The world of Digital Marketing is changing at lightning speed with highly skilled competitors at the front. At such a time it becomes necessary to face them with a well-equipped set of skills in your arsenal. Pursuing an MBA is the key to this achievement!!! Yes, you got it right, MBA is a highly regarded program and is considered a channel by executives and new graduates to level up their knowledge for current trends.
There are several opportunities for people residing in Midland, a city in Texas as we guide you through the journey of pursuing an MBA in Digital Marketing in Midland. We have ensured that the information is up to the mark as we discuss the eligibility criteria, the application process, fees, opportunities from a future perspective, and much more for the year 2024.
Top 11 Institutes for MBA in Digital Marketing in Midland in 2024
After detailed research and analysis, we have shortlisted some best colleges/institutes offering an MBA in Digital Marketing in Midland. They are as follows –
| Digital Marketing Institute | Course Duration | Course Fee | Google Reviews |
|---|---|---|---|
| IIDE – The Digital School | 6-11 months | EMI options from 6,096/month to 21,323/month | 4.8 |
| St. Edward’s University | 16 months | $1,242 | 4.6 |
| Southern Methodist University (SMU) – Cox School of Business | 24-month | $56,414 | 4.4 |
| Texas A&M University – Mays Business School | 18 months | $88,118 | 4.4 |
| The University of Texas at Austin – McCombs School of Business | N/A | $52,550 | 4.4 |
| University of North Texas – College of Business | N/A | N/A | 4.3 |
| IIM Skills | 120 hours | $358.52 | 4.8 |
| upGrad | 24 Months | $6,594.65 | 3.2 |
| Digital Vidya | 4 months | $597.11 | 4.7 |
| Simplilearn | 11 Months | $779.36 | 4.3 |
| Coursera | N/A | N/A | 3.1 |
1. IIDE- Indian Institute of Digital Education
IIDE’s 11-month MBA-Level Post Graduation in Digital Marketing Program is one of the most highly-rated MBA in Digital Marketing globally.
Established in 2016, IIDE has become a leading digital marketing institute in India. Awarded as the best digital marketing institute by the World Education Congress, IIDE offers flexible digital marketing courses to people from all walks of life.
Their program might not be recognized as a traditional MBA but the curriculum and industry-level practical training of the PG Program have much more to offer than a regular one.
Course Benefits
| 2 Specialisations | After 7-8 months of fundamental training, students are given a choice of 2 specialisations – Creative Strategy & Performance Marketing. |
|---|---|
| 13+ Live Projects | Students work on 13+ live projects wherein they individually or within teams, analyse and create digital marketing strategies. |
| 28+ Industry Tools | In this course, you will master 28+ Industry Tools such as Google Ads, Moz, Mailchimp, Facebook Ads, Ahrefs, WordPress, etc |
| 1-on-1 Mentorship | Students can book a personal mentoring session with a trainer to solve their doubts & questions. |
MBA in Digital Marketing Syllabus
| SUBJECTS | MODULES |
|---|---|
| Inbound Marketing | Introduction to Digital Marketing |
| Website Creation | |
| Search Marketing | |
| Outbound Marketing | Content Marketing |
| Social Media Marketing & Management | |
| Video Marketing | |
| Media Management & Automation | Advanced Forms of Digital Marketing |
| Integrated Marketing (Full Funnel Marketing) | |
| Managerial Skills & Soft Skills | Soft Skills |
| Agency Skills | |
| Compulsory Internship & Thesis | Internship & Mentoring |
| Specializations | Creative Strategy OR |
| Performance Marketing | |
| Capstone Project | Thesis-like Final Practical Project |
Course Faculty
Another USP of IIDE is that the trainers carry years of experience from the real industry. Having worked for big brands such as Asian Paints, Unilever, etc, they don’t just teach the curriculum but also their learnings. You will be personally mentored by industry experts mentioned below in this MBA in Digital Marketing – Post Graduation Programme.
Course Duration & Fees
IIDE’s MBA-level Postgraduate Program in Digital Marketing is 11 months long and the fees are USD 7146.14. You can avail of the 0% EMI Option as well starting at USD 300.26 per month. This may seem expensive but with the average starting salary of graduates being USD 40,000 to 50,000 annually, the ROI is high.
Note: IIDE conducts weekday as well as weekend batches for their PG in Digital Marketing program.
Scholarship Available
IIDE also offers scholarships to all admitted candidates who stand a chance to win a scholarship of up to USD 1200.87 based on merit.
IIDE’s focus is always student-first, making a student’s entire experience fun-filled and full of practical learning. Have a look at one of their alumni’s success stories-
Placement Assistance:
If you pursue IIDE’s MBA-level PG Program in Digital Marketing, IIDE offers 100% assured placements based on your performance. Have a look at IIDE alumni who work at some of the most well-known brands in the industry.
Contact Details
Phone No.- +91 96199 58615
Email ID- admissions@iide.co
Website- iide.co/master-mba-digital-marketing/
2. St. Edward’s University
The online Master of Science in Digital Marketing and Analytics equips graduates with up-to-date and pertinent curriculum in all facets of digital marketing, positioning them for success in a field that is continually expanding.
Learn the skills you need for marketing automation systems, business intelligence and analytics, social media and digital analytics, user interface design, and technological advancements in mobile marketing.
Course Name: Online Master of Science in Digital Marketing and Analytics
Course Type: Online
Scholarships: Available
MBA in Digital Marketing Course Syllabus
- Digital Marketing Fundamentals
- Marketing Data Analytics
- Social Media Marketing
- Customer Experience Marketing
- Marketing Tools and Technologies
- Buyer Behavior Analysis
- Marketing Metrics and Analytics
- Model Building and Analysis
- Social Media Analytics
- Managing the Digital Marketing Organization
Course Duration & Fees
The course is divided into 4 semesters for a duration of 16 months with a fee of $36,000 that is subject to change.
Contact Details
Phone No: 855-468-6738 (toll-free); 512-448-8400
Email: seu.admit@stedwards.edu
Website: https://www.stedwards.edu/
3. Southern Methodist University (SMU) – Cox School of Business
Southern Methodist University(SMU) – Cox School of Business is situated in Dallas, Texas. It is an academic institute devoted to the study of customer engagement and loyalty with a centralized study of consumer behavior. The institute offers programs that focus on the art and science of marketing and prepares its students to do meaningful research.
It emphasizes the students, professors, and practitioners to understand consumer engagement with any brand. This MBA institute offers one-year, two-year, direct, online, professional, and executive MBA modes as per the requirements of the applicants.
Course Name: Masters in Digital Marketing
Course Type: Full-time
Scholarships: Scholarships are also awarded to the admitted students but the criteria and amount depend upon the MBA program that is opted for. You can visit the official website to learn more about the scholarships.
MBA in Digital Marketing Course Syllabus
- Marketing Management
- Consumer Behaviour
- Customer Insights and Market Intelligence
- Retailer Behavior and Sales Promotion
- Advanced Marketing Strategy
- Digital and Social Media Marketing
Course Duration & Fees
The course duration and fees are different depending upon the types of MBA programs and are as follows. You may refer to the below list that shows some of the program types along with estimated tuition fees –
- Full-Time One-Year MBA: It is a 12-month program with a tuition fee of $75,868.
- Full-Time Two-Year MBA: It is a 24-month program with a tuition fee of $56,414 per year.
- MBA Direct: It is a 33-month program with a tuition fee of $91,624.
- Online MBA: It is a 24-month program with a tuition fee of $93,386.
Contact Details
Phone No: 800-472-3622, 214-768-1214, 214-768-2679
Email: mbainfo@smu.edu, gshearin@smu.edu
Website: https://www.smu.edu/cox
4. Texas A&M University – Mays Business School
Texas A&M University – Mays Business School situated in College Station, provides customized education to each student with experiences on an individual level while emphasizing the quality of leadership. It provides an environment for the students to apply the classroom concepts in real-world situations and visions to personally and professionally transform each student by the end of their program.
Course Name: Master of Digital Marketing
Course Type: Full-Time
Scholarships: Scholarships of varying amounts are given out by the Full-Time MBA program to help fund the studies of numerous students. You can check them out on their official website.
MBA in Digital Marketing Course Syllabus
- Marketing Management
- Operations Management
- Business Communications
- Investment Management
- Service Marketing
Course Duration & Fees
The course duration of the MBA program in Digital Marketing is 18 months and you will have to pay $88,118 for non-residents and $62,172 for Texas students entering into this course in Fall 2023.
Contact Details
Phone No: ( +979) 845-4714
Email: mbaprograms@mays.tamu.edu
Website: https://mays.tamu.edu/
5. The University of Texas at Austin – McCombs School of Business
This institute is situated in Austin, Texas, and was established in 1922 as a standalone public business school. It offers several undergraduate and graduate programs and is considered to have a good MBA environment.
It offers MBA programs in the form of Full-time, Evening, and Executive MBA. The university also conducts special weekend MBA programs in Dallas/Fort Worth and Houston.
Course Name: MBA Digital Marketing
Course Type: Online
Scholarships: Scholarships like Fastweb, Salle Mae Graduate School Scholarship Search, and Juno – MBA are offered to graduates based on different criteria.
MBA in Digital Marketing Course Syllabus
- Marketing Management
- Strategic Management
- Brand and Product Management
- High Tech Marketing
- Marketing Analytics and Consulting
Course Duration & Fees
The course fees depend upon the type of MBA program you have chosen. The estimated tuition fees are mentioned below
- Full-Time MBA: For Texas Residents, it is $52,550 whereas for Non-Texas Residents it is $58,720.
- Evening MBA: The cost per semester is around $17,133 until Spring 2023.
- Executive MBA: The cost per semester is around $29,900 until Spring 2023 with a supplemental cost of $4,000 – $5,000 depending upon the semester and credit hours that you have enrolled for.
Contact Details
Phone No: (512) 471-7698, (512) 471-6602
Email: RCoBMasters@unt.edu
Website: https://www.mccombs.utexas.edu/
6. University of North Texas – College of Business
The University of Northern Texas (UNT), established in 1890, is situated in Denton, Texas. It consists of 14 schools and colleges which offer several undergraduate, Master, and Ph.D. programs. The university is lauded by its students for its MBA course.
The university offers several specializations in MBA, like Marketing, Marketing Analytics, Finance, etc. Additionally, the MBA programs offered can be full-time and cohort style or part-time, or even online.
Course Name: MBA Digital Marketing
Course Type: Full-time
Scholarships: It offers students many scholarships, including the RBTS Scholarship and the McNair Scholar Scholarship.
MBA in Digital Marketing Course Syllabus
Some of the core, required, and supporting courses in this program include –
- Digital Marketing Fundamentals
- Marketing Management
- Consumer Behaviour
- Advanced Marketing Research and Analytics
- Marketing Metrics for Managers
- Decision-Making in Global Markets
- Retailing and Marketing Channels
All of these courses are available in the online MBA program, but some are only offered in specific locations(like Frisco). Moreover, each course has some prerequisites that may be found by visiting their website.
Course Duration & Fees
Visit the university’s webpage for detailed information since the course duration and fees depend upon some factors like residency, location of classes, and the number of credit hours chosen per semester.
Contact Details
Phone No: (940) 565-3120
Email: mktgrecp@unt.edu
Website: https://cob.unt.edu/
7. IIM Skills
IIM Skills is a globally recognised institute that focuses on enabling training in a variety of fields such as marketing, writing, finance etc. IIM Skills has been one of the greatest online ed-tech colleges in India, with a presence in 23 Asian locations. They have successfully instructed 15000+ students and business professionals worldwide through their training and workshops delivered by industry professionals.
They also provide placement assistance and help students develop a respectable résumé. Industry professionals from IIM Skills will help you become an SEO expert and support you with landing jobs, creating your own firm, or being a freelancer.
Course Name: Masters In Digital Marketing
Course Type: Part-time
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Digital Marketing
- Introduction to WordPress
- SEO (Organic Marketing)
- SEM (Google Ads)
- Email Marketing
- Content Writing
- Media buying and planning
- Affiliate marketing
- Video Marketing
- Marketing Automation
Course Duration & Fees
The duration of the course is for 5 months which includes 3 months of training and 2 months of paid internship. The fee for the same is INR 29,900.
Contact Details
Phone Number: + (91) 99 11 839503
Email: info@iimskills.com
8. upGrad
Founded in 2015, upGrad is South Asia’s largest high-tech company. It has created an immersive online learning experience for learners around the world with the help of the latest technology, pedagogy, industry partners, and world-class educators. It was started with a vision to be a trusted lifelong learning partner that drives the professional success of all members of the global workforce.
upGrad offers an MBA degree program from Australia’s top B-School Deakin Business School (DBS). This program is designed to help you become the business leader of tomorrow while advancing in your career. This program provides you with top-notch content in the form of videos, case studies, and projects from leading faculty and industry leaders. This program will help you develop business acumen and improve your decision-making and communication skills.
Course Name: MBA Global
Course Type: Online learning.
Scholarship: No.
MBA in Digital Marketing Course Syllabus
- Marketing Management – I
- Business Communication
- Accounting & Finance
- Decision Sciences
- Project/ Assignment
- Sales and Distribution Management
- Operations & Supply Chain Management
- Business Strategy
- Strategy Formulation And Strategic Capability
- Innovation by Design
Course Duration & Fees
The duration of this MBA program is 24 months and its total fee is USD 11,000.
Contact Details
Phone: 1800 210 2020
Email: customercare@upgrad.com
9. Digital Vidya
Digital Vidya was founded in 2009. In 2013 they launched the full-fledged certified Digital Marketing Course. As professionals, they work with more than 16,000 brands, like Naukri, ITC, Reliance, etc. Digital Vidya has 13 years of experience in educating more than 35,000 students. They provide both online and offline courses in Digital Marketing. The name of the Digital Marketing course in Digital Vidya is Certified Digital Marketing Master (CDMM).
Course Name: Certified Digital Marketing Master
Course Type: Hybrid learning.
Scholarship: No
MBA in Digital Marketing Course Syllabus
- Search Engine Optimization
- Search Engine Marketing
- Social Media Marketing
- Email Marketing
- Inbound Marketing
- Web Analytics
- E-Commerce Listing & Marketplace Listing
- Facebook Marketing in association with Facebook
- Content Marketing in association with LinkedIn
- Media Buying & Planning
Course Duration & Fees
Digital Vidya provides the option of an online 4 -7 month course in Lajpat-Nagar. Fees, of course, are 49,900 INR +18% GST.
Contact Details
Phone: +91 80100 33033
Email Id: info@digitalvidya.com
Website: https://www.digitalvidya.com/
Address: B-32, 3rd Floor, Lajpat Nagar 2, Nearest Landmark: Lajpat Nagar Metro Station, New Delhi, Delhi 110024.
10. Simplilearn
Simplilearn in collaboration with Purdue University offers a digital marketing boot camp program in Los Angeles. This digital marketing boot camp course in Los Angeles is designed to help students learn digital marketing from the ground up. In this course, you will learn various techniques and strategies that will help you grow in your career. You will also learn various digital marketing strategies that you can use in a business to boost engagement as well as attract customers.
Through self-paced videos, live workshops, and hands-on projects, this digital marketing boot camp program in Los Angeles will help you learn various digital marketing skills and show you how to apply them to the workplace, regardless of your role or background. With the help of this immersive digital marketing boot camp, you will be able to accelerate your career in the field of digital marketing.
Course Name: Masters In Digital Marketing
Course Type: Online
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Induction Session for Purdue Digital Marketing Bootcamp
- Introduction to Marketing
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Social Media Marketing
- Content Marketing and Email Marketing
- Mobile Marketing
- Web Analytics
Course Duration & Fees
The duration of this Post Graduate Program In Digital Marketing is 6 months and its total fee is USD 7,000.
Contact Details
Phone: 1-844-532-7688
11. Coursera
Coursera is a platform that offers a wide variety of courses. It provides online courses, certifications, and degrees in various areas in collaboration with universities and other organisations. About 150 colleges were thought to be offering more than 4,000 courses through Coursera in 2021.
Andrew Ng and Daphne Koller, professors of computer science at Stanford University, established Coursera in 2012. Both the People’s Voice Winner (Websites and Mobile Sites Education) and the Webby Winner (Websites and Mobile Sites Education) awards were given to Coursera in 2014.
Course Name: Masters In Digital Marketing
Course Type: Online
Scholarships: N/A
MBA in Digital Marketing Course Syllabus
- Marketing in the digital world
- Digital Marketing Analytics
- Digital Media
Course Duration & Fee
You can check their website for detailed information about the course duration and fee.
Contact Details
E-mail: support@coursera.org
Career Opportunities after MBA in Digital Marketing in Midland
There are numerous career chances in this marketing sector due to the growth of digital marketing. Additionally, because you are corporate- and job-ready when you are an expert in your field, your pay and employment chances will be much better!
You can apply for managerial roles with prominent brands, MNCs, and new startups once you have earned your MBA in Digital Marketing in Midland or a comparable degree. The following list includes some of those positions, along with their estimated salaries:
| Digital Marketing Role | Average Annual Salary in Midland (USD) |
|---|---|
| Digital Marketing Manager | USD 80,000 – USD 110,000 |
| Social Media Manager | USD 60,000 – USD 85,000 |
| SEO Manager | USD 70,000 – USD 95,000 |
| Brand Manager | USD 75,000 – USD 100,000 |
| Data Analysts | USD 60,000 – USD 80,000 |
| Paid Media Analysts | USD 65,000 – USD 90,000 |
| Growth Manager | USD 75,000 – USD 105,000 |
| Content Strategist | USD 65,000 – USD 90,000 |
| Performance Marketer | USD 70,000 – USD 95,000 |
| Influencer Marketer | USD 62,000 – USD 88,000 |
FAQ – Frequently Asked Questions
Q. Does Digital Marketing pay well in Midland?
Ans. Gaining an MBA and applying for jobs will pay well. As you know, most job titles in the digital marketing sector pay an average salary ranging from $50,000 to $60,000. An MBA degree may enable you to earn more than the average wage.
Q. Is an MBA in digital marketing in Midland useful?
Ans. Having an MBA degree in digital marketing at hand demonstrates your familiarity with concepts at the industrial level and your understanding of the optimum operation of a corporation through digital marketing. This is what companies are generally looking for and hence you will be looked at as a skillful individual.
Q. Is MBA in Digital Marketing in Midland difficult?
Ans. The MBA program is simple to complete, especially with the assistance of IIDE, which has divided the course into manageable modules. It delivers the most industry-relevant education possible to its students in just 11 months, including a two-month mandatory internship.
Q. Can I do MBA in Digital Marketing in Midland without IELTS?
Ans. International students are not required to submit a TOEFL or IELTS score in order to be admitted to the university if they have attended secondary school and graduate school using English as their primary language of instruction. However, we advise you to check the official website of your desired institute.
Q. Are digital marketers in demand in Midland?
Ans. Digital marketing is considered to be one of the top trending jobs skills in Midland and is projected to have even more demand in the upcoming years.
Q. What’s the future of digital marketing?
Ans: Rapid growth in digital marketing benefits both people’s daily lives and those of businesses. There are already a lot of career opportunities available, and more will emerge soon.
Conclusion
A postgraduate degree in MBA in Digital Marketing will help you advance your career and raise your income expectations for both your present and future positions. I hope this blog will help you in selecting the top program for MBA in digital marketing in Midland.
You can still get all your queries solved by talking to our academic counselor at admissions@iide.co or call on +91 9619958615 for a FREE counseling session.
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