Marketing Strategy of Patel Engineering: Brief Overview

In a recent post, we learnt about the SWOT analysis of Patel Engineering. In this blog, we will go through the marketing strategy of Patel Engineering, which is one of India’s leading infrastructure and construction services conglomerates.

The goal is to learn about Patel Engineering and how it became India’s greatest construction firm. Patel Engineering’s goal is to be an industry pioneer and a market-driven corporation renowned for its dedication to excellence, quality, performance, and dependability.

As you can see, the world is now wholly digital, and marketing is the backbone of every company hence if you want to learn more about marketing, attend our Free Masterclass on Digital Marketing taught by Karan Shah, the CEO and creator of IIDE.

By the end of this blog, we will have a complete picture of the Marketing Strategy of Patel Engineering. Let’s start with the company’s story, target audience, and digital presence before delving further.

Aditya Shastri

Lead Trainer & Head of Learning & Development at IIDE

Updated on: Sep 17, 2024

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Author's Note:

My name is Aditya Shastri and I have written this case study with the help of my students from IIDE's online digital marketing courses in India.

Practical assignments, case studies & simulations helped the students from this course present this analysis.

Building on this practical approach, we are now introducing a new dimension for our online digital marketing course learners - the Campus Immersion Experience.

If you found this case study helpful, please feel free to leave a comment below.

Aditya Shastri

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Lead Trainer & Head of Learning & Development at IIDE

Aditya Shastri leads the Business Development segment at IIDE and is a seasoned Content Marketing expert. With over a decade of experience, Aditya has trained more than 20,000 students and professionals in digital marketing, collaborating with prestigious institutions and corporations such as Jet Airways, Godrej Professionals, Pfizer, Mahindra Group, Publicis Worldwide, and many others. His ability to simplify complex marketing concepts, combined with his engaging teaching style, has earned him widespread admiration from students and professionals alike.