Best Institutes for MBA in Digital Marketing in Sri Lanka

An MBA programme in digital marketing can provide students with a comprehensive understanding of marketing principles and strategies, as well as how to apply them in a digital context. This can include topics such as data analysis, search engine optimisation, social media marketing, and email marketing, among others. In this blog, we will discuss an MBA in Digital marketing in Sri Lanka with a brief of several terms such as the eligibility criteria to join an MBA course, the application process, and career opportunities in Sri Lanka.

Before we begin to see MBA in digital marketing in Sri Lanka., we should first know the scope of MBA in digital marketing in Srilanka.

Today in the constantly evolving modern generation, people are more adjusted to doing their daily activities in online mode. Because of this, various Top Brands are focusing to reach a large no of customers through social media, and here comes the concept of Digital Marketing.

Now to get a higher package of at least a six-figure salary, you should pursue an MBA In Digital Marketing In Sri Lanka.

Top 11 MBA in Digital Marketing Colleges in Sri Lanka in 2024

After I have done a couple of research and careful observations, I came to a conclusion and listed below the 11 Colleges/institutes which offer the Best MBA in Digital Marketing Courses in Sri Lanka.

1. IIDE- Indian Institute of Digital Education

IIDE’s 11-month MBA-Level Post Graduation in Digital Marketing Programme is one of the most highly-rated MBA in Digital Marketing globally.

Established in 2016, IIDE has become a leading digital marketing institute in India. Awarded as the best digital marketing institute by the World Education Congress, IIDE offers flexible digital marketing courses to people from all walks of life.

Their programme might not be recognised as a traditional MBA but the curriculum and industry-level practical training of the PG Programme have much more to offer than a regular one.

Course Benefits

MBA in Digital Marketing Syllabus

Course Faculty

Another USP of IIDE is that the trainers carry years of experience from the real industry. Having worked for big brands such as Asian Paints, Unilever, etc, they don’t just teach the curriculum but also their learnings. You will be personally mentored by industry experts mentioned below in this MBA in Digital Marketing – Post Graduation Programme.

Course Duration & Fees

IIDE’s MBA-level Postgraduate Programme in Digital Marketing is 11 months long and the fees are USD 7146.14. You can avail of the 0% EMI Option as well starting at USD 300.26 per month. This may seem expensive but with the average starting salary of graduates being USD 40,000 to 50,000 annually, the ROI is high.

Note: IIDE conducts weekday as well as weekend batches for their PG in Digital Marketing programme.

Scholarship Available

IIDE also offers scholarships to all admitted candidates who stand a chance to win a scholarship of up to USD 1200.87 based on merit.

IIDE’s focus is always student-first, making a student’s entire experience fun-filled and full of practical learning. Have a look at one of their alumni’s success stories-

Placement Assistance:

If you pursue IIDE’s MBA-level PG Programme in Digital Marketing, IIDE offers 100% assured placements based on your performance. Have a look at IIDE alumni who work at some of the most well-known brands in the industry.

Contact Details

Phone No.- +91 96199 58615
Email ID- [email protected]
Website- iide.co/master-mba-digital-marketing/

2. SLIM

In collaboration with Wrexham Glyndwr University, SLIM presents a prestigious British MBA programme. Accredited by the University Grants Commission (UGC), this programme is tailored specifically for SLIM PGDIP holders and CIM-UK-qualified students.

The curriculum is designed to provide a comprehensive framework of skills, mindset, and knowledge, ensuring that students are well-prepared throughout the programme. This pathway offers a specialised approach for those pursuing further education, such as an MBA in digital marketing in Sri Lanka, and builds on their previous qualifications.

The Post Graduate Diploma in Digital Marketing provides in-depth knowledge and advanced skills to help you excel in the digital marketing landscape, preparing you for various career opportunities in the industry

Course Name: Diploma in Digital Marketing
Course Type: Online
Scholarships: N/A

MBA in Digital Marketing Course Syllabus

SLIM MBA in Digital Marketing offers the following modules :

• Marketing Management.
• Business Strategy.
• Artificial Intelligence in Business.
• Interview preparation assistance.

Course Duration & Fees:

The Diploma programme in Digital Marketing offered by SLIM in Sri Lanka is 9 months, and the fees are USD 1011.45, and GST is added externally.

Contact Details:

Phone No: +94812203006
E-mail: [email protected]
Course Link: https://slim.lk/education/diploma-courses/diploma-in-digital-marketing-ddm/
Address: 524 Peradeniya Rd, Kandy 20000, Sri Lanka

3. Academy of International Business

MBA in Digital Marketing Course Syllabus

AIB MBA in Digital Marketing Sri Lanka offers the following modules –

• Marketing Theory
• Digital Marketing Management
• Marketing Practice
• Communication and Media
• Personal Development Plan
• Thesis

Course Duration & Fees:

The MBA programme in Digital Marketing offered by AIB in Sri Lanka is 12 months, and the fees are USD 1011.45, and GST is also included.

Contact Details:

Phone No: 0768380505
E-mail: [email protected]
Address: 5 Charles Pl, Colombo 00030, Sri Lanka

4. AIC Campus

This 12-month MBA in digital marketing in Sri Lanka is the only European Union and French MBA available in the country. The final MBA degree is awarded by the IPAC School of Management in France. Delivered through live and recorded classes, with case-study-based assessments, this programme is considered the top PG diploma course in digital marketing in Sri Lanka.

Approved by the French Ministry of Higher Education and recognised by the University Grants Commission (UGC) in Sri Lanka, the MBA is taught by a team of highly qualified lecturers with extensive industry experience, ensuring students gain both theoretical knowledge and practical insights.

Moreover, online digital marketing courses in India provide flexible schedules and comprehensive content, making it easier for you to learn at your own pace.

Course Name: MBA in Digital Marketing & E-commerce
Course Type: Online
Scholarships: N/A

MBA in Digital Marketing Course Syllabus

• Managing the Economic and Financial Performance of a Business Unit
• Fundamentals of digital marketing
• Implementing and measuring integrated digital campaigns
• Basics of marketing and consumer behaviour
• Social media marketing

Course Duration & Fees:

The MBA programme in Digital Marketing offered by AIC Campus in Sri Lanka is 12 months, and the fees are USD 1685.75, and GST is also included.

Contact Details:

Phone No: +94771335511
E-mail: [email protected]
Course Link: https://www.aicedu.lk/masters-of-business-administration-in-marketing-communication-and-digital
Address: 154 Havelock Rd, Colombo 00500, Sri Lanka

5. Digital Gurukul

Course Name: Alt MBA in Digital Marketing
Course Type: Online
Scholarships: Yes

MBA in Digital Marketing Course Syllabus

MBA in Digital Marketing Sri Lanka offers the following modules –

• Fundamentals of Marketing/Sales/ BrandingBlogging/Content Writing
• Graphic Designing
• Professional WordPress Development
• SEO
• Email & WhatsApp Marketing
• Blue Tick Verification on Social Media & its process
• Crypto & NFT Marketing
• Artificial Intelligence with Chatbot creation
• Launching Digital Startup (Ideation,Business Model, Pitch Deck, Funding, Incubation, Case study)
• Communication & Presentation
• Copywriting
• Freelancing Mastery

Course Duration & Fees:

The MBA programme in Digital Marketing offered by Digital Gurukul is of 6 months Kindly contact the institute for fee details.

Contact Details:

Address: A-201/202, Bliss Avenue, Opp. VLCC, Scheme no 54, Vijay Nagar, Indore, 452010
Course Link: https://digitalgurukul.in/altmbaprogram/

6. JAIN Online

JAIN Online is an e-learning platform created by JAIN (Deemed-to-be University), part of the renowned JAIN Group, a trusted education provider and entrepreneurship incubator with over 30 years of experience. The university’s focus on education, entrepreneurship, research, and sports attracts thousands of students globally each year, offering them a pathway to higher education.

JAIN Online provides an MBA in digital marketing with a specialisation in Digital Marketing & E-commerce, featuring a comprehensive general management curriculum. Through this course, students gain in-depth knowledge of digital marketing and learn how to apply it to maximise business value. They will also master key digital marketing tools and platforms, including Google Ads, Facebook Ads, WordPress, HubSpot, and MailChimp, while earning top certifications from Google and Facebook.

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Course Name: MBA in Digital Marketing & E-commerce
Course Type: Online
Scholarships: N/A

MBA in Digital Marketing Course Syllabus

• Principles of Economics & Markets
• Managerial Effectiveness and Ethics
• Accounting and Finance
• Organisational Behavior and Human Resources Management
• Quantitative Techniques & Analytics
• Entrepreneurship
• Marketing Management and Research
• Digital Marketing and E-Commerce Fundamentals
• Inbound Marketing: Content and Search Marketing
• Services Marketing and CRM

Course Duration & Fees

The duration of this online MBA course is 2 years, and its total fee is USD 2396.82

Contact Details

Phone: +91 9294969497
Email: [email protected]

7. Digital Vidya

Founded in 2009, Digital Vidya launched its comprehensive Certified Digital Marketing Course in 2013. With over 13 years of experience, Digital Vidya has trained more than 35,000 students and collaborated with over 16,000 brands, including Naukri, ITC, and Reliance. They offer both online and offline courses in digital marketing, with their flagship programme being the Certified Digital Marketing Master (CDMM) course. Digital Vidya continues to be a leading institution for digital marketing education.

That being said, in our opinion, even the best digital marketing course can only get you so far. It’s important to supplement that knowledge with information of your own. To do this, we highly recommend reading our digital marketing blogs and digital marketing case studies.

Course Name: Certified Digital Marketing Master
Course Type: Hybrid learning.
Scholarship: No

MBA in Digital Marketing Course Syllabus

• Search Engine Optimisation
• Search Engine Marketing
• Social Media Marketing
• Email Marketing
• Inbound Marketing
• Web Analytics
• E-Commerce Listing & Marketplace Listing
• Facebook Marketing in association with Facebook
• Content Marketing in association with LinkedIn
• Media Buying & Planning
• Programmatic Marketing
• Integrated Digital Marketing
• Adobe Analytics
• Lead Sourcing

Course Duration & Fees

Digital Vidya provides the option of an online 4 -7 month course in Lajpat-Nagar. Fees, of course, are USD 598.01 +Tax.

Contact Details

Phone: +91 80100 33033
Email Id: [email protected]
Website: https://www.digitalvidya.com/

8. Coursera

Coursera is an online platform that offers a vast array of courses, certifications, and degrees in partnership with universities and organisations worldwide. By 2021, approximately 150 institutions were providing over 4,000 courses on Coursera.

Founded in 2012 by Andrew Ng and Daphne Koller, both professors of computer science at Stanford University, Coursera has grown to become a leading provider of online education. In 2014, it was honoured with both the People’s Voice Winner and the Webby Winner awards in the “Websites and Mobile Sites Education” category.

Given its stellar reputation, it’s no surprise that this institute is the top choice for those seeking digital marketing courses in Malyasia. Additionally, it stands out as a leading provider of digital marketing courses in Singapore, and is highly regarded for its comprehensive digital marketing courses in Qatar.

Course Name: Masters In Digital Marketing
Course Type: Online
Scholarships: N/A

MBA in Digital Marketing Course Syllabus

• Marketing in the digital world
• Digital Marketing Analytics
• Digital Media

Course Duration & Fees

You can check their website for detailed information about the course duration and fee.

Contact Details

E-mail: [email protected]

9. upGrad

Founded in 2015, upGrad is South Asia’s largest edtech company, recognised as a leading platform for delivering high-quality online courses in collaboration with world-class universities.

upGrad offers an MBA degree programme in partnership with Australia’s prestigious Deakin Business School (DBS). This programme is designed to equip learners with the skills needed to become future business leaders and accelerate their career growth.

Additionally, check out our marketing strategy of Jollibee to understand their strategic strengths and market positioning.

Course Name: MBA Global
Course Type: Online learning
Scholarship: No

MBA in Digital Marketing Course Syllabus

• Marketing Management – I
• Business Communication
• Accounting & Finance
• Decision Sciences
• Project/ Assignment
• Business Economics
• Behavioral Science, HR, Business Law
• Marketing Management
• Innovation by Design
• Financing your Strategy
• International Business
• High Performing Organisations
• Global Capstone Project

Course Duration & Fees

The duration of this MBA programme is 24 months and its fee is USD 6591.25 (incl. taxes) without immersion.

Contact Details

Phone: 1800 210 2020
Email: [email protected]

10. IIM Skills

IIM Skills is a globally recognised institute that specialises in offering training across various fields, including marketing, writing, and finance. As one of the top online ed-tech institutions, IIM Skills has a presence in 23 Asian locations and has successfully trained over 15,000 students and professionals worldwide through its industry-driven courses and workshops.

The institute also provides placement assistance and helps students build a strong résumé. With guidance from industry experts, IIM Skills equips learners with the skills to become SEO experts, whether they aim to secure a job, start their own business, or pursue a career as a freelancer.

Course Name: Masters In Digital Marketing
Course Type: Part-time
Scholarships: N/A

MBA in Digital Marketing Course Syllabus

• Digital Marketing
• Introduction to WordPress
• SEO (Organic Marketing)
• SEM (Google Ads)
• Email Marketing
• Content Writing
• Media buying and planning
• Affiliate marketing
• Video Marketing
• Marketing Automation

Course Duration & Fees

The duration of the course is for 5 months which includes 3 months of training and 2 months of paid internship. The fee for the same is USD 358.32

Contact Details

Phone Number: + (91) 99 11 839503
Email: [email protected]

11. SkillCircle

SkillCircle, a leader in digital skill development, is dedicated to promoting economic independence and self-employment for all through its innovative education programmes. By offering hybrid learning options, SkillCircle provides flexibility to its students.

Their MBA programme in digital marketing and information technology has successfully trained over 25,000 students, inspiring them to pursue non-traditional career paths and embrace new opportunities in the digital landscape.

Enhance your professional skill set with our diverse range of courses designed to meet the demands of today’s digital landscape. Our content writing courses teach you how to create compelling and effective content that resonates with your target audience. Dive into our online ecommerce course to learn the strategies and tools necessary for building and managing a successful online business.

Additionally, our website development course online provides comprehensive training in designing, developing, and maintaining professional websites. Whether you’re looking to improve your writing, launch an ecommerce venture, or develop your technical skills, our accredited programs offer the flexibility and expertise you need to excel in your career.

Course Name: Master in Digital Marketing.
Course Type: Hybrid learning.
Scholarship: No.

MBA in Digital Marketing Course Syllabus

• Fundamentals & Foundation
• Search Engine Optimisation
• Performance marketing
• Social media marketing
• Personal Branding
• Freelancing & Domain Flipping
• Marketing Automation & Analytics
• Mock Interviews

Course Duration & Fees

The programme extends over 2 years, with 4 semesters each year. Each semester covers different modules, providing diverse practical experiences and real-life exposure. The fee of the programme is around USD 3595.23

Contact Details

Phone: 98991 40180

Career Opportunities After MBA in Digital Marketing in Sri Lanka

There are many career opportunities available for MBA graduates with a specialisation in digital marketing in Sri Lanka in 2024. Some potential job roles for MBA graduates with this specialization might include:

• Digital marketing manager: Digital marketing managers are responsible for developing and implementing digital marketing strategies for a company. They may be responsible for overseeing campaigns across multiple channels, such as social media, email, and paid advertising.
• E-commerce manager: E-commerce managers oversee online sales and operations for a company. They may be responsible for managing the online store, processing orders and payments, and handling customer service.
• Social media manager: Social media managers are responsible for creating and implementing social media strategies for a company. They may be responsible for managing social media accounts, creating content, and engaging with followers.
• Digital marketing consultant: Digital marketing consultants provide expertise and guidance to companies looking to improve their digital marketing efforts. They may work with clients to develop marketing plans, conduct market research, and analyse data to inform strategy.
• Data analyst: Data analysts use data analytics tools and techniques to analyse customer behavior and business performance. They may work with companies to optimise marketing campaigns, identify trends, and make data-driven decisions.

Hence, there are many career opportunities available for MBA in digital marketing in Sri Lanka in 2024. The specific roles and responsibilities of these jobs may vary depending on the company and industry, but MBA graduates with this specialisation will be well-prepared to succeed in a variety of digital marketing careers.

To learn more about career opportunities after MBA, check out our blog dedicated to this very topic.

Here’s a table that will help you understand the most popular and in-demand digital marketing career options with an average starting salary in Sri Lanka

Conclusion

MBA in Digital Marketing is a postgraduate program that will help you build your career in Digital Marketing. Here, we have highlighted the 11 best colleges that provide an MBA in Digital Marketing. The various job opportunities after completing an MBA in Digital Marketing in Sri Lanka are discussed here.

For a better and more detailed analysis of the MBA programme, talk to our academic counsellor at [email protected] or call us at +91 9619958615 for a FREE counselling session where all your doubts regarding digital marketing in Sri Lanka will be cleared.

Thank you for giving your valuable time to read this blog, MBA in Digital Marketing in Sri Lanka.