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How Did Amul Made Dairy Products So Popular? – An Amul Case Study
The Amul marketing strategy campaign has always been more than advertising it’s how the brand stays part of everyday Indian conversations. While Amul enjoys immense trust and its iconic “Taste of India” image, its key challenge today is remaining relevant to younger, digital-first consumers while competing with global FMCG brands without losing its farmer-first, local identity. The objective is to build emotional loyalty, stay affordable and accessible, keep cultural relevance alive through the Amul Girl, and continue driving market share by blending topical ads, mass media, and digital storytelling. Before diving into the marketing strategy of Amul, I’d like to inform you that the research and initial analysis for this piece were conducted by Vallabhi Gujrati. She is a current student in IIDE’s Post Graduate Program Digital Marketing (May 2025 Batch). If you found this helpful, feel free to reach out to Vallabhi Gujrati to send a quick note of appreciation for her fantastic research. She’ll appreciate the kudos So, Let’s start with what Amul as a company is all about.

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Precise SWOT Analysis of Rakuten – One Of The World’s Largest E-commerce & Online Retailing Companies
We previously discussed the SWOT Analysis of Taobao, the biggest entrepreneurship platform in China. This time, we’ll take a closer look at the SWOT analysis of Rakuten.One of the world’s largest e-commerce & online retailing companies – Rakuten is an e-commerce and online retailing firm based in Tokyo, Japan founded by Hiroshi Mikitani (currently CEO) in 1997. They’ve been in business since 1997 and have been giving services for the past two decades. It is commonly referred to as Japan’s “Amazon”.As digital marketing is an integral part of carrying out business online, it is so important for your business to have an online presence. If you are someone who would want to learn more about it, check out our free Masterclass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.Do you want to learn about how Rakuten became so successful in Japan? In this blog, we will understand the SWOT Analysis of Rakuten and will find out the answer. But, before we go into the SWOT Analysis of Rakuten, let’s have a look at the company, its history, financial situation, products, and rivals.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Elaborative SWOT Analysis of Rabobank – A Netherlands Multinational Banking & Financial Institution
Previously, we evaluated one of the leading global financial institutions, Wells Fargo. This time we will look at the SWOT analysis of Rabobank – a Dutch multinational banking and financial services company situated in Utrecht, Netherlands.In terms of Tier 1 capital, this organization is one of the top 50 financial institutions in the world. As of December 2014, the balance sheet totalled € 6.81 billion and net income was € 1.8 billion. Global Finance ranks Rabobank 25th in the Rabobank’s “World’s Safest Banks” survey.One of the reasons why the Rabobank organization grew so large and maintained its position in this highly competitive sector is its marketing efforts. Marketing is evolving as the world moves online, so if you want to learn more about marketing and its digital aspect, check out IIDE Free Digital Marketing Masterclass by Karan Shah the founder and CEO of IIDE.Before we perform a detailed SWOT analysis of Rabobank for you in this blog, let’s first have a brief understanding of the Rabobank – International Netherlands Group.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Extensive SWOT Analysis of Quora – A Social Question & Answer Website
In our previous article, we had done an in-depth SWOT Analysis of one of the leading brands in the media, and entertainment sector, Yahoo. In this article, we will see the SWOT analysis of Quora.One of the best question and answer websites – Quora is a large people-oriented company, enlisting the services of a large number of people; asking and answering various questions concerning society. It relies on people for content and development. The website has topics and information on over 5 lakhs of different subjects. It is very successful and popular in India and places outside the US.The company is a market leader all around the world due to its efficient services and strong visibility. In today’s world digital marketing is very important to create a brand image, if you want to learn more about digital marketing and its different attributes do check out Free Digital Marketing Masterclass by Karan Shah the founder and CEO of IIDE.In this blog, we will learn about the SWOT analysis of Quora, but before that let’s know about the company.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Elaborative SWOT Analysis of PwC – A Multinational Professional Services Network
Previously, we did extensive research on the SWOT analysis of Deloitte, a global professional service network. Now today we will have a look at the SWOT analysis of PwC. PwC stands for PricewaterhouseCoopers International Limited, it is an international global services firm known for its expertise in accounting and auditing in the global context. PwC by revenue is the world’s largest professional services firm, in addition to being a member of the Big-4 accounting companies. PwC’s target groups are all industries and big organizations. To reach their target they have digital services provided with a new kind of consulting to help them reimagine their businesses in this digital era. To know more about the changing scenario of marketing, join our Free MasterClass on Digital Marketing 101 by the CEO and founder of IIDE, Karan Shah. Do you want to know how PwC became successful? In this blog, we will get to learn about the SWOT analysis of PwC. Before proceeding further let us just know more about the PwC as a company.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Complete SWOT Analysis of Punjab National Bank (PNB)
Are you researching the most relevant SWOT Analysis of Punjab National Bank (PNB)? Then you’re on the suitable blog page to read about it and research. In this blog, you will learn about the various SWOT pointers on Punjab National Bank which will chronologically explain to you about the bank, its Strengths, Weaknesses, Opportunities and Threats. As we all know, SWOT Analysis is the essence of every company, here I further present you with the entire relevant information about Punjab National Bank.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Complete SWOT Analysis of Progressive – The Third-Largest Auto Insurance Company In America
Last time we studied the SWOT analysis of GEICO which is one of the fastest-growing auto insurance companies In America and one of the competitors of Progressive. This time around, let us dive into the detailed study or SWOT analysis on Progressive. Let’s get started.The third-largest auto insurer – Progressive is the market leader and serves the people in the US with insurance products that are low in rates but with superior benefits. The main mission is the satisfaction of their customers. Along with this, it also wants to benefit society at large which includes providing equal employment opportunities.Progressive ads are known mainly for their creativity and marketing efforts. So if you are interested in learning the latest marketing efforts which are digital marketing – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.Before we go into the SWOT Analysis of Progressive, let us know about Progressive as a company.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Elaborative SWOT Analysis of Prime Focus – A Media Services Powerhouse
Previously we looked at the elaborated marketing strategy of Microsoft, the world’s leading software application provider. Now, let us hop over and look at the elaborated SWOT Analysis of Prime Focus.Prime Focus is India’s leading media services powerhouse located in Mumbai, Maharashtra. The company provide end-to-end creative services to the media and entertainment industry.Another aspect that has made Prime Focus a giant today is marketing. Marketing changes as the world goes online,  and when you want to stay up to date – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.Want to see how Prime Focus has succeeded in the video post-production industry? In this blog, you will learn about the SWOT analysis of Prime Focus. Before we get started, learn more about Prime Focus’s company, how it was established, its products, financial position, and its competitors.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Comprehensive SWOT Analysis of Priceline – Your Travelling Partner
In the previous articles, we have mentioned the SWOT Analysis of Suzuki, one of the world’s largest mass car manufacturers. This time, we will take an avenue on SWOT Analysis of Priceline.Priceline is a world leader in travel deals. The Company provides a unique system to travelers known as “Name Your Own Price” where travelers would name their price for airline tickets, hotel rooms, car rental, and vacation packages. They offer more than a million services like lodging properties and helping travelers to find the right accommodation. Priceline helps millions of travelers to make their every trip a big deal. As the world races by, to make a good marketing strategy and if you are enthusiastic about finding out the most recent trend – look at our Free Masterclass on Digital Marketing 101 by CEO and author of IIDE, Karan Shah.In this blog, we will look at the SWOT analysis of Priceline, but before that let’s have a look at the company overview.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Stepwise SWOT Analysis of Prescribe – One of India’s Best Telemedicine Solutions Companies
In our previous blog, we did an Elaborated SWOT Analysis of one of India’s Largest Pharmaceutical Companies, Abbott Laboratories. Here we will be doing a Stepwise SWOT Analysis of Prescribe.Prescribe claims that it is one of India’s Best Telemedicine Solutions companies.Prescribe has gained an extensive amount of success in its industry. It can improve its reach in the market with the use of digital marketing which is a growing method of marketing products in this digital era as most people are moving towards digital media, thus it is easy for companies to find their target audience easily using digital marketing. This makes digital marketing essential for every business. If you intend to learn what digital marketing is and how to use it to your advantage – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.Thus this makes us anxious to know how Prescribe maintains a prominent position in the market. To understand that we have given a Stepwise SWOT Analysis of Prescribe. But before we start with its SWOT Analysis let us learn about Prescribe as a Company, its services, competitors, financials, and more.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Extensive SWOT Analysis of Prakash Industries – India’s Leading Manufacturer Of Finished Steel Products
When you visited us last time, we are sure you must have checked out our previous blog about the SWOT Analysis of Tata Steel, one of the most trusted brands in India. Today, we will be taking a brief look at the SWOT Analysis of Prakash Industries – One of India’s well-recognized steel manufacturers.The main objective is to show you the evolution of Prakash Industries, a company that envisioned making India a self-reliant producer of steel to now being one of the country’s biggest representatives in the field of steel production.One of the main aspects of Prakash Industries’ huge success was how the company was technologically forward and innovative since its establishment. The future is all about innovation and digital marketing is one such aspect that is taking the business world by storm, each business must know how to market itself on the internet, as it is the next normal. To learn more about digital marketing and add a new feather to your skill hat, we suggest you attend a Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.Prakash Industries’s efforts in marketing have helped them a lot. Marketing helps in achieving the desires and preferences of the target audience. Today every other company is using digital marketing, hence it has become a very important and essential skill to learn.Before starting with the SWOT analysis of Prakash Industries, let us understand more about the company.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Extensive SWOT Analysis of PRADA – With Detailed Company Overview
We previously looked at the SWOT Analysis of Burberry, a luxurious British fashion house. This time, we’ll take a closer look at the SWOT Analysis of PRADA, its competitor. Since its founding, Prada, the renowned Italian luxury fashion business, has dominated the luxury bag industry. They are noted for their innovative designs, which make it a trailblazer. Prada has also reintroduced a number of classic styles to the mainstream. They are now one of the most fashionable and internationally recognised names in the luxury and apparel industries. Prada has undertaken excellent marketing efforts, but they are falling behind in the fight to reach the digital world. Marketing evolves with time, according to the demands and preferences of the present population. The bulk of effective campaigns have now migrated to digital media. If you want to learn more about today’s effective marketing, check out our Free MasterClass on Digital Marketing 101 taught by Karan Shah, CEO and Founder of IIDE. Interested to dive into the key to Prada’s success in the luxury fashion industry? In this case study, we will learn about the SWOT Analysis of Prada. Before we begin, let us learn more about Prada, its founding, products, financial status and competitors. About Prada Prada is a fashionable attire and accessories business, established during the early 1900s and is headquartered in Milano, Italy. It’s a luxury fashion brand that focuses on several luxury merchandises ranging from travel accessories to shoes, watches, and so on. Prada manages and owns a few of the most prestigious brands – Miu Miu, Church’s, Cas Shoe, and Pasticceria Marchesi. Mario Prada and his brother Martino started Prada as a leather goods store called Fratelli Prada, which translates to “Prada Brothers” in Italian. Animal goods, purses, and steamer trunks were among the items marketed by Fratelli Prada. The majority of these things were brought in from England.  The Fratelli Prada firm took a turn when Miuccia Prada – Mario’s granddaughter, met Patrizio Bertelli, a 24-year-old Italian leather merchant. He persuaded Miuccia to shift her company approach and concentrate on producing high-end baggage. Prada’s development in the fashion business continued throughout the 1990s, and by that time, it had established itself as one of the world’s top fashion houses. Prada made the purposeful decision to have some exclusivity to the brand, thus certain of their things were produced in restricted quantities. They expanded their business from luxury bags to a plethora of fashion items. Quick Stats on PRADA Founder Mario Prada Year Founded 1913 Origin Milan, Italy No. of Employees 13,779 Company Type Public Market Cap €14.45 Billion (2021) Annual Revenue €2.42 Billion (2020) Net Profit €-54.37 Million (2020) What’s new with Prada? Here’s what was buzzing around Prada recently: New Fall/Winter 2023 collection: Prada’s Fall/Winter 2023 collection, designed by Miuccia Prada and Raf Simons, is a reconceptualization of beauty, focusing on the beauty of care, love, and reality. New Prada Re-Edition 2005 bag: Prada has re-released the Re-Edition 2005 bag, a popular style from the early 2000s. The bag is available in a variety of colors and materials, including nylon, leather, and shearling. New Prada Symbole collection: Prada has launched a new jewelry collection called Symbole, which features pieces inspired by nature and symbolism. The collection includes necklaces, bracelets, earrings, and rings. New Prada Linea Rossa collection: Prada’s Linea Rossa collection, which is focused on sportswear, has released a new line of activewear called Linea Rossa Active. The line includes clothing, shoes, and accessories for men and women. New Prada for adidas collaboration: Prada has collaborated with adidas on a new collection of sneakers and sportswear. The collection is inspired by the two brands’ shared history of innovation and style. New Prada flagship store in London: Prada has opened a new flagship store in London’s Old Bond Street. The store is designed to be a welcoming and immersive space for customers to experience the Prada brand. New Prada sustainability initiatives: Prada is committed to sustainability, and has launched a number of new initiatives in 2023, including a new sustainable fabric made from recycled nylon and a new program to collect and recycle used Prada products. New Prada digital experiences: Prada is investing in new digital experiences for its customers, including a new e-commerce platform and a new virtual shopping experience. New Prada social media campaigns: Prada is running a number of new social media campaigns in 2023, including a campaign to promote its new sustainability initiatives and a campaign to celebrate the 100th anniversary of the Prada Foundation. New Prada celebrity partnerships: Prada has partnered with a number of celebrities in 2023, including Hunter Schafer, Emma Roberts, and Jung Ho-yeon. The partnerships are designed to reach new audiences and introduce them to the Prada brand. New Prada charitable initiatives: Prada is supporting a number of charitable initiatives in 2023, including a program to support education for women and girls in developing countries and a program to support the environment. Let’s now understand the target audience of Prada better with the help of a buyer persona.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Detailed SWOT Analysis of Power Finance Corporation – The Financial Backbone of Indian Power Sector
Last time we elaborated on the marketing strategies of Power Finance Corporation. In this case study, we are going to know about PFC, market capitalization, the SWOT Analysis of Power Finance Corporation and will learn more about the threats and opportunities of PFC – post covid. Power Finance Corporation Limited is a non-banking financial company and is a Government of India undertaking, established in 1986. It provides funds and non-fund based aid for the development of the Indian Power Sector. Power Finance Corporation marketing activities have aided them in their endeavours. Digital marketing is a new way of marketing that includes social media channels, websites, SEO to market their products and services. It’s a skill that almost every marketing agency requires. Check out our Free MasterClass on Digital Marketing 101, delivered by Karan Shah, CEO and Founder of IIDE, if you want to learn more about today’s effective marketing.To better understand the path behind Power Finance Corporation continuous growth via the SWOT Analysis of Power Finance Corporation, let’s first delve into the company, founding, financial status, products/services and competitors.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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