5 Best Digital Marketing Courses in Johor Bahru to Boost Skills

Updated on: Feb 26, 2024

If you’re looking for digital marketing courses in Johor Bahru, then you’re in the right place! In this blog, we’ve listed the top 5 digital marketing courses in Johor Bahru including course details such as curriculum, duration, fees, and placements to master your digital marketing skills.

In 2024, Dentsu expects a big shift in how digital ads are bought. They predict that more than 73% of global ad spending will happen through automated processes. This shows a growing trend of using automated methods in the ever-changing world of digital marketing.

In recent years, the scope of digital marketing has increased exponentially as consumers and businesses use online channels. 

The snapshot highlights the escalating number of internet users globally. 

Digital Marketing Course in JOHOR BAHRU - scope of digital marketing

Source: scope of digital marketing 

Hence, starting a  career in digital marketing would be a great decision, given the ever-rising scope.

If you are someone who has recently graduated and wants to pursue a postgraduate degree in digital marketing, check out this 11-month MBA – Level Post Graduation in Digital Marketing program and earn a degree from the comfort of your home.

 

Types of Digital Marketing Courses in Johor Bahru

Offline Courses:

For those looking to truly master the art of digital marketing and gain expertise, offline programs are the way to go. Typically offered as Master’s or PG programs, these courses provide a comprehensive curriculum focusing on advanced marketing strategies, managerial skills, and hands-on training.

If you’re young and have the time and energy to invest in your career, consider enrolling in an intensive PG in digital marketing. The advantage of a post-graduate program lies in the potential for higher-paying roles and leadership positions within the industry, establishing a solid foundation for your career.

Recommended for: Recent graduates and newcomers to the field.

Online Courses:

Online digital marketing courses offer an in-depth exploration of digital marketing, all from the comfort of your own home. They cover a wide array of topics, providing learners with a better understanding of the field.

If you have time constraints due to your job, business, or college commitments, online courses are a highly recommended option. Many of these courses span several months, offering flexibility and an immersive learning experience.

Additionally, some online courses offer hybrid options, combining online and offline components to further enrich the learning experience.

Recommended for: Working professionals, undergraduates, and business owners.

Key Factors to Consider When Choosing a Digital Marketing Course 

To choose the right digital marketing courses in Johor Bahru for you, it’s essential to have answers to the following questions:

  • Does the course have module-specific professors with experience? And if so, which brands have they worked for?
  • Are there any networking opportunities with them? 
  • What modules are covered in the course? Is the syllabus AI integrated?
  • Are case studies included in the curriculum to equip you with analytical skills?
  • Does the institute provide 1-on-1 mentoring?
  • Do they offer offline classes?
  • Are there any mandatory internships for practical learning?
  • Does the institute offer placement assistance?

You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.

 

Now, let’s continue with the blog and understand the top 5 digital marketing courses in Johor Bahru with placements in detail.

Digital Marketing 101

List of Top 5 Digital Marketing Courses in Johor Bahru

Here’s an overview of the top 5 digital marketing courses in Johor Bahru, their duration, and their fee structure.

Institute Course Duration Reviews
IIDE – The Digital School 4 – 6 Months 4.8
(1099 reviews)
CDM – Certified Digital Marketer N/A N/A
Sprintzeal Self-paced 4.1 (41 reviews)
Henry Harvin Self-paced 3.7 (6 reviews)
ExcelR 40 Hours 4.6 (4301 reviews)

 

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.

Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Digital Marketing Courses - Indian & World Education Congress Awards

Digital Marketing Courses - Indian & World Education Congress Awards

Courses Offered

IIDE offers the following online courses in digital marketing:

Here’s a brief comparison of both the online courses:

Course Benefits Matrix ACDM PCDMS
Duration 4 months 6 months
Certifications Offered
Ai Integrated Syllabus
Placement Assistance
1-on-1 Mentoring
Module Specific Professors
Case Studies & Projects
Leadership & Agency Skills
Project Management & Conflict Resolution

 

Other Courses Offered by IIDE

This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

 Syllabus

Courses Modules Covered
Advance &
Professional Course
Foundation
● Brand Truth: Marketing Fundamentals
● Customer Journey: AIDA Funnel
● Presentation Skills
● Introduction to Agencies & Departments
Advance &
Professional Course
Search Marketing
● Website Basics
● Search Engine Optimisation
● Google Ads
● E-Commerce
● Corporate Soft Skills
● Reporting & Excel Training
Advance &
Professional Course
Social Marketing
● Social Media Organic
● Brand Reputation Management
● Social Media Paid
● Influencer Marketing
● Resume & LinkedIn Profile Building
Advance &
Professional Course
Growth & Analytics
● Lead Generation & Nurturing
● Google Analytics
● Capstone Project
● Interview Preparation
● Mock Interviews
Exclusively in
Professional Course
Planning & Strategy
● Media Planning
● Conversion Rate Optimization
● Customer Relationship Management
● Blogging, AdSense & Affiliate Marketing
● Freelancing Economics & Overview
● Portfolio & Personal Brand Building
Exclusively in
Professional Course
Agency Skills
● Art of Pitching
● Client Servicing
● Campaign Planning
● Project Management
● Harvard Multimedia Case Study
● Leadership & Conflict Resolution Skills
● Masterclass: Economics of Digital Marketing

 

Digital Marketing Courses - IIDE Course Curriculum
Digital Marketing Courses - IIDE Course Curriculum

Marketing Tools You’ll Master

A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.

Some of the marketing tools IIDE learners will master are:

digitl marketing tools

ai tools taught at IIDE

Here’s what students have to say about IIDE:

Course Reviews

IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.

Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.

2
Digital Marketing Courses - IIDE Scholarships

Contact Details

Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/

 

2. CDM – Certified Digital Marketer

digital marketing courses in JOHOR BAHRU - CDM logo

CDM is one of the leading institutes in the Philippines that provide digital-promoting courses, each online and offline. The institute, established in the year 2008 has provided quality coaching to thousands of people and firms to equip them with the digital skills to accelerate their personal and company growth.

Being a politician Learning Partner of the web and Mobile promoting Association of the Philippines (IMMAP), Certified Digital trafficker is an Associate in the Nursing Institute of repute. The institute provides varied programs which might assist you to hone your digital marketing skills.

Course Syllabus 

  • Digital Marketing Fundamentals
  • Digital Marketing Strategy
  • Strategy, Implementation, and Metrics by Channel, 
  • Digital Marketing Analytics
  • Performance Marketing

Course Duration & Fees

CDM is #2 on our list of digital marketing courses in Johor Bahru. The duration and the fee-related details are not available. You may reach out to them using the contact details given below. 

Course Highlights 

  • Experienced Industrial Trainers
  • Certifications
  • 24/7 Online Support
Course Benefits Matrix CDM
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

 

Course Placements

Students from CDM have been placed at companies like Jollibee, Lazada, and Globe.

Course Reviews

We could not find the course review of CDM, for more details visit their website.

Culture

As this course is purely online we weren’t able to find any pictures of them online.

Contact Details

Phone: +639175315252 | 63277965252
Email: [email protected]

Learn From Asia’s #1
Digital Marketing Institute

AI-Based Curriculum

Dive in to the future with the latest AI tools

Placement at top brands and agencies

& more...
Watch Free MasterclassWatch Free Masterclass
IIDE Student

3. Sprintzeal

digital marketing courses in JOHOR BAHRU - sprintzeal

Sprintzeal is a globally recognized online training institute offering several courses. The institute has trained over 26000 delegates globally. 

Sprintzeal offers a digital marketing master’s program that consists of more than 50 modules. It offers insights into the latest digital marketing trends and helps students to come up with their digital marketing strategies.

Have a look at the course structure of the digital marketing master’s program.

Course Syllabus

  • Basics of Digital Marketing and SEO
  • Introduction to Pay Per Click(PPC)
  • Understanding Web Analytics
  • Mastering Social Media Marketing
  • Exploring Brand Management
  • Hands-on Learning with Digital Marketing Projects
  • Studying Advanced Email Marketing
  • Mastering Advanced Content Marketing
  • Mastering Advanced Mobile Marketing

Course Duration and Fees

Sprintzeal is #3 on our list of digital marketing courses in Johor Bahru. The duration and the fee structure of the digital marketing course are not available. Please contact the institute for more details using the contact information given below.

Course Highlights

  • Certifications
  • Placement assistance
  • Latest digital marketing skills
  • Study material provided
  • Interactive sessions with trainers
Course Benefits Matrix Sprintzeal
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

 

Course Placements

Students from Sprintzeal have been placed at companies like IBM, Honeywell and Accenture.

Digital marketing courses in Malerkota - Sprintzeal Placements

Course Reviews

Sprintzeal has a rating of 4.1 and 41 reviews on Google. Sprintzeal is a reputed training institute with experienced and knowledgeable trainers and high-quality training services. However, there are concerns about payment delays for instructors. It is important to keep this in mind before enrolling in a course with Sprintzeal.

Culture

Here’s a glimpse of student life at Sprintzeal-

Digital marketing courses in Malerkota - Sprintzeal Culture

Contact Details

Phone: +91 9740426659, 9008230179
Email: [email protected] 

 

4. Henry Harvin 

digital marketing courses in JOHOR BAHRU - Henry Harvin logo

Henry Harvin Education is one of the very well-known institutes offering courses that add value to portfolios of professionals and students. The courses offered by them help both freshers and professionals to explore and learn in-demand skill sets.

The institute offers both classroom and online training. They have trained more than 3 lakhs students to date and offer their services in more than 7 countries. Over 18000 students have taken their digital marketing course program. 

They offer 3 different digital marketing courses – digital marketing course, post-graduation in digital marketing, and google Adwords course. Moreover, students can also avail of an internship after completion of the course. Let’s look at the course structure of the digital marketing course. 

Course Syllabus

  • Getting Started with Digital Marketing
  • Effective Web Page Designing
  • Search Engine Marketing (Google Ads)
  • Search Engine Optimization (Off-Page, On-Page, Local, Mobile)
  • LinkedIn Marketing
  • YouTube Marketing
  • Soft Skills Development
  • Resume Writing

Course Duration and Fees

Henry Harvin is #4 on our list of digital marketing courses in Johor Bahru. The self-paced digital marketing course offers lifetime access to students. The fee for this course is USD 150.

Course Highlights

  • 7 certifications
  • Free monthly brush-up sessions
  • Study material provided
  • 100% placement, internship, and project support
  • Learn from experts
  • Live project training
Course Benefits Matrix Henry Harvin
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

 

Course Placements

The placement is undoubtedly with some of the most reputable names in the market.

henry harvin

Course Reviews

Henry Harvin has a Google rating of 3.7 and 6 reviews, it’s advisable to conduct your own research as it has only 2 reviews about the institute to make an informed decision.

Culture

We couldn’t find anything related to their student culture on the website.

Contact Details

Email: [email protected]

 

5. ExcelR

digital marketing courses in JOHOR BAHRU - Excel R logo

ExcelR is one of the well-known institutes globally. They offer an extensive range of courses with a focus on the current Digital Marketing industry trends. 

The institute has trained over 9,000 students. Their digital marketing course covers all aspects of Digital Marketing and also focuses on the practical use of tools, studying cases, and resume-building that can help their students stand out.

 They also provide 11 global certifications and placement assistance. Students who complete the entirety of the course will be ready to stand out from the competition. 

Course Syllabus

  • World Of Marketing
  • Digital Marketing Intro
  • Keyword Research & Implementation
  • Graphic Designing
  • Internal Framework Of Internet 
  • Keyword Research
  • Website Building
  • Introduction To SEO
  • Website Working Analysis
  • Off-Page SEO (Link Building)
  • Off-Page SEO (Link Analysis)
  • Local SEO
  • Advanced SEO
  • Intro To Search Engine Marketing
  • Intro To Google Ads
  • YouTube Monetization
  • Affiliate Marketing
  • Resume Building

Course Duration & Fees

ExcelR is #5 on our list of top digital marketing courses in Johor Bahru. The course duration and fees are not available. To learn more about the duration and fee structure of the course, please contact the institute using the contact details given below.

Course Highlights

  • Work on 35+ Tools in Real-Time
  • 6 Google Ads Certifications
  • Google Analytics Certification
  • Facebook Blueprint Certification
  • Industry-Recognized ExcelR Certificate
  • Lifetime Access to Self-Paced Learning
  • Assistance with Resume Building and LinkedIn Profile Optimization
  • Placement Assistance
Course Benefits Matrix Excel R
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

 

Course Placements

ExcelR extends invaluable support in securing placements with prestigious companies, ensuring career success for the students.

excel r placemnet

Course Reviews

Excel R has a rating of 4.6 and 4301 reviews on Google stands out for its comprehensive curriculum, real-world tools, and strong placement assistance, yet potential downsides include the absence of mandatory internships and the lack of an AI-integrated syllabus. Overall, Individuals are satisfied with the course and its instructors.

Culture

Here’s a glimpse of student life at Excel R-

EXCEL R

Contact Details

Phone:1800-212-2120

These were the top 5 digital marketing courses in Johor Bahru for you to choose from to ascend your digital skills. Let’s look at some of the commonly asked questions.

Digital Marketing 101

Additional points to consider

It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.

Finding the Right Learning Mode

Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.

Balancing Time Commitments

Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.

Ensuring Credibility

Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.

Learning from Industry Experts

The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.

Get in touch with the Alumni

Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.

For example: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page

Here’s an example 👇

Digital Marketing Courses in Delhi - Linkedin Screenshot

You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course. This information can be very helpful for you when choosing a course and finding out if the course is worth it.As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses.

Wishing you all the best for your future and happy learning!

FAQs – Frequently Asked Questions

Q. Which is the best digital marketing course in Johor Bahru?

Ans: As we have mentioned in the listicle above,  IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 mentoring sessions to help students get a thorough understanding of digital marketing topics.

Q. What is the Fee for Digital Marketing Courses in Johor Bahru?

The fees for digital marketing courses in Johor Bahru on average range between USD 1500 to USD 2000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971  + Taxes. 

Q. What are the eligibility criteria for digital marketing courses in Johor Bahru?

Ans: The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.

Q. Is the digital marketing course difficult?

 Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, individual mentoring, and doubt-clearing sessions, IIDE makes it easier for students to understand digital marketing while also teaching them how to master digital skills.

Q. Does digital marketing require coding?

Digital Marketers do not require coding knowledge or programming skills in digital marketing. A digital marketer with coding skills can be a great resource for a business, but it’s not a necessary skill that a digital marketer needs to have.

Q. Is digital marketing in demand?

According to Linkedin, the industry is growing every year and has the greatest number of job openings. Businesses need digital marketers in fact every business needs digital marketers to attract and retain customers. So of course digital marketing is and always will be in demand.

Q. Can I learn digital marketing by myself?

Yes, you can definitely learn digital marketing on your own, but the difference between theoretical and practical knowledge is quite large. Our advice; take a digital marketing course, then launch your career in it. In this way, you will not only gain experience but also get to apply what you have learned during the course.

Q. Is digital marketing a good career?

Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialize in this skill-driven industry.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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