Latest Case Studies

In a previous article, we learned about the detailed Marketing Strategy of Thomas Cook. In this blog, we will elaborate on the marketing strategy of TravelTriangle – India’s leading online holiday marketplace.The objective is to assist you in gaining insights into TravelTriangle from bridging the gap between travellers and travel agencies in 2011 to becoming a well-known online holiday marketplace in India.To date marketing is the heart and soul of every company and only with an effective marketing strategy can a company survive, in this digital era where everything is inclined towards online space, Digital Marketing walks hand in hand with every company, If you are interested in new-age digital marketing, then you should check out IIDE’s Free MasterClass on Digital Marketing 101 Karan Shah, CEO and Founder, IIDE.We will fully cover our marketing strategy for TravelTriangle in this blog. Before we begin our quest to decode the Marketing strategy of Traveltriangle, let us start by learning the company’s story, target audience, and digital presence.

In the earlier article, we got to know about the SWOT analysis of Travelers. This time around, let us dive into the detailed marketing strategy of Travelers.The sixth-largest provider of commercial property-casualty insurance in the United States – Travelers is an insurance firm that is concerned with its customers’ needs for the protection of their belongings, such as their homes, automobile, and business. This industry has been present for about 165 years.Travellers are known for their suspenseful marketing ideas and thoughts. So if you are one who wants to land like this marketing creativity then check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.Before we dive into the waves of the marketing strategy of Travelers, let us know more about it.

Previously, we looked at the SWOT Analysis of Transport Corporation of India. This time we will completely explore the marketing strategy of Transport Corporation of India. TCI is the Transport Corporation of India and has been India’s leading integrated multi-modal logistics service provider for nearly 6 decades.Being a “Leader in logistics”, TCI has continuously strived for better-existing processes and productivity for over 60 years by expanding business to both Indian and International markets.As the world is moving towards Digital, every business needs its presence in an online medium. Hence Digital marketing plays a vital role in all businesses. If you are interested in learning a new era skill, check out IIDE’s Free Digital Marketing Master class by IIDE founder CEO Karan Shah.Let’s begin our marketing strategy of Transport Corporation of India. Before that let us give you a quick overview of the company.

In our previous article, we had learnt in detail about the SWOT analysis of Toyota Kirloskar Motor. In this article, we are going to elaborate on the marketing strategy of Toyota Kirloskar Motors.The objective is to help you gain insights on Toyota Kirloskar Motors becoming one of the most recognized and respected passenger vehicle makers in India.Marketing is a part of a company’s DNA that can either make it or break it. As users across the world go digital, marketing has followed them to the digital realm as well. If you are interested in new-age digital marketing, then you should definitely check out IIDE’s  Free MasterClass on Digital Marketing 101 by our CEO and Founder, Karan Shah.We will fully cover our marketing strategy of Toyota Kirloskar Motors in this blog. Before we begin our deep dive, let us start by learning the company’s story.

In the previous article, we learned about the detailed SWOT analysis of Total. In this blog, we will go over the marketing strategy of Total Energies, which is a large energy company that produces and sells fuels, natural gas, and electricity.The goal is to provide you with information about Total Energies, a global energy company dedicated to providing better energy that is more affordable, reliable, cleaner, and accessible.Marketing is a component of a company’s DNA that can make or break it. Marketing has followed users around the world as they migrate to the digital realm. If you’re interested in cutting-edge digital marketing, you should definitely check out Karan Shah, our CEO and Founder of Free Masterclass on Digital Marketing. In this blog, we will go over the marketing strategy of Total Energies in detail. Let us begin our deeper analysis by learning more about the company’s history, target audience, and digital presence.

In the previous article, we discussed the Marketing Strategy of JSW Energy. In this article, we will look into the Marketing Strategy of Torrent Power – a leading brand name in the power and energy sector in India.There is an old saying ‘What is seen is sold. This saying is apt for all businesses. People tend to buy the things that they see most of the time in front of them. That’s why being seen is very important for the business and this is done by marketing your products wisely in front of your audience. And digital marketing helps you by targeting the exact audience per your wish. Digital Marketing has many such perks that are one of the reasons for brands to turn towards digital marketing alongside traditional marketing. If you are still unclear about what digital marketing is, Free Masterclass In Digital Marketing will surely help you.Now without any of your time let’s directly get to the marketing strategy of Torrent Power. Let’s first look at the company’s story to understand it better.

In the last blog, we discussed the SWOT Analysis of Vedantu. In this blog, we will cover the marketing strategy of Toppr – one of the tech companies. Let’s understand what are the marketing aspects of Toppr to grab the attention of student communities.Let’s come to the central motive of this blog. Marketing strategy is an essential component of every company that needs to sell its product or service. Edtech is an industry which has become a necessity for education, as we all know due to covid from 2020 students were unable to get an experience in classroom studies so then online study has come to a broader prospect to rescue the education system, students and their parents. If you want to learn about digital marketing in detail watch the 45-minute free masterclass.As mentioned due to covid as the education system change the marketing process also has changed things to become digital so digital marketing has become a popular part of marketing as per requirement there is no less number of digital marketers.So as of the need increase in online studies as well as many companies started growing their business, so in the competitive scenario what are the marketing strategies has taken by Toppr to successfully run their business we will discuss on this blog through various points.

In our previous case study, we learned the marketing strategy of Zurich Insurance. The main objective of this blog is to make readers understand the marketing strategy of Tokio Marine through its marketing techniques. Insurance forms generally have a complicated structure with an en- number of client data, insurance team multiple agents and strong competitors. To survive in this marketing business marketing strategies consumer understanding tactics play a vital role with the advent of digitization marketing has become technical and digitised. If you are interested in pursuing a career in digital marketing then you can definitely check out IIDE’s free Masterclass on Digital Marketing 101 conducted by our CEO and founder Karan Shah. Before we fully understand the marketing genius of Tokio Marine, let’s first know a little bit about the company!

In the previous article, we discussed the marketing strategy of Suning – the third-largest e-commerce site in china. In this article, we are going to know about the detailed marketing strategy of Tmall – Taobao mall owned by Alibaba which is operated in China.Marketing is a company’s main functioning part that can either make it or break it, as the world became so digitally friendly. If you are interested and eagerly want to learn digital marketing, then you should check out IIDE’s Free Masterclass on Digital Marketing by our CEO and Founder, Karan Shah.We will learn the complete marketing strategy of Tmall in this blog. Before we begin our deep dive, let’s learn more about this Chinese Based Tmall company.

In the previous blog, we discussed the marketing strategy of Tata Group. In this article, we will get to know about the Marketing Strategy of Time Technoplast.Here our objective is to understand the insights of the Time Technoplast way of marketing and presenting themselves in front of the customers as a brand.In the modern era, the field of marketing is booming. It does not only help the company to sell their products or services on a large scale, but also helps in the all-around development of the company’s status. If you are interested in learning more about digital marketing, check out IIDE’s Free MasterClass on Digital Marketing 101 by our CEO and Founder, Karan Shah.Before we start decoding the Marketing Strategy of Time Technoplast, we shall get to know about them.

Some brands have grown exponentially since their inception. Tide is one of them. How did they manage it? What did they do to increase their customer base? What did they do to keep their consumers coming back? We think Tide’s Marketing Strategy played a significant part in all this, especially its digital marketing strategy. This article analyses a few digital marketing strategiesused by the company to give you an insight into what they have been doing. About Tide Tide is an American detergent brand launched by Procter & Gamble In 1946. Tide laundry detergent was originally a synthetic meant for heavy-duty, machine cleaning – an advance over the milder cleaning capabilities of Fewa and Dreft detergent brands. Tide was first released in 1946 as the world’s first heavy-duty detergent in test markets in the United States, and nationwide distribution was completed in 1949. The company swiftly established dominance in the US detergent industry, dwarfing Ivory Snow’s sales and hastening the downfall of two of its key competitors, Rinso and Gold Dust Washing Powder, both Lever Brothers brands at the time.  Today, Tide is known for its load of laundry facility in which Tide uses the most sustainable ways to wash and clean clothes to millions of people in times of need. Slowly the brand entered other countries like India, Europe, the United Kingdom etc. In India also, Tide is one of the best laundry detergent brands followed by competitors including Ariel and Surf Excel. Now that we are discussing Tide, let’s look at their marketing strategy too. What’s new with Tide? Here’s what was buzzing around Tide recently: In IPL 2023, Tide became the official laundry partner for the Kings XI Punjab. In order to make astronauts’ clothing washable and reusable in space, NASA (National Aeronautics and Space Administration) collaborates with Tide’s parent company, Procter and Gamble.  Let’s now understand the target audience of Tide better with the help of a buyer persona.

We gathered in-depth information about the marketing plan of the intriguing brand Booking.com in our previous post. In this article, we will go into more detail about the Marketing Strategy of Thomas Cook – Travel Agency.This 178-year-old UK brand represents the end of one of the oldest travel companies on the planet, and the main objective is to provide you with insight into one of the oldest travel companies in the world.Marketing is an essential component of a business that may make or break it. Marketing has migrated to the digital sphere along with users from all over the world. Check out Karan Shah, the CEO and founder of IIDE’s Free MasterClass on Digital Marketing 101 if you’re interested in modern digital marketing.In this blog, we’ll detail Thomas Cook’s marketing plan. Let’s start with the company overview before understanding its various marketing strategies.