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How Did Amul Made Dairy Products So Popular? – An Amul Case Study
Amul is one of the most popular and successful brands in India. With its wide range of dairy products, Amul has now become a household name in the minds of Indian families. I’m sure that we all have at least one of Amul’s products in our house. It has elegantly created its family-friendly and patriotic image with its, “Amul – The Taste of India” marketing jingle which also evokes empathy towards the brand. What also makes Amul so special is that it has constantly managed itself in staying relevant for all these years in the minds of customers ever since its foundation. Thus, this also makes us wonder about what they are doing to stay relevant in this increasingly competitive and digitized world. In this case study, we will go through Amul’s digital marketing strategies and campaigns implemented by them over the years which have helped them stay on top of the game, ahead of its competitors in the industry. So, Let’s start with what Amul as a company is all about.

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Marketing Strategy of Blue Dart Express: Detailed Explanation
In the previous blog, we learned about the detailed SWOT analysis of Blue Dart Express. In this blog, we will elaborate on the marketing strategy of blue dart express – India’s leading courier delivery services provider.The objective is to help you gain insights into the blue dart express marketing strategy and how they have transformed into South Asia’s premier express air and integrated transportation & distribution company.As you see, Online Marketing is part of every company’s backbone. As users across the world go digital, If you are interested in learning new-age digital marketing, then you should check out IIDE  Free MasterClass on Digital Marketing 101 by our CEO and Founder, Karan Shah.We will learn the whole marketing strategy of Blue dart Express by the end of this blog. Before plunging into it, let’s begin with the company’s story, target audience and digital presence.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Extensive Marketing Strategy of Bloomberg – Detailed Explanation
In our last blog, we discussed and studied the SWOT analysis of Bloomberg. Now let us have a look at the marketing strategy of Bloomberg.Bloomberg L.P. is a privately based company in New York. The company provides services in financial, data, software, and as well in media. Bloomberg L.P. delivers financial software tools and enterprise applications like analytics and equity trading platforms, data services, and news media/journalism to financial companies and organisations.Bloomberg L.P. has many strategies which help them to develop their marketing strategies and if you are interested in learning such strategies then check out the IIDE Free Masterclasses on Digital Marketing which offers an understanding of digital marketing and much more, taught by the CEO and founder of IIDE Karan Shah with his team members.To know more about Bloomberg in a detailed way like how it deals with its consistent growth and amazing performance let us go through the Marketing Strategy of Bloomberg, but before jumping into the marketing strategy of Bloomberg let’s know more about Bloomberg.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Extensive Marketing Strategy Of BlackRock – Detailed Explanation
In our prior blog, we had done an end-to-end SWOT analysis of one of the largest banks, JP Morgan Chase. In this blog, we will be focusing on the extensive marketing strategy of BlackRock, an American Multinational Investment Management Corporation. BlackRock started its journey in 1988 with eight people in a room who shared a determination to put the client’s needs and interests first. The founders believed that they could manage the assets in such a way that was better for their clients – by utilising their passion for understanding and managing risk. This is the way the firm continues to be managed today. Now, BlackRock has stepped up into the digital environment. To accelerate their digital services, they have been acquiring new marketing strategies to adapt to changing environmental aspects. They have included digital marketing in their marketing techniques. If you are interested in learning digital marketing for a fresh kick start to your career – check out our free masterclass on digital marketing by the CEO and Founder of IIDE, Karan Shah. Before we go into the marketing strategy of BlackRock, let us know about BlackRock as a company.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Marketing Strategy of Birla Corporation: Detailed Review
In a previous article, we learned about the in-depth SWOT analysis of Birla Corporation. In this blog, we will have a deep insight into the marketing strategy of Birla Corporation.The objective is to learn and gain insights into Birla Corporation and how it became India’s largest cement, jute, linoleum, and auto-trim producer.In today’s world, the Internet is gaining more importance and marketing is the backbone of every business. So if you are a marketing professional or a business person or someone who wants to know more about marketing or online marketing, then do check out the Free Digital Marketing Masterclass by Karan Shah, the Founder of IIDE.Now let us understand the marketing strategy of Birla Corporation. But before we discuss the marketing strategy, let us know more about Birla Corporation.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Complete Marketing Strategy of Birla Cement – With STP Analysis
In a previous blog, we learned about the detailed marketing strategy of the Aditya Birla Group. In this blog, we will have a detailed overview of the game-changing marketing strategy of Birla Cement – A global leader in the cement industry.The motive is to achieve deep insight into Birla Shakti Cement’s groundbreaking marketing strategy and how a newly carved company gained such firm ground in the confined field.The world is going digital, so the market and companies with excellent digital marketing skills are standing in the front row. If you also want to stand out from the crowd and learn more about digital marketing then you can opt for a short term certification in Digital marketing and get a chance to learn from the experts in the industry.We are going to do a complete analysis of the marketing strategy of Birla Shakti Cement. Before starting the in-depth assessment of the company, let’s come to know about its commencement and all the talented minds behind its inception.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Extensive Marketing Strategy of Bikayi – Detailed Explanation
In our previous case study, we learned in detail about the marketing strategy of a fascinating company, Brightcom Group. In this case study, we are going to explain the marketing strategy of Bikayi – the world’s largest e-commerce enabler. Startups are the talk of the town nowadays. Bikayi is not the only e-commerce enabler, there is so much competition in this space. The E-commerce industry is going to see exponential growth in the coming years. We will help you gain insights into how Bikayi went from zero to becoming one of the world’s largest e-commerce enablers.As things are getting digital, people want to buy everything online. That is the main reason why Digital Marketing becomes an essential part of any startup or business. Without Digital Marketing it will be hard to survive in the competitive market.So, to stay ahead of your competitor’s marketing becomes essential. If you want to learn about new-age digital marketing, then check out the IIDE’s Free Masterclass on Digital Marketing 101 by our CEO and Founder, Karan Shah.Before we get into the details of the Marketing Strategy of Bikayi, let’s get started by getting to know the story of Bikayi.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Marketing Strategy of Bijnis: India’s Largest Footwear Brand
Previously we looked at the elaborated SWOT analysis of Bijnis. Now, let us hop over and look at the elaborated Marketing Strategy of Bijnis.Bijnis was introduced in the Indian market. The company is of young and dynamic people who are working on revolutionising unorganised manufacturing factories by taking them into the digital world.Another aspect that has made Bijnis a giant today is marketing. Marketing changes as the world goes online,  and when you want to stay up to date – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.Want to see how Bijnis has succeeded in the market? In this blog, you will learn about the marketing strategy of Bijnis. Before we get started, learn more about Bijnis‘s company.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Complete Marketing Strategy Of BHP – With Detailed Explanation
In our previous article, we have learnt in detail about the Marketing Strategy of a really fascinating brand, Hindalco. So In this article, we are going to elaborate on the Marketing Strategy Of BHP – A leading Global resources company.So, are you looking for a detailed Marketing Strategy of BHP? Then you are at the correct place as this article will help you learn and gain insights on BHP & how it became one of the World’s Top producers of resources.In today’s time with everything getting shifted online, Marketing forms a very important component of every business and company, and BHP being one of the top companies, has focused a lot on the marketing part and has built a very strong online presence across various digital platforms. So if you are interested to know more about Marketing then do take a look at this Free Masterclass on Digital Marketing 101 by the CEO & founder of IIDE Karan Shah.In this blog we have fully covered the Marketing Strategy of BHP but, before we begin to look at the Marketing Strategy let’s get to know about the Company’s story, its founder, products, target audience, and much more.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Market Strategies of Bharti Infratel: Detailed Study
The majority of telecom towers that we see from the terrace of our buildings are set up by Bharti Infratel. It owns, deploys, and maintains the majority of telecom towers in our country.This also makes it one of the most important companies of our country and at the same time, it is also one of the least known companies among the masses. So in this case study on marketing strategy of Bharti Infratel, we would learn about Bharti Infratel as a company, its marketing mix, and marketing strategies followed by the digital presence and competitor analysis. So let us start by knowing more about the company in the next section.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Precise Marketing Strategy of Bharat Electronics – With Campaigns
In our previous article, we learnt in detail about the marketing strategy of General Dynamics. In this article, we are going to elaborate on the marketing strategy of Bharat Electronics Limited – India’s leading electronic security products manufacturer.The objective is to know how BEL becomes one of the leading electronic security products manufacturers in India. It is a Navratna PSU under the Ministry of Defence, Government of India.Marketing is a major tool for every business. Companies and organisations have embraced digital marketing as a result of technological innovation because it enables them to better educate and cater to their audience. Attending our CEO Karan Shah’s free digital marketing masterclass is a good idea if you want to boost your skills and learn more about digital marketing.In this article, we’ll go through every aspect of the marketing strategy of Bharat Electronics Limited. Let’s start by studying the company’s history, target market, and online presence before we dive in deep.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Detailed Marketing Strategy of Bharat Dynamics
Last time we discussed the SWOT analysis of Apar Industries which is one of the largest and most renowned manufacturers of conductors, cables, oil and lubricants. This time let’s study the in-depth Marketing Strategy of Bharat Dynamics. Bharat Dynamics, founded in 1970, is the leading manufacturer of defensive products. The company manufactures guided weapon systems and a pool of engineers drawn from Indian Ordnance Factories, DRDO and aerospace industries.As we know that behind every business’s success there is a huge contribution of marketing efforts. Marketing has evolved with time and today we are in an age of digital marketing which helps organisations with their marketing efforts using different mediums. If you are interested in understanding digital marketing in detail – check out our Free MasterClass on Digital Marketing 101 by the CEO.Before we begin with the Marketing Strategy of Bharat Dynamics, let’s know more about the company, the products and services they offer, their financial status and its competitors.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Extensive Marketing Strategy Of BEML – In-Depth Analysis
In our previous article, we learnt in detail about the marketing strategy of a fascinating brand, Northrop Grumman. In this article, we will elaborate on the marketing strategy of BEML – one of India’s leading heavy equipment manufacturers.The objective is to learn and understand how BEML went from a newly established company to Aisa’s second-largest manufacturer of Earth-moving equipment.Marketing nowadays has become like a backbone of a company without which it is impossible for a company to grow and sustain itself in this competitive world. If you are interested in new-age digital marketing, then you should definitely check out IIDE’s Free Masterclass on Digital Marketing by our CEO and Founder, Karan Shah.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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