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How Did Amul Made Dairy Products So Popular? – An Amul Case Study
The Amul marketing strategy campaign has always been more than advertising it’s how the brand stays part of everyday Indian conversations. While Amul enjoys immense trust and its iconic “Taste of India” image, its key challenge today is remaining relevant to younger, digital-first consumers while competing with global FMCG brands without losing its farmer-first, local identity. The objective is to build emotional loyalty, stay affordable and accessible, keep cultural relevance alive through the Amul Girl, and continue driving market share by blending topical ads, mass media, and digital storytelling. Before diving into the marketing strategy of Amul, I’d like to inform you that the research and initial analysis for this piece were conducted by Vallabhi Gujrati. She is a current student in IIDE’s Post Graduate Program Digital Marketing (May 2025 Batch). If you found this helpful, feel free to reach out to Vallabhi Gujrati to send a quick note of appreciation for her fantastic research. She’ll appreciate the kudos So, Let’s start with what Amul as a company is all about.

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Marketing Strategy of Pall Mall: Detailed Overview
The SWOT Analysis of Pall Mall was covered in the prior article. This article will discuss the Marketing Strategy of Pall Mall.This article’s goal is to examine the methods Pall Mall employs to increase the success of its business. These include STP analysis, e-commerce plans, campaigns, and social media presence, all of which are essential for businesses to maintain contact with their clients.A company’s marketing strategy has a role in its success. To better serve businesses and consumers, marketing has recently changed and gone digital.Targeting your customers directly with digital marketing is simple and adds a personal touch to your audience. Digital marketing has huge market potential due to its advantages. If you’d like to master digital marketing, Karan Shah, the IIDE’s founder and CEO, will assist you with that through a free masterclass.Moving on, let’s begin by understanding Pall Mall’s marketing approach and its history.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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In-Depth Marketing Strategy of Overcart – Complete Overview
If you want to know about the Marketing Strategies of Overcart then you are on the right page. We have also talked previously about The Marketing strategies of Amazon which is the largest e-commerce marketplace in the world. In this blog we are going to explain The Marketing Strategy of Overcart – That has been India’s leading e-commerce website that sells over-stock, unboxed, refurbished, and preowned products.The objective is to help you gain knowledge about the Overcart e-commerce webpage and its story and expansion, also the attributes to be learned from OvercartMarketing is an integral aspect of a company’s DNA that may make or break its success. As users all around the world migrate to the digital sphere, marketing has followed suit. If you’re interested in pursuing digital marketing, then check out our IIDE’s Free MasterClass on Digital Marketing 101, taught by our CEO and Founder, Karan Shah. This article will go over our Overcart marketing strategy in detail. Let’s start by learning about the company’s past reports, target audience, and the mistakes made by Overcart.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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In-Depth Marketing Strategy of Orient Cement – With Detailed Overview
In our previous blog, we got to know about the SWOT analysis of Orient Cement. Today, we are going to study the marketing strategy of Orient Cement.In marketing strategy, Orient Cement creates different target organic and paid social media marketing campaigns to boost brand awareness, acquire quality leads and get repeat sales.As we all know about today’s digital marketing world, where all the brands, entrepreneurs, companies, and industries are marketing their products by influencing people and taking up many celebrities as their brand ambassadors. If you want to upskill your journey in marketing skills you would need to know about them. You won’t worry about it with the Indian Institute Of Digital Education Free Masterclass on Digital Marketing 101 by none other than our Founder and CEO Karan Shah.In this case study, we will look at the marketing strategy of Orient Cement, their influencing marketing, marketing strategy, marketing campaigns, social media marketing, SEO strategies, e-commerce strategies, mobile apps, content marketing strategy, profound study, and much more.  
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Extensive Marketing Strategy of Orange – With Detailed Overview
In our previous article, we had learnt in detail about the SWOT analysis of Orange. In this article, we are going to elaborate on the marketing strategy of Orange – A business service provider (Telecommunication company). It deals with the Internet, Mobile and telecommunication industries.The goal is to provide you with information on Orange. It is France’s largest telecommunications corporation, Europe’s third-largest, and one of the world’s largest.Marketing is an integral aspect of a company’s DNA that may make or break its success. As users all around the world migrate to the digital sphere, marketing has followed suit. If you’re interested in modern digital marketing, IIDE’s Free MasterClass on Digital Marketing 101, taught by our CEO and Founder, Karan Shah, is a must-attend.In this blog, we will go over our Orange marketing strategy in detail. Let’s start by learning about the company’s history, target audience, and digital presence before we dive in.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Comprehensive Marketing Strategy of Optum – With STP Analysis
In our previous article, we discussed the marketing strategy of Cigna. In this article, we will discuss the marketing strategy of Optum. Optum is a healthcare company in America.As we are aware that marketing is one of the most important factors in the success of a company. And now marketing is taking a huge turn and being digital for the convenience of the company and customers.If you want to have an idea about what digital marketing is watch IIDE’s Free Masterclass on Digital Marketing by the founder of IIDE, Karan Shah himself.Let’s start the marketing strategy of Optum with its Company Overview.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Comprehensive Marketing Strategy of ONGC
ONGC, which is Oil and Natural Gas Corporation Limited, is associated with the oil and gas industry and deals with the energy sector. It was founded on 14 August 1956. It is said to be the largest crude oil and natural gas company in India. This company is owned by the Government of India and is operated under The Ministry of Petroleum and Natural Gas.   In this article, we will discuss the marketing mix, SWOT analysis and marketing strategy of ONGC.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Elaborative Marketing Strategy Of Oberoi Realty – With Complete Overview
Are you looking for the marketing strategy of Oberoi Realty? Then you are in the right place as we got you covered with a comprehensive study of the marketing strategy of Oberoi Realty.So here we discussed various ways of marketing used by Oberoi Realty which help them to grow their business in Real Estate.Marketing is a very crucial part of each business as all the highs and lows in a company’s revenue depend upon the marketing strategies of that business. After the pandemics every business needs to be digitalized i.e. in the future there will be a great scope for digital marketers.If you are keen to know about digital marketing you can refer to IIDE’s free masterclass on digital marketing 101 by Karan Shah (CEO and Founder of IIDE).Before we plunge into the Marketing Strategy of Oberoi Realty let us know about the company.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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In-Depth Marketing Strategy Of O2 – With All – Inclusive Information
In the earlier article created by us, we learned about the SWOT analysis of O2. In this blog, we are going to be talking about and sharing in-depth knowledge about the marketing strategy of O2 – a leading British telecommunications service provider. The reason behind this blog is to gather and take a dive into how O2 became the leading network service provider in the UK and what marketing strategies are used by them to do so. Marketing is the backbone of every company and no company can survive without it. However nowadays, since everything is digitized and people spend a majority of time online and on the internet, marketing principles and techniques have now changed and digital marketing has become the need of the hour. So, if you want to keep up with the times and have an amazing career as a digital marketer then please check out our Free Masterclass on Digital Marketing by our esteemed CEO and Founder, Karan Shah. We will learn the complete marketing strategy of O2, however before doing that let’s check out the company’s story, target audience and online presence. 
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Extensive Marketing Strategy of NTT – With Detailed Overview
In our last post, we learned about the marketing strategy of Welspun India, a leading textile company. In this blog, we will discuss the marketing strategy of NTT – Japan’s telecommunications corporation.NTT is a Japan-based multinational telecommunication company with its headquarters in Tokyo, Japan. This company provides various telecommunication services including leader circuits, terminal equipment sales, telegraph, data communication, telephone and other related services.The objective is to help you gain insights into NTT’s transition from being a Japan-based company to becoming one of the most recognized and respected firms all over the world.In the last decade, the role of traditional marketing has decreased with rising artificial intelligence-driven algorithms that provide marketers with an easy-to-measure tool based on impressions, clicks, and other behavioural aspects.Marketing has become a part of a company’s DNA that can either make it or break it. As users across the world go digital, marketing has followed them to the digital realm as well. If you are interested in new-age digital marketing, then you must definitely check out IIDE’s Free MasterClass on Digital Marketing 101 by our CEO and Founder, Karan Shah.In this blog, we will fully cover the marketing strategy of NTT. But before we begin with the marketing strategy of NTT, let us dive deep and first start by learning the company’s story, target audience and digital presence of NTT which stands for The Nippon Telegraph and Telephone corporation.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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360° Marketing Strategy of Northrop Grumman: Campaigns
Previously we elaborated on the marketing strategy of Hyatt. In this article, we are going to elaborate on the marketing strategy of Northrop Grumman – an American multinational aerospace and defence technology enterprise. The objective is to learn and gain insights into Northrop Grumman corporation and how it became one of the world’s largest weapons manufacturers and military tech services.So it’s quite clear now that marketing is the essence of any business. With the right strategies, one takes its business to the next level. If you are curious to know more about marketing then do check out our Free Masterclass on Digital Marketing by the CEO and founder of IIDE, Karan Shah.By the end of this blog, you will get to learn the entire marketing strategy of Northrop Grumman. Before diving deep into it, let’s begin with Northrop Grumman’s story, target audience and online presence.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Detailed Marketing Strategy of Nordea – Complete Overview
In our previous article, we learned in depth about a well-known company with a distinctive marketing strategy, American Express Bank. In this article, we will go through the marketing strategy of Nordea – a leading Nordic Universal Bank.The goal is to provide you with insights into Nordea’s transformation from an ordinary bank to a bank with its mission of enabling dreams and aspirations for the greater good. They aim to accomplish this through Nordea’s continuous efforts to assist consumers to fulfil their requirements, growing digitally and committing to becoming a sustainable member of the communities it serves.Marketing has become an integral aspect of all businesses throughout the world. Digital marketing is a rapidly expanding industry in the modern age. If you want to increase your knowledge in the field of Digital Marketing then you should definitely check out Free MasterClass on Digital Marketing by the CEO and Founder of IIDE, Karan Shah.We’ll go through Nordea’s comprehensive marketing plan in this blog, so you can see how well the company is utilising the newest digital marketing tools. Let’s start by getting to know the company, its background, STP, mobile app, and online presence.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Precise Marketing Strategy of NMDC – With Company Overview & Campaigns
In our previous article, we learned about the marketing strategy of BNP – a leading global resources company. In this article, we will elaborate on the Marketing Strategy of NMDC – the largest producer of iron ore in India.lt owns and operates highly mechanized iron ore mines in Chhattisgarh and Karnataka and has its registered office in Hyderabad, Telangana.The goal is to find out and delve deeper into NMDC and understand how NMDC went on to become the largest producer of iron ore by market capitalization and revenues.As you’ll see, the planet is now completely online, and marketing is the backbone of every industry. If you would like to gain knowledge more about marketing, attend our  #1 Free Digital Marketing Masterclass with Certification | IIDE led by IIDE’s CEO and Founder, Karan Shah.By the end of this blog, we’ll have learned NMDC’s entire Marketing Strategy. Let’s start with the company’s story, target audience, and digital presence before delving deeper.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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