Are you from Boston, and finding it difficult to choose the best digital marketing courses in Boston?
Don’t worry, we are here to help you. We have come up with the list of Best Digital Marketing Courses in Boston, with all the necessary course details such as syllabus, duration, fees, placement, etc.
The rapidly evolving marketing industry has significantly changed online consumer behavior. In recent years, the scope of digital marketing has increased exponentially as consumers and businesses use online channels. Digital marketing has therefore grown to be one of the most potent tools brands have in order to reach their target audiences.
Amidst the COVID-19 pandemic, businesses are more reliant than ever on digital marketing. Due to the fact that every consumer is active on various digital platforms, only traditional marketing methods are not enough to reach out to them. In order for businesses to thrive in the market, they now need to up their marketing campaigns and develop a digital strategy to communicate with their audiences. Day-by-day organizations are becoming more aware of the importance of digital marketing.
Now, let us take a look at the digital marketing jobs available in Boston and the neighboring areas.
Impressive, right? These numbers are just going to increase in the coming future. So, if you are considering starting your career in digital marketing, then there is no better time than now.
A quick tip: If you are new to digital marketing, and don’t know what skills you should specialize in, then do read our blog on digital marketing skills to gain insight into the same.
Don’t have the time to read the entire blog? Here’s the synopsis!
Keeping in mind various factors such as duration, fees, placement assistance, top recruiters and course highlights, the top 3 digital marketing courses in Boston are:
- IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
- HubSpot– A software company with an aim to help companies all over the world level up their marketing strategy and grow their businesses.
- Udacity– An online education platform that provides courses to students as well as corporate professionals who want to upskill in their careers.
Now, let’s continue with the blog and understand the top 5 digital marketing courses in Boston with placements in detail.
List of Top 5 Digital Marketing Courses in Boston
Here’s an overview of the top 5 digital marketing courses in Boston, their duration, and their fee structure.
|IIDE – The Digital School||4 Months||USD 1,360|
|Udacity||3 Months||USD 784.15|
|Simplilearn||6 Months||USD 800.06|
IIDE is India’s leading digital marketing institute. Since its inception in 2016, IIDE has set new standards for education around the globe. They have trained more than 2,35,000 learners globally in various aspects of digital marketing.
Taking a future-oriented approach to learning, IIDE ensures its students receive a customized, relevant curriculum that will help them upskill for their careers.
So, why do we rank IIDE #1 on the list?
Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.
Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.
IIDE offers a comprehensive Online Digital Marketing Course. A unique 3 teacher method is adopted by them to personalize the learning process. Here’s what it means.
3-Teacher Method via A 4-Step Methodology
Step 1: Start with Video Lectures
Step 2: Attend Live Online Sessions
Step 3: Book A Mentor
Step 4: In-Class Presentations
Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.
Here’s what students have to say about IIDE:
The course syllabus is divided into terms and modules that are taught in-depth to ensure a holistic understanding and training for each student.
|Term 1||Introduction to Digital Marketing|
|Search Engine Optimization|
|Key Performance Marketing Jargon|
|Search Engine Marketing|
|Live Project: Search Marketing|
|Term 2||Content Strategy|
|Social Media Marketing Organic|
|Live Project: Social Media Content Strategy|
|Term 3||Social Media Marketing Paid|
|Live Project: Social Media Advertising|
Each subject at IIDE is taught by a professional who has been working in the relevant industry practicing what they teach. Thus, students meet top industry experts and learn from them while also gaining insights into the corporate world.
Below mentioned are just a few of the trainers:
Our Students Work on Brands Like
On completion of each module, IIDE will award you with a certificate of participation. This ensures 12 Certificates once you complete watching all modules. After which you are required to submit 7 Assignments & 1 Final Project.
On submission, you will be awarded a Certification in Advanced Digital Marketing. We also train our students to appear for Google’s Certification.
Sign up for a free masterclass by our Founder and CEO, Karan Shah, and learn the basics of digital marketing before you make a decision.
Intrigued to know more about this course? Here’s all you need to know about IIDE’s online digital marketing course. Watch this video highlighting the student life at IIDE before we delve into the course details.
Course Duration & Fees
The duration of the online digital marketing course is 3-4 months which comes down to approximately 12 hours per week. The fee for the course is USD 1,360 with a 0% EMI option available. (Note: The duration of the course has been upgraded to 4-5 months).
HubSpot is a software company offering CRM, marketing, and sales training that was founded in 2006 by Brian Halligan and Dharmesh Shah. Their aim is to help companies all over the world level up their marketing strategy and grow their businesses. Hubspot’s digital marketing course helps students get an understanding of inbound marketing, strategies to grow traffic, convert leads, optimize websites and create ads to reach the target audience.
- Digital Marketing Fundamentals
- Building a content creation framework
- How to find the SEO strategy that fits your business
- Improving Website performance
- Creating Quality Blog Content your audience loves to read and share
- How to create a successful video marketing strategy
- Developing a social media strategy
- Introduction to paid search Advertising
- Creating a High- Performing email.
Course Duration and Fees
The duration of the course is 4 hours. The information regarding the program fee is not available. Please contact the provider for more details.
- Free course
- Personalized training
- Globally-recognized certifications
Address: 25 First Street, 2nd floor, Cambridge, MA 02141, United States
The Udacity platform connects education with students globally by offering online courses. By partnering with industry leaders, Udacity creates project-based online learning programs. Students learn the technical skills that employers most value with these unique collaborations. The course provides access to a personal career coach, career services, and a technical mentor.
The course is taught by top experts, and you will also gain real-world experience to run live campaigns.
- Marketing Fundamental
- Content Strategy
- Social Media Marketing
- Social Media Advertising
- Search Engine Optimization (SEO)
- Search Engine Marketing with Google Ads
- Display Advertising
- Email Marketing
- Measure and Optimize with Google Analytics
Course Duration and Fees
The duration of the digital marketing course is 3 months. The fee for the course is USD 784.15.
- Real-world projects from industry experts
- A personal career coach and career services
- Flexible learning program
- Technical mentor support
Email: [email protected]
Address: Mountain View, California, United States
In May 2010, Udemy was founded with its headquarters in San Francisco, USA. Udemy offers a wide range of online courses on topics such as technology, business, and the arts. Courses are well-curated and up-to-date to provide students and professionals with the latest skills. Their digital marketing course will help students learn about copywriting, LinkedIn marketing, Google Analytics, Google Ads, etc.
- Define your business and target audience
- Brand Identity
- Content Marketing Basics
- Websites 101
- Email marketing
- SEO (Search Engine Optimization).
- Facebook Group (Social media marketing)
- Facebook Pages (Social media marketing)
- Facebook Creator Studio (Social media marketing)
- Facebook Ads (Social media marketing)
- Facebook Retargeting (Social media marketing)
- Facebook For Local Business (Social media marketing)
- Google Ads
- Google Analytics
- Social Media Marketing – Twitter – Instagram – Pinterest – Linkedin
- Youtube Marketing
- Video marketing and Video production
- How to create a WordPress Website.
Course Duration and Fees
The duration of the course is approximately 34.5 hours. To know about the fee structure of the digital marketing course, please contact the institute
- 34.5 hours of on-demand video
- 18 articles
- 25 downloadable resources
- Full lifetime access
- Access on mobile and TV
- Certificate of completion
Phone:(415) 813- 1710
Email: [email protected]
Address: 600 Harrison Street 3rd Floor San Francisco, CA 94107 United States
Founded in 2009, Simplilearn is a renowned platform for Digital Training Skills. It focuses on helping people to acquire the skills that they need to thrive in the Digital Economy. They provide training in fields like Cyber Security, Cloud Computing, Project Management, Digital Marketing, and Data Science. Headquartered in San Francisco, CA they have helped many professionals and companies get trained and upskill.
Their practical and applied approach has resulted in learners reporting career benefits including promotions and new jobs after completing the training.
- Mastering SEO, Content Marketing, PPC, and Digital Analytics
- Mastering Social Media, Mobile Marketing, and Digital Strategy
- Advanced Web Analytics
- Advanced Search Engine Optimization (SEO)
- Advanced Pay Per Click (PPC) Program
- Advanced Social Media (With Facebook Blueprint Voucher)
- Digital Marketing Capstone
Course Duration and Fees
The course takes 6 months to complete. The program fees are approximately USD 800.06.
- Co-created with Facebook
- 45+ Projects and Case studies
- Career mentoring
- Resume assistance
- Job assistance
Address: 201 Spear Street, Suite 1100, San Francisco, CA 94105 United States
Now that we’ve covered the best digital marketing courses in Boston, let’s take a look at some frequently asked questions
FAQ – Frequently Asked Questions
Q. Which is the best digital marketing course in Boston?
Ans: As we have mentioned in the listicle above, IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 mentoring sessions to help students get a thorough understanding of digital marketing topics.
Q. Is Digital Marketing a good career?
Ans: Yes, Digital Marketing is a good career. The digital marketing industry has been growing rapidly in the modern world. Job opportunities in digital marketing have increased as well due to the increase in demand. If you specialize in certain digital skills, you will be able to land a high-paying job in the industry.
Q. What will be the salary of a Digital Marketer?
Ans: The average salary of a digital marketer is around $61,145 per year in the USA. However, the salary of a particular job is largely determined by factors such as the company you work for, your expertise in the field, and your experience in the industry.
Q. What are the eligibility criteria for a digital marketing course?
Ans: The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.
Q. Is the digital marketing course difficult?
Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, individual mentoring, and doubt-clearing sessions, IIDE makes it easier for students to understand digital marketing while also teaching them how to master digital skills.
Great! With this we have come to the end of the blog, we hope that through this blog we have helped you make the right decision regarding which institute you should opt for to start your career in digital marketing.
If you wish to learn specific digital marketing skills and create a niche in it, do check out IIDE’s short-term certification courses in digital marketing!
If you have any doubt, you can reach out to us at [email protected] to avail free counseling session.
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