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7 Best SEO Courses in Portland for Beginners

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Are you looking for SEO courses in Portland? Choosing the right SEO course can be tough. Hopefully, this blog can help you with some clarity and guidance.

We’ve listed down some of the best SEO Courses in Portland with relevant information like syllabus, duration, fees, and so on.

But, before we look at the best SEO courses available for you in Portland, let’s find out what SEO actually is and how it can help your website gain more traffic.

Well, SEO stands for Search Engine Optimization, which is the technique of obtaining organic or unpaid traffic from the search engine result page (SERP). It’s a method used for increasing your website’s search engine rankings.

In simpler words, it is a process of making adjustments to your website and your content to rank it on top of the search engine result page when someone searches for it. 

We can use Google as an example. When we search for something on Google, it shows us lots of search results, but the top three search results are often so accurate and valuable that we hardly find the need to go to the bottom of the page.

This means, that most of the users who use search engines are most likely to click on the top 3 suggestions of the result pages. That’s why you need SEO for your website to appear on these top searches, which will help you gain visitors and traffic to your website.

As you can see now, SEO promotes your website by ranking it on top of SERP without any cost which is one of the main benefits of SEO and also one of the main reasons every company small or big is using SEO to compete with each other for these top 3 positions on search engines. 

As you have gained all the knowledge about SEO let’s look at the SEO job opportunities available in Oregon:

SEO Courses in Portland - Job Statistics

Source – Indeed.com

Impressive, isn’t it? As you can see there is a high demand for SEO Specialists and you can surely hope for it to increase furthermore. So if you are planning to pursue a career in SEO, we suggest you choose the right course for you as soon as possible and become an expert in SEO.

Now let us straight away look into the 7 Best SEO Courses in Portland that will help you become an expert in the SEO field.

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Top 7 SEO Courses in Portland:

 

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is one of today’s leading institutes for digital marketing. Having been named the “Best Digital Marketing Institute” at the World Education Congress Awards 2021, IIDE is raising the bar of global education.

IIDE is transforming the way students learn today. Unlike other traditional institutes, IIDE doesn’t encourage students to learn from PPTs which have not been updated for a long time. We believe in a customized, concise, and real-world relevant curriculum.

Of the numerous specialized courses available, IIDE offers an Online SEO Course that follows an advanced teaching methodology. The course begins with watching high-quality self-paced video lectures, followed by live online sessions and you will also be given assignments as well as practice tests to assess your knowledge.

Want to learn more about this SEO course? Here’s everything you need to know about IIDE’s online SEO course with certification. But before we get into the details of the course, here’s a glimpse of student life at IIDE.

SEO Course Syllabus 

  • Laying the groundwork for online SEO Training
  • Keyword Research: Integral part of On-page SEO
  • On-page SEO Tutorial
  • Google- proofing your website
  • Off-page SEO Tutorials
  • Google Search Consoles
  • Blackhat Techniques

SEO Course Faculty 

IIDE has a team of wonderful trainers, who are industry experts and have hands-on experience in the subject they teach. This helps the students to learn from the top business leaders and get some insights into the corporate world as well. Below mentioned are the trainers responsible for teaching IIDE’s Online SEO course:

SEO Trainers

SEO Course Duration & Fees

The duration of the online SEO course is approximately 10 hours. The SEO course fees are USD 110.

This fee may appear to be a little on the high side, but have a look at the course highlights:

SEO Course Highlights 

  • Industry-recognized IIDE Certification
  • 6+ Hours of Live Class
  • 1+ Hour of Video Lectures
  • Attend lectures via any Device
  • Access to Video lectures for 30 days
  • Practice Tests & Assignments
  • Learn From Experts
  • Dedicated Q&A Support and Help

Certification Offered

On completion of this online SEO course, you will be able to rank your website higher on Google and become an SEO professional. IIDE’s certificate serves as a testament to the knowledge and skills you have gained.

SEO CERTIFICATION

IIDE Students Work At

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Student Reviews

Student Reviews -IIDE

It is always said that learning from the best will give you a better understanding and a great experience.

So, if you wish to catch a glimpse of how learning is at IIDE, sign up for this free masterclass led by Mr. Karan Shah, CEO, and founder of IIDE, himself on the basics of digital marketing.

Now, this masterclass is not directly related to SEO but it will give you an overview of digital marketing. This way you get to learn something new and also decide if our teaching style works for you.

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

Sign up to receive a callback and course brochure

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2. Skillshare

SEO courses in Portland - Skillshare logo

Skillshare is one of the leading course providers all over the globe. It offers courses for people to learn on various topics such as design, photography, video, freelancing, illustration, and more. Skillshare helps its members to find inspiration and take the next step in their creative journey. 

One of the courses Skillshare offers is Introduction to SEO. In this course, the instructor will share some insights and techniques that you can use for optimizing your content and organically raising the online presence of your website or business. This class is perfect for small business owners, startups, entrepreneurs, freelancers, web designers, junior marketers, and copywriters who want to do SEO but do not have any prior experience or skills in this field.

Course Syllabus

  • Introduction
  • An Overview of SEO
  • What is SEO strategy?
  • How do I use analytics to measure success?
  • Ranking Factors
  • Debunking Myths and Misconceptions
  • Audience, Keywords, Content Strategy, and On-Page Optimization
  • Crawl Friendliness and External Links
  • Moment Lens: How can we evaluate the strategy?
  • A New Post: How can we make the most of SEO?
  • Content Tips and Tricks
  • Building a Culture of SEO Success

Course Highlights

  • Affordable
  • Beginner-Level
  • 7 Days Free Trial
  • Learn From Anywhere
  • Get unlimited access to every class
  • 17 Projects

Course Duration & Fees

It is a completely self-paced course and its duration is 90 Minutes. Although it is a completely free course if have to access this course you’ll have to buy a premium monthly membership of Skillshare which is USD 14 per month.

Contact Details

Email: help@skillshare.com

3. Market Motive

SEO Courses in Portland - Market Motive logo

Market Motive is a Simplilearn company that provides the most comprehensive digital marketing training courses to help marketers, agencies, and enterprise teams. Their courses are used by higher education institutions like Penn State, Polk State, and Duke University to enhance their Community Education catalogs.

Market Motive offers Advanced Search Engine Optimization (SEO) Certification course that provides you with complete 360-degree learning on all Search Engine Optimization concepts. This course can help you master the process of organically driving traffic to your website. You’ll also learn ways to put your website at the top of a search engine result page and keep it there. This course is ideal for those who want to enhance their sites’ user experience.

Course Syllabus:

  • Search Engine Optimization Foundations
  • Advanced Search Engine Optimization
  • Advanced Content Marketing
  • Advanced Web Analytics

Course Highlights: 

  • 365 days of course access
  • 30+ hours of self-paced video
  • Access to 15+ hours of live instructor-led online classes
  • Around 20 real-life industry-based projects

Course Duration and Fees:

The duration of this course is 25+ hours and its price is USD 290.33. 

Contact Details:

Phone: 844-933-8634

4. Intoact

SEO Courses in Portland - Intoact Logo

Intoact is a leading company in the field of training and development. They offer high-quality practical, in-house, and online courses that equip you with the necessary tools to develop yourself or your business. They believe in the power of training that’s why they use all their knowledge and experience to create effective training courses that inspire people and help them achieve personal development and business ambitions.

Intotact offer an SEO training course that covers everything related to keyword research, writing content, URL structure, getting links, increasing page rank, and analyzing results to help you boost your website’s rank on search engine. This course is ideal for business owners, content creators, bloggers, in-house digital marketers, and website owners who want to achieve a high ranking in search engines and grow their websites organically.

Course Syllabus

  • Search Marketing
  • How Search Engines Work
  • Content Development & Keyword Strategy
  • How to Make a Google-friendly content
  • Website Audit and Analysis

Course Highlights

  • Only 15 Students
  • 2 sessions 
  • Pre-Recorded Sessions
  • Certificate of Completion
  • Approved by KHDA, the Knowledge and Human Development Authority in Dubai
  • Supportive Materials

Course Duration & Fees

The duration of this course is 6 hours and its price is USD 330.

Contact Details

Phone: +971 55 131 1714 / +971 4 566 1281
Email: info@intoact.net

5. Noble Desktop

Seo Courses in Portland - Noble Desktop logo

Noble Desktop is a modern-day center for learning and career development. It provides project-based classes and certificate programs for young professionals.

Noble Desktop offers a two-day SEO Bootcamp in which you can familiarize yourself with the fundamentals of SEO and gain an edge over your competition. This SEO Bootcamp is specially designed for business owners, marketers, and front-end developers who want to enhance their marketability.

Course Syllabus 

  • Introduction to Search Engine Optimization
  • Keyword Research
  • Competitive Analysis
  • SEO Content
  • On-Page Optimization
  • Off-Page Optimization
  • Designing for SEO
  • Mobile SEO
  • Video Optimization
  • SEO Audit
  • Measuring & Reporting on SEO Success

Course Highlights 

  • Live, interactive class
  • Experienced instructor teaching over Zoom
  • Remote setup assistance provided
  • Free retake within one year

Course Duration & Fees

It is a two-day live online Bootcamp and its fees is USD 650.

Contact Details

Phone Number: (212) 226-4149
Email id: hello@nobledesktop.com

6. The Knowledge Academy

SEO Courses in Portland - The Knowledge Academy logo

The Knowledge Academy is one of the leading and well-established training course providers globally. They have experience in providing high-quality learning solutions. They have 30,000+ courses, in 1000+ locations, across 190 countries. They have successfully trained over one million learners till now.

One of their best-selling courses is the SEO course. It is a beginner-level course that will introduce you to the fundamentals of SEO which include its definition, its principles, and more. It is suitable for anyone who wants to understand the basics of SEO without going into too much depth. This course will teach you why SEO  is so important and what factors affect it.

Course Syllabus:

  • Module 1: Introduction to SEO
  • Module 2: Importance of SEO
  • Module 3: Search Engines
  • Module 4: Finding the Correct Keywords
  • Module 5: SEO Copywriting
  • Module 6: Onsite Optimization
  • Module 7: Offsite SEO Techniques
  • Module 8: Building Links
  • Module 9: Social Media
  • Module 10: Mobile SEO

Course Highlights:

  • 8 hours course
  • Immediate Access for 90 days
  • Certificates on completion
  • Case studies
  • Exercise files
  • Personal performance tool
  • Tutor Support 24/7
  • Suits a busy Lifestyle & Independent Learners
  • Train in the comfort of your home
  • Interactive course
  • Compatible on mobile, tablet and desktop
  • Scenario-based learning
  • Bookmarking ability
  • Note-taking facilities

Course Duration and Fees:

The duration of this self-paced course is 8 hours and its price is USD 499.17.

Contact details:

Phone: 01344767897
Email: info@theknowledgeacademy.com

7. upGrad

SEO Courses in Portland - upGrad logo

upGrad is South Asia’s largest edtech company. It provides an immersive learning experience to its learners globally. It has the best job-oriented online courses for college students and working professionals. These courses are led by the best mentors and industry experts.

upGrad also has a unique ecosystem in which it provides free courses. You can take these courses and gain foundational knowledge in the span of a couple of hours. One of these courses is Basics of Search Engine Optimization. This course will walk you through SEO basics and how to conduct SEO audits and SEO operations.

Course Syllabus

  • Introduction to Search Engine Optimization
  • The importance of SEO
  • Components of SEO
  • Overview of SERP
  • Crawling and Indexing
  • Ranking
  • Introduction to Search Queries and Keywords
  • Optimization Techniques for Keywords
  • Introduction to SEO Audit
  • Conducting SEO audit
  • Types of SEO Reports
  • On-Page SEO
  • Off-Page SEO
  • Measurement Metrics

Course Highlights

  • Free and shareable certificate on completion
  • Access to insights from Industry leader
  • 6 Hours of cutting edge content
  • Real-time upskilling
  • 100 % self-paced course
  • Live Discussion Forum

Course duration and Fees

The duration of this course is 6 hours and it is completely free. 

Contact Details

Phone: 1800 210 2020
E-mail: customercare@upgrad.com

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FAQ – Frequently Asked Questions

Q. What is SERP in SEO?

A search engine results page, or SERP, is the page you see after searching something on Google, Yahoo, or any other search engine.

Q. Is coding required in SEO?

No, SEO typically does not require any programming abilities or coding background. That being said, sometimes, some HTML tags and attributes need to be changed to properly optimize the site. So knowing HTML can be a useful skill to have in SEO.

Q. Who can take the SEO course?

Anyone interested in ranking his website or business on top of the search engine result page can take an SEO course. 

Q. Can I get an SEO Certificate?

Yes, after completing IIDE’s Online SEO Course, you’ll get a Certificate of completion.

Q. What are the eligibility criteria for SEO courses?

The eligibility requirements may vary as per institution and program. In most cases, the minimum age requirement for enrollment in an SEO course is 16 or older.

To Conclude

Thanks for checking out our list of the 7 best SEO courses in Portland available for you.

In today’s digital world, SEO and Digital Marketing are one of the main reasons for the success of many companies. As more and more people spend time on social media, more and more companies can market their products using digital marketing and increase their sales. If you want to learn more and improve your skills in the field of Digital Marketing, IIDE’s Advanced Online Digital Marketing Course is the perfect place for you to start your career. 

If you are someone who wants to start a career in digital marketing, but you are confused about which specialization to choose, then we suggest you check out our knowledge portal that can help you choose the right digital marketing specialization for you to focus your career on.

That’s all for today! If you have any questions about the SEO course or if we have missed any course that you recommend, let us know in the comment section down below. Happy Reading!

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