Top 5 Digital Marketing Courses in Baton Rouge To Upskill Yourself

Updated on: Feb 29, 2024
Digital Marketing Course in Baton Rouge - Featured Image

Are you looking for the best digital marketing courses in Baton Rouge? Then, here are some top suggestions for the best digital marketing courses in Baton Rouge with relevant details that you should know about. 

In this blog, we have listed the top 5 digital marketing courses in Baton Rouge to help you choose the best institute to start your digital marketing career. But first, let’s understand what Digital Marketing is and what is the importance of digital marketing in today’s world.

Digital marketing is the promotion of business through the internet and other digital communication to connect with customers.

With the ongoing pandemic, digital marketing is the need of the hour. The outburst of Covid-19 has badly affected businesses all over the world and resulted in people losing their only sources of income.

But here is how digital marketing has played a big role in helping those businesses! It helped people in promoting their products and services through social media and other digital marketing channels, which resulted in them being able to target their customers all over the world, even during the lockdown.

Thus, it is safe to assume that there is a lot of scope for digital marketing in the coming future. With the increase in demand for digital marketers, there is an increase in job opportunities too.

Key Factors to Consider When Choosing a Digital Marketing Course 

To choose the right digital marketing courses in Baton Rouge for you, it’s essential to have answers to the following questions:

  • Does the course have module-specific professors with experience? And if so, which brands have they worked for?
  • Are there any networking opportunities with them?
  • What modules are covered in the course? Is the syllabus AI integrated?
  • Are case studies included in the curriculum to equip you with analytical skills?
  • Does the institute provide 1-on-1 mentoring?
  • Do they offer offline classes?
  • Are there any mandatory internships for practical learning?
  • Does the institute offer placement assistance?

You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.

Now that you have all the information handy, let’s dive deeper into the list of the top digital marketing courses in Baton Rouge.

List of Top 5 Digital Marketing Courses in Baton Rouge

Here’s an overview of the top 5 digital marketing courses in Baton Rouge, their duration, and their google reviews.

Institute Course Duration Google Reviews
IIDE – The Digital School 6-11 months 4.8 (1058 reviews)
Upgrad 6-11 Months 4.1 (498 reviews)
Udemy 76 hours N/A
Great Learning 12 weeks N/A
Yangpoo Lithan 24 months N/A

 

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.

Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Digital Marketing Courses - Indian & World Education Congress Awards

 

Courses Offered

IIDE offers the following online courses in digital marketing:

Here’s a brief comparison of both the online courses:

Course Benefits Matrix ACDM PCDMS
Duration 4 months 6 months
Certifications Offered
Ai Integrated Syllabus
Placement Assistance
1-on-1 Mentoring
Module Specific Professors
Leadership & Agency Skills
Project Management & Conflict Resolution

 

Other Courses Offered by IIDE

This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

 Syllabus

Courses Modules Covered
Advance &
Professional Course
Foundation
● Brand Truth: Marketing Fundamentals
● Customer Journey: AIDA Funnel
● Presentation Skills
● Introduction to Agencies & Departments
Advance &
Professional Course
Search Marketing
● Website Basics
● Search Engine Optimisation
● Google Ads
● E-Commerce
● Corporate Soft Skills
● Reporting & Excel Training
Advance &
Professional Course
Social Marketing
● Social Media Organic
● Brand Reputation Management
● Social Media Paid
● Influencer Marketing
● Resume & LinkedIn Profile Building
Advance &
Professional Course
Growth & Analytics
● Lead Generation & Nurturing
● Google Analytics
● Capstone Project
● Interview Preparation
● Mock Interviews
Exclusively in
Professional Course
Planning & Strategy
● Media Planning
● Conversion Rate Optimization
● Customer Relationship Management
● Blogging, AdSense & Affiliate Marketing
● Freelancing Economics & Overview
● Portfolio & Personal Brand Building
Exclusively in
Professional Course
Agency Skills
● Art of Pitching
● Client Servicing
● Campaign Planning
● Project Management
● Harvard Multimedia Case Study
● Leadership & Conflict Resolution Skills
● Masterclass: Economics of Digital Marketing

 

Digital Marketing Courses - IIDE Course Curriculum
Digital Marketing Courses - IIDE Course Curriculum

 

Marketing Tools You’ll Master

A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.

Some of the marketing tools IIDE learners will master are:

ai tools taught at IIDE

 

Here’s what students have to say about IIDE:

 

Course Reviews

IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.

Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.
Digital Marketing Courses - IIDE Scholarships

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

2. UpGrad

digital marketing courses in baton rouge- upgrad logo

Upgrad is an online higher education company founded in 2015. It has many free courses and paid courses such as the Advanced Certificate in Digital Marketing and Executive Management Programme in Strategic Innovation, Digital Transformation, and Business Analytics.

These courses will help you understand customer behavior, build marketing strategies and target your customers through digital networks.

Courses Syllabus

  • Digital Marketing
  • SEO & SEM 
  • Social Media Marketing
  • Content Marketing
  • Marketing Analytics
  • Branding
  • Marketing Communication
  • E-commerce Bootcamp
  • Integrated strategy

Course Highlights

  • Certifications from MICA and Facebook
  • 15 Case Studies and Live Projects
  • MICA Alumni Status
  • Video Library with 80+ Tools
  • Fortnightly Coaching by Industry Mentors
  • Personalized Resume Feedback
Course Benefits Matrix upGrad
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

Fractal, Kantar, American Express, and Star are some of the companies that have previously hired Upgrad students.

Course Duration and Fees

The course comprises 200 hours of learning with 70+ tools and 4 specializations. Kindly visit the website for information regarding the fees structure as they differ according to the specializations.

Course Reviews

Upgrad has a solid 4.1 rating on Google based on 498 reviews, with many students praising their learning experience. While skimming through their reviews we found out that some professionals who transitioned into digital marketing were dissatisfied with the placement opportunities provided by the institute.

Culture

N/A

Contact Details

Phone: +91 22 6505 4631
Email: info@upgrad.com

Learn From Asia’s #1
Digital Marketing Institute

AI-Based Curriculum

Dive in to the future with the latest AI tools

Placement at top brands and agencies

& more...

Talk to counsellor

Watch Free Masterclass

3. Udemy

digital marketing courses in baton rouge- udemy logo

Udemy is an online learning platform where one can learn Digital Marketing. It was founded on 11 May 2010, created by Eren Bali, Gagan Biyani and Oktay Caglar. Udemy provides course tools such as videos, PPTs, ZIP files, and live classes to the students.

Instructors also engage & interact with the students via online virtual mode. It offers many courses like SEO, SMM, etc.

Course Syllabus 

  • Find Your Audience Through Market Research.
  • Set up Your Website, Design It, Add Products & Post Content on Your Blog.
  • Drive Traffic to Your New Website.
  • Create Converting Facebook Ads.
  • Create Ads Using Google Ads.
  • Optimize Your Website & YouTube Videos with SEO (Search Engine Optimization).
  • Market On The Biggest 8 Social Media Platforms.
  • Use Google Analytics to Understand Your Audience.
  • Build Landing Page & Start Sending Out Emails to Your Targeted Audience.

Course Highlights

  • 34.5 hours of on-demand video
  • 18 articles
  • 25 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Assignments
Course Benefits Matrix Udemy
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

N/A

Course Duration and Fees

The duration of the course is approximately 34.5 hours. To know about the fee structure of the digital marketing course, please contact the institute

Course Reviews

The instructors are good and they can explain well. This course has more than enough information to have a lot of success in marketing.

Culture

N/A

Contact Details 

Phone:(415) 813- 1710
Email: info@udemy.com
Address: 600 Harrison Street 3rd Floor San Francisco, CA 94107 United States

4. Great Learning

digital marketing courses in baton rouge- great learning logo

Great Learning is one of the largest professional learning companies which has a global footprint in more than 160 countries. The Strategic Digital Marketing Course will help you to understand the core fundamentals of Digital Marketing and also offers you an opportunity to learn new skills.

As today’s world is more active in the digital platform, Digital Marketing plays a vital role with the majority of organizations and today’s youth are keen to grab the opportunities in the field.

It also offers various concepts like Digital Marketing, Social Media Marketing, On-page, Off-page SEO, Affiliate Marketing, Automated Marketing, PPC, etc. 

Course Syllabus

  • Marketing Fundamentals
  • Digital Marketing Framework
  • Content marketing
  • Paid marketing
  • Social brand management
  • Search engine optimization
  • Email and affiliate marketing
  • Mobile Marketing
  • User Retention and Engagement
  • Web analytics
  • Campaign planning
  • Capstone project

Course Highlights 

  • Certificate from a premier institute
  • Digital property and capstone projects
  • Mentoring and Guidance
  • Flexible for working professionals
Course Benefits Matrix Great Learning
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

Their almuni work at – google, ebay, amazon, citi, dell.

Course Duration and Fees

The duration digital marketing course is for 300+ hours. The course starts at USD 1345.11 approx. Kindly contact the institution for more details.

Course Reviews

The learning experience, from onboarding with the program office to the quality of content, mentorship sessions, and faculty and staff, was an outstanding journey.

Culture

Wharton Image

Contact Details

Phone: +91 844092400
Email: info@greatlearning.in
Address:
S-40, Second Floor, Vasant Square Mall, Vasant Kunj, New Delhi, IN

5. Yangpoo Lithan

digital marketing courses in baton rouge- yangpoo-lithaan

Yangpoo Lithan is a digital marketing program provided by Yangpoo, a global upskilling company that provides Earn While You Learn management programs, and Lithan, a globally recognized digital skills accelerator. 

Founded in 2017 by education veteran Dr.Samir Kharkanis, Yangpoo provides online, offline, blended, and campus-to-corporate career services in collaboration with the world’s top-ranked universities. Their main aim is to train people in emerging technology and skills so that they are corporate-ready.

Course Syllabus

  • Website development
  • Digital Marketing
  • Marketing analytics and SEO
  • Content marketing and communication
  • Digital marketing implementation
  • Marketing Business
  • Marketing and CRM
  • Omni-marketing campaign
  • Solution marketing sales

Course Highlights

  • 24 months, Earn while you learn the program
  • Paid internship with global brands
  • Global alumni network
  • Lifetime career mentoring services
  • Mentoring by industry practitioners and leading academicians
Course Benefits Matrix Yangpoo Lithan
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Placements

Industry alliance – hitachi, google, youtube, oracle, cisco.

Course Duration and Fees

This is a 24- month program that includes 6 months of intensive training and 18 months of paid apprenticeship. The information regarding the fees is not known. Please visit the website for further details.

Course Reviews

N/A

Culture

N/A

Contact Details

Phone:18005478003

Additional points to consider

It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.

Finding the Right Learning Mode

Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.

Balancing Time Commitments

Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.

Ensuring Credibility

Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.

Learning from Industry Experts

The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.

Get in touch with the Alumni

Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.

For e.g: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page

Here’s an example 👇

Digital Marketing Courses in Delhi - Linkedin Screenshot

You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course.

By carefully considering these factors and using tools like LinkedIn to connect with the alumni, you can get a better idea of which course aligns with your career goals

As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses.

Wishing you all the best for your future and happy learning!

Frequently Asked Questions (FAQs)

Q. Which is the best digital marketing course in Baton Rouge? 

Ans: As we have mentioned in the listicle above,  IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 mentoring sessions to help students get a thorough understanding of digital marketing topics.

Q. What is the Fee for Digital Marketing Courses in Baton Rouge?

The digital marketing course fees in Baton Rouge on average range between USD 200 to USD 7000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971  + Taxes.

Q. What are the eligibility criteria for a digital marketing course?

Ans: The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.

Q. Is Digital Marketing a good career?

Ans: Yes, Digital Marketing is a good career. Digital Marketing is one of the fastest-growing industries in today’s world. With the rise in demand for digital marketing, there is a rise in job opportunities too. By specializing in certain digital skills, you will be able to get a high-paying job in the industry.

Q. What will be the salary of a Digital Marketer?

Ans:  The average salary of a digital marketer is around $61,145 per year in the USA. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.

Q. Is the digital marketing course difficult?

 Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, 1-1 on mentoring, and doubt-clearing sessions IIDE make it easier for students to understand every aspect of digital marketing while also helping them master digital skills.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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