5 Best Digital Marketing Courses in Riverside To Upskill Your Career

Updated on: Feb 26, 2022

If you’re looking for the best digital marketing courses in Riverside, you’ve come to the right place. We’ve got you covered. For your convenience, we have listed the best digital marketing courses in Riverside along with the course syllabus, fees, and placements.

First, let’s get an overview of the digital marketing sector.

Digital Marketing includes online marketing efforts conducted on the web. It is the promotion of brands to connect with potential customers using the web and other sorts of data communication.

The scope of digital marketing is increasing every day. In today’s world, traditional marketing techniques such as newspaper ads and TV commercials don’t work as well to draw consumers’ attention to your products. Blogs, social media, and email newsletters have opened a new era in which you may precisely track the success of your marketing strategy. If you’re not using digital marketing, you’re missing out on an opportunity to reach out to a larger audience.

Many companies are becoming aware of the importance of digital marketing in today’s market. Marketers are targeting digital platforms to promote their products since most of the customers can be found online. In order to maximize the benefits of digital marketing, they are including digital marketing strategies in their marketing campaigns.

Career opportunities in the digital marketing sector have increased in the past few years. Let’s take a look at the digital marketing jobs available in Riverside.

Digital Marketing Courses in Riverside - Job Statistics

(Source: Indeed.com)

Impressive, right? Moreover, if you consider working in other nearby areas as well, the number just keeps increasing. So, if you’re interested in starting a career in digital marketing, then this is the right time to do it.

A quick tip: If you are new to digital marketing, and don’t know what skills you should specialize in, then do read our blog on digital marketing skills to gain insight into the same.

Now, let’s get started with the list.

Quick Read

Don’t have the time to read the entire blog? Here’s the synopsis! 

Keeping in mind various factors such as duration, fees, placement assistance, top recruiters, and course highlights, the top 3 digital marketing courses in Riverside are:

  • IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
  • Pathstream– Works with leading technology companies to identify the fastest-growing career areas and build interactive learning programs.
  • University of California– Dedicated to serving the worldwide student community by providing extremely valued, innovative, and sensible learning experiences.

Now, let’s continue with the blog and understand the top 5 digital marketing courses in Riverside.

Digital Marketing 101
 
 

List of Top 5 Digital Marketing Courses in Riverside

Here’s an overview of the top 5 digital marketing courses in Riverside, their duration, and their fee structure.

INSTITUTES Duration Fees
IIDE – The Digital School 4 – 6 Months USD 1,500 – 2,000
Pathstream 18 Weeks USD 2,978
University of California 6 Months USD 2,850
Chief Internet Marketer 30 Hours USD 1,995
Noble Desktop 78 Hours USD 4,525

 

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses in India. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.

Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Digital Marketing Courses - Indian & World Education Congress Awards

Digital Marketing Courses - Indian & World Education Congress Awards

Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.

A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.

Learning Methodology

Step 1: Start with Video Lectures

Step 2: Attend Live Online Sessions

Step 3: Book A Mentor

Step 4: In-Class Presentations

Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

 

Courses Offered

IIDE offers the following online certifications in digital marketing:

Here’s a brief comparison of both the online courses:

Criteria ACDM PCDMS
Duration 4 Months 6 Months
Live Projects & Assignments 4 7
Certifications Offered Yes Yes
Placement Assistance Yes Yes
Interpersonal & Corporate Skills Yes Yes
Agency & Leadership Skills No Yes
Project Management No Yes
No Yes
No Yes

 

CTA 7
Digital Marketing Courses - IIDE Course Curriculum

 

Syllabus

Courses Modules Covered
Advance &
Professional Course
Foundation
● Brand Truth: Marketing Fundamentals
● Customer Journey: AIDA Funnel
● Presentation Skills
● Introduction to Agencies & Departments
Advance &
Professional Course
Search Marketing
● Website Basics
● Search Engine Optimisation
● Google Ads
● E-Commerce
● Corporate Soft Skills
● Reporting & Excel Training
Advance &
Professional Course
Social Marketing
● Social Media Organic
● Brand Reputation Management
● Social Media Paid
● Influencer Marketing
● Resume & LinkedIn Profile Building
Advance &
Professional Course
Growth & Analytics
● Lead Generation & Nurturing
● Google Analytics
● Capstone Project
● Interview Preparation
● Mock Interviews
Exclusively in
Professional Course
Planning & Strategy
● Media Planning
● Conversion Rate Optimization
● Customer Relationship Management
● Blogging, AdSense & Affiliate Marketing
● Freelancing Economics & Overview
● Portfolio & Personal Brand Building
Exclusively in
Professional Course
Agency Skills
● Art of Pitching
● Client Servicing
● Campaign Planning
● Project Management
● Harvard Multimedia Case Study
● Leadership & Conflict Resolution Skills
● Masterclass: Economics of Digital Marketing

 

Digital Marketing Courses - IIDE Course Curriculum
Digital Marketing Courses - IIDE Course Curriculum

 

Course Faculty

PCDMS Trainers

 

Marketing Tools You’ll Master

A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.

Some of the marketing tools IIDE learners will master are:

digitl marketing tools

 

AI Tools You’ll Master

With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.

IIDE AI Digital Marketing Tools

 

Placement Assistance

IIDE offers assured placement support to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.

Some of the brands where IIDE alumni have worked at are:

IIDE Placements

 

Here’s what students have to say about IIDE:

 

Course Duration and Fees

Here’s a table showing the duration and fees of the online digital marketing courses:

2
Digital Marketing Courses - IIDE Scholarships

 

Contact Details

Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/

 

2. Pathstream

digital marketing courses in Riverside - pathstream                               

Pathstream works with leading technology companies to identify the fastest-growing career areas. They build interactive learning programs that feature hands-on learning and contextualized coursework to prepare you for the real tasks you’ll need to do on the job. 

Their curriculum is constantly updated as technologies change and the job market evolves. It has also partnered with Universities that are globally recognized. Their mission is to become part of a passionate team committed to delivering world-class learning experiences and education outcomes, with an emphasis on equity and access. 

Course Syllabus

  • Foundations And Strategy Of Marketing
  • Digital Marketing
  • Competitive Analysis 
  • Value Propositioning
  • Brand Positioning 
  • Market Segmentation
  • Marketing Analytics and Performance Optimization
  • Performing A/B Testing
  • Google Analytics
  • Marketing Analytics
  • Key Performance Indicators
  • Google Sheets Formulas
  • Social Media Marketing
  • Facebook Ads Manager 
  • Content Marketing 
  • Content Strategy

Course Duration and Fees

Pathstream is #2 on our list. The course can be completed within 18 week time period which is approx 15 hours/week. The tuition fee for the course is USD 2,978

Course Highlights

  • Hands-on courses
  • Interactive labs and projects that immerse you in the tools needed to succeed as a digital marketer
  • Downloadable resource guides
  • Projects + personalized feedback
  • Career coaching & access to curated job opportunities 
  • Free access to digital marketing software
  • A dedicated instructor to support your learning
  • Virtual networking and career events
  • Get Ready for the Facebook Blueprint and Google Analytics Exams

Contact Details

Phone: 650-437-5825

Address: 580 Market Street, Suite 400, San Francisco, CA 94104

Learn From Asia’s #1
Digital Marketing Institute

AI-Based Curriculum

Dive in to the future with the latest AI tools

Placement at top brands and agencies

& more...
Watch Free MasterclassWatch Free Masterclass
IIDE Student

3. University of California, Irvine Division of Continuing Education

Digital Marketing Courses in Riverside - UCI Logo

The University of California, Irvine (UCI) is standing in 9th position among public universities in the USA. They’re dedicated to serving the worldwide student community by providing extremely valued, innovative, and sensible learning experiences that promote personal and skilled success at any stage of life.

The Digital Selling & Communications certificate program provides coaching for job opportunities within the marketing, communications, and merchandise management fields. Combining skills in research, writing, design, and analytics, professionals throughout this business facilitate drive business choices and lead strategic marketing planning.

Course Syllabus

Required Course:

  1.   Marketing Research & Strategy Planning
  2.   Dynamic Product Management 
  3.   Integrated Marketing Communications 

Elective course:

  1.   Marketing Performance Optimization 
  2.   Digital Marketing Tactics & Trends 

Non-Credit Course:

  1.   Salesforce Business Administration Specialist 
  2.   Professional Sales Readiness 
  3.   Salesforce Developer 
  4.   Sales Management I 

Course Duration and Fees

University of California, Irvine Division is #2 in our top 7 digital marketing courses in the USA list. The course is offered for a duration of 6 months and costs 2,850 USD. 

Course Highlights

  • Learn to Manage Integrated Marketing & Communications Strategies for Achieving Organizational Goals and Objectives
  • Analyze Digital Marketing Channels and Tactics for Various Business Models.
  • Develop a Product Management Plan for Bringing a New Product or Service to Market
  • Apply Quantitative Data Analytics to Goal Setting and Forecasting
  • Identify the Power of Differentiation in Brand Management

Contact Details    

Phone: (949) 824-5528
Email: [email protected] 

4.  Chief Internet Marketer

Digital Marketing Courses in Riverside- Chief Internet Marketer

You can obtain digital marketing certification for next-level industry recognition with the Chief Internet Marketer that maintains license with the DMI that manages world-class standards for essential digital marketing education conveniently accessible in Sacramento, California with the help of well-trained area professionals. It also provides certified exams for marketers who are proficient in their field but need a professional certificate to show in their resumes.     

Course Syllabus

  • Introduction to Digital Marketing
  • Content Marketing
  • Social Media Marketing
  • Search Engine Optimization (SEO)
  • Paid Search (PPC) Using Google Ads
  • Display and Video Advertising
  • Email Marketing
  • Website Optimization
  • Analytics Using Google Analytics
  • Digital Marketing Strategy

Course Duration and Fees

The duration of the course is 30 hours with a certification exam of 3 hours. The fee for the digital marketing course is USD1,995.

Course Highlights

  • Learn the latest and up-to-date digital marketing skills
  • Certification is ideal for a wide range
  • Access to HD video lectures with accompanying downloadable program material.
  • The Program Manager is available to support you during your study and assist with any administrative-related queries
  • The Class Network can be accessed 24/7 through your desktop or mobile device
  • Access resources to help you with your studies including self-directed practical exercises and recommended reading.
  • Access to discussion forums to interact with and learn from fellow students to progress through program material towards certification.
  • The Class Network also contains information on the exam, which you must complete successfully to achieve certification

Contact Details

Phone: 888.340.INET(4638)
Email: [email protected]
Address: 8184 Woodland Center Blvd., Tampa, FL 33614

5. Noble Desktop 

digital-marketing-courses-in- Riverside-noble-desktop

This intensive digital marketing training program by Noble Desktop is perfect for business owners looking to increase traffic and monitor conversions on their website and social media platforms, or for those who are interested in (or are currently employed in) marketing and are looking to learn new skills from a top digital marketing expert. 

They provide hands-on training along with theoretical knowledge which will help students in launching their careers in digital marketing.

Course Syllabus

  • Digital Marketing Strategies Bootcamp
  • SEO Bootcamp
  • Google Ads Bootcamp
  • Google Analytics Bootcamp
  • Instagram Marketing
  • Facebook Marketing
  • LinkedIn Marketing
  • Social Media Video Marketing: YouTube & TikTok
  • Social Media Content Marketing: Blogs & Twitter

Course Duration and Fees

 The duration of the course is 78 hours for online and live sessions. The fee for the digital marketing course is USD 4,525.

Course Highlights

  • 78 hours of hands-on instruction
  • Live, project-based training from experts
  • Retake for free within 1 year
  • Verified digital certificate of completion
  • Licensed by NYS Department of Education
  • Flexible payment plans

Contact Details

Phone: (212) 226-4149
Email: [email protected]
Address: 185 Madison Ave 3rd fl, New York, NY 10016, USA

Now that we’ve covered the best digital marketing courses in Riverside, let’s take a look at some frequently asked questions

 
 
Digital Marketing 101

FAQ – Frequently Asked Questions

Q. Which is the best digital marketing course in Riverside?

Ans: As we have mentioned in the listicle above,  IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 on mentoring sessions to help students get a thorough understanding of digital marketing topics.

Q. Is Digital Marketing a good career?

Ans: Yes, Digital Marketing is a good career. The digital marketing industry has been growing rapidly in the modern world. Job opportunities in digital marketing have increased as well due to the increase in demand. If you specialize in certain digital skills, you will be able to land a high-paying job in the industry.

Q. What will be the salary of a Digital Marketer?

Ans:  The average salary of a digital marketer is around $61,145 per year in the USA. However, the salary of a particular job is largely determined by factors such as the company you work for, your expertise in the field, and your experience in the industry.

Q. What are the eligibility criteria for a digital marketing course?

Ans: The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.

Q. Is the digital marketing course difficult?

 Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, individual mentoring, and doubt clearing sessions, IIDE makes it easier for students to understand digital marketing while also teaching them how to master digital skills.

To Conclude

Great! With this we have come to the end of the blog, we hope that through this blog we have helped you make the right decision regarding which institute you should opt for to start your career in digital marketing.

If you wish to learn specific digital marketing skills and create a niche in it, do check out IIDE’s short-term certification courses in digital marketing!

If you have any doubt, you can reach out to us at [email protected] to avail free counseling session.

Did you find our blog helpful? Feel free to share on Twitter and Facebook to help out your friends who are looking for digital marketing courses in Riverside

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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