Top 5 Colleges For Mba In Digital Marketing In Atlanta To Elevate Your Marketing Career

Updated on: May 12, 2024
MBA in Digital Marketing in Atlanta

Pursuing an MBA in Digital Marketing in Atlanta is an incredible opportunity to take your marketing skills to new heights in today’s digital world. Companies are constantly searching for talented professionals who truly understand how to connect with audiences and drive results online. 

In Atlanta, a city with innovative companies and thriving startups, you’ll have the chance to learn directly from experienced marketing experts. They’ll teach you the latest strategies for creating engaging content, mastering social media, analyzing data, and so much more. You’ll gain practical, real-world knowledge that you can immediately apply.

But it’s not just about classroom learning. With Atlanta as your backdrop, you’ll be surrounded by a wealth of networking events, internship opportunities, and potential jobs at top brands. You’ll make valuable connections that can propel your career forward.

An MBA in Digital Marketing in Atlanta will equip you with the cutting-edge skills, hands-on experience, and professional network to truly thrive in this exciting field. Whether you dream of building your own brand, joining a marketing agency, or leading a corporate team, this degree will give you the competitive edge you need to turn those goals into reality.

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List of Institutes offering MBA in Digital Marketing in Atlanta

Digital Marketing Institute in Atlanta Course Duration Course Fee Google Reviews
IIDE – The Digital School 11 Months USD 7727.22 4.8
Emory University – Goizueta Business School 2 years $120,000 4.6
Georgia Institute of Technology – Scheller College of Business 2 years $40,000 4.0
Georgia State University – J. Mack Robinson College of Business 12-24 Months $35,000 4.1
Clark Atlanta University – School of Business Administration 2 years NA 4.7
Mercer University – Stetson School of Business and Economics 2 years $30,000 4.8
Morehouse College – Division of Business Administration and Economics 2 years NA 4.2
Georgia Southern University – Parker College of Business 2 years NA 4.0
Kennesaw State University – Coles College of Business 2 years $25,000 3.9
University of Georgia – Terry College of Business 2 years NA 4.0

 

1. IIDE- Indian Institute of Digital Education

IIDE-Site-Logo

IIDE’s 11-month MBA-Level Post Graduation in Digital Marketing Program is one of the most highly-rated MBA in Digital Marketing globally. 

Established in 2016, IIDE has become a leading digital marketing institute in India. Awarded as the best digital marketing institute by the World Education Congress, IIDE offers flexible digital marketing courses to people from all walks of life. 

Their program might not be recognized as a traditional MBA but the curriculum and industry-level practical training of the PG Program have much more to offer than a regular one.

Course Benefits

2 Specialisations After 7-8 months of fundamental training, students are given a choice of 2 specialisations – Creative Strategy & Performance Marketing.
13+ Live Projects Students work on 13+ live projects wherein they individually or within teams, analyse and create digital marketing strategies.
28+ Industry Tools In this course, you will master 28+ Industry Tools such as Google Ads, Moz, Mailchimp, Facebook Ads, Ahrefs, WordPress, etc
1-on-1 Mentorship Students can book a personal mentoring session with a trainer to solve their doubts & questions.

 

MBA in Digital Marketing Syllabus

SUBJECTS MODULES
Inbound Marketing Introduction to Digital Marketing
  Website Creation
  Search Marketing
Outbound Marketing Content Marketing
  Social Media Marketing & Management
  Video Marketing
Media Management & Automation Advanced Forms of Digital Marketing
  Integrated Marketing (Full Funnel Marketing)
Managerial Skills & Soft Skills Soft Skills
  Agency Skills
Compulsory Internship & Thesis Internship & Mentoring
Specializations Creative Strategy OR
  Performance Marketing
Capstone Project Thesis-like Final Practical Project

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

Course Faculty

Another USP of IIDE is that the trainers carry years of experience from the real industry. Having worked for big brands such as Asian Paints, Unilever, etc, they don’t just teach the curriculum but also their learnings. You will be personally mentored by industry experts mentioned below in this MBA in Digital Marketing – Post Graduation Programme.

Course Duration & Fees 

IIDE’s MBA-level Postgraduate Program in Digital Marketing is 11 months long and the fees are USD 7727.22. This may seem expensive but with the average starting salary of graduates being USD 40,000 to 50,000 annually, the ROI is high. 

Note: IIDE conducts weekday as well as weekend batches for their PG in Digital Marketing program.

Scholarship Available

IIDE also offers scholarships to all admitted candidates who stand a chance to win a scholarship of up to USD 1200.87 based on merit.  

IIDE’s focus is always student-first, making a student’s entire experience fun-filled and full of practical learning. Have a look at one of their alumni’s success stories- 


Placement Assistance
:

If you pursue IIDE’s MBA-level PG Program in Digital Marketing, IIDE offers 100% assured placements based on your performance. Have a look at IIDE alumni who work at some of the most well-known brands in the industry.

mba alumni

 

Contact Details

Phone No.- +91 96199 58615
Email ID- [email protected]
Website- iide.co/master-mba-digital-marketing/ 

2. Emory University – Goizueta Business School

Emory University’s Goizueta Business School offers a cutting-edge MBA in Digital Marketing, integrating theory with practical application. Renowned faculty and industry connections provide students with a rich learning experience.

Course Name: MBA in Digital Marketing

Course Type: Offline – Full time

Scholarships: Yes

MBA in Digital Marketing Course Syllabus: 

  • Comprehensive curriculum covering digital marketing strategies
  • analytics 
  • consumer behavior
  • Strategic Management of Organizations
  • Corporate Accounting
  • Corporate Finance
  • Operations & Supply Chain Management
  • Business Planning & Launch
  • Concentration in Marketing

Course Duration & Fees: Tuition for a two-year MBA program varies; please contact the institution directly for specific fee details.

Contact Details:

Phone No: +1 (404) 727-6270

Email ID: [email protected]

3. Georgia Institute of Technology – Scheller College of Business

Georgia Tech’s Scheller College of Business is distinguished by its focus on technology and innovation. The MBA in Digital Marketing program leverages this expertise, offering students a unique blend of business acumen and digital marketing strategies. With a hands-on approach to learning and opportunities for real-world projects and internships, students gain practical skills that are highly sought after in the industry. Located in Atlanta, a major business center, the college provides a conducive environment for networking and career advancement in digital marketing.

Course Name: MBA in Digital Marketing

Course Type: Offline – Full time

Scholarships: Yes

MBA in Digital Marketing Course Syllabus:

  • Digital Marketing Strategy
  • Consumer Behavior in the Digital Age
  • Social Media Marketing
  • Search Engine Optimization
  • Content Marketing
  • Digital Advertising and Promotion
  • Data Analytics for Marketing

Course Duration & Fees: 

2 years, Fees vary (contact institution for details)

Contact Details:

Phone No: +1 (404) 894-2600

Email ID: [email protected]

4. Georgia State University – J. Mack Robinson College of Business

Mack Robinson College of Business at Georgia State University is known for its commitment to excellence in business education. The MBA in Digital Marketing program emphasizes strategic thinking and data-driven decision-making, preparing students for success in the rapidly evolving digital landscape. Through engagement with industry experts and practical, hands-on learning experiences, students develop the skills and knowledge needed to excel in digital marketing roles. Located in the heart of Atlanta, the college offers access to a vibrant business community and numerous opportunities for professional growth.

Course Name: MBA in Digital Marketing

Course Type: Offline – Full time

Scholarships: Yes

MBA in Digital Marketing Course Syllabus:

  • Digital Marketing Strategy
  • Marketing Analytics and Insights
  • Social Media Marketing
  • Content Strategy and Creation
  • Search Engine Optimization
  • Online Advertising and Promotion
  • Mobile Marketing Techniques
  • Digital Brand Management

Course Duration & Fees: 

The course duration is between 12-24 Months, Fees vary (contact institution for details)

Contact Details:

Phone No: +1 (404) 413-7000

Email ID: [email protected]

5. Mercer University – Stetson School of Business and Economics

Mercer University’s Stetson School of Business and Economics is committed to fostering innovation and leadership in business education. The MBA in Digital Marketing program combines a strong foundation in business fundamentals with cutting-edge digital marketing strategies. Through hands-on learning experiences and collaboration with industry partners, students develop the skills and expertise needed to thrive in today’s digital economy. Located in Atlanta, a major business and technology hub, the university provides students with access to a wealth of resources and opportunities for professional growth.

Course Name: MBA in Digital Marketing

Course Type: Offline – Full time

Scholarships: Yes

MBA in Digital Marketing Course Syllabus:

  • Digital Marketing Fundamentals
  • Marketing Analytics and Measurement
  • Social Media Marketing and Engagement
  • Search Engine Optimization Tactics
  • Content Strategy and Development
  • Mobile Marketing Planning and Execution
  • Digital Advertising Strategies and Campaign Management

Course Duration & Fees:

The course Duration is 2 years for a full time programme, Fees vary (contact institution for details)

Contact Details:

Phone No: +1 (678) 547-6300

Email ID: [email protected]

6. Morehouse College – Division of Business Administration and Economics

Morehouse College’s Division of Business Administration and Economics is dedicated to preparing students for leadership roles in business and beyond. The MBA in Digital Marketing program emphasizes ethical leadership and social responsibility, equipping students with the knowledge and skills to make a positive impact in the digital realm. With a focus on experiential learning and mentorship from industry professionals, students gain practical insights and valuable experience. Located in Atlanta, a vibrant center of commerce and culture, the college offers a dynamic environment for learning and professional development in digital marketing.

Course Name: MBA in Digital Marketing

Course Type: Offline – Full time

Scholarships: Yes

MBA in Digital Marketing Course Syllabus:

  • Digital Marketing Overview and Strategy
  • Marketing Analytics and Performance Measurement
  • Social Media Marketing Management
  • Search Engine Optimization and Marketing Techniques
  • Content Creation and Distribution Strategies
  • Mobile Marketing Approaches
  • Digital Advertising Planning and Execution
  • E-commerce Strategies and Implementation

Course Duration & Fees:

Tuition Fees varies over the two-year period and varies; it’s advisable to contact the institution directly for fee specifics.

Contact Details:

Phone No: +1 (404) 215-2600

Email ID: [email protected]

7. Georgia Southern University – Parker College of Business

Georgia Southern University’s Parker College of Business offers an MBA in Digital Marketing focusing on blending theoretical knowledge with practical skills. The program equips students with the latest digital marketing strategies and tools to excel in today’s 

Course Name: MBA in Digital Marketing

Course Type: Offline – Full time

Scholarships: Yes

MBA in Digital Marketing Course Syllabus:

  • Digital Marketing Fundamentals
  • Marketing Analytics and Measurement
  • Social Media Marketing Strategies
  • Search Engine Optimization Tactics
  • Content Strategy and Development
  • Mobile Marketing Planning and Execution
  • Digital Advertising Strategies and Campaign Management

Course Duration & Fees: 

With a duration spanning two years, tuition rates may vary; contacting the institution is recommended for precise fee details.

Contact Details:

Phone No: +1 (912) 478-5107

Email ID: [email protected]

8.Kennesaw State University – Coles College of Business

Kennesaw State University’s Coles College of Business offers an MBA in Digital Marketing designed to prepare students for leadership roles in the digital age. With a focus on experiential learning and industry partnerships, students gain practical skills and insights.

Course Name: MBA in Digital Marketing

Course Type: Offline – Full time

Scholarships: Yes

MBA in Digital Marketing Course Syllabus:

  • Digital Marketing Fundamentals
  • Marketing Analytics and Measurement
  • Social Media Marketing Strategies
  • Search Engine Optimization Tactics
  • Content Strategy and Development
  • Mobile Marketing Planning and Execution
  • Digital Advertising Strategies and Campaign Management
  • E-commerce and Digital Sales Optimization

Course Duration & Fees: 

2 years, Fees vary (contact institution for details)

Contact Details:

Phone No: +1 (470) 578-6000

Email ID: [email protected]

9. University of Georgia – Terry College of Business

The University of Georgia’s Terry College of Business offers an MBA in Digital Marketing focusing on providing students with a deep understanding of digital strategies and their application in various industries. The program emphasizes critical thinking and problem-solving skills.

Course Name: MBA in Digital Marketing

Course Type: Offline – Full time

Scholarships: Yes

MBA in Digital Marketing Course Syllabus:

  • Digital Marketing Fundamentals
  • Marketing Analytics and Measurement
  • Social Media Marketing Strategies
  • Search Engine Optimization Tactics
  • Content Strategy and Development
  • Mobile Marketing Planning and Execution
  • Digital Advertising Strategies and Campaign Management
  • E-commerce and Digital Sales Optimization

Course Duration & Fees: 

2 years, Fees vary (contact institution for details)

Contact Details:

Phone No: +1 (706) 542-8100

Email ID: [email protected]

Career Opportunities after MBA in Digital Marketing in Atlanta

After completing an MBA in Digital Marketing in Virginia, graduates can pursue diverse and rewarding career paths in the rapidly expanding field of digital marketing. With the increasing reliance on digital platforms for brand visibility and customer engagement, professionals with advanced degrees in digital marketing are in high demand.

Here’s a table showing popular Digital Marketing roles and their average annual salaries :

Digital Marketing Role Average Annual Salary in Atlanta (USD$)
SEO Specialist $55,000 – $75,000
Content Strategist $60,000 – $80,000
Digital Advertising Manager $65,000 – $85,000
Email Marketing Manager $55,000 – $75,000
E-commerce Manager $65,000 – $85,000
Web Analytics Specialist $60,000 – $80,000

 

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FAQ – Frequently Asked Questions

Q. What are the career prospects after completing an MBA in Digital Marketing in Atlanta?

Graduates can pursue diverse career paths such as Digital Marketing Manager, Social Media Strategist, SEO Specialist, E-commerce Manager, or Digital Analyst in various industries ranging from technology and retail to healthcare and finance.

Q. Is prior experience in marketing or digital technologies required for admission to an MBA in Digital Marketing program in Atlanta?

While prior experience can be beneficial, many programs welcome students from diverse academic and professional backgrounds. Admissions criteria typically focus on academic qualifications, professional achievements, and a demonstrated interest in digital marketing.

Q. How do Atlanta-based MBA programs in Digital Marketing integrate practical experience into their curriculum?

Programs often include real-world projects, internships, case studies, and industry partnerships to provide students with hands-on experience. These opportunities allow students to apply theoretical knowledge to real marketing challenges and build their professional networks.

Q. Are there opportunities for financial aid or scholarships available for students pursuing an MBA in Digital Marketing in Atlanta?

Many institutions offer scholarships, grants, assistantships, and other forms of financial aid to eligible students. Prospective students are encouraged to explore the financial aid options available at each institution and apply accordingly.

Q. How does the Atlanta business ecosystem contribute to the success of MBA graduates in Digital Marketing?

Atlanta boasts a vibrant business community with a strong presence in technology, media, healthcare, and finance sectors. The city’s dynamic business landscape provides ample networking opportunities, internships, and potential employment options for MBA graduates.

Q. What sets Atlanta-based MBA programs in Digital Marketing apart from programs in other cities?

Atlanta-based programs often leverage the city’s status as a hub for innovation, technology, and entrepreneurship. The proximity to leading companies, industry events, and thought leaders in digital marketing enhances the learning experience and provides unique opportunities for students.

Conclusion 

In conclusion, pursuing an MBA in Digital Marketing in Atlanta offers a compelling blend of academic excellence and practical relevance within a vibrant business ecosystem. Atlanta, renowned for its dynamic business landscape and technological innovation, serves as an ideal backdrop for students aspiring to excel in the ever-evolving field of digital marketing.

Moreover, the city’s rich cultural diversity and entrepreneurial spirit foster a collaborative learning environment, where students engage with peers, faculty, and industry experts to exchange ideas and insights.

Overall, an MBA in Digital Marketing in Atlanta equips students with the skills, knowledge, and connections needed to thrive in today’s competitive digital landscape while immersing them in a city renowned for its innovation and opportunity.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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