Top 11 Free Digital Marketing Courses in Austin to Upskill In 2024

Want to learn Digital Marketing for free in Austin? Here’s how Austin is known for its “the live music capital of the world ”. A famous destination spot for tourists for international music concerts, and music festivals held every year it builds awareness among the masses through Digital marketing. Digital Marketing has been flourishing throughout the world due to which requests for enthusiastic Digital Marketers are increasing. Free digital marketing course in Austin allows you to explore your key skills and gain knowledge of them.

These free digital marketing courses in Austin will be helpful because they are free of cost and you also get a certificate after completion which is an additional advantage for your resume. Even if you are a student, an entrepreneur, or a professional you can enroll in any of these courses. With digital marketing, you can also reach a global audience and grow your business quickly. 

This blog will provide you the comprehensive insight into various free digital marketing courses in Austin online each having different variations of digital marketing and this will surely help you choose the right course to kick-start your digital marketing career.

List of 11 Free Digital Marketing Courses in Austin

Here is the list of some free digital marketing courses in Austin:

1. Digital Marketing Basics by IIDE 

IIDE hosts a free masterclass on digital marketing basics. IIDE, recognized as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe. The institute also offers online education in the basics of digital marketing in just 45 minutes. The host is Karan Shah, founder, and CEO of IIDE, also an edu-speaker at top colleges like IIMs, and has trained brands like Volkswagen, Asian Paints, etc in digital marketing. 

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere. 

Topics Covered:

The 45-minute free masterclass covers the following topics- 

• Introduction to Digital Marketing 
• SEO Overview 
• Social Media Marketing Organic 
• Facebook and Instagram Ads 
• Ad Budgeting 
• Email and SMS Marketing 

After you complete the masterclass, you will receive a certification of completion. 

Why enroll in this course?

It is a comprehensive course available for free where with the help of real-time examples, the host dissects each topic in just 45 minutes.

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2. Digital Marketing Career Opportunities by IIDE

From a series of digital marketing masterclasses by IIDE, this free digital marketing course is dedicated to career opportunities in the digital marketing field. IIDE, recognized as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe. This free masterclass on digital marketing career opportunities is hosted by Uday Mane, a renowned trainer in the education sector. He has 12+ years of experience in the digital marketing industry and has worked with brands like HDFC Bank, Just Dial, and Taj Group amongst many others. 

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere. 

 Topics Covered:

The 15-minute free masterclass covers the following topics- 

•  Reasons why digital marketing is a booming career in 2023
•  Science of being left & right brained behind choosing a job
•  Structure and working of an agency
•  How to shortlist the right role for yourself?

At the end of this free digital marketing course, you can take a fun quiz to understand whether you are left-brained or right-brained and also get a list of the most suitable job roles according to your skills. 

Why enroll in this course?

This free masterclass will introduce you to the corporate structure of a digital marketing department so that you can decide whether it is a good career choice for you. It will also help you identify your strengths. 

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3. How to Make Money Online with Blogging by IIDE 

This free digital marketing course online is offered by IIDE to discuss in detail the various ways to make money online.  IIDE, recognized as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe. This free digital marketing course on How to Make Money Online is hosted by Huzaifa Dhupai who has been a blogger for the past 5 years and has earned more than $75,000. He is also a data analyst and founder of two tech startups – Webverge & Droidrax. 

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere. 

Topics Covered:

The 45-minute masterclass covers the following topics- 

• Various Ways to Make Money Online – Overview
• Introduction to Blogging, AdSense & Affiliate Marketing
• Domain, Hosting & SEO Overview
• How to Become a Blogger – Basics
• AdSense – Make Money From Your Content
• Become an Affiliate Marketer – Basics
• Bonus: Ways to Boost the Promotion of Your Content

After you complete the masterclass, you will receive a certification of completion. 

Why enroll in this course?

This free digital marketing course will explain how you can earn money online from the comfort of your home with the help of blogging. It also introduces you to topics like blogging, AdSense, and affiliate marketing to earn extra revenue. 

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4. Instagram Marketing Masterclass by IIDE 

Another popular free digital marketing course from IIDE is the Instagram Marketing Masterclass. IDE, recognized as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe. The host is Aditya Shastri, a content & Instagram Marketing coach with 9+ years of experience. He has trained more than 1000 students in content marketing and helped them build successful strategies on Instagram. 

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere. 

Topics Covered:

The 30-minute masterclass covers the following topics- 

• Importance of Instagram & Types of Accounts
• Algorithm Know-how & Identifying Target Audience
• Top Content Formats & Their Features
• Finding a Niche & Using Powerful Strategies for Engagement
• Creating Content Preferred by Instagram
• Growth Hacks like Adding Location Tags and Hashtags
• Bonus: Instagram Analytics + Best Tools & Softwares

After you complete the masterclass, you will receive a certification of completion. 

Why enroll in this course?

This free digital marketing course will introduce you to the basics of Instagram Marketing and also help you understand the dashboard to create effective Instagram strategies for the same. 

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5. LinkedIn Essentials by IIDE 

Another popular free digital marketing course from IIDE is LinkedIn Essentials. IDE, recognized as India’s #1 Digital Marketing Institute, has transformed the careers of more than 2,35,000 digital marketers around the globe. The host is Chintan Mehta, a personal branding coach with a specialization in LinkedIn.  He has trained more than 5000 students internationally, is a strategic marketing specialist, and is the founder of blogue.in. He has worked with American Express, Walgreens, Wells Fargo, Barclays, and Cognizant. 

Format:

The free digital marketing course by IIDE is online and offers complete flexibility. You can watch it anytime, anywhere. 

Topics Covered:

The 30-minute masterclass covers the following topics- 

• Importance of LinkedIn to Find Your Dream Job
• How to Build Your Personal Brand & Network
• Creating an All-Star Profile & Understanding LinkedIn’s Algorithm
• How To Create Amazing Content Strategies
• Establishing Your Niche & Increasing Engagement
• Bonus: Things to Avoid on LinkedIn

After you complete the masterclass, you will receive a certification of completion. 

Why enroll in this course?

This free digital marketing course will help you build a brand on Linkedin and also help you understand various ways to create engaging content for your niche audience.

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6. Google Digital Garage by Google

Google is a multinational technological company. It is served worldwide making it “the most powerful company in the world”.

Google offers a free online course covering various digital marketing topics. Learn at your own pace through written material, video lessons, and quizzes. Upon completion, you’ll receive a free certificate, validating your digital marketing skills and enhancing your professional profile.

 This course is for beginners focusing on the basics of digital marketing. There are  26 modules. The duration is 40 hours. It is accessible to everyone and everywhere. They provide video tutorials for each module. At the end, there will be a quiz of 40 questions.

Modules of the Course:

• Search Engine Optimization (SEO)
• Social Media Marketing
• Analytics
• Content Marketing
• Email Marketing
• Display Advertising
• Mode of the Course: Online self-paced learning

Course Fee: FREE

Why Enroll in this Course?

• Learn from Google, a leader in digital marketing and technology.
• Access a wide range of courses covering different areas of digital marketing.
• Gain practical skills and knowledge to enhance your marketing strategies.
• Earn certifications upon completion, demonstrating your expertise to employers.
• Stay up-to-date with the latest digital marketing trends and best practices.

7. HubSpot Academy

Elevate your inbound marketing prowess with the free certification course offered by HubSpot Academy. This comprehensive program serves as a robust foundation, equipping you with essential skills for successful inbound marketing campaigns.

Hubspot Academy’s free certification course provides a strong foundation in inbound marketing. With lessons on content strategy, blog creation, growth strategies, and social media marketing, you’ll gain essential skills for successful inbound marketing campaigns. Earn a free certificate of completion, showcasing your expertise in this field.

Modules of the Course:

• Content Marketing
• Inbound Marketing
• Email Marketing
• Social Media Marketing
• SEO
• Marketing Analytics
• Mode of the Course: Online self-paced learning

Why Enroll in this Course?

• Learn from industry experts at HubSpot, a leading marketing software company.
• Gain practical skills and knowledge in various areas of digital marketing.
• Access comprehensive course materials, including videos, quizzes, and practical exercises.
• Earn certifications upon completion, adding credibility to your resume.
• Stay updated with the latest trends and strategies in digital marketing.

8. upGrad

upGrad is South Asia’s Biggest Edtech Company. They have great technology, elite faculty, and industry partners. They provide free learning courses for their worldwide learners. The course guides you through the basics of SEO. It will teach how you can generate a larger amount of search engine traffic the website receives. From the introduction to on-page, off-page optimization all the points will be covered. Duration is 6hrs.

Modules of the Course:

• Introduction to Search Engine Optimization
• The Importance of SEO
• Types of SEO Reports
• On-Page SEO
• Off-Page SEO
• Measurement Metrics

Mode of the Course: Online

Why Enroll in this Course?

• SEO is widely used in the corporate world, Gaining its knowledge will be helpful.
• Even if you have your own website it will be very helpful.

9. Great Learning

My Great Learning is a well-known Global Ed Tech Company. The courses are developed in partnership with Top Institutes like The University of Texas at Austin, MIT Professional Education & more.

In this course you will be introduced to different types of digital marketing, each module will Be taught separately one by one under this course. Duration is 2 hrs. At the end, a Certificate is rewarded after successful completion of the course.

Modules of this course:

• SEO and SEM
• Content Marketing 
• Social Media Marketing 
• Automated Marketing
• Affiliate Marketing
• PPC

Why Enroll in this Course?

• They provide personalized guidance to each learner.
• Gain experience on industry projects.
• They have 66% of students transformed their career journey.

10. Digital Ad Expert

Digitaladexpert by Aleph group founder & CEO Gaston Taratuta. The headquarters are situated in Dubai, Argentina,+ 60 local offices around the world. Digitaladexpert is an Online global learning platform, The program is available in 2 learning formats Live (2hrs & twice a week for 3 months), through Zoom, and Self-paced. They aim to provide digital marketing enthusiasts across the globe through Certification and Connecting them to the industry.

Modules of the Course:

• Introduction to Digital Marketing 
• Audience
• Brand Personality
• Landing Pages
• Introducing  to the main Social media platforms
• Mode of the Course: Online self-paced learning

Why Enroll in this Course?

• Certification through Aleph Group, at the end of the course, one of the well-known companies around the globe, in 130+ countries plus they display your profile to their marketing database.

11. Alison

ALISON(Advance Learning Interactive Systems Online).  Alison came into Existence in 2007 by Mike Feerick a Social Entrepreneur. It is an Irish-based Online Education Platform. This course provides in-depth learning about the various procedures in the AIDA marketing funnel, email marketing, and lastly webinar. Duration is 4-5 hrs.

Modules of the Course:

• Build Digital Marketing & Sales Funnels
• Email Marketing with Wix
• Building a Great Webinar 
• Lead up to Your Webinar
• Mode of the Course: Online self-paced learning

Why Enroll in this Course?

•  If you are willing to start your business or already have one then this is a good reason to enroll yourself for this course.
• It will guide you on how the sales of products and services take place plus thirty-two thousand and more have already enrolled for it.

Which Digital Marketing Course To Do For In-depth Learning?

If you wish to have in-depth learning in digital marketing after free digital marketing courses in Austin then, IIDE offers comprehensive paid certification courses. These courses provide extensive knowledge and practical skills to help individuals excel in digital marketing.

 If you want to get an in-depth learning of digital marketing you should definitely go for IIDE. They are one of the Best institutes providing Online, Offline, Live, Short-term, 4-month & and 6-month courses & also an 11-month PG course in Digital Marketing.

The Short-Term Certification Course is time-flexible. It is available in the form of Videos plus Live Sessions. The Duration is 6-12 hrs. The fees are different for each topic. Topics included are Google Analytics, Social Media Marketing, SEO, Email Marketing & more. They conduct assignments and exams towards the end. You are getting Certification after completion of the course as a stepping stone to your digital career.

This is not it, They have recently Launched PROFESSIONAL CERTIFICATION IN DIGITAL MARKETING (PCDMS) for 6 months and ADVANCED CERTIFICATION IN DIGITAL MARKETING (ACDM) for 4 months. You can head to their website to know more details about these two courses.

FAQs – Frequently Asked Questions:

Q1. Is digital marketing a good career choice?

A: Yes, digital marketing offers a lucrative career with increasing demand in today’s online-driven world. With the right skills and knowledge, it can provide exciting opportunities for growth and creativity.

Q2: Are these free digital marketing courses in Austin recognized by industry professionals?

A: Many of these free courses are recognized by industry professionals and institutions. Certificates from Google, Hubspot Academy, and Coursera hold credibility and can bolster your professional profile in the digital marketing industry.

Q3: How can these free courses benefit my career in digital marketing?

A: These free courses provide a solid foundation in digital marketing concepts and techniques, equipping you with the necessary skills to excel in the field. By completing these courses, you can expand your knowledge, gain industry-recognized certifications, and enhance your career prospects in the ever-growing digital marketing industry.

Q4: Can I ask further questions or seek guidance regarding these courses?

A: Absolutely! If you have any doubts or questions regarding the colleges, courses, or any other aspects of digital marketing, feel free to ask. We are here to provide guidance and help you make informed decisions for your digital marketing education journey.

Q5: How do I Choose the right free Digital Marketing Course for me?

A: While selecting the right course you should look out for what interests you, what you are good at, or what you are willing to explore, note down, and choose wisely.

Q6: What is the qualification for digital marketing?

A: Usually, the minimum required eligibility is 10+2 or graduation in any field from any recognized university but for some detailed high-level courses of Digital Marketing, professionals and interns are eligible.

Q7: What are the benefits of taking a free Digital Marketing course online?

A: It’s totally free, accessible to anyone and anywhere in the world, upgrading your skills & knowledge, and lastly free certification after completion of the course which you can add to your job resume.

Q8: Is digital marketing a high-paying job?

A: An average salary package for a Social Media Marketer is around 3-12 LPA which is a good amount for a newcomer.

Conclusion:

Lastly, I want to conclude the above-mentioned are the free Digital Marketing courses in Austin available online. Breaking all the Barriers of location being global and eligible for anyone. Digital marketing is buzzing all over the world and has been the trend lately so these courses will definitely enhance your understanding of how the digital industry works and advantage helps to network with people and opportunities.

Whether you choose to specialize in digital marketing, or social media marketing, or gain a broad understanding of the digital marketing landscape, these courses will equip you with the knowledge and skills necessary to excel in your digital marketing career. Enroll now, expand your skill set, and unlock your marketing potential.

If you have any doubts regarding the free digital marketing courses in Austin mentioned, feel free to reach out to us. We are here to assist you and provide guidance to ensure you make the best choice for your digital marketing education.