Latest Case Studies

Cairn Oil & Gas company operates in an industry that doesn’t have mass popularity on digital or social media aspects as many viewers think this type of content is not interesting.That’s why, in this case study, we will go through Cairn Oil and Gas’ digital marketing strategy by understanding its web presence, Its social media strategies, and SWOT analysis on the same.So let’s start by understanding about Cairn Oil and Gas as a company.

In our prior post, we talked in detail about the SWOT analysis of BNP Paribas. In this post, we’ll go through the marketing strategy of BNP Paribas – in detail.The goal is to assist you in gaining knowledge of BNP Paribas’s Digital Marketing campaign to understand how such a top banking company does business on a global platform.Marketing is an integral element of a firm’s Identity that may significantly impact its success. As users all around the world migrate to the digital sphere, marketing has jumped on board. If you want to learn more about digital marketing in the world today, then you should definitely check out IIDE’s Free MasterClass on Digital Marketing 101 by our CEO and Founder, Karan Shah.This article will go over the marketing strategy of BNP Paribas in detail. Let’s commence by studying the company’s history, intended audience, and presence online before we dive in.

Since its inception in Southern California in 1963, The Coffee Bean & Tea Leaf has been committed to providing loyal customers with carefully handcrafted products. In 1987, history was created when a barista invented the Ice Blended drink at its Westwood, California store.We must understand Coffee Bean and Tea Leaf SWOT Analysis to better know the reasons for their continuous growth, which is necessary for any business to survive and thrive in the market.In this case study, we’ll look at Coffee Bean & Tea Leaf and its SWOT analysis. 

Zalora has 31% of the marketplace share of NVM. It has an active customer base of 16.3 million users. It is one of Asia’s leading fashion destinations. Thus this makes us keen to know the business model of Zalora.In this blog, we will be looking at the in-dept business model of Zalora which includes its value proposition, key activities, key partners, target audience, cost structure, revenue model, etc. But before we start with its business model let us know about Zalora as a company.

Looking for the business model of yahoo? Here’s an in-depth analysis of it. Yahoo is one of the most well-known brands in the media and entertainment industries. It is a well-known online brand that bills itself as a democratic and unbiased search engine. Although Yahoo has fallen far behind Google and Facebook, it was once a contender for internet dominance. In this case study, we will learn about Yahoo’s product, placement, promotion, and pricing strategy, as well as its SWOT Analysis. Let us begin with a brief introduction to Yahoo before moving on to the main segment.

IntroductionXiaomi’s growth has come to characterize the new consumer electronics paradigm in India. Smartphones and wearables are owned by a large percentage of the population, distinguishing them from the mainstream market.Xiaomi’s business model has taken off not only as a result of its low-cost models and high-quality services but also as a result of strategic actions that have paid off over time. What is Xiaomi’s secret sauce, then? Let’s learn about it in this case study. Now let’s have a basic understanding of the Xiaomi company. 

Previously, we looked into the business model of Reliance Jio and how it has taken India over. This time we will simplify the business model of Vodafone, an international telecommunications giant.Vodafone is Europe’s leading converged operator with the largest 5g mobile network and leading TV platform. Meanwhile, in Africa, they are leveraging their leading data network to expand upon their pioneering platform i.e  M-Pesa, their mobile financial services offering. As India is going digital and the entry of Jio in the Indian market has made the internet accessible for everyone the competition among the service providers has risen as well.As users across the world go digital, marketing has followed them to the digital realm as well. If you are interested in new-age digital marketing, then you should definitely check out IIDE’s Free MasterClass on Digital Marketing 101 by our CEO and Founder, Karan Shah.Won’t you like to know the business strategies these companies are using to survive in the market?In this article, we would like to provide you with all the information that you need to know about the business model of Vodafone and all its aspects. But before we begin decoding that, let us start by learning more about Vodafone as a company.

Urban Ladder's business model focuses on curated furniture, premium experiences, and omnichannel retail. Its strategy blends in-house design, online sales, and showroom formats to serve urban consumers. The brand scales through efficient sourcing, quality assurance, and value-based pricing, creating a seamless home shopping journey.

Last time we looked into the business model of Airbnb, the startup unicorn that took the world by storm. This time, we will be digging into the business model of Treebo Hotels.Treebo Hotel is well-known for providing excellent facilities and services to their customers. Treebo Hotel is expected to make more money than ever before by 2021 and that is why the hotel chain is backed by well-known investors such as SAIF Partners and Matrix India Partners.In a hyper-competitive market such as hotels and hospitality, marketing becomes a key area for companies to get ahead of each other. Currently, the field of marketing is also changing and fast digitizing. If you are interested in learning more about the latest, watch the Free MasterClass on Digital Marketing 101 by our CEO and Founder, Karan Shah.Treebo Hotel has had many ups and downs over the last four years, resulting in many layoffs and fortunes plummeting – forcing the company to adopt cutting cash burn and certain liabilities, as well as developing aggressive revenue-generating tactics. That’s why we will briefly discuss the business model of Treebo Hotels in this case study and learn more about how they survived and thrived.Let us first start by learning more about the company.

Tesco is the leading brand in the grocery market with a market share of 27% as of May 2021. it is a famous supermarket chain that is one of the world’s largest retailers that currently operates in 11 different countries, It has a large dominance in the market with its successful business model and strategies. Thus this makes us keen to know the business model of Tesco. With the high degree of competition in the retail chain industry, marketing your brand to the right customers is a necessity. Digital marketing is the newest venue of promotion and is highly in demand as a skill! If this interests you, then you definitely check out the Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah. In this blog, we will be looking at the in-depth business model of Tesco and also other related factors. Before we start with its business model let us know about Tesco as a company.

Have you ever wondered how the Tata Group managed to amass such a massive empire and brand value? This case study will delve into the details of the business model of TATA – one of India’s most prominent corporate houses. We will discuss how the Tata group employs numerous business tactics and has perfected its operating principles, allowing it to reach new heights in the economy. We will explore topics such as the marketing mix, segmentation, target audience and much more. Before we start exploring the business model of TATA in detail, let us start by learning a bit more about the group.

Are looking to decode the success of the Business Model of Tata Steel? Then you are in the right place!The Tata Group is India’s oldest and largest industrial conglomerate. It is well-known for its long-standing brand reputation and consumer confidence. Tata Steel is one of the mainstays of the conglomerate, one of its first businesses and the reason why the Tatas became famous in the first place.The purpose of this case study is to examine the business model of Tata Steel in-depth, including its product offerings, rivals, target audience, price, and services, among other things, and to undertake a complete analysis. Let’s begin by getting to know the company a little better.