Top 11 Free Digital Marketing Courses in San Francisco to Upskill Yourself

Updated on: Jan 5, 2024

San Francisco is a significant center for innovation and technology. As a result, the city has a booming digital marketing sector. There are many free digital marketing courses in San Francisco that can upskill you like crazy.

Digital marketing is a common strategy used by companies in San Francisco to develop their clientele and reach their target market. A number of digital marketing companies that may assist firms with their marketing initiatives are also based in the city.

The Californian city of San Francisco is renowned for its diverse population, famous cable cars, and steep hills. It is the most populous city in Northern California and the 13th most populous city overall.  The city is situated on a peninsula that separates San Francisco Bay from the Pacific Ocean. Everybody may find something to enjoy in this city. 

In San Francisco, whatever your interests‚ÄĒhistory, culture, cuisine, or nature‚ÄĒyou’re likely to find something you’ll enjoy. The city is filled with green spaces and parks. One of the biggest urban parks in the world, Golden Gate Park includes activities including biking, hiking, and boating. Dolores Park, Golden Gate Park, and the Presidio are some of the other well-liked parks in San Francisco.

A neighborhood restaurant might employ search engine marketing to raise the position of its website in search results. By doing this, the restaurant will be able to draw in more local diners who are looking for restaurants. Social media marketing could be used by a tech company to advertise a new product. The business might communicate with potential customers and post product news on Facebook, Twitter, or LinkedIn.

In San Francisco, digital marketing is a crucial tool for companies of all kinds. Businesses can expand and reach their target audience by employing the appropriate techniques. These free digital marketing courses in San Francisco will help to upskill yourself.

 

Benefits of Digital Marketing Courses

  • Cost-Effective and Measurable Results- You can measure and assess the effectiveness of your campaign with a variety of tools that are available to you with digital marketing. Additionally, you may make changes to your marketing plan as you go along rather than abandoning it and beginning over or discovering after the fact that your plan was ineffective. You can save thousands of dollars with this method, which will increase your return on investment over time.
  • ¬†Customer Reach Anywhere- Customer journey mapping may not have originated from digital marketing, but it became more concrete and measurable as a result. Now, you can map out your interactions, choose your brand touchpoints, select your customer persona, comprehend the objectives of your consumers, and rapidly update your customer journey map as needed.
  • ¬†Easy to Communicate with Customers – Engaging with your customers on a regular basis is crucial to building their trust in both your brand and your company. Digital marketing aids businesses in understanding their clients’ touch points, maintaining continuous communication with them, and much more. Additionally, it makes it easier to promote transparency, which is very helpful in developing a relationship of trust with your clients.
  • ¬†Generate More Revenue- Revenue generation is the ultimate objective of any marketer. Through a variety of strategies, including campaign management, social media marketing, content marketing, SEO, and more, digital marketing makes that simple to accomplish. Additionally, because the cost is lower, the total profit is increased.
  • ¬†Effective target- All digital marketing strategies benefit from the deployment of extremely effective targeting techniques. With digital marketing, you can extract data to determine which audiences have performed the best for you and optimize your campaign based on the insights, even if you are unsure of who your target audience is.
Get Assured Placements - PG in Digital Marketing

 List of Free Digital Marketing Courses in San Francisco

 

1. Digital Marketing Basics by IIDE 

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IIDE hosts a free masterclass on digital marketing basics. IIDE, recognized as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe.

The institute also offers online education in the basics of digital marketing in just 45 minutes. The host is Karan Shah, founder, and CEO of IIDE, also an edu-speaker at top colleges like IIMs, and has trained brands like Volkswagen, Asian Paints, etc in digital marketing.

Format:

The free digital marketing courses in San Francisco by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere.

Topics Covered:

The 45-minute free masterclass covers the following topics-

  • Introduction to Digital Marketing
  • SEO Overview
  • Social Media Marketing Organic
  • Facebook and Instagram Ads
  • Ad Budgeting
  • Email and SMS Marketing

After you complete the masterclass, you will receive a certification of completion.

Why enrol in this course?

It is a comprehensive course available for free where with the help of real-time examples, the host dissects each topic in just 45 minutes.

Register Now

 

 

2. Digital Marketing Career Opportunities by IIDE

free_Digital_marketing_course_-_digital_marketing_careerb_opportunities[1]

From a series of digital marketing masterclasses by IIDE, this free digital marketing course is dedicated towards career opportunities in the digital marketing field. IIDE, recognised as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe.

This free masterclass on digital marketing career opportunities is hosted by Uday Mane, a renowned trainer in the education sector. He has 12+ years of experience in the digital marketing industry and has worked with brands like HDFC Bank, Just Dial, and Taj Group amongst many others.

Format:

The free digital marketing courses in San Francisco by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere.

 Topics Covered:

The 15-minute free masterclass covers the following topics-

  • ¬†Reasons why digital marketing is a booming career in 2023
  • ¬†Science of being left & right brained behind choosing a job
  • ¬†Structure and working of an agency
  • ¬†How to shortlist the right role for yourself?

At the end of this free digital marketing course, you can take a fun quiz to understand whether you are left-brained or right-brained and also get a list of the most suitable job roles according to your skills.

Why enrol in this course?

This free masterclass will introduce you to the corporate structure of a digital marketing department so that you can decide whether it is a good career choice for you. It will also help you identify your strengths.

Register Now

 

 

3. How to Make Money Online with Blogging by IIDE 

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This free digital marketing course online is offered by IIDE to discuss in detail the various ways to make money online.  IIDE, recognised as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe.

This¬†free digital marketing course on How to Make Money Online¬†is hosted by Huzaifa Dhupai who has been a blogger for the past 5 years and has earned more than $75,000. He is also a data analyst and founder of two tech startups ‚Äď Webverge & Droidrax.

Format:

The free digital marketing courses in San Francisco by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere.

Topics Covered:

The 45-minute masterclass covers the following topics-

  • Various Ways to Make Money Online ‚Äď Overview
  • Introduction to Blogging, AdSense & Affiliate Marketing
  • Domain, Hosting & SEO Overview
  • How to Become a Blogger ‚Äď Basics
  • AdSense ‚Äď Make Money From Your Content
  • Become an Affiliate Marketer ‚Äď Basics
  • Bonus: Ways to Boost the Promotion of Your Content

After you complete the masterclass, you will receive a certification of completion.

Why enrol in this course?

This free digital marketing course will explain how you can earn money online from the comfort of your home with the help of blogging. It also introduces you to topics like blogging, AdSense, and affiliate marketing to earn extra revenue.

Register Now

 

 

4. Instagram Marketing Masterclass by IIDE

Digital marketing course - instagram masterclass

Another popular free digital marketing course from IIDE is the Instagram Marketing Masterclass. IIDE, recognised as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe.

The host is Aditya Shastri, a content & Instagram Marketing coach with 9+ years of experience. He has trained more than 1000 students in content marketing and helped them build successful strategies on Instagram.

Format:

The free digital marketing courses in San Francisco by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere.

Topics Covered:

The 30-minute masterclass covers the following topics-

  • Importance of Instagram & Types of Accounts
  • Algorithm Know-how & Identifying Target Audience
  • Top Content Formats & Their Features
  • Finding a Niche & Using Powerful Strategies for Engagement
  • Creating Content Preferred by Instagram
  • Growth Hacks like Adding Location Tags and Hashtags
  • Bonus: Instagram Analytics + Best Tools & Softwares

After you complete the masterclass, you will receive a certification of completion.

Why enrol in this course?

This free digital marketing course will introduce you to the basics of Instagram Marketing and also help you understand the dashboard to create effective Instagram strategies for the same.

Register Now

 

 

5. LinkedIn Essentials by IIDE

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Free LinkedIn Essentials Masterclass by IIDE is another popular masterclass they offer. IDE, recognised as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe.

The host is Chintan Mehta, a personal branding coach with a specialization in LinkedIn.  He has trained more than 5000 students internationally, is a strategic marketing specialist and is also the founder of Blogue.in. He has worked with American Express, Walgreens, Wells Fargo, Barclays and Cognizant.

Format:

The free digital marketing courses in San Francisco by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere.

Topics Covered:

The 30-minute masterclass covers the following topics-

  • Importance of LinkedIn to Find Your Dream Job
  • How to Build Your Personal Brand & Network
  • Creating an All-Star Profile & Understanding LinkedIn‚Äôs Algorithm
  • How To Create Amazing Content Strategies
  • Establishing Your Niche & Increasing Engagement
  • Bonus: Things to Avoid on LinkedIn

After you complete the masterclass, you will receive a certification of completion.

Why enroll in this course?

This free digital marketing course will help you build a brand on Linkedin and also help you understand various ways to create engaging content for your niche audience.

Register Now

 

 

6. Google Digital Garage Digital Marketing Fundamentals

Free Digital Marketing Courses in San Francisco-Google Digital Garage Logo

This course offers a thorough introduction to digital marketing, including subjects like SEO, pay-per-click (PPC) advertising, social media marketing, and content marketing.

It is one of the Free Digital Marketing Courses in San Francisco. It is a fantastic opportunity to become certified by Google and understand the fundamentals of digital marketing. Interactive exercises are part of the course, which is instructed by Google professionals.

Format:

The free digital marketing courses are online and offer complete flexibility.

Topics Covered:

  • Analytics and data insights
  • Business strategy
  • Content marketing
  • Display advertising
  • E-commerce
  • Email marketing
  • Local marketing
  • SEM
  • SEO
  • Social Media
  • Web optimization

7. Inbound Marketing by HubSpot Academy

Free Digital Marketing Courses in San Francisco-HubSpot Logo

This course shows you how to use inbound marketing strategies like blogging, search engine optimization (SEO), and social media marketing to draw in and convert clients. It offers free digital marketing courses in San Francisco .

Experts from HubSpot are instructing the course, which also contains real-world case studies. It is available online, and you can finish it at your own pace.

Format:

The free digital marketing courses in Rishikesh are online and offer complete flexibility. You can watch it anytime, anywhere.

Topics Covered:

  • Digital Marketing Fundamentals
  • Building a Content Creation Framework
  • SEO strategies that help grow your business.
  • Website performance¬†
  • Create online Blog¬†
  • How to create a successful video marketing strategy¬†
  • Develop a social media marketing strategy¬†
  • Introduction to Paid advertising¬†
  • How to Create High-Performing Emails

 

8. Digital Marketing Bootcamp by Coursera

Free Digital Marketing Courses in San Francisco-Coursera Logo

An introduction to digital marketing is provided through this course, which covers subjects including search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, and content marketing. Learn how to use social media platforms efficiently for consumer involvement, brand promotion, and increasing website traffic. Learn how to create compelling content, implement a social media marketing strategy, and evaluate performance indicators through its free digital marketing courses in San Francisco.

Format:

The free digital marketing courses are online and offer complete flexibility.

Topics Covered:

  • The digital marketing revolution
  • Marketing in a digital world
  • Digital marketing analytics in theory
  • Digital marketing analytics in practice
  • Digital media and marketing principles
  • Digital media and Marketing Strategies
  • Digital marketing capstone

9. Digital Marketing Essentials by Alison

Free Digital Marketing Courses in San Francisco-Alison logo

This course serves as an introduction to digital marketing, covering subjects like social media marketing, pay-per-click (PPC) advertising, search engine optimization (SEO), and content marketing. Learn the fundamental ideas and elements of digital marketing, such as email marketing, content marketing, and others through its free Digital Marketing Courses in San Francisco.

Format:

Such courses provide a structured learning environment that can help you stay motivated and focused on your learning goals. They often have clear objectives, milestones, and assessments that allow you to track your progress and ensure a comprehensive understanding of the subject matter.

Topics covered:

  • Social Media Marketing
  • YouTube Marketing
  • Market Research
  • Branding
  • Advertising

10. Digital Marketing for Small Businesses by Udemy

Free Digital Marketing Courses in San Francisco-Udemy logo

This course teaches you how to utilize digital marketing to expand your small business. It includes lessons on email marketing, social media marketing, pay-per-click (PPC) advertising, search engine optimization (SEO), and PPC advertising. A variety of courses taught by knowledgeable instructors are available on the online learning platform Udemy, which enables users to learn at their own pace and pick up new skills in a variety of areas. It offers free digital marketing courses in San Francisco.

Format:

The free digital marketing courses are online and offer complete flexibility.

Topics Covered:

  • The basics of digital marketing
  • Hands-on approach to running paid ads
  • Email marketing and landing pages
  • Social media marketing and case studies
  • Learn to grow your Instagram followers
  • How to generate organic leads on social media

11. Social Media Certification by HubSpot Academy

Free Digital Marketing Courses in San Francisco-HubSpot Social Media Marketing logo

You will learn how to connect with clients, develop connections, and market your business using social media. It is offered online and can be completed at your own pace. Explore well-known internet advertising networks like Facebook Ads, Google Ads, and Instagram Ads. To increase reach, visibility, and conversions, get skilled at creating and managing effective advertising campaigns. It offers free digital marketing courses in San Francisco.

Format:

The free digital marketing courses are online and offer complete flexibility.

Topics Covered:

  • Develop an engaging and effective social media strategy for your business
  • Build an inbound social media strategy that delights your customers and grows your bottom line
  • Leverage the power of social media to transform your business and your career

Which Digital Marketing Course To Do For In-depth Learning?

If you have made it this far with me throughout the blog, then I am pretty sure that you are very interested in making a career in digital marketing. If yes, then I strongly urge you to check out our certification courses offered by IIDE to embark your journey in the field of digital marketing.

1. Post Graduation in Digital Marketing

This program will be especially beneficial if you are determined to pursue a career in digital marketing and want to arm yourself with the necessary skills that employers are looking for.

A 100% placement guarantee is provided by the Post Graduation in Digital Marketing course, which is intended to prepare students for mid-to senior-level roles in the field. Since the field of digital marketing is expanding quickly in India, many graduates are choosing to pursue post-graduation degrees in it.

What you will learn:

  • Inbound Marketing
  • Outbound Marketing
  • Media Management & Automation
  • Managerial Skills & Soft Skills
  • Compulsory Internship & Thesis
  • Specialization
  • Capstone Project

 

2. Online Digital Marketing Courses

With 100% placement support and a curriculum relevant to the industry, IIDE offers two online courses in digital marketing

 A four-month curriculum is required for the Advanced Certification in Digital Marketing (ACDM). This course is most suitable for individuals who are college students, recent graduates, small business owners, or influencers. An extensive grasp of digital marketing is provided by this course.

Enroll in our 6-month Professional Certification in Digital Marketing & Strategy (PCDMS) program if you are a freelancer, agency owner, or working professional. This course focuses on building agency and leadership abilities in addition to offering a comprehensive approach to digital marketing.

 

3. Short Term Certification Course in Digital Marketing

Certificate Program in Short Term You have the opportunity to study a course in digital marketing that you are more interested in. People who lack the time to commit to an 11- or 4-month course would benefit from it the most.

You will be able to learn about subjects that interest you, whenever you want, and from any location. Google Analytics, Facebook and Instagram Ads, Content and Marketing Strategy, Google Ads, Social Media Marketing, and many more are among the talents you can pick up.

Get Assured Placements - PG in Digital Marketing

FAQs

Q.1. Is working in digital marketing a worthwhile career?

Ans: Working in digital marketing can be fulfilling. The field of digital marketing has grown significantly in the contemporary period. There are more career opportunities in digital marketing as a result of the increase in demand. If you concentrate on particular digital skills, you may be able to acquire high-paying employment in the industry.

Q.2. What is a certificate in digital marketing?

Obtaining a digital marketing certification is one way to show employers that you’re familiar with industry tools and techniques, even if you’re relatively new to marketing. Other benefits of earning a digital marketing certification include: Learning new skills. Appearing more credible to recruiters and hiring managers.

Q.3. How much time is required to complete the course?

All these short-term courses are self-paced and can be completed within one month.

Q.4. Can I do it even if I am not from a commerce background?

Yes, anyone from any field can easily pursue digital marketing skills.

Q.5. Can digital marketing continue after Standard 12?  

¬†After finishing high school, you can enroll in online courses in digital marketing. However, what counts most is that you are interested in putting the course’s concepts into practice. We give tasks in Digital Scholar so that students may put what they have learned into practice.¬†

Q.6.Are computers required to master digital marketing?

Of course, if you want to study and practice digital marketing, you need a computer, laptop, or tablet. 

Conclusion

We’ve listed 12 free digital marketing courses in San Francisco in this blog article. From search engine optimization (SEO) to social media marketing, these courses cover a wide range of subjects. There is a course on our list that can help you develop your talents, regardless of whether you are a novice or an experienced marketer. These free Digital Marketing Courses in San Francisco can help you a lot.

You may learn more about digital marketing by accessing a variety of additional free online resources in addition to the courses mentioned in this blog post. One free education on the principles of digital marketing is provided by Google Digital Garage, for instance. Additionally, there are a number of free digital marketing courses in San Francisco available through the HubSpot Academy, one of which is on inbound marketing.

I urge you to utilize the many free resources offered if you are serious about pursuing a career in digital marketing. There are a tonne of new employment prospects available to you if you grasp the fundamentals of digital marketing.

Additional suggestions for getting free digital marketing courses in San Francisco are provided below:

  • Consult the local library. Many libraries provide free workshops or classes in digital marketing.
  • Look for local colleges and universities that offer online courses.¬†
  • Online courses are often available for free, especially in basic subjects.
  • On social media, look for courses in digital marketing. There are numerous websites and groups that provide free or inexpensive digital marketing courses.
  • Attend trade shows. Free instructional seminars on digital marketing are frequently provided at industry gatherings.

You can obtain the skills you need to succeed in this expanding industry by searching online for free digital marketing courses in San Francisco. Since the sector of digital marketing is expanding quickly, there is a big need for qualified digital marketers. There are several free digital marketing courses in San Francisco that can get you started if you’re interested in a career in digital marketing.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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