrets of the trade to the classroom.
Haani Mirza
Creative Lead Asia Pacific
10+ Years of Experience
Soham Bhagnari
Sr. Agency Development Manager
9+ Years of Experience
Nikhil Punjabi
Ex-Digital Marketing Manager
10+ Years of experience
Mihir Palan
Sr. Director Planning APAC
8+ Years of Experience
Akshay Gurnani
Co-Founder
10+ Years of Experience
Anish Raul
Ex- Creative Lead
7+ Years of Experience
Amyn Ghadiali
President Business & Integration
8+ Years of Experience
Shrenik Gandhi
Co-Founder
10+ Years of Experience
Who Is This Course For?
Marketing Professionals
This course is designed for working professionals from any field who want to expand their opportunities, stay ahead of the competition, and navigate the digital landscape effectively.
Entrepreneurs/Small Business Owners
This course equips small business owners & entrepreneurs with the knowledge and skills to reach a wider audience, increase brand visibility, and generate leads using various digital marketing strategies.
Career Switchers
This course is the perfect starting point for career switchers who are eager to dive into the dynamic world of digital marketing. The course is designed to empower a seamless transition into digital marketing, making you industry ready.
College Students
This course enables college students to kickstart their careers by introducing them to basics as well as the advanced digital marketing subjects required to succeed in this high-demand industry.
Marketing Professionals
This course is designed for working professionals from any field who want to expand their opportunities, stay ahead of the competition, and navigate the digital landscape effectively.
Entrepreneurs/Small Business Owners
This course equips small business owners & entrepreneurs with the knowledge and skills to reach a wider audience, increase brand visibility, and generate leads using various digital marketing strategies.
Career Switchers
This course is the perfect starting point for career switchers who are eager to dive into the dynamic world of digital marketing. The course is designed to empower a seamless transition into digital marketing, making you industry ready.
College Students
This course enables college students to kickstart their careers by introducing them to basics as well as the advanced digital marketing subjects required to succeed in this high-demand industry.
Career Opportunities after an Online Digital Marketing Course
With a growth rate of 13% a year, the digital marketing industry is one of the fastest growing industries globally. This growth is accompanied by a massive demand for digital marketing experts who can help brands reach the online audience, generate leads & eventually sales.
Hence, digital marketing is a tempting career choice for college students, young graduates & working professionals.
IIDE bridges the gap between young learners and hirers by offering 100% placement assistance, mock interviews & 250+ hiring partners.
Here are some of the entry-level & mid to senior-level digital marketing roles that you can apply for once you complete IIDE’s online courses:
Entry-Level Digital Marketing Jobs
Students who complete ACDM & opt for placements, can apply for internships & entry-level digital marketing jobs such as:
- Social Media Associate
Salary: INR 2.7 LPA - SEO Associate
Salary: INR 3 LPA - Content Writers
Salary: INR 3 LPA - Client Servicing Associate
Salary: INR 3 LPA - Paid Media Associate
Salary: INR 3.1 LPA - Digital Marketing Intern
Salary: INR 2 LPA
Mid-Level Digital Marketing Jobs
Students who complete PCDMS & opt for placements, can apply for mid-level digital marketing jobs such as:
- Social Media Team Lead
Salary: INR 4 LPA - Senior SEO Associate
Salary: INR 3.5 LPA - PPC (Pay Per Click) Executive
Salary: INR 3.7 LPA - Campaign Manager
Salary: INR 3.6 LPA - Media Planning Associate
Salary: INR 3.5 LPA - Performance Marketing Associate
Salary: INR 4 LPA
Our Alumni Work At
Learning Methodology
Start with Video Lectures:
Watch 50+ hours of high quality video content featuring industry experts.
Attend Live Online Sessions:
Participate in discussions and engaging activities to reinforce practical digital marketing.
Book a Mentor:
One on one mentoring sessions facility with experts to get personalized doubt resolution.
Presentations & Live Projects:
Test your knowledge with a range of industry-relevant assignments & live projects.
Supersessions with Decision-makers of Global Brands
Get insights from Directors, VPs and Heads of top companies and heavyweights of the advertising industry.
Deepa Krishnan
Director – Marketing, Category, Loyalty, Digital
Akira Mitsumasu
VP – Global Marketing
Abhishek Bhasin
Director, Brand Marketing & App Growth
Kapilesh Prakash
VP Ad Sales, Digital Ventures
Student Life & Testimonials
Hear It from IIDE Learners
Fees and Financing
Which course is right for you?
Advanced Certification in Digital Marketing (ACDM) |
Professional Certification in Digital Marketing & Strategy (PCDMS) |
|
---|---|---|
Duration | 4 months | 6 months |
Video Lectures | 40 hours | 55 hours |
Live Lectures | 88 hours | 140 hours |
Live Brand Projects | 4 | 6 |
Certification In Alignment With | ||
Placement Assistance | ✅ | ✅ |
Book a Mentor Facility | ✅ | ✅ |
Reference Material | ✅ | ✅ |
Interpersonal Skills | ✅ | ✅ |
Case Studies from Harvard Business Review | ❌ | ✅ |
Simulation from Harvard Business Review | ❌ | ✅ |
Economics of Digital Marketing | ❌ | ✅ |
Economics of Freelancing | ❌ | ✅ |
Leadership Skills & Conflict Resolution | ❌ | ✅ |
Agency Skills | ❌ | ✅ |
Project Management | ❌ | ✅ |
Fee | AED 8000 | AED 10500 |
Download Brochure | Download Brochure |
Duration | |
4 months | 6 months |
Video Lectures | |
40 hours | 55 hours |
Live Lectures | |
88 hours | 140 hours |
Live Brand Projects | |
4 | 6 |
Certification In Alignment With | |
Placement Assistance | |
✅ | ✅ |
Book a Mentor Facility | |
✅ | ✅ |
Reference Material | |
✅ | ✅ |
Interpersonal Skills | |
✅ | ✅ |
Case Studies from Harvard Business Review | |
❌ | ✅ |
Simulation from Harvard Business Review | |
❌ | ✅ |
Economics of Digital Marketing | |
❌ | ✅ |
Economics of Freelancing | |
❌ | ✅ |
Leadership Skills & Conflict Resolution | |
❌ | ✅ |
Agency Skills | |
❌ | ✅ |
Project Management | |
❌ | ✅ |
Fees | |
AED 7000 | AED 9100 |
Batch Details
Duration | 5 Months |
Days | Mon, Wed & Fri |
Timing (GST) | 7:30AM – 10:30AM |
Start Date | Oct 4, 2024 |
You’re just 3 steps away
Step 1:
Fill in the form and submit it
Step 2:
Our counselors will reach out to you shortly
Step 3:
Get the demo at your preferred time
Frequently Asked Questions
Online Certifications
Q. What are the two certifications offered by IIDE?
IIDE offers two certification tracks under our online digital marketing course : Advanced Certification in Digital Marketing & Professional Certification in Digital Marketing & Strategy. To understand the difference between the two, click here.
Q. What is the difference between Advanced Certification and Professional Certification?
The main difference between the Advance Certification in Digital Marketing and the Professional Certification in Digital Marketing lies in the learning experience and knowledge it provides to the learners.
The Advance Certification in Digital Marketing is a 4-month program primarily preferred by college students, freshers, small business owners, and influencers. It does not specifically cover agency and leadership skills but does provide a holistic understanding of digital marketing.
On the other hand, the Professional Certification in Digital Marketing is a 6-month program primarily preferred by working professionals, agency owners, and freelancers. This course includes a focus on agency and leadership skills and provides simulations along with focus on digital marketing.
For a more detailed comparison of both certifications, click here.
Q. Can I opt for the professional certification after I am done with the advanced certification?
Yes, you can. After completing your 4-month advanced certification, IIDE gives you the chance to upgrade your certification to the professional one. You get access to two advanced courses, more Live Projects, Case Studies & Simulations from and more.
Q. What is the eligibility criteria for both certification programs?
ACDM – The eligibility criteria is a 12th Grade Pass (10+2) with a minimum of 50% marks in aggregate or equivalent. However, any individual who is 16 years and above can also apply for the program.
PCDMS – The eligibility criteria is a Graduation in any field with a minimum of 50% marks in aggregate or equivalent. However, any individual who is 22 years and above can also apply for the program.
Career Outcomes
Q. I am a digital marketer with 1-2 years of work experience. How will this course help me?
Being a working professional in the digital marketing industry, you know how rapidly trends change. Hence, there is always a knowledge gap between what you know & what’s happening in the industry. This course will help you stay updated & understand how modern digital marketing works. Also, this is a great opportunity for you to demand a better salary package & promotion during your annual appraisal review.
If you already know the basics of digital marketing, we recommend you to choose the Professional Certification in Digital Marketing & Strategy.
Q. I am a college student & want to make a career in digital marketing. How will this course help me?
If you want to make a career in digital marketing, this course helps you to master digital marketing concepts and skills that are in demand. Additionally, with IIDE’s placement training & placement assistance, you will get placed smoothly.
Q. Is digital marketing a good career?
With growth in the digital marketing industry globally, the number of digital marketing jobs have subsequently increased. But, there is a huge gap between the number of digital marketing jobs and skilled digital marketers. Doing a skilled digital marketing course will not set you apart from the competition but also help you bag a high paying job.
Course Features
Q. Does IIDE offer placement services?
Yes, IIDE offers placement services. The placement team helps you to connect with openings in major global brands and digital agencies. This online digital marketing course also grooms you as a working professional through mock interviews & career support.
Q. Is there any criteria for placement assistance?
Yes, a digital marketing certificate from institutes like IIDE is worth it because it will help you add value to your CV. It also serves as a testament to your knowledge received during the course.
- 80% attendance in Live class & 80% completion of the Video Course
- Appear for all MCQ exams
- Submit ALL assignments including Final Project before the given deadline
To know more, get in touch with our counselors.
Q. I don’t want immediate placements after the online course ends. Will IIDE assist me with placements if I need help after a few months?
Absolutely. Our placements team will provide you placement assista nce with up to 3 Interview Opportunities as & when required after the course completion.
To know more, get in touch with our counselors.
Q.What additional benefits do I get from IIDE’s online digital marketing course?
In addition to dedicated course managers who provide support throughout your training, you will also gain access to IIDE’s WhatsApp and Telegram community. This community keeps you updated on job opportunities and freelancing gigs. Via this group you also get notified about the super-sessions conducted by industry experts at IIDE.
Furthermore, apart from having a course manager, you will also have a 24/7 AI Assistant on IIDE’s learning platform to help you with any doubts anytime, anywhere.
Q. What is the fee structure for IIDE’s Online Digital Marketing Course?
The fee for the Advanced Certification in Digital Marketing is AED 8000 & the fee for the Professional Certification is AED 10500. The fee can be paid in installments. We also offer student loans to Indian Nationals at 0% EMI options. Foreign Nationals can also apply with an Indian co-applicant.
Q. What if I can’t travel for the Offline Presentations to Mumbai?
If you can’t travel to Mumbai for Offline Presentations, you can opt to present it online.
Q. Can I get a batch transfer?
Yes, Students can apply for a batch transfer within 90 days from the date of the orientation of said batch by writing an email to the course management team on [email protected]. Students will also have to pay the difference in the course fee, if any. To know more, read the terms and conditions here
Q. Do you have a weekend batch?
Yes! We have three batches, Batch 1 is on Monday, Wednesday and Friday; Batch 2 is on Tuesday, Thursday & Saturday; and Batch 3 is on Saturday & Sunday for working professionals.
To know more, get in touch with our counselors.
Q. What is the course format?
The course is online & follows a four-step format.
Step 1: You start by learning core concepts from high-quality video lectures by industry experts.
Step 2: Next, you are required to attend the live online sessions for class activities and doubt solving. Emphasis is placed on practical application & strategising.
Step 3: If you need additional mentoring, you can schedule 1-on-1 Mentoring Sessions with the trainers via our ‘Book a Mentor’ button in the learning management system.
Step 4: Lastly, your learnings will be tested via Assignments, Live Projects and a Final Capstone Project submitted through In-class Presentation at the IIDE Campus in Mumbai or Delhi. Please note that offline presentations are not mandatory, you can opt out of it.
Step 5: Lastly, you will be required to submit your Live Projects and Final Project offline through In-class Presentation at the IIDE Campus in Mumbai. Please note that offline presentations are not mandatory.
Q. Will I get lifetime access to the video recorded lectures and live sessions?
Q. If I don’t have any doubts, can I skip the LIVE Sessions?
Q. Where is IIDE’s Campus located?
IIDE has two campuses – one in Mumbai & one in Delhi
Mumbai Campus Address: 1st Floor, Andheri Girls’ Education Society, S. V. Road, Opp. Bank of Baroda, Near GK Gokhale Bridge, Andheri West, Mumbai – 400058
Delhi Campus Address: Metro Exit no. 4, E-30, 2nd & 3rd Floor, above Regal Shoes, behind McDonalds, South Extension II, New Delhi, Delhi – 110049
Others
Q. What is a digital marketing certification?
A digital marketing certification is a certificate that you earn after completing a digital marketing course. The certificate is evidence for your future employers of your expertise in digital marketing skills.
Q. Is a digital marketing certificate worth it?
Yes, a digital marketing certificate from institutes like IIDE is worth it because it will help you add value to your CV. It also serves as a testament to your knowledge received during the course.
Q. Can I learn digital marketing online?