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How Did Amul Made Dairy Products So Popular? – An Amul Case Study
The Amul marketing strategy campaign has always been more than advertising it’s how the brand stays part of everyday Indian conversations. While Amul enjoys immense trust and its iconic “Taste of India” image, its key challenge today is remaining relevant to younger, digital-first consumers while competing with global FMCG brands without losing its farmer-first, local identity. The objective is to build emotional loyalty, stay affordable and accessible, keep cultural relevance alive through the Amul Girl, and continue driving market share by blending topical ads, mass media, and digital storytelling. Before diving into the marketing strategy of Amul, I’d like to inform you that the research and initial analysis for this piece were conducted by Vallabhi Gujrati. She is a current student in IIDE’s Post Graduate Program Digital Marketing (May 2025 Batch). If you found this helpful, feel free to reach out to Vallabhi Gujrati to send a quick note of appreciation for her fantastic research. She’ll appreciate the kudos So, Let’s start with what Amul as a company is all about.

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SWOT Analysis of Cosmo Films: Indian Multinational Overview
In our previous article, we had done a detailed SWOT analysis of a world-famous automobile manufacturer company, Maruti Suzuki. In this article, we are going to break down the SWOT analysis of Cosmo Films. Cosmo Films Limited is a worldwide innovator in speciality films that are utilized for flexible packaging, lamination, labelling and industrial applications. Its film contributions incorporate biaxially situated polypropylene (BOPP) films, cast polypropylene (CPP) movies and are destined to be offered biaxially arranged polyethene terephthalate (BOPET) films.Founded in 1981, the company is the largest exporter of BOPP films from India and the largest producer of thermal lamination films in the world with plant cum distribution centres in the United States, Korea & Japan and global channel partners in more than seventy countries.Another aspect that made Cosmo Films a global leader in its marketing efforts. As the world goes online, marketing is changing and if you are interested in learning about the latest – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.Do you want to know the secret behind the fast growth of Cosmo Films worldwide? So for the answer, here we provide you with a detailed SWOT analysis of Cosmo Films. Before the detailed SWOT analysis, let us know more about the company in-depth.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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In-Depth SWOT Analysis of Commonwealth Bank: Big Four Bank
In the previous article, we did an in-depth SWOT analysis on the U.S Bank. Today we are here with another detailed SWOT Analysis of the Commonwealth Bank, one of the most dominant banks in Australia.Commonwealth Bank or CommBank of Australia is the largest bank by assets and the top-ranking bank by market capitalization in Australia headquartered in Sydney. Commonwealth Bank is dominating the commercial and retail banking market of Australia with its businesses across New Zealand, Asia, the United States and the United Kingdom.The bank has maintained its position amongst the Australian and New Zealand market with all its efforts in working on its marketing strategies. In this developing digital period, they have been adopting advanced marketing strategies which are essential for reaching out and making a great Digital presence. So if you want to know how to utilize digital marketing for your benefit – take a look at our free masterclass on digital marketing by the CEO and Founder of IIDE, Karan shah.Thus, this makes us keen to know everything about how Commonwealth Bank works. Here in this blog, we have a comprehensive SWOT analysis of Commonwealth Bank. But first, let’s take a look and know more about how Commonwealth Bank works as a firm.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Comprehensive S.W.O.T Analysis of Colgate
This blog will conduct an in-depth SWOT analysis of Colgate and analyze its strengths and weaknesses as well as identify potential future opportunities and threats to the company. Colgate seized the opportunity to expand into emerging markets like India and China, where the demand for oral care products was growing rapidly due to rising incomes and improved awareness of dental health.Colgate’s diverse product portfolio includes toothpaste, toothbrushes, mouthwash, and more. They have capitalized on this strength by bundling products, such as toothbrush and toothpaste combinations, to offer consumers convenience and cost savings.Hence, let us know more such information through SWOT Analysis of Colgate but before that let us see colgate as a company.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Comprehensive SWOT Analysis of Coles
SWOT Analysis of any Company describes their Strengths and Weaknesses, the internal factors of the company and Opportunities & Threats, the outer factors of the company. SWOT Analysis helps the decision-makers of the company to devise a strategic plan following the internal and external factors of the company.Coles is one of the leading brands in America within the Lifestyle and Retail sector. Before diving into the SWOT Analysis of Coles, let’s get a brief idea about Coles Supermarket.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Extensive SWOT Analysis of Clinique – Trusted Beauty Brands Insights
Previously, we had conducted a detailed SWOT analysis of one of the top beauty companies in the world which is Revlon. Now we move on to the SWOT analysis of Clinique which is another extremely successful company in this sector. You’ll be surprised to know that the idea for a brand like Clinique had come from a vogue article that was released in the year 1967. This brand makes people want to appreciate and take care of their skin because of their product quality. Clinique’s digital marketing has always been strong and it has played an important role in getting their brand the recognition and success it has achieved over the years. It is extremely important to have digital skills and be up to date about them so that they can be applied at the right time to provide you success. To get such skills and knowledge on digital marketing take IIDE’s Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.Through this blog, we will provide you with the elaborate SWOT Analysis of Clinique but before we do that let’s first take a look at the company and understand its history, products and competitors better. 
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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SWOT Analysis of ClearDekho: Leading Affordable Eyewear Brand
Previously we looked at the elaborated marketing strategy of Microsoft, the world’s leading software application provider. Now, let us hop over and look at the elaborated SWOT Analysis of ClearDekho.Long story short, ClearDekho is providing eyecare solutions and revolutionising the eyewear industry through its amazing eye products. ClearDekho is India’s leading affordable eyewear brand.Marketing is one of the reasoning behind the company becoming leading in its sector. If you don’t want to make this type of mistake and are interested in learning Digital Marketing then kindly check out Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.In this blog, we will cover the strengths, weaknesses, opportunities, and threats surrounding ClearDekho. Before we begin, let us begin by learning about the company, its history, products, services, and financial success.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Complete SWOT Analysis of Claro – A Mexican Telecom Group
In our previous article, we had done an explicit SWOT Analysis of the 8th largest telecommunications company in the world, Movistar. In this article, we will see the SWOT analysis of Claro, a telecommunication company.We live in a world where competition and development is the king of the game. Now to support global development many companies are working extensively. Claro is a Brazilian Mexican company that works as a leading telecom group. The headquarters of Claro is in Mexico City. The company originated in America Movil. Claro is a telecommunication company that works to increase global connectivity, communication and information technology solutions globally. Communication is the key to maintaining relationships. Many of us live far away from our friends and family so companies such as Claro make our communication easy. They provide us with a friendly interface where we can easily talk to our loved ones without any barriers. The basic power of the Claro is its marketing team. The effective strategies of marketing made it one of the most successful telecommunications groups around the world. Do you want to know more about marketing? Are you interested in learning basic and advanced concepts of digital marketing? Then you should consider attending the Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah. You will get detailed information related to the marketing strategies. It can be an amazing opportunity for you where you can give yourself a chance to explore the world of marketing and business strategies. Do you want to learn how Claro became so successful? In this blog, we will know about the SWOT Analysis of Claro and decode the answer. Before we begin, let us learn more about Claro the company, its founding, products, financial status and competitors.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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SWOT Analysis of CJ Affiliate: Top Affiliate Marketing Company
Previously we looked at the elaborated SWOT analysis of Rakuten, the world’s largest e-commerce & online retailing company. Now, let us hop over and look at the elaborated SWOT Analysis of CJ Affiliate.CJ Affiliate is an industry leader in affiliate marketing and was founded in 1998. CJ Affiliate has the power to reach millions of consumers who shop online through affiliate marketing networks by enabling fair and transparent partnerships between advertisers and publishers.One thing that made CJ Affiliate grow so huge today, is its marketing strategy. Looking at the new normal of today’s generation, marketing is the key point and if you are looking forward to learning about the latest – check out IIDE’s Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.In this blog, you will learn more about the SWOT analysis of CJ Affiliate and decipher the answer. Before we start, let’s learn more about CJ Affiliate, the company, its founding, products, financial position, and competitors.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Simplified SWOT Analysis of CIMB Bank with Complete Company Overview
Last time we saw the Marketing Strategies of Axis Bank, this time we will look at the SWOT Analysis of Cimb Bank. Cimb Bank was founded in Kuala Lumpur, Malaysia, in 1974. The CIMB Group’s businesses include a well-known consumer bank, a prominent regional investment bank, and an Islamic bank. CIMB Bank is the Group’s commercial bank. The bank is growing and getting visibility due to its effective strategies and marketing. Online presence and digital marketing are very important in today’s world for growing a business. To know more about digital marketing and its different attributes, do check out Free Digital Marketing Masterclass by Karan Shah the founder and CEO of IIDE. If you’re as curious as we are about Cimb Bank’s success formula, you’ve come to the right place. We’ll learn about the Third-Party strengths, weaknesses, opportunities and threats of the Cimb Bank, but before that, let us look at the company.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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SWOT Analysis of Cigna: U.S. Managed Healthcare Leader
In our previous blog, we talked about the SWOT Analysis of Progressive. This time let’s dig into the SWOT Analysis of Cigna.Cigna is the United States based insurance company providing health care services to improve the health and well being of people in the United States. To date, the company has more than 180 million customers connected from 30+ different countries and jurisdictions. The company’s close partnership with colleagues and customers has allowed the company to create personalized solutions and advance the whole-person health system.Cigna now operates in 30 countries, has approximately 70,000 employees and manages around US$155.451 billion in assets. The company ranked No. 13 in the 2021 Fortune 500 list of the largest United States corporations by total revenue. Why? This is because Cigna is committed to building a better, more sustainable health care system by lowering health risks, fostering health equity, improving health status, promoting preventive health interventions, and focusing on the whole person health. Another aspect that made Cigna the giant it is now is its marketing efforts. As the world goes online, marketing is changing and if you are interested in learning about the latest – check out our Free Masterclass on Digital Marketing by the CEO and Founder of IIDE, Karan Shah.But, before we begin with the SWOT Analysis of Cigna, let us learn more about Cigna the company, founding, products, financial status, and competitors.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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SWOT Analysis of CIBC: Leading North American Financial Firm
Last time we did an in-depth SWOT analysis of Royal Bank of Canada. This time, we will do an elaborative SWOT Analysis of CIBC – Canadian Imperial Bank of Commerce.Canadian Imperial Bank of Commerce, formerly known as the private bank and trust company, is a Canadian multinational banking and financial services corporation headquartered in Toronto, Ontario which was formed in 1961 through merges of Canadian Bank of Commerce and the other is The Imperial Bank of Canada. The Canadian Imperial Bank of Commerce ranks under the top 5 big banks of Canada. One reason CIBC is such a stable bank is that it offers a variety of services to its customers and another thing that made CIBC this giant now is its marketing strategies. They provide services just by phone call or through digital taps. If you’re interested in acquiring digital marketing abilities but don’t know where to begin, our CEO and Founder of IIDE, Karan Shah offers a brief Masterclass on Digital Marketing 101 and it is free of charge.Before we go into the SWOT Analysis of CIBC, let us know about CIBC as a company.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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SWOT Analysis of China Taiping: Life Insurance Leader
In our previous blog, we did a comprehensive study on the SWOT Analysis of the largest broadband communication company in the United States, Spectrum. Here we will understand the SWOT Analysis of China Taiping.China Taiping operations are carried out through the following segments: Property and Casualty Insurance business, Life Insurance, Reinsurance Business, and Other Businesses. And The Life Insurance segment engages in the underwriting of direct life insurance policies. Another aspect that made China Taiping the massive it is now, is its marketing efforts. As the world goes online, marketing is changing and if you are curious about learning about the latest – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.In this case study, we will learn about the SWOT analysis of China Taiping. But first, let us know about the company and the product better.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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