Are you looking for the best digital marketing courses in Baton Rouge? Then, here are some top suggestions for the best digital marketing courses in Baton Rouge with relevant details that you should know about.
In this blog, we have listed the top 5 digital marketing courses in Baton Rouge to help you choose the best institute to start your digital marketing career. But first, let’s understand what Digital Marketing is and what is the importance of digital marketing in today’s world.
Digital marketing is the promotion of business through the internet and other digital communication to connect with customers.
With the ongoing pandemic, digital marketing is the need of the hour. The outburst of Covid-19 has badly affected businesses all over the world and resulted in people losing their only sources of income.
But here is how digital marketing has played a big role in helping those businesses! It helped people in promoting their products and services through social media and other digital marketing channels, which resulted in them being able to target their customers all over the world, even during the lockdown.
Thus, it is safe to assume that there is a lot of scope for digital marketing in the coming future. With the increase in demand for digital marketers, there is an increase in job opportunities too.
Let’s have a look at the number of digital marketing jobs available in Louisiana currently:
(Source: Indeed.com)
Impressive, right? Considering the growing demand for professionals in the digital marketing industry now is the perfect time to become a part of the industry. In the coming years, the demand for digital marketers is naturally going to increase with the emergence of new technology and trends.
That’s why we have curated a list of some of the best digital marketing courses in Baton Rouge to help you get started with your career.
Bonus Tip: If you are new to digital marketing, and don’t know what skills you should specialize in, then do read our blog on digital marketing skills to gain insight into the same.
Quick Read
Don’t have the time to read the entire blog? Here’s the synopsis!
Keeping in mind various factors such as duration, fees, placement assistance, top recruiters, and course highlights, the top 3 digital marketing courses in Baton Rouge are:
- IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
- Upgrad– An online higher education company that offers many free as well as paid courses.
- Udemy– An online learning platform where one can learn Digital Marketing.
Now, let’s continue with the blog and understand the top 5 digital marketing courses in Baton Rouge.
List of Top 5 Digital Marketing Courses in Baton Rouge
Here’s an overview of the top 5 digital marketing courses in Baton Rouge, their duration, and their fee structure.
| INSTITUTES | Duration | Fees |
|---|---|---|
| IIDE – The Digital School | 4 Months | USD 1,500 |
| Upgrad | 200 Hours | – |
| Udemy | 81 Hours | – |
| Great Learning | 300+ Hours | USD 1345.11 Approx |
| Yangpoo Lithan | 24 Months | – |
1. IIDE – The Digital School
IIDE is India’s leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.
A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.
Learning Methodology
Step 1: Start with Video Lectures
Step 2: Attend Live Online Sessions
Step 3: Book A Mentor
Step 4: In-Class Presentations
Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.
Courses Offered
IIDE offers the following online certifications in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Criteria | ACDM | PCDMS |
|---|---|---|
| Duration | 4 Months | 6 Months |
| Live Projects & Assignments | 4 | 7 |
| Certifications Offered | Yes | Yes |
| Placement Assistance | Yes | Yes |
| Interpersonal & Corporate Skills | Yes | Yes |
| Agency & Leadership Skills | No | Yes |
| Project Management | No | Yes |
| Case Studies from Harvard Business Review | No | Yes |
| Simulation from Harvard Business Review | No | Yes |
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course |
Foundation ● Brand Truth: Marketing Fundamentals ● Customer Journey: AIDA Funnel ● Presentation Skills ● Introduction to Agencies & Departments |
| Advance & Professional Course |
Search Marketing ● Website Basics ● Search Engine Optimisation ● Google Ads ● E-Commerce ● Corporate Soft Skills ● Reporting & Excel Training |
| Advance & Professional Course |
Social Marketing ● Social Media Organic ● Brand Reputation Management ● Social Media Paid ● Influencer Marketing ● Resume & LinkedIn Profile Building |
| Advance & Professional Course |
Growth & Analytics ● Lead Generation & Nurturing ● Google Analytics ● Capstone Project ● Interview Preparation ● Mock Interviews |
| Exclusively in Professional Course |
Planning & Strategy ● Media Planning ● Conversion Rate Optimization ● Customer Relationship Management ● Blogging, AdSense & Affiliate Marketing ● Freelancing Economics & Overview ● Portfolio & Personal Brand Building |
| Exclusively in Professional Course |
Agency Skills ● Art of Pitching ● Client Servicing ● Campaign Planning ● Project Management ● Harvard Multimedia Case Study ● Leadership & Conflict Resolution Skills ● Masterclass: Economics of Digital Marketing |
Course Faculty
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
AI Tools You’ll Master
With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.
Placement Assistance
IIDE offers 100% placement assistance to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.
Some of the brands where IIDE alumni have worked at are:
Here’s what students have to say about IIDE:
Course Duration and Fees
Here’s a table showing the duration and fees of the online digital marketing courses:
| IIDE’s Online Courses | Duration | Fees (USD) |
|---|---|---|
| Advanced Certification in Digital Marketing (ACDM) | 4 months | 1,500 |
| Professional Certification in Digital Marketing & Strategy (PCDMS) | 6 months | 2,000 |
Contact Details
Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/
2. UpGrad
Upgrad is an online higher education company founded in 2015. It has many free courses and paid courses such as the Advanced Certificate in Digital Marketing and Executive Management Programme in Strategic Innovation, Digital Transformation, and Business Analytics.
These courses will help you understand customer behavior, build marketing strategies and target your customers through digital networks.
Courses Syllabus
- Digital Marketing
- SEO & SEM
- Social Media Marketing
- Content Marketing
- Marketing Analytics
- Branding
- Marketing Communication
- E-commerce Bootcamp
- Integrated strategy
Course Duration and Fees
Upgrad is #2 on our list of digital marketing courses in Baton Rouge. The course comprises 200 hours of learning with 70+ tools and 4 specializations. Kindly visit the website for information regarding the fee structure as they differ according to the specializations.
Course Highlights
- Certifications from MICA and Facebook
- 15 Case Studies and Live Projects
- MICA Alumni Status
- Video Library with 80+ Tools
- Fortnightly Coaching by Industry Mentors
- Personalized Resume Feedback
- Mock Interviews by Hiring Managers
- No-Cost EMI Option
Contact Details
Phone: +91 22 6505 4631
Email: info@upgrad.com
Address: Nishuvi, Ground Floor, 75, Dr. Annie Besant Rd, Worli, Mumbai, Maharashtra 400018
3. Udemy
Udemy is an online learning platform where one can learn Digital Marketing. It was founded on 11 May 2010, created by Eren Bali, Gagan Biyani and Oktay Caglar. Udemy provides course tools such as videos, PPTs, ZIP files, and live classes to the students.
Instructors also engage & interact with the students via online virtual mode. It offers many courses like SEO, SMM, etc.
Course Syllabus
- Find Your Audience Through Market Research.
- Set up Your Website, Design It, Add Products & Post Content on Your Blog.
- Drive Traffic to Your New Website.
- Create Converting Facebook Ads.
- Create Ads Using Google Ads.
- Optimize Your Website & YouTube Videos with SEO (Search Engine Optimization).
- Market On The Biggest 8 Social Media Platforms.
- Use Google Analytics to Understand Your Audience.
- Build Landing Page & Start Sending Out Emails to Your Targeted Audience.
Course Duration and Fees
The duration of the course is approximately 81 hours. Kindly visit the website to know about their fee.
Course Highlights
- 81.5 hours of on-demand video
- 99 downloadable resources
- 1 practice test
- Full lifetime access
- Access on mobile and TV
- Assignments
- Certificate of completion
Contact Details
Phone : (415) 813- 1710
Email: info@udemy.com
Address: 600 Harrison Street 3rd Floor San Francisco, CA 94107 United States
4. Great Learning
Great Learning is one of the largest professional learning companies which has a global footprint in more than 160 countries. The Strategic Digital Marketing Course will help you to understand the core fundamentals of Digital Marketing and also offers you an opportunity to learn new skills.
As today’s world is more active in the digital platform, Digital Marketing plays a vital role with the majority of organizations and today’s youth are keen to grab the opportunities in the field.
It also offers various concepts like Digital Marketing, Social Media Marketing, On-page, Off-page SEO, Affiliate Marketing, Automated Marketing, PPC, etc.
Course Syllabus
- Marketing Fundamentals
- Digital Marketing Framework
- Content marketing
- Paid marketing
- Social brand management
- Search engine optimization
- Email and affiliate marketing
- Mobile Marketing
- User Retention and Engagement
- Web analytics
- Campaign planning
- Capstone project
Course Duration and Fees
The duration digital marketing course is for 300+ hours. The course starts at USD 1345.11 approx. Kindly contact the institution for more details.
Course Highlights
- Certificate from a premier institute
- Digital property and capstone projects
- Mentoring and Guidance
- Flexible for working professionals
Contact Details
Phone: +91 844092400
Email: info@greatlearning.in
Address: S-40, Second Floor, Vasant Square Mall, Vasant Kunj, New Delhi, IN
5. Yangpoo Lithan
Yangpoo Lithan is a digital marketing program provided by Yangpoo, a global upskilling company that provides Earn While You Learn management programs, and Lithan, a globally recognized digital skills accelerator.
Founded in 2017 by education veteran Dr.Samir Kharkanis, Yangpoo provides online, offline, blended, and campus-to-corporate career services in collaboration with the world’s top-ranked universities. Their main aim is to train people in emerging technology and skills so that they are corporate-ready.
Course Syllabus
- Website development
- Digital Marketing
- Marketing analytics and SEO
- Content marketing and communication
- Digital marketing implementation
- Marketing Business
- Marketing and CRM
- Omni-marketing campaign
- Solution marketing sales
- Innovative ventures
- Digital sales
- Business Analytics
- Design thinking and innovation
- Leadership skills
- Management fundamentals
Course Duration and Fees
This is a 24- month program that includes 6 months of intensive training and 18 months of paid apprenticeship. The information regarding the fees is not known. Please visit the website for further details.
Course Highlights
- 24 months, Earn while you learn the program
- Paid internship with global brands
- Global alumni network
- Lifetime career mentoring services
- Mentoring by industry practitioners and leading academicians
- New-age exponential tech programs
- Innovative financing alternatives for fee payment
- Certification
Contact Details
Phone:18005478003
Now that we’ve seen the best digital marketing courses in Baton Rouge, here are some of the frequently asked questions.
FAQ – Frequently Asked Questions
Q. Which is the best digital marketing course in Baton Rouge?
Ans: As we have mentioned in the listicle above, IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 mentoring sessions to help students get a thorough understanding of digital marketing topics.
Q. Is Digital Marketing a good career?
Ans: Yes, Digital Marketing is a good career. Digital Marketing is one of the fastest-growing industries in today’s world. With the rise in demand for digital marketing, there is a rise in job opportunities too. By specializing in certain digital skills, you will be able to get a high-paying job in the industry.
Q. What will be the salary of a Digital Marketer?
Ans: The average salary of a digital marketer is around $61,145 per year in the USA. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.
Q. What are the eligibility criteria for a digital marketing course?
Ans: The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.
Q. Is the digital marketing course difficult?
Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, 1-1 on mentoring, and doubt-clearing sessions IIDE make it easier for students to understand every aspect of digital marketing while also helping them master digital skills.
To Conclude
Great! So, now we have provided you with a list of the best digital marketing courses in Baton Rouge and hope that this listicle will help you decide on the right course for you.
If you wish to learn specific digital marketing skills and create a niche in it, do check out IIDE’s short-term certification courses in digital marketing!
If you have any doubts, you can reach out to us at admissions@iide.co to avail a free counseling session.
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