5 Best Digital Marketing Courses in Singapore To Upskill in 2024

Updated on: Dec 17, 2022
Digital Marketing Course in SINGAPORE - featured image

Looking for the best Digital Marketing Courses in Singapore?  You’re in the right place! 

In this blog, we have curated a list of the 5 best digital marketing courses in Singapore along with all the course details that you need to kick-start your career in digital marketing. 

In the rising age of digitalisation, every customer is turning towards e-commerce platforms when it comes to shopping. About 90% of the population has now shifted to online shopping. 

Hence, companies have been curating effective digital marketing strategies in order to attract a wider audience. For this, professionals with in-demand digital marketing skills are being very actively recruited and also being offered very handsome remunerations.

The snapshot below shows the number of digital marketing jobs available in Singapore.

job statistic - singapore

Source: indeed.com

The number is soaring! Hence, the widening scope of digital marketing has a plethora of work opportunities available for you!

If you are someone who has recently graduated and wants to pursue a postgraduate degree in digital marketing, check out this 11 month MBA-Level Post Graduation in Digital Marketing.

 

Quick Read

Don’t have the time to read the entire blog? Here’s the synopsis! 

Keeping in mind various factors such as duration, fees, placement assistance, top recruiters and course highlights, the top 3 digital marketing courses in Singapore are:

  • IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
  • Singapore Management University – Group assignments
  • Equinet Academy – Preliminary analysis on digital marketing overview reports

Now, let’s continue with the blog and understand the top 5 digital marketing courses in Singapore with placements in detail.

Key Factors to Consider When Choosing a Digital Marketing Course 

To choose the right digital marketing courses in Singapore for you, it’s essential to have answers to the following questions:

  • Does the course have module-specific professors with experience? And if so, which brands have they worked for?
  • Are there any networking opportunities with them? 
  • What modules are covered in the course? Is the syllabus AI integrated?
  • Are case studies included in the curriculum to equip you with analytical skills?
  • Does the institute provide 1-on-1 mentoring?
  • Do they offer offline classes?
  • Are there any mandatory internships for practical learning?
  • Does the institute offer placement assistance?

You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.

Now that you have all the information handy, let’s dive deeper into the list of the top digital marketing courses in Singapore.

List of Top 5 Digital Marketing Courses in Singapore

Here’s an overview of the top 5 digital marketing courses in Singapore and their course benefits at a glance. All 5 institutes provide Doubt-solving opportunities to students along with placement assistance. Other important aspects are listed below:

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses in India. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.

Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Digital Marketing Courses - Indian & World Education Congress Awards

Digital Marketing Courses - Indian & World Education Congress Awards

Courses Offered

IIDE offers the following online courses in digital marketing:

Here’s a brief comparison of both the online courses:

Course Benefits Matrix ACDM PCDMS
Duration 4 months 6 months
Certifications Offered
Ai Integrated Syllabus
Placement Assistance
1-on-1 Mentoring
Module Specific Professors
Case Studies from Harvard Business Review
Leadership & Agency Skills
Project Management & Conflict Resolution

 

Other Courses Offered by IIDE

This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

 Syllabus

Courses Modules Covered
Advance &
Professional Course
Foundation
● Brand Truth: Marketing Fundamentals
● Customer Journey: AIDA Funnel
● Presentation Skills
● Introduction to Agencies & Departments
Advance &
Professional Course
Search Marketing
● Website Basics
● Search Engine Optimisation
● Google Ads
● E-Commerce
● Corporate Soft Skills
● Reporting & Excel Training
Advance &
Professional Course
Social Marketing
● Social Media Organic
● Brand Reputation Management
● Social Media Paid
● Influencer Marketing
● Resume & LinkedIn Profile Building
Advance &
Professional Course
Growth & Analytics
● Lead Generation & Nurturing
● Google Analytics
● Capstone Project
● Interview Preparation
● Mock Interviews
Exclusively in
Professional Course
Planning & Strategy
● Media Planning
● Conversion Rate Optimization
● Customer Relationship Management
● Blogging, AdSense & Affiliate Marketing
● Freelancing Economics & Overview
● Portfolio & Personal Brand Building
Exclusively in
Professional Course
Agency Skills
● Art of Pitching
● Client Servicing
● Campaign Planning
● Project Management
● Harvard Multimedia Case Study
● Leadership & Conflict Resolution Skills
● Masterclass: Economics of Digital Marketing

 

Digital Marketing Courses - IIDE Course Curriculum
Digital Marketing Courses - IIDE Course Curriculum

 

Marketing Tools You’ll Master

A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.

Some of the marketing tools IIDE learners will master are:

ai tools taught at IIDE

 

Here’s what students have to say about IIDE:

 

Course Reviews

IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.

Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.


Digital Marketing Courses - IIDE Scholarships

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

 

2. Singapore Management University 

digital marketing courses in SINGAPORE - IIM Skills logo

Established in 2017, SMU Academy is the professional training arm of the Singapore Management University (SMU) and aims to grow the University’s impact, broaden its reach, and cultivate positive change through innovative continuing education offerings.

With over 900 quality programs to choose from, our participants are empowered to thrive in the future of work through a practice-oriented, experiential, and interactive approach that integrates academic depth, real-world business cases, and interdisciplinary learning.​

This program is designed to equip participants with tools to gain control of the omni-channel presence in the digital space. Participants will learn to effectively create, distribute, and promote products for various needs of their marketing campaigns.

Course Syllabus

  • Social Media Marketing
  • Search Engine Marketing
  • Creating and Curating Display Content in Your Digital Strategy
  • Creating and Curating Video Content in Your Digital Strategy
  • Building a WordPress Site for Conversion
  • Persuasive Copywriting, Chatbots and Email Marketing Essentials

Course Highlights

  • Classroom exercises
  • Group assignments
  • Project presentation
Course Benefits Matrix Singapore Management University (SMU)
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

 

Course Placements

We were unable to find any course placement for the student at Singapore Management University (SMU). To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

Singapore Management University (SMU) boasts a vibrant city campus strategically located downtown, fostering connections with industry and government (implied by location). Students praise the university’s world-class research and internationally recognized faculty, suggesting a dynamic learning environment.

However, some point to limited printing facilities and outdated technology in classrooms, highlighting potential areas for improvement. With a 4.3-star Google My Business rating, SMU offers a promising academic experience, but specific research into program details and amenities is key before applying. 

Culture

For this course, we were unable to find any pictures of the student culture at Singapore Management University (SMU) as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Contact Details

Address: 60 Stamford Road, Level 4, Singapore 178900

Email: admissions@smu.edu.sg

Phone no: +65 6828 0100

3. Equinet Academy

digital marketing courses in SINGAPORE - Equinet academy logo

Equinet Academy is a WSQ SkillsFuture Singapore (SSG) Approved Training Organisation (ATO), under the InfoComm Technology (ICT) Framework.

Their team of highly qualified professionals have years of experience in their respective industries.

Their 1-day digital marketing essentials course will equip trainees with the essential foundations of digital marketing.

Through real-world case studies, trainees will gain an understanding of the features and use cases of various digital marketing channels and learn how each of them can be integrated into their businesses.

Course Syllabus

  • Digital Marketing Essentials
  • Digital Advertising
  • Social Media Marketing
  • Digital Content Marketing
  • Search Engine Optimisation (SEO)
  • Digital Marketing Analytics

Course Highlights

  • Industry-recognised WSQ Statement of Attainments
  • Real world hands-on projects 
  • Comprehensive, up-to-date curriculum and courseware
  • Post-course coaching and mentorship
  • Career support services and job opportunities
  • Be part of an insider community with over 1000+ members
Course Benefits Matrix Equinet Academy
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

 

Course Placements

We were unable to find any course placement for the student at Equinet Academy. To know more we suggest reaching out to the institute directly to gather more information.

Course Reviews

Equinet Academy boasts experienced and practical trainers, offering hands-on learning experiences in various digital marketing areas . Students praise the helpful support staff and access to online resources . However, some reviews mention basic classroom facilities , suggesting potential areas for improvement. With a 5-star Google My Business rating, Equinet offers a promising learning opportunity, but researching specific instructors and course details is recommended before enrolling. 

Culture

For this course, we were unable to find any pictures of the student culture at Equinet Academy as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Contact Details

Email: enquiry@equinetacademy.com

Phone:

Administrative Matters: +65 6816 3016

Sales Enquiries: +65 6745 0745

Address: Equinet Academy, 10 Anson Road, #25-07/08, International Plaza, Singapore 079903

4.  IIM Skills

Digital marketing courses in Ijebu - IIM Skills logo
IIM Skills is one of the reputed online Ed-Tech institutes present in several cities across the globe. It offers various professional courses covering both fundamental and advanced concepts and provides 180 hours of comprehensive digital marketing training by skilled trainers and professionals. IIM Skills has trained over 25000 aspirants and over 1000 batches. They also offer placement support and assist students in creating a credible resume. 

Course Syllabus 

  • Email marketing
  • Inbound Marketing
  • Social media marketing
  • Integrated digital marketing strategy
  • Affiliate marketing
  • Video Marketing
  • Marketing automation
  • Digital infographics resume creation

Course Highlights 

  • 180 hours of training lectures
  • Tools net worth INR 79000+
  • 60 hours of practical assignments
  • 15+ live projects
  • 10+ case studies
Course Benefits Matrix  IIM Skills
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Duration and Fees 

 IIM Skills is #2 on our list of digital marketing courses in Ijebu. The digital marketing course fee is USD 472 and the course duration is 3 months.

Course Placements

Students with IIM skills get placed at companies like – Straive, Shirjeel, Skylark, Infiniti, BankDhofar, Citibank and Apna Paisa.

Digital Marketing Courses in Mumbai - IIM Skills Placements

Course Reviews

IIM Skills has a 4.9 rating and 264 reviews on Google where students have highlighted having a good learning experience. However, few students have expressed concerns about the lack of a structured framework and course flow.

Contact Details

Phone: +(91) 99 11 839503
Email: info@iimskills.com 

5. ExcelR

digital marketing courses in SINGAPORE - Excel logo

ExcelR is one of the well-known institutes globally. They offer an extensive range of courses with a focus on the current Digital Marketing industry trends. 

The institute has trained over 9,205 students. Their digital marketing course covers all aspects of Digital Marketing and also focuses on the practical use of tools, studying cases, and resume-building that can help their students stand out.

 They also provide 11 global certifications and placement assistance. Students who complete the entirety of the course will be ready to stand out from the competition. 

Course Syllabus

  • Introduction to Digital Marketing
  • Search Engine Optimisation
  • SEO Keyword Research
  • On-Page SEO
  • SEO- Content Writing and Marketing

Course Highlights

  • Google Ads Certified Trainers
  • 10 International Certifications from Google Ads / Facebook / YouTube
  • Top-notch faculty with Rich Industry Experience
  • Lifetime access to Self-Paced Learning
Course Benefits Matrix ExcelR
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

 

Course Placements

Students from ExcelR get placed at companies like –

Excel IR Placements

Course Reviews

We couldn’t find a Google review for this institute. Kindly reach out to the institute website for more information.

Culture

For this course, we were unable to find any pictures of the student culture at ExcelR as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.

Contact Details

Phone:1800-212-2120

Address: #49, 1st Floor, 27th Main,1st Cross, Behind Tata Motors, BTM 1st stage, Bengaluru, Karnataka 560068

These were the top 5 digital marketing courses in Singapore for you to choose from to ascend your digital skills. Let’s look at some of the commonly asked questions.

Additional points to consider

It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.

Finding the Right Learning Mode

Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.

Balancing Time Commitments

Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.

Ensuring Credibility

Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.

Learning from Industry Experts

The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.

Get in touch with the Alumni

Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.

For e.g: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page

Here’s an example 👇

Digital Marketing Courses in Delhi - Linkedin Screenshot

You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course.

By carefully considering these factors and using tools like LinkedIn to connect with the alumni, you can get a better idea of which course aligns with your career goals

As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses.

Wishing you all the best for your future and happy learning!

FAQs – Frequently Asked Questions

Q. Which is the best place to study Digital Marketing in Singapore?

Ans: The best place to learn digital marketing is the Indian Institute of Digital Education. They offer an online advanced digital marketing course & an MBA-Level Post Graduation Program in Digital Marketing. 

IIDE was awarded as “India’s Best Digital Learning Institute” by the Indian Education Congress and Awards 2020 and by the World Education Congress Awards 2021. The institute is also going global and raising the bar of imparting education all over. 

Q. What are the fees for Digital Marketing Courses in Singapore?

Ans: The fees for digital marketing courses in Singapore on an average range from USD 200 to USD 7000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971  + Taxes. 

Q. What is the qualification for digital marketing courses in Singapore?

Ans: No specific qualification is required to learn digital marketing. One can learn digital marketing anytime they want to upskill themselves. Although, a basic qualification of Class 12 passing for certification courses and a graduation degree for postgraduate courses is required. 

Q. Is digital marketing a good career?

Ans: Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialise in this skill-driven industry.

To Conclude

These were the top 5 digital marketing courses in Singapore along with some common questions answered. 

Digital Marketing is one of the fastest-growing industries today. Having these skills on your resume would give you positive advantages to move forward in your career. 

Hence, to ascend your skills and boost your career right from the comfort of your home, check out IIDE’s short term certification courses in digital marketing.

We hope the blog has helped gain insight and choose the most suitable institute for you. Let us know in the comments section below.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

13 Comments

  1. Mayank

    Digital marketing courses in Singapore offer valuable insights and practical skills for aspiring professionals. With a focus on industry trends and hands-on experience, learners can enhance their understanding of online marketing strategies. Whether it’s SEO, social media marketing, or analytics, these courses provide a comprehensive overview of digital marketing essentials. Considering factors like affordability, course content, and instructor expertise can help individuals make informed decisions about which course is best according to their career goals .

    Reply
  2. Moksha Jeerawala

    For individuals seeking to enhance their digital marketing skills, Singapore offers a diverse range of courses to explore. From programs covering SEO, and social media, to analytics, there’s something tailored to every learner’s needs. These courses not only equip participants with up-to-date strategies but also provide hands-on experience crucial for navigating the dynamic digital landscape. Whether you’re a beginner or looking to refine your expertise, investing in these courses could be a valuable step towards staying competitive in the digital realm.

    Reply
  3. Meha Gandhi

    Thank you for highlighting these opportunities! As the digital landscape continues to expand, investing in upskilling is crucial. I’m curious if any of these courses offer mentorship programs or industry networking opportunities to enhance the learning experience.

    Reply
  4. Meha

    Thank you for sharing these recommendations on Digital Marketing Courses In Singapore! Digital marketing is evolving rapidly, and it’s crucial to stay ahead of the curve. I’m curious if any of these courses explore the intersection of digital marketing and e-commerce trends—something I’m keen to explore further.

    Reply
  5. Mansi Joshi

    I’ve been checking out digital marketing courses in Singapore, and the blog really helps. this blog really helps to understand the time and effort it takes to learn digital marketing with the best ROI in the industry I like how simple it is, making it easy for anyone to understand the digital marketing scene in Singapore.

    Reply
  6. Neev

    Singapore is a hub for digital marketing education, and the demand for skilled professionals is on the rise. In the ever-evolving digital landscape of Singapore, these courses provide a sturdy base for those eager to boost their skills. Whether you’re starting out or already experienced, the thoughtfully compiled list accommodates different proficiency levels, offering valuable guidance for anyone aiming to stay competitive in the dynamic realm of digital marketing. Whether you’re a fresh graduate or a working professional, there’s a course for everyone. Plus, the scope for digital marketing careers is expanding rapidly.

    Reply
  7. nikki lotwani

    “What excites me most about the digital marketing education landscape in Singapore is its inclusivity. Regardless of your background or level of expertise, there’s something for everyone. The carefully curated list of courses caters to diverse proficiency levels, ensuring that individuals at any stage of their career journey can find relevant and enriching opportunities for growth. Moreover, with the rapid expansion of digital marketing careers, investing in these courses isn’t just about acquiring skills; it’s about securing a foothold in an industry poised for exponential growth. By equipping oneself with the knowledge and tools offered by these courses, professionals can position themselves as indispensable assets in today’s digital-centric economy.”

    Reply
  8. Mehek Sonde

    Fantastic read on digital marketing in Singapore! 🌏 This article brilliantly captures the pulse of the ever-evolving digital landscape in the Lion City. The insights into Singapore’s tech-savvy population and their preferences are spot-on – understanding the local market is key, and this piece nails it.

    I appreciate the emphasis on the importance of mobile marketing and social media in Singapore, reflecting the city-state’s vibrant online community. The statistics shared provide a solid foundation for anyone looking to craft effective digital strategies in this dynamic market.

    The mention of Singapore’s diverse cultural landscape and multilingualism adds a nuanced layer to the digital marketing game here. It’s fascinating how this diversity opens up opportunities for targeted and personalized campaigns.

    Reply
  9. Manav

    Those looking to succeed in the online business world can find a strong foundation in Singapore’s digital marketing courses. The courses provide practical insights into the nuances of digital marketing and cover a wide range of topics, from social media techniques to SEO. These courses are valuable and relevant given the dynamic business environment of Singapore. The wide choice of programs accommodates varying ability levels, regardless of experience level. Seize the chance to expand your knowledge of digital marketing and maintain your edge in Singapore’s booming digital market.

    Reply
  10. Mohammed Majevdiwala

    Digital marketing courses in Singapore offer valuable insights into the dynamic world of online promotion. With Singapore’s thriving business landscape, mastering digital marketing skills is essential for professionals and entrepreneurs alike. These courses cover a spectrum of topics, including SEO, social media marketing, and analytics, empowering individuals to navigate the digital sphere effectively. Whether you’re a novice or seasoned marketer, these courses provide practical knowledge and strategies to stay ahead in the competitive market. Considering Singapore’s digital-forward approach, investing in such courses is a smart move for anyone looking to enhance their career or business prospects.

    Reply
  11. Navika Agarwal

    Digital marketing courses in Singapore offer a wealth of opportunities for individuals keen on mastering online advertising strategies. With a focus on practical skills and real-world applications, these courses cater to beginners and seasoned professionals alike. Singapore’s dynamic business environment provides a fertile ground for learning, with courses covering a wide spectrum of topics such as SEO, social media marketing, and data analytics. Whether you’re looking to advance your career or start afresh in the digital realm, Singapore’s diverse array of courses ensures there’s something suitable for everyone’s needs and aspirations.

    Reply
  12. Minaaz chauhan

    Aspiring professionals in Singapore can unlock a world of opportunities through digital marketing courses that offer not just insights but also practical skills. These courses place a strong emphasis on industry trends and hands-on experience, providing learners with a robust understanding of the latest online marketing strategies. Whether it’s diving into the intricacies of SEO, mastering the art of social media marketing, or deciphering the language of analytics, these courses deliver a comprehensive overview of the essential elements of digital marketing. Making the right choice among the array of available courses involves considering factors like affordability, course content, and instructor expertise.

    Reply
  13. mythili

    Thank you, Mamta Shroff, for providing a comprehensive guide on the best Digital Marketing Courses in Singapore. Your blog is a valuable resource for individuals seeking to upskill in this dynamic field. The inclusion of key factors to consider when choosing a course, along with the list of top institutes and their unique highlights, makes the decision-making process more accessible. The job statistics affirm the burgeoning demand for digital marketing professionals in Singapore, emphasizing the industry’s growth. Your commitment to offering detailed insights and addressing FAQs contributes significantly to the clarity and understanding of potential students. A well-curated and informative piece indeed!

    Reply

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