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How Did Amul Made Dairy Products So Popular? – An Amul Case Study
The Amul marketing strategy campaign has always been more than advertising it’s how the brand stays part of everyday Indian conversations. While Amul enjoys immense trust and its iconic “Taste of India” image, its key challenge today is remaining relevant to younger, digital-first consumers while competing with global FMCG brands without losing its farmer-first, local identity. The objective is to build emotional loyalty, stay affordable and accessible, keep cultural relevance alive through the Amul Girl, and continue driving market share by blending topical ads, mass media, and digital storytelling. Before diving into the marketing strategy of Amul, I’d like to inform you that the research and initial analysis for this piece were conducted by Vallabhi Gujrati. She is a current student in IIDE’s Post Graduate Program Digital Marketing (May 2025 Batch). If you found this helpful, feel free to reach out to Vallabhi Gujrati to send a quick note of appreciation for her fantastic research. She’ll appreciate the kudos So, Let’s start with what Amul as a company is all about.

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Comprehensive SWOT Analysis of Polycab India – India’s Leading Manufacturer Of Cables & Wires
Previously we studied the SWOT Analysis of Vedanta Resources which is the largest mining and non-ferrous metals company in India. Let’s study the in-depth SWOT analysis of Polycab India.Polycab India is one of the leading manufacturers of cables & wires. Their promoters collectively have more than four decades of experience among them. The company was incorporated as ‘Polycab Wires Private Limited’ on January 10, 1996, in Mumbai as a private limited company under the Companies Act, 1956. But on June 30 2000 the company became a deemed public limited company and the word ‘private’ was struck off from the name of the company with effect from June 30 2000.Polycab India is the largest wire & cable company in India with a 12% market share of the total market and 18% market share in the organized space. Polycab India has started from scratch and taken to the current heights.Don’t we know that the most integral part of an organization is marketing? As the world is growing as per globalization and going online working from home, marketing is a field that can be done from anywhere in the world. Interested in knowing-do check out our Free MasterClass on Digital Marketing 101 conducted by the CEO & Founder of IIDE, Karan Shah.Before we begin further with the SWOT analysis of Polycab India, let us discuss the company, what products it has to offer, its financials and its competitors.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Detailed SWOT Analysis of PNC – The Fifth-Largest Bank By Assets In The US
In the previous article, we did an in-depth SWOT analysis on the U.S Bank. Today we are here with another detailed SWOT Analysis of PNC, one of the most dominant banks in the United States.PNC – Pittsburgh National Corporation is the fifth-largest bank by assets in the United States. It provides its consumers, corporations, government, and other institutions with an array of financial products and services. PNC is dominating the financial services and asset management market of America.The bank has maintained its position in the American market with all its efforts in working on its marketing strategies. In this developing digital period, they have been adopting advanced marketing strategies which are essential for reaching out and making a great Digital presence. So if you want to know how to utilize digital marketing for your benefit – take a look at our free masterclass on digital marketing by the CEO and Founder of IIDE, Karan shah.Thus, this makes us keen to know everything about how PNC works. Here in this blog, we have a comprehensive SWOT analysis of PNC. But first, let’s take a look and know more about how PNC works as a firm.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Extensive SWOT Analysis of Plum – Detailed Explanation
Previously we saw the SWOT analysis of Allianz – a multinational company that specializes in insurance and financial services, today let’s look at the SWOT analysis of Plum.Originally, Plum was a link between MLC Limited and Vanguard Australia, it later became a part of the National Australia Bank Group of Companies. Plum now is administered by NULIS nominees (Australia), a part of the IOOF Group of Companies. They also become well-known among people because it runs a successful marketing campaign successfully. Plum has assessed to one million customers. To find out more about the way to be successful in marketing like Plum, check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.In this blog, we will look at the SWOT analysis of Plum but before that let’s know some facts about the company.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Elaborative SWOT Analysis of Pinterest – A Visual Discovery Engine For Finding Ideas
We have previously written a comprehensive case study on the SWOT analysis of Quora. This time we are back with another article on the SWOT analysis of Pinterest.One of the top social media platforms – Pinterest is a visual discovery engine for finding creative content and ideas like posters, style inspiration, craft ideas and more. The small scale images, animated GIFs & videos make it easier for users to bookmark, save & pin an idea for future use. Their consistent efforts and determination to serve people have made them have over 478 million global monthly active users.Another attribute that made Pinterest the giant is its marketing efforts. As the world is moving online, the way marketing is done is changing and if you are interested in learning about the newest – check out our  Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.In this blog, we will look at the SWOT analysis of Pinterest but before that let’s look at some of the facts about the company.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Extensive SWOT Analysis of Pidilite – An Indian Adhesives Manufacturing Company
Last time we elaborated on the SWOT Analysis of the world’s most famous sports car designer, Ferrari. This time, we will do a comprehensive study of the SWOT analysis of Pidilite Industries.As you might be knowing, Pidilite Industries Limited is an adhesives manufacturing company which is based in India. They are well known for their Fevicol range of adhesives: some of which you might have used before like FeviKwik, Dr Fixit, Fevicol, M-seal and many more.Another aspect that made Pidilite the giant it is now is, its marketing efforts. As the world goes online, marketing is evolving and if you are interested in learning about the latest – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.In this blog, we will cover the SWOT analysis of Pidilite in detail. But before we begin, let us start by learning about the company, its history, products, services and financial success.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Extensive SWOT Analysis of Pickyourtrail – One Of India’s Highest-Rated Travel Planners
Lastly, we saw the in-depth analysis of the business model of Treebo Hotels, this time we will look at the elaborated SWOT analysis of Pickyourtrail.We aim to inform you by acquiring bits of knowledge on India’s most elevated travel organiser – Pickyourtrail. It commenced in 2013 and is India’s biggest online do-it-yourself holiday booking platform that entitles users to customise their journey.Another feature that made Pickyourtrail a huge success is the marketing attempt. As the world moves online, marketing is swapping and if you are interested in learning about the newest – check out our FREE masterclass on digital marketing by our CEO and founder of IIDE, Karan Shah.In this blog, we’ll go through Pickyourtrail’s strengths, weaknesses, opportunities, and threats in-depth, but before starting with the SWOT analysis of Pickyourtrail, first, let’s learn a little about the company.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Fresh S.W.O.T Analysis of Pepsodent
Pepsodent is a well-known oral care products corporation with a presence in over 50 countries under the brands Pepsodent, Mentadent, PS, Signal, and Zhonghua in select areas. Pepsodent has been endorsed by the FDI, the world’s largest dental association, giving it an enormous reputation. Pepsodent is a Unilever product except in the United States and Canada, where it is owned by Church & Dwight. We should understand the SWOT analysis of Pepsodent to better understand the reasons for its continuous growth, which is required for any business to survive and thrive in the market. In this case study, we will learn about the SWOT Analysis of Pepsodent and about the company So, let’s get right into it.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Detailed SWOT Analysis of Pennar Industries – India’s Leading Engineering Services Company
Last time we discussed the SWOT analysis of Apar Industries which is one of the largest and most renowned manufacturers of conductors, cables, oil and lubricants. This time let’s study the in-depth SWOT analysis of Pennar Industries. Pennar Industries, founded in 1988, is a prominent provider of industrial high precision engineering products and services in India. They have over three decades of experience and an unwavering ambition to succeed. They’ve made it their mission to provide high-quality precise engineering and technical products and solutions in an innovative, cost-effective, and professional manner.As we know that behind every business’s success there is a huge contribution of marketing efforts. Marketing has evolved with time and today we are in an age of digital marketing which helps organisations with their marketing efforts using different mediums. If you are interested in understanding digital marketing in detail – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.Before we begin with the SWOT analysis of Pennar Industries, let’s know more about the company, the products and services they offer, their financial status and its competitors.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Elaborative SWOT Analysis of Peloton – A Pioneer Company In Home Fitness
In our previous blog, we did a comprehensive study on the SWOT Analysis of India’s largest car manufacturer, Maruti Suzuki. Here we will understand the SWOT Analysis of Peloton.Peloton is a big name in the home fitness industry as it has 5.4 million users across the US, Canada, Germany, Australia and the UK. Peloton was founded in 2012 with the intention to bring talent in technology, hardware and production together combining community and eagerness of boutique fitness into the home.Sales of peloton hyped in the pandemic from $714 million to $1.82 billion to 4.02 billion in 2019, 2020 and 2021 respectively. Marketing is one of the key factors that made Peloton successful and as the world goes online, digital marketing is the future of marketing. If you want to be future leaders – Check out Free Masterclass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah. In this case study, we will learn about the SWOT analysis of Peloton. But first, let us know about the company and the product better.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Comprehensive Swot Analysis of Parle – World’s Most Sold Biscuits
Last time we saw the Marketing Strategies of Britannia, today let’s look at the SWOT Analysis of Parle. Parle is one of India’s largest selling biscuit snacks and confectionery manufacturers in the country. It is one of the oldest companies in India and is still known for its products. Parle has a wide reach and a very loyal customer base. The company can improve its marketing game and can opt for digital marketing. If you also want to learn about digital marketing, do check out Free Digital Marketing Masterclass by Karan Shah the founder and CEO of IIDE. In this blog, we will look at the SWOT analysis of Parle, but before that let’s have a look at the company overview.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Elaborated SWOT Analysis of Parag Milk Foods – An Indian Milk Manufacturing Company
In the previous blog, we had done comprehensive research about the Marketing Mix of Milo by looking at all the 4Ps strategies. In this blog, we are going to view the SWOT Analysis of Parag Milk Foods – the iconic tasty milk drink from Nestle in detail. Parag Milk Food is a company where lots of dairy items/products are made for daily life. Parag gives the best to the customers through connecting people with natural organic products and this is one of the major reasons to choose Parag Milk Foods. The company’s Go cheese is India’s fourth-largest producing cheese and the country’s largest producer of cow ghee under its brand Govardhan. Also, Parag Milk Foods’s digital marketing strategies have played a vital role in them becoming so popular around the world. It is marketed as a vibrant beverage strongly related to good health and sports.  In this digital era where almost every business is going online, digital marketing has become very important in today’s world and if you want to learn and gain more knowledge about it, go over to our Free MasterClass On Digital Marketing 101 by Karan Shah, the CEO and Founder of IIDE.  In this case study, we will learn about the SWOT Analysis of Parag Milk Foods. But first, let us know about the company and the product better.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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End-to-End SWOT Analysis of Pantene – Top 10 US Hair-Care Brands
In our previous blog, we did a comprehensive SWOT Analysis of the most recommended brand by dermatologists, Dove. in this blog we will be doing an end-to-end SWOT Analysis of Pantene. Pantene is one of the Top 10 US haircare brands. It is also one of the most popular products in great Britain and know as one of the best shampoo brands in the world. Pantene has grown exponentially in the market with a large presence all over the world. It has marketed its brand very well in the market with the use of digital marketing. It is essential for every business in the market to have a digital presence as most people nowadays are online. If you want to know what is digital marketing and how to use it to your advantage – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah. Thus this makes us keen to know how Pantene has gained such success in its industry, here we have done an End-to-End SWOT Analysis of Pantene. But before starting its SWOT Analysis let’s get a brief idea about Pantene as a company, its products, competitors, financials, and more.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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