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Looking for the best Digital Marketing Courses in McAllen? You’re in the right place!
In this blog, we have listed the 5 best digital marketing courses in McAllen along with all the course details that you need to kick-start your career in digital marketing.
The global digital marketing industry is expected to reach a value of around USD 807 billion by 2026. Moreover, with the ongoing pandemic, reputed companies and brands are using online platforms to widen their audience. This has resulted in rising in the number of internet users worldwide.
The snapshot highlights the escalating number of internet users globally.
Source: scope of digital marketing
Hence, the increasing number of internet users globally indicates that the digital marketing industry has a plethora of work opportunities available for you as a digital marketer.
If you are someone who has recently graduated and wants to pursue a postgraduate degree in digital marketing, check out this 11-month MBA – Level Post Graduation in Digital Marketing program and earn a degree from the comfort of your home.
Don’t have the time to read the entire blog? Here’s the synopsis!
Keeping in mind various factors such as duration, fees, placement assistance, top recruiters and course highlights, the top 3 digital marketing courses in McAllen are:
- IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
- The University of Texas Rio Grande Valley (UTRGV)– Created by the Texas Legislature in 2013 as the first major public university of the 21st century in Texas.
- Certstaffix Training– Provides training for computer & business skills to individuals and organizations in the United States and Canada.
Now, let’s continue with the blog and understand the top 5 digital marketing courses in McAllen with placements in detail.
Kartik Mittal
Digital Marketing Trainer
Updated on: Dec 31, 2024
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List of Top 5 Digital Marketing Courses in McAllen
Here’s an overview of the top 5 digital marketing courses in McAllen, their duration, and their fee structure.
| INSTITUTES | Duration | Fees |
|---|---|---|
| IIDE – The Digital School | 4 to 6 Months | USD 1,500 to 2,000 |
| UTRGV | 20 Days | USD 699 |
| Certstaffix Training | – | USD 450 |
| Noble Desktop | 78 Hours | USD 3,295 |
| Train the TECH | 6 Months | USD 3,641 |
1. IIDE – The Digital School
IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses in India. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.
Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.
A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.
Learning Methodology
Step 1: Start with Video Lectures
Step 2: Attend Live Online Sessions
Step 3: Book A Mentor
Step 4: In-Class Presentations
Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.
Courses Offered
IIDE offers the following online certifications in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Criteria | ACDM | PCDMS |
|---|---|---|
| Duration | 4 Months | 6 Months |
| Live Projects & Assignments | 4 | 7 |
| Certifications Offered | Yes | Yes |
| Placement Assistance | Yes | Yes |
| Interpersonal & Corporate Skills | Yes | Yes |
| Agency & Leadership Skills | No | Yes |
| Project Management | No | Yes |
| No | Yes | |
| No | Yes |
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course | Foundation â—Ź Brand Truth: Marketing Fundamentals â—Ź Customer Journey: AIDA Funnel â—Ź Presentation Skills â—Ź Introduction to Agencies & Departments |
| Advance & Professional Course | Search Marketing â—Ź Website Basics â—Ź Search Engine Optimisation â—Ź Google Ads â—Ź E-Commerce â—Ź Corporate Soft Skills â—Ź Reporting & Excel Training |
| Advance & Professional Course | Social Marketing â—Ź Social Media Organic â—Ź Brand Reputation Management â—Ź Social Media Paid â—Ź Influencer Marketing â—Ź Resume & LinkedIn Profile Building |
| Advance & Professional Course | Growth & Analytics â—Ź Lead Generation & Nurturing â—Ź Google Analytics â—Ź Capstone Project â—Ź Interview Preparation â—Ź Mock Interviews |
| Exclusively in Professional Course | Planning & Strategy â—Ź Media Planning â—Ź Conversion Rate Optimization â—Ź Customer Relationship Management â—Ź Blogging, AdSense & Affiliate Marketing â—Ź Freelancing Economics & Overview â—Ź Portfolio & Personal Brand Building |
| Exclusively in Professional Course | Agency Skills â—Ź Art of Pitching â—Ź Client Servicing â—Ź Campaign Planning â—Ź Project Management â—Ź Harvard Multimedia Case Study â—Ź Leadership & Conflict Resolution Skills â—Ź Masterclass: Economics of Digital Marketing |
Course Faculty
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
AI Tools You’ll Master
With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.
Placement Assistance
IIDE offers assured placement support to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.
Some of the brands where IIDE alumni have worked at are:
Here’s what students have to say about IIDE:
Course Duration and Fees
Here’s a table showing the duration and fees of the online digital marketing courses:
| IIDE’s Online Courses | Duration | Fees (USD) |
|---|---|---|
| Advanced Certification in Digital Marketing (ACDM) | 4 months | 1,500 |
| Professional Certification in Digital Marketing & Strategy (PCDMS) | 6 months | 2,000 |
Contact Details
Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/
2. The University of Texas Rio Grande Valley
The University of Texas Rio Grande Valley (UTRGV) was created by the Texas Legislature in 2013 as the first major public university of the 21st century in Texas.
UTRGV has campuses and off-campus research and teaching sites throughout the Rio Grande Valley including in Boca Chica Beach, Brownsville (formerly The University of Texas at Brownsville campus), Edinburg (formerly The University of Texas-Pan American campus), Harlingen, McAllen, Port Isabel, Rio Grande City, and South Padre Island.
Course Syllabus
- Digital Marketing Strategy
- Content Marketing
- Social Media Marketing
- Marketing Automation
- Web Analytics
Course Highlights
You will learn how to promote and sell products and services through online marketing methods such as social media messaging, website ads, Facebook marketing campaigns, Google Adwords, and more.
Course Duration and Fees
The University of Texas Rio Grande Valley is #2 on our list of digital marketing courses in McAllen. The Lectures are held on Saturdays for a duration of 20 days. The fee for the course is USD 699.
Contact Details
Phone No.: (956) 882-7711
Email: [email protected]
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3. Certstaffix Training
Founded in 2008, Certstaffix Training provides training for computer & business skills to individuals and organizations in the United States and Canada.
They offer both instructor-led (online and onsite) and self-paced eLearning in many course titles.
Have a look at their digital marketing course structure.
Course Syllabus
- Google Adwords
- Google Analytics
- SEO
- WordPress
- Facebook Advertising
- Instagram Advertising
- Linkedin Advertising
- Social Media for Business
- Twitter Advertising
Course Duration & Fees
Certstaffix Training is #3 on our list of digital marketing courses in McAllen. The Duration of the course is not mentioned. Kindly contact the institute for the same. The fee is USD 450.
Course Highlights
- Marketing classes are task-based
- Learn at your own pace
- Focus on real-world scenarios
- Classes delivered by experienced trainers
- Online classes accessible from any location
Contact Details
Phone No.: 888-330-6890
4. Noble Desktop
The digital marketing courses designed by Noble Desktop are well-designed by the top digital marketing experts who do have a proven record of increasing online sales and conversions for many businesses operating in New York and across the world.
Check out their complete digital marketing program details below.
Course Syllabus
- Digital Marketing Strategies
- SEO
- Google Ads
- Google Analytics
- Instagram Marketing
- Facebook and Linkedin Marketing
- Video Marketing (YouTube)
- Content Marketing (Blogs and Twitter)
Course Highlights
- 78 hours of hands-on instruction
- Live, project-based training from experts
- Retake for free within 1 year
- Verified digital certificate of completion
- Licensed by NYS Department of Education
- Flexible payment plans
Course Duration and Fees
Noble Desktop is #4 on our list of digital marketing courses in McAllen. The duration of the digital marketing course is 78 hours and costs 3,295 USD.
Contact Details
Phone Number: +1-212-226-4149
Email ID: [email protected]
5. Train the TECH
Train the TECH is an online platform for students to gain in-depth knowledge of the various facets of digital marketing. Their courses are instructor-led and offered via online modes. Their goal is to
develop new expertise and bridge the current skill gap through flexible and affordable learning methods.
Given below are course details of the digital marketing course.
Course Syllabus
- Digital Marketing Introduction
- Digital Marketing Strategy
- Canva Graphic Design Master Class
- Build WordPress Websites
- Online Visibility and SEO
- Social Media Marketing
- Paid Search (PPC) using Google Ads
- Analytics with Google Analytics
- Inbound Marketing & Sales funnel
- Sales and Marketing processes using CRMs
Course Duration & Fees
Train the TECH is #5 on our list of digital marketing courses in McAllen. The duration of the digital marketing course is 6 months and the fee is $3641.
Course Highlights
- Fully Vetted – Industry Certified Trainers
- Selected Content and Curated Training Material
- Job Guarantee Skill through Interview skill-building, Capstone Project
- Fast Track and Short
- Job search assistance through a partner network and direct client placement
Contact Details
Phone: 1-343-803-3187
These were the top 5 digital marketing courses in McAllen for you to choose from to ascend your digital skills. Let’s look at some of the commonly asked questions.
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Digital Marketing Trainer
Kartik is a certified digital marketer and an experienced marketing trainer with a strong passion for imparting knowledge in the field of digital marketing. As a marketing leader, he brings expertise in SEO (Search Engine Optimization), ASO (App Store Optimization), Website Development & much more. His curiosity and commitment to staying updated with industry trends have made him a dedicated digital marketing educator.
Kartik's dedication to teaching has led him to train over 35,000 students globally. His students range from engineers, MBA graduates, start-up entrepreneurs, marketing managers, and even those new to the world of digital marketing. His sessions have reached learners across India, Canada, Dubai, the USA, and other parts of the globe.Â
Kartik is committed to helping students and professionals alike understand the complexities of digital marketing, empowering them to advance their careers and businesses in this dynamic industry. His deep knowledge and practical approach have earned him a reputation as top 1% digital marketing trainer.