If you’re looking for the best digital marketing courses in San Diego, then you’ve come to the right place. For your convenience, we have listed the best digital marketing courses in San Diego along with the course syllabus, fees, and placements.
First, let’s get an overview of the digital marketing sector.
Digital Marketing includes online marketing efforts conducted on the web. It is the promotion of brands to connect with potential customers using the web and other sorts of data communication.
The scope for digital marketing is increasing every day. In today’s world, traditional marketing techniques such as newspaper ads and TV commercials don’t work as well to draw consumers’ attention to your products. Blogs, social media, and email newsletters have opened a new era in which you may precisely track the success of your marketing strategy. If you’re not using digital marketing, you’re missing out on an opportunity to reach out to a larger audience.
Many companies are becoming aware of the importance of digital marketing in today’s market. Marketers are targeting digital platforms to promote their products since most of the customers can be found online. In order to maximize the benefits of digital marketing, they are making sure to include digital marketing strategies in their marketing campaigns.
The career opportunities in the digital marketing sector have increased in the past few years. Let’s take a look at the digital marketing jobs available in San Diego.
(Source: Indeed.com)
Impressive, right? Moreover, if you consider working in other nearby areas as well, the number just keeps increasing. So, if you’re interested in starting a career in digital marketing, then this is the right time to do it.
A quick tip: If you are new to digital marketing, and don’t know what skills you should specialize in, then do read our blog on digital marketing skills to gain insight into the same.
Now, let’s get started with the list.
List of Top 5 Digital Marketing Courses in San Diego
1. IIDE – The Digital School
IIDE is one of the leading institutes for digital marketing today. Awarded as the “Best Digital Marketing Institute” by the World Education Congress Awards 2021, IIDE is raising the bar of imparting education globally. We have trained more than 2,35,000 learners from countries like the USA, UK, Canada, Australia, UAE, and more.
IIDE is changing the way students learn today. We call it the futuristic way of learning. Unlike other traditional institutes, IIDE doesn’t encourage students to learn from outdated PPTs. We believe in a customized, concise, and real-world relevant curriculum.
Online learning has given a new face to the education industry which has enabled enthusiasts to learn from experts located all over the world. With the mission to empower students from the best in the industry, here’s how IIDE is doing it.
IIDE offers a comprehensive Online Digital Marketing Course with industry-recognized certification and placement assistance. Students will learn from high-quality self-paced video courses curated and led by top industry professionals & experts.
The next step would be to attend the weekly live online sessions with the trainers to solve doubts, queries, learn through fun activities and revise the topics.
For additional questions and doubts, students can also avail themselves of 1-on-1 mentoring sessions with the trainers for a detailed query-solving session.
Intrigued to know more about this course? Here’s all you need to know about IIDE’s online digital marketing course. Watch this video highlighting the student life at IIDE before we delve into the course details.
Course Syllabus
- Digital Scenario in India
- E-Commerce Marketing
- Search Engine Optimization (SEO)
- How to Monetize Your Blog
- Search Engine Marketing (SEM) – Google Ads
- Content Marketing
- Advance Content Strategy
- Design Essentials
- Social Media Marketing
- Influencer Marketing
- Brand Reputation Management
- Web Analytics
- Creative Strategy
- Media Planning
- Soft Skills
- Email Marketing
- App Store Optimization (ASO)
- Website Planning & Development
- AD Psychology
- Copywriting
Course Faculty
Each subject at IIDE is taught only by a professional who has been practicing what they teach. Thus, students meet top industry experts and learn from them while also gaining insights into the corporate world. Below mentioned are just a few of the trainers:
Course Duration and Fees
The duration of the online digital marketing course is 4 months which comes down to approximately 12 hours per week. The fee for the course is USD 1,360 with a 0% EMI option available.
This fee might sound a little bit on the higher side but have a look at the course highlights:
Course Highlights:
- 40+ Hours of Video Learning
- 70+ Hours of Live Learning
- 20+ Industry Tools Mastery
- 7 Modular Assignments
- 13+ Certifications
- 8 Brand Projects
- 1-on-1 Mentoring
- 1 Final Project
- 100% placement assistance
- 250 + Hiring Partners
- 0% EMI Option
- Super Sessions
- Expert faculty
- Career guidance
- Learn from Experts
- Live Q&A
- Resume & Interview Training
Certifications Offered
On completion of each module, IIDE will award you with a certificate of participation. This ensures 12 Certificates once you complete watching all modules. After which you are required to submit 7 Assignments & 1 Final Project.
On submission, you will be awarded a Certification in Advanced Digital Marketing. We also train our students to appear for Google’s Certification.
Where IIDE’s alumni are now:
Here’s a sneak peek of what it is like studying at IIDE:
Also, do you want to know how it is like learning from Mr. Karan Shah, CEO and IIDE’s Founder himself? Sign up for a free masterclass led by him. Learn from the best and then make your decision.
Contact Details
Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/
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2. Pathrise
Pathrise provides an online digital marketing Bootcamp for students and working professionals that covers topics such as paid search, display ads, SEO, conversion rate optimization, and more. Along with mentoring they even help you optimize your resume and guide you on how to nail your interviews. After the completion of 8 weeks program, additional workshops, and weekly 1-1 sessions are also held till you land a job.
Course Syllabus
- Marketing and Business Strategy,
- Marketing Strategy Roadmapping and Planning
- Paid search
- Paid social
- Display ads
- SEO
- Content Marketing
- Earned Media
- Email Marketing
- Marketing Automation
- Conversion Rate Optimization
- Marketing Analytics
Course Duration and Fees
The duration of the course is approx. 8 weeks. The fee for the course is not mentioned, please contact the course provider for further details.
Course Highlights
- Free until you get hired
- 1-on-1 with a personal mentor
- Online and flexible
- Guaranteed placement
Contact Details
Address: San Francisco Bay Area, California, United States.
3. University of La Verne
The University of La Verne, California is a #42 position in terms of quality study. As the most popular courses at La Verne are Business and Management, La Verne offers programs online and offline and makes students choose whatever they like.
Sales and Marketing professionals who want to enhance their knowledge of digital marketing and learn practical skills can fill their demands with the help of the certificate provided by the University of La Verne.
Course Syllabus
- Digital Marketing(DM) Channels
- Plan and Develop DM Channels
- Optimize Website
- Optimize Mobile Channel
- Optimize Social Media
- Other important elements of DM channels
Course Duration and Fees
The University of La Verne is #3 in our list of the 5 best digital marketing courses in San Diego. The course duration is just 4 days and the cost of the course is USD 2,499.
Course Highlights
- Efficient and Affordable Certificate of Digital Marketing
- Learn skills essential to making and managing effective websites and apps
- Advancing selling objectives by promoting company commodities and types through varied online channels.
Contact Details
Phone: (909) 448-1585
Email: akeel@laverne.edu
4. University of California, Irvine (UCI)
The University of California, Irvine (UCI) is standing in 9th position among public universities in the USA. They’re dedicated to serving the worldwide student community by providing extremely valued, innovative, and sensible learning experiences that promote personal and skilled success at any stage of life.
The Digital Selling & Communications certificate program provides coaching for job opportunities within the marketing, communications, and merchandise management fields. Combining skills in research, writing, design, and analytics, professionals throughout this business facilitate drive business choices and lead strategic marketing planning.
Course Syllabus
Required Course:
- Marketing Research & Strategy Planning
- Dynamic Product Management
- Integrated Marketing Communications
Elective course:
- Marketing Performance Optimization
- Digital Marketing Tactics & Trends
Non-Credit Course:
- Salesforce Business Administration Specialist
- Professional Sales Readiness
- Salesforce Developer
- Sales Management I
Course Duration and Fees
University of California, Irvine Division is #4 in our top 5 digital marketing courses in San Diego list. The course is offered for a duration of 6 months and costs 2,850 USD.
Course Highlights
- Learn to Manage Integrated Marketing & Communications Strategies for Achieving Organizational Goals and Objectives
- Analyze Digital Marketing Channels and Tactics for Various Business Models.
- Develop a Product Management Plan for Bringing a New Product or Service to Market
- Apply Quantitative Data Analytics to Goal Setting and Forecasting
- Identify the Power of Differentiation in Brand Management
Contact Details
Phone: (949) 824-5528
Email: kamoroso@uci.edu
5. Simplilearn
Founded in 2009, Simplilearn is a renowned platform for Digital Training Skills. It focuses on helping people to acquire skills that they need to thrive in the Digital Economy. They provide training in fields like Cyber Security, Cloud Computing, Project Management, Digital Marketing, and Data Science. Headquartered in San Francisco, CA they have helped many professionals and companies get trained and upskill.
Their practical and applied approach has resulted in learners reporting career benefits including promotions and new jobs after completing the training.
Course Syllabus
- Mastering SEO, Content Marketing, PPC, and Digital Analytics
- Mastering Social Media, Mobile Marketing and Digital Strategy
- Advanced Web Analytics
- Advanced Search Engine Optimization (SEO)
- Advanced Pay Per Click (PPC) Program
- Advanced Social Media (With Facebook Blueprint Voucher)
- Digital Marketing Capstone
Course Duration and Fees
The course takes 6 months to complete. The program fees are approximately USD 800.06
Course Highlights
- Certifications
- Co-created with Facebook
- 45+ Projects and Case studies
- Career mentoring
- Resume assistance
- Job assistance
Contact Details
Phone: +1-844-532-7688
Address: 201 Spear Street, Suite 1100, San Francisco, CA 94105 United States
Now that we’ve covered the best digital marketing courses in San Diego, let’s take a look at some frequently asked questions
FAQ – Frequently Asked Questions
Q. Which is the best digital marketing course in San Diego?
Ans: As we have mentioned in the listicle above, IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 on mentoring sessions to help students get a thorough understanding of digital marketing topics.
Q. Is Digital Marketing a good career?
Ans: Yes, Digital Marketing is a good career. The digital marketing industry has been growing rapidly in the modern world. Job opportunities in digital marketing have increased as well due to the increase in demand. If you specialize in certain digital skills, you will be able to land a high-paying job in the industry.
Q. What will be the salary of a Digital Marketer?
Ans: The average salary of a digital marketer is around $61,145 per year in the USA. However, the salary of a particular job is largely determined by factors such as the company you work for, your expertise in the field, and your experience in the industry.
Q. What are the eligibility criteria for a digital marketing course?
Ans: The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.
Q. Is the digital marketing course difficult?
Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, individual mentoring, and doubt clearing sessions, IIDE makes it easier for students to understand digital marketing while also teaching them how to master digital skills.
To Conclude
Great! With this we have come to the end of the blog, we hope that through this blog we have helped you make the right decision regarding which institute you should opt for to start your career in digital marketing.
If you wish to learn specific digital marketing skills and create a niche in it, do check out IIDE’s short-term certification courses in digital marketing!
If you have any doubt, you can reach out to us at admissions@iide.co to avail free counseling session.
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