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How Did Amul Made Dairy Products So Popular? – An Amul Case Study
Amul is one of the most popular and successful brands in India. With its wide range of dairy products, Amul has now become a household name in the minds of Indian families. I’m sure that we all have at least one of Amul’s products in our house. It has elegantly created its family-friendly and patriotic image with its, “Amul – The Taste of India” marketing jingle which also evokes empathy towards the brand. What also makes Amul so special is that it has constantly managed itself in staying relevant for all these years in the minds of customers ever since its foundation. Thus, this also makes us wonder about what they are doing to stay relevant in this increasingly competitive and digitized world. In this case study, we will go through Amul’s digital marketing strategies and campaigns implemented by them over the years which have helped them stay on top of the game, ahead of its competitors in the industry. So, Let’s start with what Amul as a company is all about.

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Exclusive Marketing Strategy of PC Jeweller – With STP Analysis
In our previous article, we learnt in detail about the marketing strategy of a fascinating brand, Tiffany & Co. In this article, we are going to elaborate on the marketing strategy of PC Jeweller – India’s leading fine jewellery discovery platform focusing on giving customers an awesome jewellery buying experience.The main aim is to help you understand the observation of PC Jeweller’s life story of becoming one of the most recognized and respected brands in India.Marketing is an essential chunk of any company that can either master it or create a  disaster. As now and then users around the world are going digital, marketing is more like a backbone of an organization. Check out Karan Shah, the CEO and founder of IIDE’s Free Masterclass on Digital Marketing if you’re interested in modern digital marketing.We will go through the entire marketing strategy of PC Jeweller in this blog. Before we begin, let us start by understanding the company’s story, target audience and digital presence.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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In-Depth Paytm Marketing Strategy – Updated | IIDE
Paytm has been India’s leading service company that offers full-stack payments and financial solutions to customers, banking Investments, online platforms, and offline merchants. The parent company of Paytm is One97. The company’s founder is Vijay Shekhar Sharma, established in 2010 and headquartered at Noida, Uttar Pradesh. In this case study, we will go through the Paytm marketing strategy, its marketing mix, marketing campaigns, competitors analysis, digital marketing analysis, and SWOT analysis. Let’s begin by learning a little more about Paytm.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Marketing Strategy of Patel Engineering: Brief Overview
In a recent post, we learnt about the SWOT analysis of Patel Engineering. In this blog, we will go through the marketing strategy of Patel Engineering, which is one of India’s leading infrastructure and construction services conglomerates.The goal is to learn about Patel Engineering and how it became India’s greatest construction firm. Patel Engineering’s goal is to be an industry pioneer and a market-driven corporation renowned for its dedication to excellence, quality, performance, and dependability.As you can see, the world is now wholly digital, and marketing is the backbone of every company hence if you want to learn more about marketing, attend our Free Masterclass on Digital Marketing taught by Karan Shah, the CEO and creator of IIDE.By the end of this blog, we will have a complete picture of the Marketing Strategy of Patel Engineering. Let’s start with the company’s story, target audience, and digital presence before delving further.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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A Sneak-Peek Into the Marketing Strategy of Parle
Parle Private Limited is an Indian food company that owns the famous biscuit brand Parle G. It is also known as the perfect tea companion for Indian families. The company is known for manufacturing biscuits with quality, nutrition, and superior taste. It has come a long way in the last 8 decades. In this case study, we’ll go through the marketing mix, the marketing strategy of Parle and its campaigns initiated by Parle, and its SWOT analysis. Let us begin the case study by learning more about Parle.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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360° Marketing Strategy of Parag Milk Foods – With Extended Study
In this article, we’ll look at the marketing strategy of Parag Milk Foods, India’s premier brand and the most competitive and inventive power brand. This blog’s major goal is to inform you about how Parag milk foods became India’s most powerful brand.Today’s company acquires customers – through Digital Marketing.  As the world goes digital, marketing follows them into the digital realm as well. As we all know today’s digital world is where all the brands, companies, and industries are marketing their products by influencing or taking up any celebrity as their brand ambassador. So if you are interested in updating your marketing skills, we organised IIDE’s Free MasterClass on Digital Marketing 101 by none other than our Founder and CEO, Karan Shah.In this blog, you will demonstrate a marketing strategy for Parag Milk Foods. So let’s start by learning about the company history, target audience, and the digital presence of Parag milk foods.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Marketing Strategy of Pall Mall: Detailed Overview
The SWOT Analysis of Pall Mall was covered in the prior article. This article will discuss the Marketing Strategy of Pall Mall.This article’s goal is to examine the methods Pall Mall employs to increase the success of its business. These include STP analysis, e-commerce plans, campaigns, and social media presence, all of which are essential for businesses to maintain contact with their clients.A company’s marketing strategy has a role in its success. To better serve businesses and consumers, marketing has recently changed and gone digital.Targeting your customers directly with digital marketing is simple and adds a personal touch to your audience. Digital marketing has huge market potential due to its advantages. If you’d like to master digital marketing, Karan Shah, the IIDE’s founder and CEO, will assist you with that through a free masterclass.Moving on, let’s begin by understanding Pall Mall’s marketing approach and its history.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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In-Depth Marketing Strategy of Overcart – Complete Overview
If you want to know about the Marketing Strategies of Overcart then you are on the right page. We have also talked previously about The Marketing strategies of Amazon which is the largest e-commerce marketplace in the world. In this blog we are going to explain The Marketing Strategy of Overcart – That has been India’s leading e-commerce website that sells over-stock, unboxed, refurbished, and preowned products.The objective is to help you gain knowledge about the Overcart e-commerce webpage and its story and expansion, also the attributes to be learned from OvercartMarketing is an integral aspect of a company’s DNA that may make or break its success. As users all around the world migrate to the digital sphere, marketing has followed suit. If you’re interested in pursuing digital marketing, then check out our IIDE’s Free MasterClass on Digital Marketing 101, taught by our CEO and Founder, Karan Shah. This article will go over our Overcart marketing strategy in detail. Let’s start by learning about the company’s past reports, target audience, and the mistakes made by Overcart.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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In-Depth Marketing Strategy of Orient Cement – With Detailed Overview
In our previous blog, we got to know about the SWOT analysis of Orient Cement. Today, we are going to study the marketing strategy of Orient Cement.In marketing strategy, Orient Cement creates different target organic and paid social media marketing campaigns to boost brand awareness, acquire quality leads and get repeat sales.As we all know about today’s digital marketing world, where all the brands, entrepreneurs, companies, and industries are marketing their products by influencing people and taking up many celebrities as their brand ambassadors. If you want to upskill your journey in marketing skills you would need to know about them. You won’t worry about it with the Indian Institute Of Digital Education Free Masterclass on Digital Marketing 101 by none other than our Founder and CEO Karan Shah.In this case study, we will look at the marketing strategy of Orient Cement, their influencing marketing, marketing strategy, marketing campaigns, social media marketing, SEO strategies, e-commerce strategies, mobile apps, content marketing strategy, profound study, and much more.  
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Extensive Marketing Strategy of Orange – With Detailed Overview
In our previous article, we had learnt in detail about the SWOT analysis of Orange. In this article, we are going to elaborate on the marketing strategy of Orange – A business service provider (Telecommunication company). It deals with the Internet, Mobile and telecommunication industries.The goal is to provide you with information on Orange. It is France’s largest telecommunications corporation, Europe’s third-largest, and one of the world’s largest.Marketing is an integral aspect of a company’s DNA that may make or break its success. As users all around the world migrate to the digital sphere, marketing has followed suit. If you’re interested in modern digital marketing, IIDE’s Free MasterClass on Digital Marketing 101, taught by our CEO and Founder, Karan Shah, is a must-attend.In this blog, we will go over our Orange marketing strategy in detail. Let’s start by learning about the company’s history, target audience, and digital presence before we dive in.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Comprehensive Marketing Strategy of Optum – With STP Analysis
In our previous article, we discussed the marketing strategy of Cigna. In this article, we will discuss the marketing strategy of Optum. Optum is a healthcare company in America.As we are aware that marketing is one of the most important factors in the success of a company. And now marketing is taking a huge turn and being digital for the convenience of the company and customers.If you want to have an idea about what digital marketing is watch IIDE’s Free Masterclass on Digital Marketing by the founder of IIDE, Karan Shah himself.Let’s start the marketing strategy of Optum with its Company Overview.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Comprehensive Marketing Strategy of ONGC
ONGC, which is Oil and Natural Gas Corporation Limited, is associated with the oil and gas industry and deals with the energy sector. It was founded on 14 August 1956. It is said to be the largest crude oil and natural gas company in India. This company is owned by the Government of India and is operated under The Ministry of Petroleum and Natural Gas.   In this article, we will discuss the marketing mix, SWOT analysis and marketing strategy of ONGC.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Elaborative Marketing Strategy Of Oberoi Realty – With Complete Overview
Are you looking for the marketing strategy of Oberoi Realty? Then you are in the right place as we got you covered with a comprehensive study of the marketing strategy of Oberoi Realty.So here we discussed various ways of marketing used by Oberoi Realty which help them to grow their business in Real Estate.Marketing is a very crucial part of each business as all the highs and lows in a company’s revenue depend upon the marketing strategies of that business. After the pandemics every business needs to be digitalized i.e. in the future there will be a great scope for digital marketers.If you are keen to know about digital marketing you can refer to IIDE’s free masterclass on digital marketing 101 by Karan Shah (CEO and Founder of IIDE).Before we plunge into the Marketing Strategy of Oberoi Realty let us know about the company.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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