5 Best Digital Marketing Courses in Ottawa With Course Details

Updated on: Mar 21, 2022
Digital Marketing Course in Ottawa - Featured Image

Are you from Ottawa, and finding it difficult to choose the best digital marketing courses in Ottawa?

Don’t worry, we are here to help you. We have come up with the list of Best Digital Marketing Courses in Ottawa, with all the necessary course details such as syllabus, duration, fees, placement, etc.

The rapidly evolving marketing industry has significantly changed online consumer behavior. In recent years, the scope of digital marketing has increased exponentially as consumers and businesses use online channels. Digital marketing has therefore grown to be one of the most potent tools brands have in order to reach their target audiences.

Amidst the COVID-19 pandemic, businesses are more reliant than ever on digital marketing. Due to the fact that every consumer is active on various digital platforms, only traditional marketing methods are not enough to reach out to them. In order for businesses to thrive in the market, they now need to up their marketing campaigns and develop a digital strategy to communicate with their audiences. Day-by-day organizations are becoming more aware of the importance of digital marketing.

Now, let us take a look at the digital marketing jobs available in Ottawa and the neighboring areas.

Digital-marketing-courses-in-Ottawa-Job Statistics

Source: Indeed.com

Impressive, right? These numbers are just going to increase in the coming future. So, if you are considering starting your career in digital marketing, then there is no better time than now.

A quick tip: If you are new to digital marketing, and don’t know what skills you should specialize in, then do read our blog on digital marketing skills to gain insight into the same.

Quick Read

Don’t have the time to read the entire blog? Here’s the synopsis! 

Keeping in mind various factors such as duration, fees, placement assistance, top recruiters and course highlights, the top 3 digital marketing courses in Ottawa are:

  • IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
  • Udacity– An online education platform that provides courses to students as well as corporate professionals who want to upskill in their careers.
  • Udemy– Offers a wide range of online courses that are well-curated and up-to-date to provide students and professionals with the latest skills.

Now, let’s continue with the blog and understand the top 5 digital marketing courses in Ottawa with placements in detail.

List of Top 5 Digital Marketing Courses in Ottawa

Here’s an overview of the top 5 digital marketing courses in Ottawa, their duration, and their fee structure.

INSTITUTES Duration Fees
IIDE – The Digital School 4 – 6 Months USD 1,500 – 2,000
Udacity 3 Months USD 784.15
Udemy 34.5 Hours
Simplilearn 6 Months USD 800.06
Sprintzeal

 

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses in India. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.

Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Digital Marketing Courses - Indian & World Education Congress Awards

Digital Marketing Courses - Indian & World Education Congress Awards

Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.

A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.

Learning Methodology

Step 1: Start with Video Lectures

Step 2: Attend Live Online Sessions

Step 3: Book A Mentor

Step 4: In-Class Presentations

Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

 

Courses Offered

IIDE offers the following online certifications in digital marketing:

Here’s a brief comparison of both the online courses:

Criteria ACDM PCDMS
Duration 4 Months 6 Months
Live Projects & Assignments 4 7
Certifications Offered Yes Yes
Placement Assistance Yes Yes
Interpersonal & Corporate Skills Yes Yes
Agency & Leadership Skills No Yes
Project Management No Yes
Case Studies from Harvard Business Review No Yes
Simulation from Harvard Business Review No Yes

 


Digital Marketing Courses - IIDE Course Curriculum

 

Syllabus

Courses Modules Covered
Advance &
Professional Course
Foundation
● Brand Truth: Marketing Fundamentals
● Customer Journey: AIDA Funnel
● Presentation Skills
● Introduction to Agencies & Departments
Advance &
Professional Course
Search Marketing
● Website Basics
● Search Engine Optimisation
● Google Ads
● E-Commerce
● Corporate Soft Skills
● Reporting & Excel Training
Advance &
Professional Course
Social Marketing
● Social Media Organic
● Brand Reputation Management
● Social Media Paid
● Influencer Marketing
● Resume & LinkedIn Profile Building
Advance &
Professional Course
Growth & Analytics
● Lead Generation & Nurturing
● Google Analytics
● Capstone Project
● Interview Preparation
● Mock Interviews
Exclusively in
Professional Course
Planning & Strategy
● Media Planning
● Conversion Rate Optimization
● Customer Relationship Management
● Blogging, AdSense & Affiliate Marketing
● Freelancing Economics & Overview
● Portfolio & Personal Brand Building
Exclusively in
Professional Course
Agency Skills
● Art of Pitching
● Client Servicing
● Campaign Planning
● Project Management
● Harvard Multimedia Case Study
● Leadership & Conflict Resolution Skills
● Masterclass: Economics of Digital Marketing

 

Digital Marketing Courses - IIDE Course Curriculum
Digital Marketing Courses - IIDE Course Curriculum

 

Course Faculty

PCDMS Trainers

 

Marketing Tools You’ll Master

A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.

Some of the marketing tools IIDE learners will master are:

 

AI Tools You’ll Master

With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.

IIDE AI Digital Marketing Tools

 

Placement Assistance

IIDE offers assured placement support to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.

Some of the brands where IIDE alumni have worked at are:

 

Here’s what students have to say about IIDE:

 

Course Duration and Fees

Here’s a table showing the duration and fees of the online digital marketing courses:


Digital Marketing Courses - IIDE Scholarships

 

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

2. Udacity

Digital Marketing Courses in Ottawa - Udacity Logo

Udacity is an online education platform that provides courses to students and corporate professionals who want to upskill in their careers. Through their flexible educational platform, they partner with leading companies and help coach students in technical skills. Its mission is to help working professionals attain success in their respective fields. 

Course Syllabus

  • Marketing Fundamental
  • Content Strategy
  • Social Media Marketing
  • Social Media Advertising
  • Search Engine Optimization (SEO)
  • Search Engine Marketing with Google Ads
  • Display Advertising
  • Email Marketing
  • Measure and Optimize with Google Analytics

Course Duration and Fees

The duration of the digital marketing course is 3 months. The fee for the course is USD 784.15.

Course Highlights

  • Real-world projects from industry experts
  • A personal career coach and career services
  • Flexible learning program
  • Technical mentor support

Contact Details

Phone: 650-938-9090

Email: support@udacity.com

Address: Mountain View, California, United States

Learn From India’s #1
Digital Marketing Institute

AI-Based Curriculum

Dive in to the future with the latest AI tools

Placement at top brands and agencies

& more...

Talk to counsellor

Watch Free Masterclass

Karan Shah

Founder & CEO, IIDE

3. Udemy

Digital Marketing Courses in Ottawa - Udemy logo

In May 2010, Udemy was founded with its headquarters in San Francisco, USA. Udemy offers a wide range of online courses on topics such as technology, business, and the arts. Courses are well-curated and up-to-date to provide students and professionals with the latest skills. Their digital marketing course will help students learn about copywriting, LinkedIn marketing, Google Analytics, Google Ads, etc.

Course Syllabus

  • Introduction
  • Define your business and target audience
  • Brand Identity
  • Content Marketing Basics
  • Websites 101
  • Email marketing
  • Copywriting
  • SEO (Search Engine Optimization).
  • Facebook Group (Social media marketing)
  • Facebook Pages (Social media marketing)
  • Facebook Creator Studio (Social media marketing)
  • Facebook Ads (Social media marketing)
  • Facebook Retargeting (Social media marketing)
  • Facebook For Local Business (Social media marketing)
  • Google Ads
  • Google Analytics
  • Social Media Marketing – Twitter – Instagram – Pinterest – Linkedin
  • Youtube Marketing
  • Video marketing and Video production
  • Podcasting
  • Quora
  • How to create a WordPress Website.

Course Duration and Fees

The duration of the course is approximately 34.5 hours. To know about the fee structure of the digital marketing course, please contact the institute

Course Highlights

  • 34.5 hours of on-demand video
  • 18 articles
  • 25 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Assignments
  • Certificate of completion

Contact Details 

Phone:(415) 813- 1710

Email: info@udemy.com

Address: 600 Harrison Street 3rd Floor San Francisco, CA 94107 United States

4. Simplilearn

Digital Marketing Courses in Ottawa - Simplilearn logo

Founded in 2009, Simplilearn is a renowned platform for Digital Training Skills. It focuses on helping people to acquire skills that they need to thrive in the Digital Economy. They provide training in fields like Cyber Security, Cloud Computing, Project Management, Digital Marketing, and Data Science. Headquartered in San Francisco, CA they have helped many professionals and companies get trained and upskill.

Their practical and applied approach has resulted in learners reporting career benefits including promotions and new jobs after completing the training.    

Course Syllabus

  • Mastering SEO, Content Marketing, PPC, and Digital Analytics
  • Mastering Social Media, Mobile Marketing, and Digital Strategy
  • Advanced Web Analytics
  • Advanced Search Engine Optimization (SEO)
  • Advanced Pay Per Click (PPC) Program
  • Advanced Social Media (With Facebook Blueprint Voucher)
  • Digital Marketing Capstone

Course Duration and Fees

The course takes 6 months to complete. The program fees are approximately USD 800.06.                

Course Highlights

  • Certifications
  • Co-created with Facebook
  • 45+ Projects and Case studies
  • Career mentoring
  • Resume assistance
  • Job assistance

Contact Details

Phone: +1-844-532-7688

Address: 201 Spear Street, Suite 1100, San Francisco, CA 94105 United States

5. Sprintzeal 

Digital Marketing Courses in Ottawa - Sprintzeal logo

As a leading global provider of certification and training, Sprintzeal helps students reach their professional goals by providing 300+ courses with the assistance of 800+ qualified trainers with 12+ years of experience. The Sprintzeal program is designed to enhance individuals’ knowledge and skills. The digital marketing certification by Sprintzeal upskills students with the help of real-time projects, case studies, exposure to digital tools, and guidance by industry experts on various digital topics.

Course Syllabus

  • Basics of Digital Marketing and SEO
  • Introduction to Pay Per Click(PPC)
  • Understanding Web Analytics
  • Mastering Social Media Marketing
  • Exploring Brand Management
  • Hands-on Learning with Digital Marketing Projects
  • Studying Advanced Email Marketing
  • Mastering Advanced Content Marketing
  • Mastering Advanced Mobile Marketing

Course Duration and Fees

The information regarding the duration and the fees of the course is not available. Please contact the provider for further details.

Course Highlights 

  • Get Masters Program Certification From Sprintzeal 
  • The Curriculum is Designed to Meet Industry Standards
  • Sprintzeal Alumni Membership and Exclusive Benefits
  • Interactive Sessions with Program Instructors
  • Exposure to Digital Marketing Tools and Trends with Applied learning
  • Skill Advancement with Real-time Projects, Case Studies, and Assessments. Opportunity to Get Hired by Top Companies.
  • Platforms Covered – SEO, SEM, Social Media Marketing, Influence Marketing, etc. 
  • Best Price Guaranteed in the Training Industry. Trained Over 26000+ Delegates Globally

Contact Details

Phone: +1 833 636 6366

Email: Support@Sprintzeal.com

Address: 304 S Jones Blvd #2014, Las Vegas, NV 89107

Now that we’ve covered the best digital marketing courses in Ottawa, let’s take a look at some frequently asked questions

FAQ – Frequently Asked Questions

Q. Which is the best digital marketing course in Ottawa?

Ans: As we have mentioned in the listicle above,  IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 mentoring sessions to help students get a thorough understanding of digital marketing topics.

Q. Is Digital Marketing a good career?

Ans: Yes, Digital Marketing is a good career. The digital marketing industry has been growing rapidly in the modern world. Job opportunities in digital marketing have increased as well due to the increase in demand. If you specialize in certain digital skills, you will be able to land a high-paying job in the industry.

Q. What will be the salary of a Digital Marketer?

Ans:  The average salary of a digital marketer is around $61,145 per year in the USA. However, the salary of a particular job is largely determined by factors such as the company you work for, your expertise in the field, and your experience in the industry.

Q. What are the eligibility criteria for a digital marketing course?

Ans: The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.

Q. Is the digital marketing course difficult?

Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, individual mentoring, and doubt-clearing sessions, IIDE makes it easier for students to understand digital marketing while also teaching them how to master digital skills.

To Conclude

Great! With this we have come to the end of the blog, we hope that through this blog we have helped you make the right decision regarding which institute you should opt for to start your career in digital marketing.

If you wish to learn specific digital marketing skills and create a niche in it, do check out IIDE’s short-term certification courses in digital marketing!

If you have any doubts, you can reach out to us at admissions@iide.co to avail free counseling session.

Did you find our blog helpful? Feel free to share on Twitter and Facebook to help out your friends who are looking for digital marketing courses in Ottawa.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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