
How Did Amul Made Dairy Products So Popular? – An Amul Case Study
Amul is one of the most popular and successful brands in India. With its wide range of dairy products, Amul has now become a household name in the minds of Indian families.
I’m sure that we all have at least one of Amul’s products in our house. It has elegantly created its family-friendly and patriotic image with its, “Amul – The Taste of India” marketing jingle which also evokes empathy towards the brand.
What also makes Amul so special is that it has constantly managed itself in staying relevant for all these years in the minds of customers ever since its foundation.
Thus, this also makes us wonder about what they are doing to stay relevant in this increasingly competitive and digitized world.
In this case study, we will go through Amul’s digital marketing strategies and campaigns implemented by them over the years which have helped them stay on top of the game, ahead of its competitors in the industry.
So, Let’s start with what Amul as a company is all about.
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Detailed Marketing Strategy of Warner Bros with Company Overview
In a previous article, we learned about the detailed marketing strategy of Mahindra, an Indian leading automobile company. In this blog, we are going to elaborate on the marketing strategy of Warner Bros – American multinational media.
The objective is to learn and gain insights into Warner Bros and how it became America’s premium multinational media.
So, as you can see, the world is fully online now, and marketing is the rib of every industry. If you are interested to know more about marketing then do check out our Free Masterclass on Digital Marketing by the CEO and founder of IIDE, Karan Shah.
We will learn the entire marketing strategy of Warner Bros by the end of this blog. Before diving deep into it, let’s begin with the company’s story, target audience and digital presence.
Aditya Shastri
Dec 11, 2025

In-Depth SWOT Analysis of Lowe’s – Leading Home Improvement Business
Previously we analysed the SWOT Analysis of Home Depot, North America’s largest home improvement shop. This case is pertaining to the SWOT Analysis of Lowes, its top competitor.
Lowe’s has developed from a little North Carolina hardware store to one of the world’s leading home improvement businesses. They are one of the most well-known names in the US and Canadian home improvement retail business. They have a long history of placing their clients at the centre of their operations.
Lowe’s strategic marketing efforts have aided the company’s growth. As the world goes online, marketing advances, and if you want to stay current, enrol in our Free MasterClass on Digital Marketing 101, presented by Karan Shah, the CEO and Founder of IIDE.
Let’s get a quick overview of Lowe’s, its finance, products and competitors before jumping into the SWOT Analysis of Lowes.
Aditya Shastri
Dec 11, 2025

How Royal Enfield’s Marketing Strategy is Redefining Motorcycle Culture in 2026
Royal Enfield’s marketing strategy focuses on digital platforms, influencer collaborations, and experiential marketing to engage a global audience. The brand uses Instagram and YouTube to share lifestyle content that educates consumers about motorcycling culture, positioning its bikes as symbols of adventure.
By leveraging SEO, content marketing, and credible influencers, Royal Enfield builds trust and positions its products as solutions for exploration and freedom.
Aditya Shastri
Dec 11, 2025

SWOT Analysis of Boeing: Detailed Company Overview
Previously we examined the SWOT Analysis of Jet Airways, an Indian-based airline. This time, we’ll take a look at the SWOT Analysis of Boeing.
Boeing is one of the world’s leading aerospace manufacturers and the US’s top exporter in terms of cash value. The corporation supplies airlines to the U.S. and allied government clients in more than 150 nations as America’s largest manufacturing exporter.
Marketing evolves over time in response to the preferences of the prevailing society. To understand more about today’s effective marketing, attend our Free MasterClass on Digital Marketing 101, presented by Karan Shah, CEO and Founder of IIDE.
In this case study, we will learn about the SWOT Analysis of Boeing. Before we begin, let us learn more about Boeing, it’s founding, products/services, financial status and competitors.
Aditya Shastri
Dec 11, 2025

Marketing Mix of KFC: Detailed 4Ps & Company Overview
Previously, we had seen the SWOT Analysis of KFC. Today in this blog let us gain insights about the marketing mix of KFC.
Who doesn’t like spicy, tasty, and crispy fries and world-class juicy chicken? I guess we all do, and so I’m sure that we all have heard the name of the famous food joint, KFC.
KFC’s full form is Kentucky Fried Chicken and it’s an American fast-food giant with its headquarters in Louisville, Kentucky. It was founded in 1952 and has been operating in several countries and is the second-largest food chain after McDonald’s.
In this blog, we will be covering the 4Ps of the Marketing Mix of KFC, that is the product, price, place and promotion strategy, to understand the concept of marketing in a wider manner to be possible. Let’s start by knowing about KFC company.
Aditya Shastri
Dec 11, 2025

In-Depth Marketing Strategy of Pidilite : A Case Study
Discover the successful marketing strategy of Pidilite Industries, a leading adhesive and construction chemical manufacturer, and how their innovative campaigns and strategic initiatives have cemented their position in the market.
Learn From Asia’s #1Digital Marketing Institute
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Aditya Shastri
Dec 11, 2025

Profound Marketing Strategy of Huggies – With STP Analysis & Campaigns
In a previous article, we learned about the detailed Marketing Strategy of Pampers, a leading manufacturing company for baby products. In this blog, we are going to elaborate on the marketing strategy of Huggies – a leading diaper brand in India.
The objective is to learn and gain insights into Huggies and how it became India’s premium brand.
So, a new normal makes online a huge importance for business and marketing is the rib of every industry. Check out our Free Masterclass on Digital Marketing taught by Karan Shah, the CEO and creator of IIDE, if you’re interested in learning more about marketing.
We will learn the entire marketing strategy of Huggies by the end of this blog. Let’s start with the company’s history, target market, and online presence before delving deeper.
Aditya Shastri
Dec 11, 2025

Top 7 Digital Marketing Strategies of FMCGs in India
FMCGs are famous for having massive marketing budgets and comprehensive strategies. With the advent of digital marketing, companies everywhere are shifting their marketing strategies to adapt to the wave of change. FMCGs are one of the biggest beneficiaries of this change and to educate you about them, we have written this blog. We will educate you on the following topics:
Definition of FMCG
7 Trends in Digital Marketing Strategies of FMCGs
Aditya Shastri
Dec 11, 2025

Britannia SWOT Analysis 2026: A Deep Dive into Strengths, Weaknesses, Opportunities & Threats
Britannia Industries is one of the largest food companies in India, known for its biscuits, dairy products, and snacks. With an ever-expanding portfolio, the company has firmly positioned itself as a market leader.
Wondering how Britannia continues to thrive amidst challenges?
This SWOT analysis explores the brand's strategic positioning and the factors influencing its growth in 2025.
Aditya Shastri
Dec 11, 2025

Decoding Toyota's Business Model in 2026: How It Drives Global Automotive Leadership
Toyota’s business model thrives on lean manufacturing, global production, and a strong product portfolio. Its success stems from the Toyota Production System (TPS), diverse offerings from hybrid to luxury, and a global network of suppliers and dealerships. In 2025, it remains a leader in innovation and efficiency.
Aditya Shastri
Dec 11, 2025

Unveiling Flipkart's Marketing Strategy: Key Tactics for E-Commerce Success
Flipkart's marketing strategy has transformed online shopping in India by shifting from old-school promotions to a seamless, tech-driven experience. By leveraging advanced data analytics, it offers personalized solutions and recommendations tailored to the unique needs of Indian shoppers.
This customer-centric approach combines culturally relevant content and innovative promotions to create a deeply engaging and convenient journey. Prioritizing customer satisfaction and constant improvement has allowed Flipkart to build a loyal fan base, stand out in a crowded market, and set a new standard for the e-commerce industry.
Before diving into the marketing strategy of Flipkart, I’d like to mention that the research and initial analysis for this piece were conducted by Khyati Singh. She is currently a student in the IIDE's PG Digital Marketing Course (March 2025 Batch).
If you find this case study on Flipkart’s marketing strategy insightful, feel free to reach out to Khyati to share a quick note of appreciation for her excellent research; she’ll truly value the recognition!
Aditya Shastri
Dec 11, 2025

Business Model of PayPal: A Comprehensive Case Study
Explore the business model of PayPal, a global leader in online payments. Discover how PayPal makes money through diverse revenue streams and strategic initiatives that support its robust business model.
Learn From Asia’s #1Digital Marketing Institute
AI-Based Curriculum
Dive in to the future with the latest AI tools
Placement at top brands and agencies
& more...
Watch Free Masterclass Talk to counsellor
Aditya Shastri
Dec 11, 2025
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