Looking for the best Digital Marketing Courses in Singapore? You’re in the right place!
In this blog, we have curated a list of the 5 best digital marketing courses in Singapore along with all the course details that you need to kick-start your career in digital marketing.
In the rising age of digitalization, every customer is turning towards e-commerce platforms when it comes to shopping. About 90% of the population has now shifted to online shopping.
Hence, companies have been curating effective digital marketing strategies in order to attract a wider audience. For this, professionals with in-demand digital marketing skills are being very actively recruited and also being offered very handsome remunerations.
The snapshot below shows the number of digital marketing jobs available in Singapore.
Source: indeed.com
The number is soaring! Hence, the widening scope of digital marketing has a plethora of work opportunities available for you!
If you are someone who has recently graduated and wants to pursue a postgraduate degree in digital marketing, check out this 11 month MBA-Level Post Graduation in Digital Marketing.
Key Factors to Consider When Choosing a Digital Marketing Course
To choose the right digital marketing courses in Singapore for you, it’s essential to have answers to the following questions:
- Does the course have module-specific professors with experience? And if so, which brands have they worked for?
- Are there any networking opportunities with them?
- What modules are covered in the course? Is the syllabus AI integrated?
- Are case studies included in the curriculum to equip you with analytical skills?
- Does the institute provide 1-on-1 mentoring?
- Do they offer offline classes?
- Are there any mandatory internships for practical learning?
- Does the institute offer placement assistance?
You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweigh the costs, making it a valuable investment in your future.
Now that you have all the information handy, let’s dive deeper into the list of the top digital marketing courses in Singapore.
List of Top 5 Digital Marketing Courses in Singapore
Here’s an overview of the top 5 digital marketing courses in Singapore and their course benefits at a glance. All 5 institutes provide Doubt-solving opportunities to students along with placement assistance. Other important aspects are listed below:
1. IIDE – The Digital School
IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.
Courses Offered
IIDE offers the following online courses in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Course Benefits Matrix | ACDM | PCDMS |
|---|---|---|
| Duration | 4 months | 6 months |
| Certifications Offered | ✅ | ✅ |
| Ai Integrated Syllabus | ✅ | ✅ |
| Placement Assistance | ✅ | ✅ |
| 1-on-1 Mentoring | ✅ | ✅ |
| Module Specific Professors | ✅ | ✅ |
| Case Studies from Harvard Business Review | ❌ | ✅ |
| Leadership & Agency Skills | ❌ | ✅ |
| Project Management & Conflict Resolution | ❌ | ✅ |
Other Courses Offered by IIDE
- Post Graduation in Digital Marketing
Preferred by: Fresh Graduates
This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course |
Foundation ● Brand Truth: Marketing Fundamentals ● Customer Journey: AIDA Funnel ● Presentation Skills ● Introduction to Agencies & Departments |
| Advance & Professional Course |
Search Marketing ● Website Basics ● Search Engine Optimisation ● Google Ads ● E-Commerce ● Corporate Soft Skills ● Reporting & Excel Training |
| Advance & Professional Course |
Social Marketing ● Social Media Organic ● Brand Reputation Management ● Social Media Paid ● Influencer Marketing ● Resume & LinkedIn Profile Building |
| Advance & Professional Course |
Growth & Analytics ● Lead Generation & Nurturing ● Google Analytics ● Capstone Project ● Interview Preparation ● Mock Interviews |
| Exclusively in Professional Course |
Planning & Strategy ● Media Planning ● Conversion Rate Optimization ● Customer Relationship Management ● Blogging, AdSense & Affiliate Marketing ● Freelancing Economics & Overview ● Portfolio & Personal Brand Building |
| Exclusively in Professional Course |
Agency Skills ● Art of Pitching ● Client Servicing ● Campaign Planning ● Project Management ● Harvard Multimedia Case Study ● Leadership & Conflict Resolution Skills ● Masterclass: Economics of Digital Marketing |
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
Here’s what students have to say about IIDE:
Course Reviews
IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.
Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.
Contact Details
Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/
2. Singapore Management University
Established in 2017, SMU Academy is the professional training arm of the Singapore Management University (SMU) and aims to grow the University’s impact, broaden its reach, and cultivate positive change through innovative continuing education offerings.
With over 900 quality programs to choose from, our participants are empowered to thrive in the future of work through a practice-oriented, experiential, and interactive approach that integrates academic depth, real-world business cases, and interdisciplinary learning.
This program is designed to equip participants with tools to gain control of the omni-channel presence in the digital space. Participants will learn to effectively create, distribute, and promote products for various needs of their marketing campaigns.
Course Syllabus
- Social Media Marketing
- Search Engine Marketing
- Building a WordPress Site for Conversion
- Creating and Curating Video Content in Your Digital Strategy
- Creating and Curating Display Content in Your Digital Strategy
- Persuasive Copywriting, Chatbots and Email Marketing Essentials
Course Highlights
- Classroom exercises
- Group assignments
- Project presentation
| Course Benefits Matrix | Singapore Management University (SMU) |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | ✅ |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ❌ |
| Module Specific Professors | ✅ |
| Offline course | ✅ |
| Mandatory Internships | ❌ |
Course Placements
We were unable to find any course placement for the student at Singapore Management University (SMU). To know more we suggest reaching out to the institute directly to gather more information.
Course Reviews
Singapore Management University (SMU) boasts a vibrant city campus strategically located downtown, fostering connections with industry and government (implied by location). Students praise the university’s world-class research and internationally recognized faculty, suggesting a dynamic learning environment.
However, some point to limited printing facilities and outdated technology in classrooms, highlighting potential areas for improvement. With a 4.3-star Google My Business rating, SMU offers a promising academic experience, but specific research into program details and amenities is key before applying.
Culture
For this course, we were unable to find any pictures of the student culture at Singapore Management University (SMU) as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.
Contact Details
Address: 60 Stamford Road, Level 4, Singapore 178900
Email: admissions@smu.edu.sg
Phone no: +65 6828 0100
3. Equinet Academy
Equinet Academy is a WSQ SkillsFuture Singapore (SSG) Approved Training Organisation (ATO), under the InfoComm Technology (ICT) Framework.
Their team of highly qualified professionals have years of experience in their respective industries.
Their 1-day digital marketing essentials course will equip trainees with the essential foundations of digital marketing.
Through real-world case studies, trainees will gain an understanding of the features and use cases of various digital marketing channels and learn how each of them can be integrated into their businesses.
Course Syllabus
- Digital Marketing Essentials
- Digital Advertising
- Social Media Marketing
- Digital Content Marketing
- Search Engine Optimisation (SEO)
- Digital Marketing Analytics
- Email Marketing
Course Highlights
- Industry-recognised WSQ Statement of Attainments
- Real world hands-on projects
- Comprehensive, up-to-date curriculum and courseware
- Post-course coaching and mentorship
- Career support services and job opportunities
- Be part of an insider community with over 1000+ members
| Course Benefits Matrix | Equinet Academy |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | ✅ |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ❌ |
| Module Specific Professors | ✅ |
| Offline course | ✅ |
| Mandatory Internships | ❌ |
Course Placements
We were unable to find any course placement for the student at Equinet Academy. To know more we suggest reaching out to the institute directly to gather more information.
Course Reviews
Equinet Academy boasts experienced and practical trainers, offering hands-on learning experiences in various digital marketing areas . Students praise the helpful support staff and access to online resources . However, some reviews mention basic classroom facilities , suggesting potential areas for improvement. With a 5-star Google My Business rating, Equinet offers a promising learning opportunity, but researching specific instructors and course details is recommended before enrolling.
Culture
For this course, we were unable to find any pictures of the student culture at Equinet Academy as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.
Contact Details
Email: enquiry@equinetacademy.com
Phone:
Administrative Matters: +65 6816 3016
Sales Enquiries: +65 6745 0745
Address: Equinet Academy, 10 Anson Road, #25-07/08, International Plaza, Singapore 079903
4. IIM Skills
IIM SKILLS is the world’s fastest-growing Ed-Tech Company. Headquarters in New Delhi India. IIM SKILLS has a presence in 23 Cities in Asia including Dubai & Singapore catering in Finance, Marketing, Data & multiple educational domains.
Course Syllabus
- Introduction to Digital Marketing
- Web Development at WordPress
- Search Engine Optimisation
- Search Engine Marketing (Google Ads)
- Email Marketing
- Inbound Marketing
- Social Media Marketing
- Integrated Digital Marketing Strategy
- Web Analytics (Google Analytics)
Course Highlights
- Instructor-Led Online Digital Marketing Course
- 3 Month Program
- Master 40 Digital Marketing Modules
- Tools Worth 79000+
- 15+ Live Projects
- 10+ Case Studies
- Hands-On Assignment
- Professional Certificate in Digital Marketing
| Course Benefits Matrix | IIM Skills |
|---|---|
| Ai Integrated Syllabus | ❌ |
| Case Studies & Projects | ✅ |
| Placement Assurance | ❌ |
| 1-on-1 Mentoring | ✅ |
| Module Specific Professors | ❌ |
| Offline course | ❌ |
| Mandatory Internships | ✅ |
Course Placements
Students with IIM skills get placed at companies like –
Course Reviews
IIM Skills has a 4.8 rating and 319 reviews on Google where students have highlighted having a good learning experience. However, few students have expressed concerns about the lack of a structured framework and course flow.
Contact Details
Phone: +(91) 9580 740 740
Email: info@iimskills.com
5. ExcelR
ExcelR is one of the well-known institutes globally. They offer an extensive range of courses with a focus on the current Digital Marketing industry trends.
The institute has trained over 10,000+ students. Their digital marketing course covers all aspects of Digital Marketing and also focuses on the practical use of tools, studying cases, and resume-building that can help their students stand out.
They have 350+ Corporate Clients. They also provide 100%Placement Assurance.
Course Syllabus
- Search Engine Optimisation
- Search Engine Marketing
- Social Media Marketing
- Content Marketing
- Lead Generation
- Design Thinking
- Campaign Management
- Email Marketing
Course Highlights
- Industry-Based Course Curriculum
- 6 Value-added courses
- Work hands-on with 70+ labs and assignments, and 1000+ interview preparation questions
- Guaranteed job interview calls with our 2000+ hiring partners
- Support through WhatsApp, Calls, & Emails
- Lifetime eLearning Access
| Course Benefits Matrix | ExcelR |
|---|---|
| Ai Integrated Syllabus | ✅ |
| Case Studies & Projects | ✅ |
| Placement Assurance | ✅ |
| 1-on-1 Mentoring | ❌ |
| Module Specific Professors | ✅ |
| Offline course | ❌ |
| Mandatory Internships | ❌ |
Course Placements
Students from ExcelR get placed at companies like –
Course Reviews
ExcelR has a 4.6 rating and 4438 reviews on Google where students have highlighted having a good learning experience. However, few students have expressed concerns about the lack of a structured framework and course flow.
Culture
For this course, we were unable to find any pictures of the student culture at ExcelR as it is primarily available in online mode. To know more about the course, we suggest reaching out to the institute directly to gather more information.
Contact Details
Phone: 8035240517
Address: #49, 1st Floor, 27th Main,1st Cross, Behind Tata Motors, BTM 1st stage, Bengaluru, Karnataka 560068
Additional points to consider
It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.
Finding the Right Learning Mode
Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.
Balancing Time Commitments
Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.
Ensuring Credibility
Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.
Learning from Industry Experts
The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.
Get in touch with the Alumni
Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.
For e.g: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page
Here’s an example 👇
You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course.
By carefully considering these factors and using tools like LinkedIn to connect with the alumni, you can get a better idea of which course aligns with your career goals
As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses.
Wishing you all the best for your future and happy learning!
FAQs – Frequently Asked Questions
Q. Which is the best place to study Digital Marketing in Singapore?
Ans: The best place to learn digital marketing is the Indian Institute of Digital Education. They offer an online advanced digital marketing course & an MBA-Level Post Graduation Program in Digital Marketing.
IIDE was awarded as “India’s Best Digital Learning Institute” by the Indian Education Congress and Awards 2020 and by the World Education Congress Awards 2021. The institute is also going global and raising the bar of imparting education all over.
Q. What are the fees for Digital Marketing Courses in Singapore?
Ans: The fees for digital marketing courses in Singapore on an average range from USD 200 to USD 7000. However, the fees vary in different institutes depending on the packages chosen and the duration of the course. IIDE’s Online Digital Marketing course is for USD 971 + Taxes.
Q. What is the qualification for digital marketing courses in Singapore?
Ans: No specific qualification is required to learn digital marketing. One can learn digital marketing anytime they want to upskill themselves. Although, a basic qualification of Class 12 passing for certification courses and a graduation degree for postgraduate courses is required.
Q. Is digital marketing a good career?
Ans: Digital Marketing has proven to be a highly lucrative career over the past few years due to its soaring demand. A heavy focus on conducting business online in this evolving market, along with a handsome salary and freedom to creatively showcase your talents are the key reasons to specialise in this skill-driven industry.
To Conclude
These were the top 5 digital marketing courses in Singapore along with some common questions answered.
Digital Marketing is one of the fastest-growing industries today. Having these skills on your resume would give you positive advantages to move forward in your career.
Hence, to ascend your skills and boost your career right from the comfort of your home, check out IIDE’s short term certification courses in digital marketing.
We hope the blog has helped gain insight and choose the most suitable institute for you. Let us know in the comments section below.
Digital marketing courses in Singapore offer a wealth of opportunities for individuals keen on mastering online advertising strategies. With a focus on practical skills and real-world applications, these courses cater to beginners and seasoned professionals alike. Singapore’s dynamic business environment provides a fertile ground for learning, with courses covering a wide spectrum of topics such as SEO, social media marketing, and data analytics. Whether you’re looking to advance your career or start afresh in the digital realm, Singapore’s diverse array of courses ensures there’s something suitable for everyone’s needs and aspirations.
Aspiring professionals in Singapore can unlock a world of opportunities through digital marketing courses that offer not just insights but also practical skills. These courses place a strong emphasis on industry trends and hands-on experience, providing learners with a robust understanding of the latest online marketing strategies. Whether it’s diving into the intricacies of SEO, mastering the art of social media marketing, or deciphering the language of analytics, these courses deliver a comprehensive overview of the essential elements of digital marketing. Making the right choice among the array of available courses involves considering factors like affordability, course content, and instructor expertise.
Thank you, Mamta Shroff, for providing a comprehensive guide on the best Digital Marketing Courses in Singapore. Your blog is a valuable resource for individuals seeking to upskill in this dynamic field. The inclusion of key factors to consider when choosing a course, along with the list of top institutes and their unique highlights, makes the decision-making process more accessible. The job statistics affirm the burgeoning demand for digital marketing professionals in Singapore, emphasizing the industry’s growth. Your commitment to offering detailed insights and addressing FAQs contributes significantly to the clarity and understanding of potential students. A well-curated and informative piece indeed!
Thank you for guidance As the digital landscape continues to expand, investing in upskilling is crucial. I’m curious if any of these courses offer mentorship programs or industry networking opportunities to enhance the learning experience.