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How Did Amul Made Dairy Products So Popular? – An Amul Case Study
The Amul marketing strategy campaign has always been more than advertising it’s how the brand stays part of everyday Indian conversations. While Amul enjoys immense trust and its iconic “Taste of India” image, its key challenge today is remaining relevant to younger, digital-first consumers while competing with global FMCG brands without losing its farmer-first, local identity. The objective is to build emotional loyalty, stay affordable and accessible, keep cultural relevance alive through the Amul Girl, and continue driving market share by blending topical ads, mass media, and digital storytelling. Before diving into the marketing strategy of Amul, I’d like to inform you that the research and initial analysis for this piece were conducted by Vallabhi Gujrati. She is a current student in IIDE’s Post Graduate Program Digital Marketing (May 2025 Batch). If you found this helpful, feel free to reach out to Vallabhi Gujrati to send a quick note of appreciation for her fantastic research. She’ll appreciate the kudos So, Let’s start with what Amul as a company is all about.

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Detailed Marketing Strategy Of CSCEC – The Largest Contractor In China
In a previous article, we learned about the in-depth SWOT analysis of CSCEC. In this blog, we will have a deep insight into the marketing strategy of CSCEC (China State Construction Engineering Corporation), the largest contractor in China.The objective is to learn and gain insights into CSCEC and how it became China’s largest contractor.In today’s world, the Internet is gaining more importance and marketing is the backbone of every business. So if you are a marketing professional or a business person or someone who wants to know more about marketing or online marketing, then do check out the Free Digital Marketing Masterclass by Karan Shah, the Founder of IIDE.Now let us understand the marketing strategy of CSCEC. But before we discuss the marketing strategy, let us know more about CSCEC.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Detailed Marketing Strategy of CreditMate – With Detailed Overview
In our previous article, we learned about the marketing strategy of Paytm, an Indian multinational fintech company. In this blog, we will go over the marketing strategy of CreditMate, an overdue payment collection fintech.The purpose is to learn and gain insights into Creditmate and how the Paytm Creditmate platform uses technology and AI to set the global standard in collections management.Marketing is a component of a company’s DNA that can make or break it. Marketing has followed users around the world as they migrate to the digital realm. Being digital and learning new digital techniques are central to the new era. If you are interested in cutting-edge digital marketing, you should check out the Free MasterClass of IIDE on Digital Marketing 101 by our CEO and Founder, Karan Shah. Besides, if you want to master a specific skill relevant to you, look for short-term certifications courses in digital marketing. Further, the short courses are not only detailed but also time-efficient, with guidance from industry leaders providing meaningful insights.In this blog, we will go over the marketing strategy of CreditMate India in full detail. Let us begin our deep dive by learning about the company’s story, target audience, and digital presence.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Complete Marketing Strategy of Credit Suisse – Detailed Analysis
Last time we had a detailed overview of the SWOT analysis of Credit Suisse. This time, we will gear up the marketing strategy of Credit Suisse in detail.Credit Suisse is one of the world’s leading banks and financial services founded in 1856 its history is over 166 years ago. It is the major financial institution around the world providing services in investment banking, private banking, asset management, and shared services. Another aspect that made Credit Suisse a giant is investment and stocks and marketing.As now everything is online and marketing plays an important role if you are interested to learn about marketing – check out this Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.This blog will cover every detail of the marketing strategy of Credit Suisse, but before we dive deep into all the details let us take a look at the company’s story, target audience and digital presence.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Extensive Marketing Strategy of Crédit Mutuel – With STP Analysis
Previously we saw the SWOT analysis of Metlife, today let’s look at the marketing strategy of Crédit Mutuel.Crédit Mutuel is a multinational company that specialises in insurance and financial services. The company is known due to its effective services and marketing strategies. Digital marketing is the new way of marketing especially now when everything is moving online. If you want to learn more about digital marketing, do check out Free Digital Marketing Masterclass by Karan Shah the founder and CEO of IIDE.In this blog, we will look at the marketing strategy of Crédit Mutuel but before that let’s know some facts about the company.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Marketing Strategy of CPIC: Overview & Campaigns
In our previous article, we learnt in detail about the marketing strategy of Sunac. In this article, we are going to elaborate on the marketing strategy of CPIC – a market-leading real estate and property developer.The goal is to study CPIC and acquire insights into how it developed into Pakistan’s premium brand of market-leading real estate and property developer. CPIC seeks to improve Pakistan by creating sustainable and safe communities.A marketing element that is part of a company’s DNA has the power to create or break the business. Online visitors from all around the world have followed the marketing sector online. If you have any interest in contemporary digital marketing, we strongly urge you to enrol in Karan Shah, our CEO and founder free masterclass on Digital Marketing.In this blog, we’ll go into detail about the marketing strategy of CPIC. Prior to getting too deep, let’s first investigate the company’s past, target market, and web presence.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Complete Marketing Strategy of Courseplay – With Company Overview
In our previous article, we discussed in-depth the marketing strategy of a truly fascinating brand, Bikayi. In this article, we will go over the marketing strategy of Courseplay – Best Talent Experience Platform.The goal is to provide you with insights into Courseplay’s evolution from upskilling employees to improving workforce performance to becoming one of India’s most recognized and respected brands.Marketing is a component of a company’s DNA that can make or break it. As users around the world migrate to the digital realm, marketing has followed them. If you’re interested in cutting-edge digital marketing, you should definitely check out our CEO and Founder, Karan Shah’s Free MasterClass on Digital Marketing 101.In this blog, we will go over the marketing strategy of Courseplay in detail. Let us begin our deep dive by learning about the company’s history, target audience, and digital platform.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Marketing Strategy of Cosmo Films: Indian Insights
In our previous article, we had done a detailed SWOT analysis of Cosmo Films. In this article, we are going to break down the marketing strategy of Cosmo Films. Cosmo Films Limited is a worldwide innovator in specialty films that are utilised for flexible packaging, lamination, labelling and industrial applications. Its film contributions incorporate biaxially situated polypropylene (BOPP) films, and cast polypropylene (CPP) movies and are destined to be offered biaxially arranged polyethylene terephthalate (BOPET) films.Founded in 1981, the company is the largest exporter of BOPP films from India and the largest producer of thermal lamination films in the world with plant cum distribution centres in the United States, Korea & Japan and global channel partners in more than seventy countries.Another aspect that made Cosmo Films a global leader in its marketing efforts. As the world goes online, marketing is changing and if you are interested in learning about the latest – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.By the end of this blog, you will learn about the entire marketing strategy of Cosmo Films. So let’s begin with the company’s story, target audience, and digital presence.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Extensive Marketing Strategy of Coolberg – With Detailed Overview
In a previous article, we learned about the detailed Marketing Strategy of Paytm, an Indian leading multinational financial technology company. In this blog, we are going to elaborate on the marketing strategy of Coolberg – India’s premium non-alcoholic beer brand. The objective is to learn and gain insights into Coolberg and how it became India’s premium brand of nonalcoholic beer and Coolberg aims to become the largest premium non-alcoholic beverage industry in India. So, as you can see, the world is fully online now, and marketing is the rib of every industry. If you are interested to know more about marketing then do check out our Free Masterclass on Digital Marketing by the CEO and founder of IIDE, Karan Shah.We will learn the entire marketing strategy of Coolberg by the end of this blog. Before diving deep into it, let’s begin with the company’s story, target audience and digital presence.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Marketing Strategy of CONCOR: Overview & Detailed Analysis
In a previous article, we learned about the detailed Marketing Strategy of VRL Logistics. In this article, we are going to elaborate on the marketing strategy of CONCOR (Container Corporation Of India).The objective is to help you gain insights into Container Corporation Of India’s transition from the marketing strategy of Container Corporation Of India to becoming one of the most recognized and respected brands in India.Marketing is an element of a company’s DNA that can make or break it. Marketing has followed users around the world to the digital realm as they go digital. If you are interested in digital marketing, then you should definitely check out IIDE’s Free MasterClass on Digital Marketing by our CEO and Founder, Karan Shah.We will thoroughly cover the marketing strategy of CONCOR in this blog. Let us begin by learning about the company’s history, target audience, and digital presence.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Detailed Marketing Strategy of Conch – With Company Overview
In our previous article, we learnt in detail about the marketing strategy of a really fascinating brand, Dove. In this article, we are going to elaborate on the marketing strategy of Conch – China’s leading Cement manufacturer and seller.The objective is to help you gain insights into Conch’s transition from being a local manufacturer and seller to becoming one of the most recognized and respected brands.Marketing is a part of a company’s DNA that can either make it or break it. As users across the world go digital, marketing has followed them to the digital realm as well. If you are interested in new-age digital marketing, then you should definitely check out IIDE’s Free MasterClass on Digital Marketing 101 by our CEO and Founder, Karan Shah.We will fully cover our marketing strategy of Conch in this blog. Before we begin our deep dive, let us start by learning the company’s story, target audience and digital presence.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Marketing Strategy of Commonwealth Bank: Detailed Review
In our previous article, we looked in detail at the SWOT analysis of Commonwealth Bank. This article is going to be an overview of Commonwealth Bank’s marketing strategy, Australia’s one of the four biggest banks.The goal is to learn about the Marketing Strategies appointed by the Commonwealth Bank and how it got to become one of Australia’s leading banks.With the advent of the online world, marketing has transitioned into digital marketing too. Hence if you are interested in knowing more about the same don’t forget to check out IIDE’S Free Masterclasses on Digital Marketing, by our founder and CEO, Karan Shah.Now, before we delve into the marketing strategy of Commonwealth Bank in-depth, let’s first start by looking a little into the bank’s history.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Marketing Strategy of Coforge : STP Analysis & Campaigns
In our previous article, we learnt about the detailed Marketing Strategy of HP, which is an American multinational information technology company. In this article, we are going to elaborate on the marketing strategy of Coforge – a global digital services and solutions provider.The objective is to give an insight into Coforge, and how it went on to be one of the fastest-growing IT services firms in the world. One of the leading companies with rapid growth in IT services firm in the world.As the world is becoming more digital, marketing is also making swift movements in the digital and tech-savvy world. If you are interested and want to know more about the digital aspect of marketing, then you should check out IIDE’s Free MasterClass on Digital Marketing 101 by our CEO and Founder, Karan Shah.So by the end of this blog, we will learn the entire digital marketing strategy of Coforge. But before we dive in, let’s go through the company’s story, target audience, and digital presence.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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