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Looking for digital marketing courses in Chattanooga? We’ve got you covered. We have shortlisted the top 5 digital marketing courses in Chattanooga, including the course syllabus, fees and that you can choose from to ascend your digital marketing skills.
The global digital advertising and marketing market is anticipated to reach $786.2 billion by 2026, showcasing substantial growth in online strategies. This underscores the escalating importance of digital channels in contemporary business practices.
Have a look at the snapshot below, highlighting the number of digital marketing jobs in Chattanooga.
The number is quite impressive. Hence, digital marketing has a plethora of work opportunities available for you as a digital marketer.
If you are someone who has recently graduated and wants to pursue a postgraduate degree in digital marketing, check out this 11-month MBA – Level Post Graduation in Digital Marketing program and earn a degree from the comfort of your home.
Types of Digital Marketing Courses in Chattanooga
Offline Courses:
If you’re looking to delve deep into the world of digital marketing and acquire expertise, an offline program is the ideal choice. These programs, usually in the form of a Master’s or PG, offer an extensive curriculum that emphasizes advanced strategies, managerial skills, and hands-on training.
If you are young, energetic, and eager to invest in your career, consider pursuing an intensive PG in digital marketing. Opting for a post-graduate program opens up possibilities for higher-paying positions and leadership roles in the industry, providing a solid foundation for your career.
Recommended for: Fresh graduates and newcomers to the field.
Online Courses:
Digital Marketing Online courses provide a comprehensive exploration of digital marketing, all from the comfort of your own home. They cover a wide range of topics, giving learners a deeper understanding of the field.
If you have time constraints due to your job, business, or college commitments, online courses are highly recommended. These courses often span a few months, offering flexibility and an immersive learning experience.
Key Factors to Consider When Choosing a Digital Marketing Course
To choose the right digital marketing courses in Chattanooga for you, it’s essential to have answers to the following questions:
- Does the course have module-specific professors with experience? And if so, which brands have they worked for?
- Are there any networking opportunities with them?
- What modules are covered in the course? Is the syllabus AI integrated?
- Are case studies included in the curriculum to equip you with analytical skills?
- Does the institute provide 1-on-1 mentoring?
- Do they offer offline classes?
- Are there any mandatory internships for practical learning?
- Does the institute offer placement assistance?
You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.
Now, let’s continue with the blog and understand the top 5 digital marketing courses in Chattanooga.
Kartik Mittal
Digital Marketing Trainer
Updated on: Dec 31, 2024
List of Top 5 Digital Marketing Courses in Chattanooga
Here’s an overview of the top 5 digital marketing courses in Chattanooga, their duration, and reviews.
| Institute | Course Duration | Reviews |
|---|---|---|
| IIDE – The Digital School | 4 – 6 Months | 4.8 (1099 reviews) |
| Noble Desktop | 78 Hours | 5.0 (57 reviews) |
| American Graphic Institute | 6 Weeks | 4.9 (97 reviews) |
| General Assembly | 40 Hours | 4.3 (111 reviews) |
| upGrad | 5 Months | N/A |
1. IIDE – The Digital School
IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.
Courses Offered
IIDE offers the following online courses in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Course Benefits Matrix | ACDM | PCDMS |
|---|---|---|
| Duration | 4 months | 6 months |
| Certifications Offered | âś… | âś… |
| Ai Integrated Syllabus | âś… | âś… |
| Placement Assistance | âś… | âś… |
| 1-on-1 Mentoring | âś… | âś… |
| Module Specific Professors | âś… | âś… |
| Case Studies & Projects | ❌ | ✅ |
| Leadership & Agency Skills | ❌ | ✅ |
| Project Management & Conflict Resolution | ❌ | ✅ |
Other Courses Offered by IIDE
- Post Graduation in Digital Marketing
Preferred by: Fresh Graduates
This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course | Foundation â—Ź Brand Truth: Marketing Fundamentals â—Ź Customer Journey: AIDA Funnel â—Ź Presentation Skills â—Ź Introduction to Agencies & Departments |
| Advance & Professional Course | Search Marketing â—Ź Website Basics â—Ź Search Engine Optimisation â—Ź Google Ads â—Ź E-Commerce â—Ź Corporate Soft Skills â—Ź Reporting & Excel Training |
| Advance & Professional Course | Social Marketing â—Ź Social Media Organic â—Ź Brand Reputation Management â—Ź Social Media Paid â—Ź Influencer Marketing â—Ź Resume & LinkedIn Profile Building |
| Advance & Professional Course | Growth & Analytics â—Ź Lead Generation & Nurturing â—Ź Google Analytics â—Ź Capstone Project â—Ź Interview Preparation â—Ź Mock Interviews |
| Exclusively in Professional Course | Planning & Strategy â—Ź Media Planning â—Ź Conversion Rate Optimization â—Ź Customer Relationship Management â—Ź Blogging, AdSense & Affiliate Marketing â—Ź Freelancing Economics & Overview â—Ź Portfolio & Personal Brand Building |
| Exclusively in Professional Course | Agency Skills â—Ź Art of Pitching â—Ź Client Servicing â—Ź Campaign Planning â—Ź Project Management â—Ź Harvard Multimedia Case Study â—Ź Leadership & Conflict Resolution Skills â—Ź Masterclass: Economics of Digital Marketing |
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
Here’s what students have to say about IIDE:
Course Reviews
IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.
Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.
Contact Details
Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/
2. Noble Desktop
The digital marketing courses designed by Noble Desktop are well-designed by top digital marketing experts who do have a proven record of increasing online sales and conversions for many businesses operating in New York and across the world.
Check out their complete digital marketing program details below.
Course Syllabus
- Digital Marketing Strategies
- SEO
- Google Ads
- Google Analytics
- Instagram Marketing
- Facebook and Linkedin Marketing
- Video Marketing (YouTube)
- Content Marketing (Blogs and Twitter)
Course Duration and Fees
Noble Desktop is #2 on our list of digital marketing courses in Chattanooga. The duration of the digital marketing course is 78 hours and costs 3,295 USD.
Course Highlights
- 78 hours of hands-on instruction
- Live, project-based training from experts
- Retake for free within 1 year
- Verified digital certificate of completion
- Licensed by NYS Department of Education
- Flexible payment plans
| Course Benefits Matrix | Noble Desktop |
|---|---|
| Ai Integrated Syllabus | âś… |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | âś… |
| Module Specific Professors | âś… |
| Offline course | âś… |
| Mandatory Internships | ❌ |
Course Placements
We couldn’t find any placement partners on their page, kindly check with the institute to know more.
Course Reviews
Noble Desktop has a Google rating of 5.0 and 57 reviews with students praising the comprehensive and up-to-date digital marketing course. However, it’s advisable to conduct your own research as it has only few reviews about the institute to make an informed decision.
Culture
Here’s a glimpse of their sessions –
Contact Details
Phone Number: +1-212-226-4149
Email ID: [email protected]
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3. American Graphic Institute
American Graphic Institute is one of the well-known institutions offering a wide range of certificate programs in Design, Digital Marketing, UX & Video Editing, and more.
The digital marketing course offered by them is a hands-on program that teaches digital marketing principles along with practical skills using modern digital marketing tools. Students conclude their work with a project that showcases skills gained in the program and gain assistance in creating a compelling portfolio.
Course Syllabus
- Google Analytics
- Digital Marketing Strategy
- HTML Email
- Responsive HTML Email Course
- HTML Course – Introduction
- WordPress Training Course – Introduction
- InDesign Class – Introduction
- InDesign Class – Intermediate
- Photoshop Class – Introduction
- Photoshop Class – Intermediate
- Digital Marketing Project
- Digital Marketing Portfolio
Course Duration & Fees
American Graphics Institute is #3 on our list of digital marketing courses in Chattanooga. The duration of the digital marketing course is 6 weeks. To learn about their fees, kindly contact the institute using the contact information given below.
Course Highlights
- Hands-on work experience
- Students receive individualized attention and work collaboratively with their instructors
- Hybrid modes of studying – classroom and online
| Course Benefits Matrix | American Graphic Institute |
|---|---|
| Ai Integrated Syllabus | âś… |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | âś… |
| Module Specific Professors | âś… |
| Offline course | âś… |
| Mandatory Internships | ❌ |
Course Placements
Course Reviews
AGI receives positive feedback about hands-on learning, career support, and smaller class sizes. However, there are concerns about costs, limited course options in certain areas, and variability in placement success.
Culture
Here’s a glimpse of their sessions –
Contact Details
Address: American Graphics Institute,150 Presidential Way Woburn, MA, 01801, USA
Phone: (781) 376-6044
4. General Assembly
General Assembly (GA), provides a comprehensive digital marketing course. They train through both online and offline modes. Their 40-hour digital marketing program aims to provide students with the fundamentals needed to succeed in the exciting and rapidly growing field of digital marketing.
The course curriculum covers a wide range of important marketing topics, such as the tactics and digital channels used to create successful campaigns. Students gain skills quickly thanks to GA’s hands-on approach, and they will become comfortable using social medicine.
Course Syllabus
- Foundation of Digital Marketing
- Media Planning
- Website
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Social Media Marketing (SMM)
- Martech
- Email Marketing
- Google Analytics
Course Duration & Fees
General Assembly is #4 on our list of digital marketing courses in Chattanooga. The duration of the digital marketing program is 40 hours and the fee for the same is $ 3,950.
Course Highlights
- Expert Trainers
- Certifications
- Placement Assistance
- Gain a Well-Rounded Digital Foundation
| Course Benefits Matrix | General Assembly |
|---|---|
| Ai Integrated Syllabus | âś… |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ❌ |
| Module Specific Professors | âś… |
| Offline course | âś… |
| Mandatory Internships | ❌ |
Course Placements
Numerous leading companies rely on GA’s Digital Marketing Programs to educate their teams. Here are just a few examples.
Course Reviews
General Assembly has a Google rating of 4.3 and 111 reviews with students praising the comprehensive and up-to-date digital marketing course. However, it’s advisable to conduct your own research about the institute to make an informed decision.
Culture
Here’s a glimpse of their sessions –
Contact Details
Email: [email protected].
Website: www.generalassemb.ly
5. upGrad
Established in 2015, upGrad is an online higher education platform offering industry-relevant courses designed and taught by industry experts. The institute trains college students to be industry-ready by filling the gap between college academics and corporate requirements.
With a great media presence on platforms such as Business Standard, Livemint and upGrad is one of the largest online higher education companies.
The institute has trained more than 10 lakh students to date and has over 300 top companies hiring students from them.
upGrad offers courses in Digital Marketing, Data Analytics, and Full Stack Development. Given below are the details of the Digital Marketing course structure.
Course Syllabus
- Excel basics for marketers
- Digital Marketing Metrics and Channels
- Social Media Marketing
- Search Engine Optimisation (SEO)
- Search Engine Marketing (SEM)
- Display Advertising
- Integrated marketing strategy
- Soft skills of a digital marketer
Course Duration & Fees
UpGrad is #5 on our list of digital marketing courses in Chattanooga. The duration of the digital marketing is 5 months and the fee is USD 282.
Course Highlights
- One-on-one sessions
- Career Guidance
- Placement support
- Resume building
- Mock interviews
- Soft skill training
- Learn from experts
- Real-time industry projects
- Certifications
- Live and recorded sessions provided
| Course Benefits Matrix | upGrad |
|---|---|
| Ai Integrated Syllabus | âś… |
| Case Studies & Projects | âś… |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | âś… |
| Module Specific Professors | âś… |
| Offline course | ❌ |
| Mandatory Internships | ❌ |
Course Placements
Fractal, Kantar, American Express, and Star are some of the brands that have previously hired students from upGrad.
Course Reviews
Many students have praised their learning experience at upGrad. However, while going through some of their reviews we found out that some professionals who transitioned into digital marketing were dissatisfied with their placement opportunities.
So if you want to get a better understanding of upGrad’s placements, we suggest you connect with their alumni.
Culture
Since upGrad’s courses are online, we were unable to find any pictures of their student culture.
Contact Details
Phone: 1800 210 2020Email: [email protected]
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Additional points to consider
It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.
Finding the Right Learning Mode
Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.
Balancing Time Commitments
Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.
Ensuring Credibility
Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.
Learning from Industry Experts
The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.
Get in touch with the Alumni
Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.
For e.g: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page
Here’s an example 👇
You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course.
By carefully considering these factors and using tools like LinkedIn to connect with the alumni, you can get a better idea of which course aligns with your career goals
As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses.
Wishing you all the best for your future and happy learning!
FAQs – Frequently Asked Questions
Q. Which is the best digital marketing course in Chattanooga?
Ans: As we have mentioned in the listicle above, IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 on mentoring sessions to help students get a thorough understanding of digital marketing topics.
Q. What is the Fee for Digital Marketing Courses in Chattanooga?
The digital marketing course fees in Chattanooga on average range between USD 1,500 to USD 2,000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971 + Taxes.
Q. What are the eligibility criteria for a digital marketing course?
Ans: The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.
Q. Who needs a digital marketing strategy?
Basically, any business that wants to increase its online presence while attracting more customers online needs a digital marketing strategy or services. This is because more and more businesses are going online these days as more consumers rely on the Internet to find the products and services they are looking for..
Q. Is digital marketing a good career?
Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialize in this skill-driven industry.
Q. What will be the salary of a Digital Marketer?
Ans: The average salary of a digital marketer is around $61,145 per year in the USA. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.
Q. Why is digital marketing most effective?
There are many reasons why digital marketing is highly effective. One of its main reasons is it focuses only on the prospects most likely to purchase your product or service. It also levels the playing field in your industry as well as allows you to compete with the bigger brands.
Q. Is the digital marketing course difficult?
Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, 1-1 on mentoring, and doubt-clearing sessions IIDE make it easier for students to understand every aspect of digital marketing while also helping them master digital skills.
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Digital Marketing Trainer
Kartik is a certified digital marketer and an experienced marketing trainer with a strong passion for imparting knowledge in the field of digital marketing. As a marketing leader, he brings expertise in SEO (Search Engine Optimization), ASO (App Store Optimization), Website Development & much more. His curiosity and commitment to staying updated with industry trends have made him a dedicated digital marketing educator.
Kartik's dedication to teaching has led him to train over 35,000 students globally. His students range from engineers, MBA graduates, start-up entrepreneurs, marketing managers, and even those new to the world of digital marketing. His sessions have reached learners across India, Canada, Dubai, the USA, and other parts of the globe.Â
Kartik is committed to helping students and professionals alike understand the complexities of digital marketing, empowering them to advance their careers and businesses in this dynamic industry. His deep knowledge and practical approach have earned him a reputation as top 1% digital marketing trainer.