6 Best Social Media Marketing Courses in Baltimore To Boost Your Digital Skills

Updated on: Jan 6, 2023
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Are you looking for the Best Social Media Marketing Courses in Baltimore? If the answer is yes then you are most definitely on the right path. In this blog, we have listed down the top 6 Social Media Marketing Courses in Baltimore along with all the necessary details regarding these courses that can help you choose the right Social Media Marketing Course for yourself.

But, before we get started with the list of top 6 Social Media Marketing Courses in Baltimore, let us first understand what exactly is Social Media Marketing and what are its benefits.

Social Media Marketing or SMM is the use of social media platforms and websites in order to promote a product or service at an affordable price. It is also used to interact with customers to build brand awareness, increase sales, and drive website traffic towards a website. It is a combination of various tactics such as blogging, visual media, and social networking that helps you maximize your ROI while saving your valuable time and money. Although digital marketing and e-marketing are still dominant and the most popular, Social Media Marketing is also becoming more and more popular and it is being used by both practitioners and researchers.

Some of the popular social media platforms that are used in Social Media Marketing are Facebook, Instagram, Snapchat, Twitter, and Pinterest.

There are lots of benefits of Social Media Marketing as it is one of the most crucial parts of digital marketing. It is the biggest revolution in the field of marketing and it has changed the way businesses used to interact with their customers and target audience. It is one of the most powerful tools that holds many benefits for a company. It can help a company in maximizing its reach, segment its audience, increase its visibility, boost its sales, and reduce its advertising cost.

As you have gained all the knowledge about Social Media Marketing and its benefits let’s look at the Social Media Marketing job opportunities available in Baltimore:

Social Media Marketing Courses in Baltimore - Job Statistics

Source – Indeed.com

Astonishing, isn’t it? As you can see there are numerous job opportunities in the field of Social Media Marketing in Baltimore and it sure will increase furthermore in upcoming times.

Social Media is one of the most thriving marketplaces and that is why every business small or big wants to tap into its massive potential. As you’ve seen the need for Social Media Marketing professionals and experts is increasing day by day and companies are ready to pay handsome salaries to them. So if you want to make a career in Social Media Marketing, then we suggest you choose the right SMM course and start learning it as soon as possible to become an expert in this field.

Bonus tip: When it comes to targeting potential customers, then Instagram is one of the best platforms you can use. To know how you can start and manage your Instagram business account check out our blog in which we’ve listed Steps to Start Your Instagram Business Account Along with Instagram Marketing Tips.

Now let us straight away look into the 6 Best Social Media Marketing Courses in Baltimore that will help you in becoming an expert in this field.

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Top 6 Social Media Marketing Courses in Baltimore:

 

1. IIDE – The Digital School

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IIDE is one of today’s leading institutes for digital marketing in India. Having been named the “Best Digital Marketing Institute” at the World Education Congress Awards 2021, IIDE is raising the bar of global education.

IIDE is transforming the way students learn today. Unlike other traditional institutes, IIDE doesn’t encourage students to learn from PPTs which have not been updated for a long time. We believe in a customized, concise, and real-world relevant curriculum.

Of the numerous specialized courses available, IIDE offers an Online Social Media Marketing Course that follows an advanced teaching methodology. The course begins with watching high-quality self-paced video lectures, followed by live online sessions and you will also be given assignments as well as practice tests to assess your knowledge.

Want to learn more about this Social Media Marketing course? Here’s everything you need to know about IIDE’s online content marketing course with certification. But before we get into the details of the course, here’s a glimpse of student life at IIDE.

Social Media Marketing Course Syllabus 

  • Introduction to Facebook, Twitter, Instagram, Pinterest, LinkedIn and Snapchat
  • Introduction to Facebook Ads and Instagram Marketing
  • Building a Quality Customer Base Online from Scratch
  • Audience Targeting Options – Demographics, Interests, and Behaviour
  • Facebook and Instagram Ad Placement and Budgeting Options
  • Various types of Ad Formats on Facebook and Instagram
  • Importance of Landing Pages and Remarketing
  • Deeper Understanding of Facebook and Instagram Ads
  • Setting up Ads on Twitter and LinkedIn

Social Media Marketing Course Faculty 

IIDE has a team of wonderful trainers, who are industry experts and have hands-on experience in the subject they teach. This helps the students to learn from the top business leaders and get some insights into the corporate world as well. Below mentioned is the trainer responsible for teaching IIDE’s Online Social Media Marketing course:

Social Media Marketing Courses in Dubai - IIDE Faculty

Social Media Marketing Course Duration & Fees

The duration of the online social media marketing course is approximately 29 hours. The social media marketing course fee is USD 170.

This fee may appear to be a little on the high side, but have a look at the course highlights:

Social Media Marketing Course Highlights 

  • Industry-recognized IIDE Certification
  • 6+ Hours of Live Class
  • 1+ Hour of Video Lectures
  • Attend lectures via any Device
  • Access to Video lectures for 30 days
  • Practice Tests & Assignments
  • Learn From Experts
  • Dedicated Q&A Support and Help

Certification Offered

On completion of this online Social Media Marketing course, you will be able to manage social media platforms efficiently and become a social media professional. IIDE’s certificate serves as a testament to the knowledge and skills you have gained.

Social Media Marketing Courses in Dubai - IIDE Certification

IIDE Students Work At

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Student Reviews

Social Media Marketing Courses in Dubai - IIDE Student Reviews

It is always said that learning from the best will give you a better understanding and a great experience.

So, if you wish to catch a glimpse of how learning is at IIDE, sign up for this free masterclass led by Mr. Karan Shah, CEO, and founder of IIDE, himself on the basics of digital marketing.

Now, this masterclass is not directly related to SEO but it will give you an overview of digital marketing. This way you get to learn something new and also decide if our teaching style works for you.

Contact Details

Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/social-media-marketing-course-online/

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2. HubSpot Academy

Social Media Marketing Courses in Baltimore - HubSpot Academy logo 

Hubspot Academy is one of the leading platforms known for providing free online training in various areas such as sales, customer service, inbound marketing, digital marketing, and more. They are renowned for their single-subject courses that consist of comprehensive, bite-sized lessons. These courses are specifically designed for individuals looking to expand their businesses or advance their careers. HubSpot Academy’s Accredited Courses show potential employers your expertise and skills and add globally recognized certifications to your resume and LinkedIn profile.

The HubSpot Academy offers social media marketing courses for those who want to learn more about social media marketing. In this course, you’ll learn how to create an engaging and effective social media strategy for your business. During this course, you’ll also learn how to build an inbound social media strategy that delights your customers and increases your bottom line. This course will also teach you how to harness the power of social media to transform your business and career.

Course Syllabus 

  • Module 1: Social Media Marketing & Branding
  • Module 2: Content Creation
  • Module 3: Social Media Marketing
  • Module 4: Social Media Funnel
  • Module 5: Social Advertising & Influencer Marketing
  • Module 6: Influencer Marketing
  • Module 7: Email & SMS Marketing
  • Module 8: Data Analytics, Tools & Automation
  • Module 9: Soft Skills & Interview Preparation

Course Highlights

  • 8 lessons
  • 38 videos
  • 29 quizzes
  • It’s Free
  • It’s personalized
  • It’s global

Course Duration & Fees

The duration of this Social Media Marketing course is 4:05 hours and it is completely free.

Contact Details

Phone: +1 877 929 068

3. LinkedIn Learning

Social Media Marketing Courses in Baltimore - LinkedIn Learning logo

LinkedIn Learning provides eLearning users with a platform to access thousands of different certification courses focused on business and technology. Like many other online education platforms, LinkedIn Learning offers users flexibility not typically found in traditional education. Users can study on the go with mobile phones and tablet apps, or take courses on their computers from the website. Each course on this platform is divided into modules consisting of short videos. These videos are often under 5 minutes and make it easy to navigate the course content.

LinkedIn Learning provides Social Media Marketing Fundamentals through which you can learn the basics of social media marketing. You’ll also learn how to use platforms like Facebook and Instagram to increase brand awareness, increase sales, and build customer loyalty. This course explains why and how investing in social media can help your business.

In this social media course, you will learn how to define your audience and develop a social media strategy to help you achieve your business goals. In this course, you’ll also learn how to effectively communicate with prospects on major social media platforms such as Facebook, Instagram, and Snapchat, and get results from paid advertising while measuring your success.

Course Syllabus

  • Introduction 
  • Creating a Social Media Strategy
  • Choosing the Right Channels
  • Publishing on Social Media
  • Interacting with Customers 
  • Selling on Social Media 
  • Measuring Social Media Activity 
  • Innovating with Social Media 
  • Conclusion

Course Highlights

  • Practice while you learn
  • Test your knowledge with quizzes
  • Learn on the go
  • Stay up to date
  • Downloadable course
  • Shareable Certificate

Course Duration & Fees

The duration of this Social Media Marketing course is approximately 50 minutes and it is completely free.

Contact Details

Email: [email protected]

4. Future Learn – Digital Skills

Social Media Marketing courses in Baltimore - Future Learn Logo

Future Learn’s main motto is to help educate people around the world. Being an e-learning platform, future learn provides a variety of courses. They have trained more than 10 million learners. Their digital skills course walks you through the basics of social media management which includes all the tools you should know about as a digital marketer. Check out more details regarding this course below.

Course Syllabus

  • What is social media?
  • Target groups
  • Social media channels
  • Managing your social media presence
  • Social media management tools
  • Social media top tips
  • The importance of performance measurement
  • Social media listening

Course Duration and Fees

The course duration and fee for this social media course provided by Future learn are currently unavailable. However, you can get in touch with them to know more about these details.

Course Highlights

  • Training by industry experts
  • Industry relevant curriculum 
  • 100% online
  • Accreditation

Contact Details

Phone: N/A
Email: N/A
Address: N/A

5. The Knowledge Academy

Social Media Marketing Courses in Baltimore - The Knowledge Academy logo 

Knowledge Academy is one of the world’s largest and most established training providers with extensive experience in delivering quality learning solutions. They offer over 30,000 courses in over 1000 locations in 190 countries. As a market leader, they have successfully trained over 1 million participants. They are also known as the world’s largest provider of training in the classroom and online.

Knowledge Academy offers the Social Media Masterclass Outline, a social media marketing course for beginners. In this course, you will understand how social media can help you generate leads on a budget. It will teach you various different techniques to reach more target groups through social media channels. This course will answer a variety of questions such as how to attract a larger audience, increase brand awareness, and how often you should post. In addition to covering the principles of social media marketing, this course will help you develop strategies to optimize your social media efforts and make a real and meaningful business impact.

Course Syllabus 

  • Introduction
  • Planning
  • Blogging
  • Twitter
  • LinkedIn
  • Facebook

Course Highlights

  • Manual
  • Experienced Instructor
  • See the trainer’s screen
  • Virtual whiteboard
  • Share documents
  • Works on all devices
  • Best price in the industry
  • Many delivery methods
  • High-quality resources
  • Notes and exercises 

Course Duration & Fees

The duration of this Social Media Marketing course is 1 day and its price is USD 1095.

Contact Details

Phone: +44 1344 203 999
Email: [email protected]

6. Skillshare

Social Media Marketing Courses in Baltimore - Skillshare logo

Founded in 2010, Skillshare has grown to become one of the most popular online learning platforms that focuses on providing quality online courses for creative professionals and entrepreneurs. It has over 8 million users and 41,000+ courses. They offer courses in various fields such as illustration, design, photography, video, and freelance. Its courses are aimed at professionals who want to develop new skills or improve existing ones.

Skillshare offers social media marketing courses that teach you how to create an effective social media strategy for any business. This course will help you grow your business, strengthen your relationships with your audience and customers, and differentiate yourself from your online competitors. In this course, you’ll learn how to find out what your competitors are doing, analyze your efforts, and talk to your customers online. 

After completing this course, you will be able to create and present a social media strategy and measure its success. You can also identify your audience’s needs and behaviors and use them directly in your strategy. Apart from that, you can also continuously adjust your strategy in the near future.

Course Syllabus

  • Welcome!
  • Setting Expectations
  • Audit Your Current Efforts
  • Ask The Hard Questions
  • Work Backwards
  • Define Your Audience
  • Analyze Your Competition
  • Craft a Content Strategy
  • Amplify Your Social Strategy
  • Create a Strategy Document
  • Document Your Activities
  • Measure Your Success
  • Make Ongoing Adjustments
  • Thank You!

Course Highlights

  • Affordable
  • Intermediate-Level
  • 7 Days Free Trial
  • Learn From Anywhere
  • Get unlimited access to every class

Course Duration & Fees

It is a completely self-paced Social Media Marketing course and its duration is 2 hours and 17 minutes but if you want to access this course you’ll have to buy a premium monthly membership of Skillshare.

Contact Details

Email: [email protected]

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FAQ – Frequently Asked Questions

Q. What is the learning methodology behind IIDEs Online Social Media Marketing Course?

IIDE’s Online Social Media Marketing Course is a combination of high-quality video lectures and live online sessions which are led by highly expert trainers. The video lectures are self-paced so that you can watch them at your own convenience. In the live sessions, the trainer will demonstrate live dashboard simulations and solve your various doubts. 

Q. What jobs do I become eligible for after completing a Social Media Marketing Course?

After completing a Social Media Marketing Course, you can apply for jobs such as social media manager, social media consultant, digital marketing associate, and various others. You can also use the learning in promoting your own business or start your own independent consultancy services for promoting businesses on social media. 

Q. Is social media a good career?

Yes, it is a good career, in fact, it is one of the fastest-growing careers out there because of the increasing number of businesses and their need to build an online presence. It is also a high-responsibility job and along with it comes an above-average paycheck.

Q. Is social media marketing easy to learn?

Social Media Marketing is not that hard to learn and the reason behind is that most people are already familiar with the use of various social media platforms. That is why it is easier for them to understand how the different concepts make up a social media marketing strategy.

Q. What are Social Media Marketing strategies?

Social Media Marketing strategies are well-thought-through plans that will enable you to increase conversions while driving traffic to your website. In simpler words, social media strategy is like a blueprint or a detailed summary of what your social media goals are and what you are going to do in order to achieve them.

Conclusion 

We hope you enjoyed our list of the top 5 Social Media Marketing courses in Baltimore and found it to be very helpful. Each of the courses we’ve listed in this blog has something unique to offer.

Today, there are several other fields in digital marketing that require different strategies to promote businesses. In IIDE’s short-term certificate courses you can learn various comprehensive skills in these fields. You’ll also understand how the selling of products and services and brand promotion are done in these fields by using various strategies and techniques. What’s more interesting is that you can learn these courses from the comfort of your home through self-paced video lectures and live online sessions which are delivered by highly expert trainers.

If you are a fresh graduate and want to make a career in the field of Digital Marketing and learn its various advanced concepts, then you can consider taking IIDE’s Online Digital Marketing Course which will help you become an expert in this field. By taking this extensive online digital marketing course, you’ll be able to crack the Google Ad Fundamental certification as well as receive a certificate of completion from IIDE. This can help you in earning recognition from top digital marketing agencies and brands. You can go through our website to know more about our courses and the quality training we provide at IIDE.

That’s it, folks! If you have any queries regarding our Social Media Marketing Course then let us know in the comment section down below. We’ll be happy to answer your queries.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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