Top 5 Colleges For Mba In Digital Marketing In Atlanta To Elevate Your Marketing Career

Updated on: Jun 1, 2023
Mba In Digital Marketing In Atlanta - Featured Image

If you are someone considering pursuing an MBA in Digital Marketing in Atlanta then you are in the right place. In this blog, we will talk about the top 5 colleges that offer an MBA in Digital Marketing in Atlanta. This blog will also provide you with all the necessary information you need to make an informed decision about both your education as well as your career.

But before we get started with our list of top 5 colleges offering an MBA in Digital Marketing in Atlanta, let us first understand the scope of an MBA in Digital Marketing in Atlanta along with its eligibility requirements and admission procedure.

Scope of Mba in Digital Marketing in Atlanta

Digital marketing has been witnessing a surge in demand, not only in Atlanta but around the world. As businesses continue to shift towards online platforms, digital marketing has become an essential tool to reach out to potential customers and engage with them. With the increasing penetration of social media and e-commerce platforms, companies are allocating a larger portion of their budget to digital marketing initiatives. This trend is expected to continue in the coming years, thereby creating a plethora of opportunities for professionals with master’s degrees in digital marketing. Let us just take a look at the job opportunities available for digital marketing managers in Atlanta:

Mba In Digital Marketing In Atlanta - Job Statistics

Source – Indeed.com

Astonishing, isn’t it? As you can see there are numerous job opportunities for digital marketing managers in Atlanta and there sure will be more in the near future due to the increasing number of online businesses. So if you want to make a career in digital marketing, pursuing an MBA in Digital Marketing in Atlanta can be a great choice for you.

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Eligibility Requirements for MBA in Digital Marketing in Atlanta

Here are some common eligibility requirements for pursuing an MBA in Digital Marketing in Atlanta:

Eligibility Criteria

Minimum Requirements

Educational Qualifications

An undergraduate degree from any recognized university with at least 50% of the total scores or marks. 

Work Experience

0 – 5 years of work experience 

Entrance exam

CAT, MAT, CMAT, SNAP, NMAT, XAT, GMAT, or other equivalent entrance examinations. 

 

It is important to note that the admission requirements mentioned above may vary depending on the college or institute. Hence, we advise you to thoroughly examine the admission criteria of your preferred college or institution before submitting your application.

However, if you are a beginner in the field of digital marketing or currently pursuing an undergraduate degree, we will recommend you enroll yourself in IIDE’s Online Digital Marketing Course. This course is specifically tailored for students who possess a keen interest in the field of digital marketing and wants to learn about its various strategies. It is also beneficial for professionals who want to secure better employment opportunities or advance in their careers.

How to apply for MBA in Digital Marketing in Atlanta

Here are some of the steps you might need to take in order to apply for an MBA in Digital Marketing in Atlanta:

  • Check Eligibility: Ensure that you check the eligibility criteria of the college you are interested in enrolling in. 
  • Check Application Deadlines: Check the application submission deadlines for your desired college. Make sure to submit the application well before the deadline to avoid missing out on the admission process.
  • Collect Application Forms: Download or collect the application forms of the college. Some colleges may require the submission of physical copies of the application forms.
  • Prepare Required Documents: Gather all the required documents for the application process, such as mark sheets, entrance exam scores, identity proof, and other relevant certificates. Ensure that the documents are valid and up to date.
  • Submit the Application Form: Once the entrance exam results are declared, visit the official website of the college and submit the application form. Provide all the required details and upload the necessary documents like mark sheets, entrance exam scores, and identity proof.
  • Register for Entrance Exams: Upon reviewing your application, if you haven’t already taken the entrance exam, you will be requested to take it.
  • Attend Group Discussions and Personal Interviews: In addition to the entrance examination, some colleges also carry out group discussions and individual interviews. Prepare well for these rounds as they carry significant weightage in the selection process.
  • Admission Offer: After the selection process is complete, the college will send an offer letter to the selected candidates. Pay the admission fee to confirm your seat and start your journey toward an MBA in Digital Marketing.

Now let us straight away look into the top 5 colleges offering Mba In Digital Marketing In Atlanta: 

Top 5 Colleges Offering Mba In Digital Marketing In Atlanta:

After doing thorough research, we believe the following 5 colleges, universities, or institutions offer the best MBA in Digital Marketing in Atlanta:

 

Colleges or Institutions

Duration 

Fees 

Placements

IIDE 

11 months 

INR 5,95,000

100% Guaranteed

ATLAS SkillTech University

2 Years

N/A

Yes

upGrad

24 Months

INR 5,50,000

Yes

IBSAR 

2 Years

N/A

Yes

JAIN Online

2 Years

INR 2,00,000

Yes

 

1. IIDE

IIDE-Site-Logo

IIDE’s 11-month MBA-Level Post Graduation in Digital Marketing Program is one of the highly-rated MBA in Digital Marketing in Santa Rosa.

Established in 2016, IIDE has become a leading digital marketing institute in India. Awarded as the best digital marketing institute by World Education Congress, IIDE offers flexible digital marketing courses to people from all walks of life. 

Their program might not be recognized as a traditional MBA but the curriculum and industry-level practical training of the PG Program have much more to offer than a regular one.

Course Benefits:

2 Specialisations After 7-8 months of fundamental training, students are given a choice of 2 specialisations – Creative Strategy & Performance Marketing.
13+ Live Projects Students work on 13+ live projects wherein they individually or within teams, analyse and create digital marketing strategies.
28+ Industry Tools In this course, you will master 28+ Industry Tools such as Google Ads, Moz, Mailchimp, Facebook Ads, Ahrefs, WordPress, etc
1-on-1 Mentorship Students can book a personal mentoring session with a trainer to solve their doubts & questions.

 

Course Syllabus:

SUBJECTS MODULES
Inbound Marketing Introduction to Digital Marketing
  Website Creation
  Search Marketing
Outbound Marketing Content Marketing
  Social Media Marketing & Management
  Video Marketing
Media Management & Automation Advanced Forms of Digital Marketing
  Integrated Marketing (Full Funnel Marketing)
Managerial Skills & Soft Skills Soft Skills
  Agency Skills
Compulsory Internship & Thesis Internship & Mentoring
Specializations Creative Strategy OR
  Performance Marketing
Capstone Project Thesis-like Final Practical Project

 

Course Faculty: 

Another USP of IIDE is that the trainers carry years of experience from the real industry. Having worked for big brands such as Asian Paints, Unilever, etc, they don’t just teach the curriculum but also their learnings. You will be personally mentored by industry experts mentioned below in this MBA in Digital Marketing – Post Graduation Programme.

Course Duration & Fees

IIDE’s MBA-level Postgraduate Program in Digital Marketing is 11 months long and the fees are INR 5,95,000. You can avail of the 0% EMI Option as well starting at INR 25,000 per month. This may seem expensive but with the average starting salary of graduates being INR 4-5 LPA, the ROI is high. 

Note: IIDE conducts weekday as well as weekend batches for their PG in Digital Marketing program.

Scholarship Available:

IIDE also offers scholarships to all admitted candidates who stand a chance to win a scholarship of up to INR 1,00,000 based on merit.  

IIDE’s focus is always student-first, making a student’s entire experience fun-filled and full of practical learning. Have a look at one of their alumni’s success stories- 


Placement Assistance
:

If you pursue IIDE’s MBA-level PG Program in Digital Marketing, IIDE offers 100% assured placements based on your performance. Have a look at IIDE alumni who work at some of the most well-known brands in the industry.

mba alumni

 

Contact Details:

Phone No.- +91 96199 58615
Email ID- admissions@iide.co
Website- iide.co/master-mba-digital-marketing/ 

2. Eaton Business School (EBS)

Mba In Digital Marketing In Atlanta - EBS logo

Eaton Business School (EBS), a subsidiary of Westford Education Group, has developed an ideal learning platform in order to provide the best tools and resources for working professionals around the world. It gives learners the opportunity to identify real-world trends by helping them interact with fellow professionals from different markets and industries as well as learn from industry-experienced faculties. With the help of their highly interactive live online sessions, learners from over 85 nationalities are effectively shaping their learning journey.

Eaton Business School (EBS) offers an EMBA in Digital Marketing and Social Media program consisting of interactive and flexible online classes. It has a well-structured curriculum that provides you with a deep understanding of digital marketing as well as hands-on experience in creating a comprehensive social media strategy for your brand. A prerequisite for attending this course is at least a Bachelor’s degree from a recognized university. This is the ideal digital marketing program for working professionals around the world, especially IT professionals and business owners.

Course Syllabus 

EMBA – Digital Marketing and Social Media
  • International Human Resource Management
  • Operations Management
  • Strategic Change Management
  • International Marketing Management
  • Digital Marketing Fundamentals
  • Social Media Marketing
  • Dissertation – Research Project

Course Highlights

  • E-Library
  • Accreditation MIUR, Italy
  • 100% Online Learning
  • World-Class Learning With Affordable Fee
  • Triple International Certification
  • University Scholarships For Eligible Students
  • Accredited By A Leading European University
  • Interactive Sessions With Faculty & Peergroup
  • 12 Months
  • 06 Modules
  • 01 Dissertation
  • 40+ Live Sessions

Course Duration & Fees

The duration of this EMBA course is 12 months and its monthly fee is USD 730.

Contact Details

Phone: +97168830272
Email: info@ebsedu.org 

3. Westford Uni Online

Mba In Digital Marketing In Atlanta - Westford Uni Online logo

Westford Uni Online is a synchronous education platform that provides students with various programs in a blended learning format. It is known for providing quality, affordable, as well as flexible learning experiences for undergraduate, graduate, Ph.D., and postgraduate students. Its principles are rooted in the concept of helping students achieve a healthy work-life balance.

Westford Uni Online in partnership with Girne American University (GAU) offers an MBA in Digital Marketing. It is a specialized course for students who want to learn different concepts of digital marketing. It focuses on developing different brands and products on different digital media platforms. The course also includes in-depth research on both marketing-related issues as well as issues in the digital world. This MBA program helps learners understand the importance of social media and digital platforms as well as how to use them wisely for the benefit of their organization.

Course Syllabus

MBA in Digital Marketing
  • Human Resource Management and Leadership
  • Sustainable Business
  • Finance for Business Leaders
  • Strategic Management
  • Socio-Economic and Legal Framework
  • Operations Management
  • Organizational Psychology
  • International Marketing Management
  • Introduction to Analytics for Business
  • Research Methods
  • Digital Marketing Fundamentals
  • Social Media Marketing
  • Graduate Research Project

Course Highlights

  • Flexibility
  • Affordability
  • Career Growth
  • Job Opportunities
  • Quality Education
  • International Classroom Experience

Course Duration & Fees

The duration of this MBA program is 1 year and the details regarding the fee structure of this course are not provided on Westford Uni Online’s website but you can contact Westford Uni Online in order to know more about the fee of this course.

Contact Details

Phone: +971 52 702 7155 
Email: hello@westfordonline.com 

4. Rutgers Business School

Mba In Digital Marketing In Atlanta - Rutgers Business School logo

Rutgers Business School offers a Mini-MBA in Digital Marketing which is a unique opportunity to deepen your understanding of digital marketing in an interactive environment with personalized learning not available in conference seminars. The curriculum of this course is designed for hands-on application by industry leaders with unique access to experts who have hands-on experience and growing networks. 

This Mini-MBA in Digital Marketing is specially designed to empower students to think strategically, not just tactically. With the help of this course, you will be able to design effective digital strategies to deliver to your team and external partners while supporting and tracking individual initiatives within your organization and integrating data to measure your return on investment. You will also be able to identify and track individual marketing opportunities across departments such as sales, IT, and HR. By the end of this course, you will be able to lead your team to adopt best practices as well as help them ask smarter questions and set measurable goals.

Course Syllabus

Mini-MBA: Digital Marketing 
  • Digital Marketing Strategy
  • Search Engine Marketing
  • Social Media Marketing
  • The Future Web – New Technologies, New Web, New Worlds
  • Content Marketing
  • Personalized Digital Experiences
  • Web Analytics and ROI for Better Decision-Making
  • Digital Customer Acquisition
  • Ideas to Transform Your Digital Marketing

Course Highlights

  • Certificate of Completion
  • Digital Badge
  • Credits
  • Learn from Expert
  • Online – Self-paced

Course Duration & Fees

The duration of this Mini-MBA program is 12 weeks and its total fee is USD 3,495.

Contact Details

Phone: (848) 445-9243 
Email: cmurphy@business.rutgers.edu 

5. BIU

Mba In Digital Marketing In Atlanta - BIU University logo

BIU (Broward International University) offers an MBA with Concentration in Digital Marketing that is designed to provide students with all the knowledge and skills that are necessary for leading national as well as international corporate organizations in today’s challenging and competitive global business environment. Through an uncompromising commitment to academic excellence, this MBA program provides the knowledge to help business-related professionals develop the skills and leadership qualities needed to reach senior management positions in organizations of all types. 

This MBA program promotes leadership skills. It will help you learn how to create digital marketing plans and campaigns. It will also show you how to analyze the various marketing channels, as well as measure and evaluate their success. By the end of this course, you will be able to design effective digital strategies as well as implement them in your business.

Course Syllabus

MBA with Concentration in Digital Marketing
  • Finance
  • Managerial Accounting
  • Leadership and Organizational Behavior
  • Marketing
  • Neuromarketing
  • Digital and Mobil Marketing Strategies
  • Digital Tools, Technologies, and Metrics
  • Social Media and Virtual Communities in Business
  • Information Systems and Technology Manager
  • Research Methodology
  • Operations and Project Management
  • Thesis

Course Highlights

  • Management approach
  • Competitive Advantage
  • Learn From Experts

Course Duration & Fees

The details regarding the duration and fee structure of this course s not provided on BIU’s website. In order to know more about this you can contact BIU using the contact information given below.

Contact Details

Phone: +1 1954 870 7359

Email: contact@biu.us

Career Opportunities after Mba in Digital Marketing in Atlanta

Completing an MBA in Digital Marketing in Atlanta can open up a plethora of career opportunities for you. The scope for MBA graduates in digital marketing is immense as most businesses, startups, and entrepreneurs are constantly on the lookout for professionals with expertise in digital marketing to maximize their digital reach. Digital marketing jobs in India have increased tremendously, particularly in the aftermath of the COVID period. The potential resources for marketing on the internet are also vast, providing MBA graduates with diverse career options. Here are some of the popular career opportunities available to graduates with an MBA in Digital Marketing from Atlanta.

1. Digital Marketing Manager

As a digital marketing manager, your role will be to develop and execute various digital marketing strategies to drive growth and revenue for your company. This requires managing a team of marketing professionals, setting and tracking marketing goals, and working closely with other departments to ensure that marketing efforts align with overall business objectives. You will also need to stay up-to-date with the latest digital marketing trends and technologies to develop and implement strategies that leverage these tools for better results.

2. Content Strategist 

Currently, there is a huge and growing demand for content strategists in India as companies are constantly searching for skilled professionals capable of efficiently developing and managing content. A content strategist’s role is to plan, create, design, edit, and publish content based on company goals and user needs. Content strategists are also responsible for managing the writing team, developing editorial calendars, and engaging the company’s online campaigns.

If you want to how to create a holistic content marketing strategy in order to attract and engage your target audience, check out IIDE’s Online Content Marketing Course with Certification. With this course, you will be able to gain valuable insights into content marketing strategies that can help you effectively meet your business objectives.

3. Social Media Manager

As a social media manager, you will oversee a company’s social media presence as well as develop campaigns that engage and grow the company’s audience. This involves creating and curating content, analyzing metrics to measure engagement and ROI, and staying up-to-date with the latest social media trends and best practices. You’ll also be responsible for developing and implementing various social media strategies that align with your company’s overall marketing goals and brand messaging. 

If you are someone who aspires to build a career in social media marketing, IIDE’s Online Social Media Marketing Course can be an ideal option for you. With this course, you will learn a diverse range of social media marketing skills from top industry experts in the comfort of your home.

4. Ecommerce Manager

As an ecommerce manager, you will manage and grow your company’s online sales channels, including the company’s website, online marketplaces, and other ecommerce platforms. This involves overseeing product listings, managing inventory, and optimizing sales funnels to increase conversion rates. You’ll also be responsible for developing and implementing ecommerce strategies that align with the company’s overall marketing goals and staying up-to-date with the latest ecommerce technologies and best practices.

If you are someone who wants to start selling on marketplaces such as Amazon and create your own ecommerce website on Shopify, check out IIDE’s Online Ecommerce Course.

5. Advertising Manager

The role of Advertising Managers is to manage advertising activities and channels to achieve the company’s goals and objectives. They oversee employees and direct advertising activities to develop creative and consistent advertising campaigns that match the company’s brand identity. They set project goals, monitor progress, and collaborate with other employees. They are also responsible for approving, evaluating, and maintaining campaigns and tasks. Timely maintenance of campaigns is a crucial aspect of this role.

As you can see an MBA in digital marketing be the key to unlocking a world of opportunities in your career. The average MBA salary in India is around INR 4-8 lakh and is expected to increase furthermore as the demand for digital marketing services increases.

For more information about career opportunities after completing an MBA, take a look at our dedicated blog post.

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FAQ – Frequently Asked Questions

Q. Which is the best MBA in Digital Marketing in Atlanta?

As mentioned earlier, IIDE’s MBA-level Postgraduate Program in Digital Marketing is one of the best MBA in Digital Marketing in Atlanta. Even though it may not be a traditional MBA, the curriculum and industry-level practical training offered in this course provide much more than what a typical MBA offers.

Q. Can students from non-marketing backgrounds pursue an MBA in Digital Marketing?

Yes, students from any background can pursue an MBA in Digital Marketing. However, students are required to have a bachelor’s degree in order to themselves in an MBA in Digital Marketing program.

Q. Is an MBA in Digital Marketing worth the investment?

Yes, an MBA in Digital Marketing is worth investing in as it provides you with industry-level skills and knowledge, which are highly valued by organizations. It also helps you in building a strong professional network as well as provides you with excellent career opportunities.

Q. What is the future of a digital marketing career in Atlanta?

The future of digital marketing as a career is bright and promising all around the world including Atlanta. As technology continues to advance, digital marketing will become increasingly sophisticated, personalized, and data-driven. Digital marketers will need to stay up-to-date with the latest trends and tools to remain competitive in the market.

Q. Can a career in digital marketing be a wise decision for individuals in Atlanta?

Yes, making a career in digital marketing can be a great choice for you as it is a rapidly growing field with high demand for skilled professionals. The career opportunities in digital marketing are vast and diverse which will allow you to explore various different aspects of the field.

Conclusion 

That’s it, folks! We hope you enjoyed reading our blog on the top 5 colleges offering Mba in Digital Marketing in Atlanta and found it to be informative as well as helpful in starting your career in the digital marketing industry.

To sum it up, pursuing an MBA in digital marketing in Atlanta can be a wise investment in your career. With the industry expected to grow exponentially in the coming years, there is no better time to acquire in-depth knowledge and expertise in this field. From managing social media campaigns to creating effective email marketing strategies, an MBA in Digital Marketing prepares you for a dynamic and challenging career. So, if you’re looking to embark on a fulfilling and lucrative career in digital marketing, consider pursuing an MBA in Digital Marketing.

If you are someone who desires to become proficient in any specific area of digital marketing but is short on time, check out taking IIDE’s short-term certificate courses. These courses are designed to help you develop digital marketing skills in your preferred area, all from the convenience of your own home.

Still confused? Talk to our academic counselor at admissions@iide.co or +91 9619958615 for a FREE counseling session where you can clear all your doubts regarding digital marketing.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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