Have you been looking for the best digital marketing courses in Dundee for quite some time? Then this blog ends your search.
In the listicle below, we have mentioned the 6 best digital marketing courses along with their syllabus, fees, duration, etc.
Digital marketing provides you with different career opportunities based on your field of interest and your determination for it.
As companies are choosing digital channels to promote their products, there is great demand for freshers in this field as they are most active on the platforms. Thus, you can check out for demand digital marketing professionals in your place below:
(Source:Indeed.com)
With such great demand, this makes it the right time for you to enter into this field bagging a good job in digital marketing along with high salary packages.
Here’s some advice for you: If you are willing to specialize in a particular digital marketing field, you must enroll in our Short-Term Certification Courses in Digital Marketing. Freshers can choose freelancing as a career by building a niche in a skill of their choice. You can choose which projects you want to work on, and end up working with some of the best national and international brands.
Follow the listicle below comprising the 6 best digital marketing courses in Dundee.
Quick Read
Don’t have the time to read the entire blog? Here’s the synopsis!
Keeping in mind various factors such as duration, fees, placement assistance, top recruiters, and course highlights, the top 3 digital marketing courses in Dundee are:
- IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
- University of Dundee– Educate students regarding the traditional Principals of marketing and marketing solution across the international markets.
- ISB Executive Education– Offers a Digital Marketing and Analytics program that prepares you for a rewarding career in digital marketing and analytics.
Now, let’s continue with the blog and understand the top 6 digital marketing courses in Dundee.
List of Top 6 Digital Marketing Courses in Dundee
Here’s an overview of the top 6 digital marketing courses in Dundee, their duration, and their fee structure.
| INSTITUTES | Duration | Fees |
|---|---|---|
| IIDE – The Digital School | 4 -6 Months | USD 1,500- 2,000 |
| University of Dundee | 12 Months | USD 25,122.39 |
| ISB Executive Education | 3 Months | USD 1,343.55 + Taxes |
| Simplilearn | 3 Months | USD 806.61 + taxes |
| upGrad | 8 Months | USD 43 Per Month |
| Coursera | – | – |
1. IIDE – The Digital School
IIDE is India’s leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.
Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.
A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.
Learning Methodology
Step 1: Start with Video Lectures
Step 2: Attend Live Online Sessions
Step 3: Book A Mentor
Step 4: In-Class Presentations
Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.
Courses Offered
IIDE offers the following online certifications in digital marketing:
- Advanced Certification in Digital Marketing (ACDM)
Preferred by: College Students, Freshers, Small Business Owners, Influencers - Professional Certification in Digital Marketing & Strategy (PCDMS)
Preferred by: Working Professionals, Agency Owners, Freelancers
Here’s a brief comparison of both the online courses:
| Criteria | ACDM | PCDMS |
|---|---|---|
| Duration | 4 Months | 6 Months |
| Live Projects & Assignments | 4 | 7 |
| Certifications Offered | Yes | Yes |
| Placement Assistance | Yes | Yes |
| Interpersonal & Corporate Skills | Yes | Yes |
| Agency & Leadership Skills | No | Yes |
| Project Management | No | Yes |
| Case Studies from Harvard Business Review | No | Yes |
| Simulation from Harvard Business Review | No | Yes |
Syllabus
| Courses | Modules Covered |
|---|---|
| Advance & Professional Course |
Foundation ● Brand Truth: Marketing Fundamentals ● Customer Journey: AIDA Funnel ● Presentation Skills ● Introduction to Agencies & Departments |
| Advance & Professional Course |
Search Marketing ● Website Basics ● Search Engine Optimisation ● Google Ads ● E-Commerce ● Corporate Soft Skills ● Reporting & Excel Training |
| Advance & Professional Course |
Social Marketing ● Social Media Organic ● Brand Reputation Management ● Social Media Paid ● Influencer Marketing ● Resume & LinkedIn Profile Building |
| Advance & Professional Course |
Growth & Analytics ● Lead Generation & Nurturing ● Google Analytics ● Capstone Project ● Interview Preparation ● Mock Interviews |
| Exclusively in Professional Course |
Planning & Strategy ● Media Planning ● Conversion Rate Optimization ● Customer Relationship Management ● Blogging, AdSense & Affiliate Marketing ● Freelancing Economics & Overview ● Portfolio & Personal Brand Building |
| Exclusively in Professional Course |
Agency Skills ● Art of Pitching ● Client Servicing ● Campaign Planning ● Project Management ● Harvard Multimedia Case Study ● Leadership & Conflict Resolution Skills ● Masterclass: Economics of Digital Marketing |
Course Faculty
Marketing Tools You’ll Master
A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.
Some of the marketing tools IIDE learners will master are:
AI Tools You’ll Master
With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.
Placement Assistance
IIDE offers 100% placement assistance to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.
Some of the brands where IIDE alumni have worked at are:
Here’s what students have to say about IIDE:
Course Duration and Fees
Here’s a table showing the duration and fees of the online digital marketing courses:
| IIDE’s Online Courses | Duration | Fees (USD) |
|---|---|---|
| Advanced Certification in Digital Marketing (ACDM) | 4 months | 1,500 |
| Professional Certification in Digital Marketing & Strategy (PCDMS) | 6 months | 2,000 |
Contact Details
Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/
2. University of Dundee
University of Dundee’s Core’s purpose is to transform lives by working locally and globally in creating, sharing, and application of knowledge. Times and Sunday Times Good University Guide 2021 has ranked 4th in Scotland and 23rd in the United Kingdom.
They educate students regarding the traditional Principals of marketing and marketing solution across international markets.
Course Syllabus
- Search Marketing
- Digital Asset Management
- Applied marketing research and insight
- Social media marketing
- Marketing as creative practice
- Customer Experience Design
- International Marketing Project
- International Marketing Strategy
Course Duration and Fees
The duration of their international marketing in the MSC course is 12 months and the fee is USD 25122.39
Course Highlights
- Open to business and non-business graduates.
- Hands-on assignment.
- Eight-week Internship from chosen Industry.
- They have 5 International degree options, they refer to it as specialist pathways.
- Specialist Management English for Business is provided for Free.
Contact Details
Phone No.: +44 (0) 1382 383838
Email: residences@dundee.ac.uk
3. ISB Executive Education
The Digital Marketing and Analytics program from ISB will enable you to understand digital customer behavior, build digital marketing strategies, and identify in-demand metrics to effectively measure and optimize ROI.
Prepare for a rewarding career in digital marketing and analytics with digital marketing skills and strategies that are robust and reliable even in our current ever-evolving economy.
Course Syllabus
- Marketing in the Digital World
- Customers in the digital world
- Paid Ad Campaigns
- Email, display, and social media advertising
- Digital Strategy Analytics
- Emerging technologies in digital marketing
Course Highlights
- 128 recorded videos
- 20 assignments and quizzes
- 6+ case studies
- 10+ discussion boards
- 21 live online sessions
- 3 workshops with job placement assistance
Course Duration and Fees
The duration of this course is of 3 months i.e. 4-6 hours/week.
The fee for the digital marketing program is USD 1343.55 + Taxes.
Contact Details
Phone No.: +91 40 2300 7000 / +91 172 459 0000
Email: pgppro@isb.edu
4. Simplilearn
Simplilearn is one of the world’s leading institutes which provides digital marketing courses through Search Engine Journals. It has helped various students and professionals acquire certificates and upskill themselves. Simplilearn has had various online boot camps.
Course Syllabus
- SEO, Content Marketing, Pay-Per-Click, and Digital Analytics
- Social Media, Mobile Marketing and Digital Strategy
- Advanced Web Analytics
- Advanced Search Engine Optimization (SEO)
- Advanced Pay Per Click (PPC) Certification Program
- Advanced Social Media (With OMCP Voucher)
Course Highlights
- Live coaching
- Program Certificate
- Tool based learning
Course Duration and fees
Simplilearn offers a 3-month online digital marketing course. The fee for the course is USD 806.61 + taxes.
Contact Details
Phone No.: 1800-212-7688
Email ID is not provided. Kindly contact the institute for the same.
5. upGrad
upGrad offers excellent courses in Digital Marketing. These courses are exclusively designed for working professionals. So, you can keep your job and upskill simultaneously. upGrad courses are taught by the best mentors and industry leaders in Digital Marketing.
Apart from regular interaction and one-on-one communication sessions with the mentors, students also get placement assistance in some of the top firms in the country.
Course Syllabus
- SEO
- SEM
- Link building
- Web Analytics
- Social media marketing
- Content marketing
- Email marketing
- Branding
Course Highlights
- Certifications from MICA and Facebook
- 15 Case Studies and Live Projects
- MICA Alumni Status
- Video Library with 70+ Tools
- Fortnightly Coaching by Industry Mentors
- Personalized Resume Feedback
- Mock Interviews by Hiring Managers
- No-Cost EMI Option
Course Duration and Fees
The Advanced Certificate in Digital Marketing and Communication course offered by upGrad is for around 8 months. They recommend taking 7 hours of lectures per week.
The course fees start from USD 43 per month.
Contact Details
Toll-free no: 1800 210 2020
Email: customercare@upgrad.com
6. Coursera
Coursera partners with more than 200 leading universities and companies to bring flexible, affordable, job-relevant online learning to individuals and organizations worldwide. They offer a range of learning opportunities—from hands-on projects and courses to job-ready certificates and degree programs.
Course Syllabus
- Marketing in a Digital World
- Digital Marketing Analytics in Theory
- Digital Marketing Analytics in Practice
- Digital Media and Marketing Principles
Course Highlights
- Shareable Certificate
- 100% online courses
- Flexible Schedule
- Beginner Level
- Approximately 8 months to complete
Course Duration and Fees
The course is completely online. So you can start anytime.
Fee details are not provided. Kindly contact the institute for the same.
Contact Details
Contact details are not provided. You can visit their website for more details.
https://about.coursera.org/
FAQs – Frequently Asked Questions
Q. Which is the best institute for Digital Marketing in Dundee?
Ans. As per our listicle mentioned above, IIDE is the best institute for digital marketing for students and freshers. IIDE’s Online Digital Marketing Course is best for learners who wish to get their hands on the latest digital marketing skills required in top companies.
Q. What is the eligibility criteria to get into a digital marketing course?
Ans. The eligibility criteria to start learning a professional digital marketing certificate course is to get a 12th passing certificate. Also, if you enroll in a post-graduation program, you require a graduation degree from a recognized college.
Q. What will be the cost of a digital marketing course?
Ans. The average cost for a digital marketing course ranges between USD 130 to USD 1,100 depending on the course you opt for and the mode of the course (online or on-campus). IIDE’s Online Digital Marketing Certification Course will cost you only USD 971 + Taxes.
Q. Which field is best in digital marketing?
Ans. Some of the best fields in digital marketing are Marketing Automation, Video Production and Marketing, Paid Media Specialist, Content Marketing Specialist, Analytics, SEO, Copywriting, Email-Marketing, etc. You can master any of these fields with perfect knowledge and skills.
Q. Is Digital Marketing Worth It?
Ans. Yes, Digital Marketing is definitely worth it. This industry is gaining a lot of popularity due to its effectiveness. And it’s got a place for all kinds of individuals, be it, creative, analytical, etc.
Q. What courses come under digital marketing?
Ans. There are various which come under digital marketing such as Introduction to Digital Marketing, Website Planning and Creation, Search Engine Optimisation (SEO), Search Engine Marketing, Social Media Marketing, Content Marketing & Strategy, Web Analytics, and many more such courses.
Conclusion
Lastly, we would advise you to contact the institutes mentioned above for all the latest updates regarding the courses they offer, before selecting the perfect institute matching your requirements.
We would recommend you to enroll in IIDE’s Online Digital Marketing Course with Certifications to learn all the latest digital marketing trends and skills from industry experts in a comprehensive and question-oriented format.
For further inquiries, feel free to contact admissions@iide.co and we will help you solve all your queries regarding different courses in digital marketing.
You can even drop your doubts in the comments section below and we will revert back to you as soon as possible.
Best of luck with your future endeavors in the digital marketing industry!
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