8 Best SEO Courses in Madison for Beginners

Updated on: May 30, 2022

Are you looking for SEO courses in Madison? Choosing the right SEO course can be tough. Hopefully, this blog can help you with some clarity and guidance.

We’ve listed down some of the best SEO Courses in Madison with relevant information like syllabus, duration, fees, and so on.

But, before we look at the best SEO courses available for you in Madison, let’s find out what SEO actually is and how it can help your website gain more traffic.

Well, SEO stands for Search Engine Optimization, which is the technique of obtaining organic or unpaid traffic from the search engine result page (SERP). It’s a method used for increasing your website’s search engine rankings.

In simpler words, it is a process of making adjustments to your website and your content to rank it on top of the search engine result page when someone searches for it. 

We can use Google as an example. When we search for something on Google, it shows us lots of search results, but the top three search results are often so accurate and valuable that we hardly find the need to go to the bottom of the page.

This means, that most of the users who use search engines are most likely to click on the top 3 suggestions of the result pages. That’s why you need SEO for your website to appear on these top searches, which will help you gain visitors and traffic to your website.

As you can see now, SEO promotes your website by ranking it on top of SERP without any cost which is one of the main benefits of SEO and also one of the main reasons every company small or big is using SEO to compete with each other for these top 3 positions on search engines. 

As you have gained all the knowledge about SEO let’s look at the SEO job opportunities available in Madison:

SEO Courses in Madison - Job Statistics

Source – Indeed.com

Impressive, isn’t it? As you can see there is a high demand for SEO Specialists and you can surely hope for it to increase furthermore. So if you are planning to pursue a career in SEO, we suggest you choose the right course for you as soon as possible and become an expert in SEO.

Now let us straight away look into the 8 Best SEO Courses in Madison that will help you become an expert in the SEO field.

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Top 8 SEO Courses in Madison:


1. IIDE – The Digital School


IIDE is one of today’s leading institutes for digital marketing. Having been named the “Best Digital Marketing Institute” at the World Education Congress Awards 2021, IIDE is raising the bar of global education.

IIDE is transforming the way students learn today. Unlike other traditional institutes, IIDE doesn’t encourage students to learn from PPTs which have not been updated for a long time. We believe in a customized, concise, and real-world relevant curriculum.

Of the numerous specialized courses available, IIDE offers an Online SEO Course that follows an advanced teaching methodology. The course begins with watching high-quality video lectures, followed by live online sessions and you will also be given assignments as well as practice tests to assess your knowledge.

Want to learn more about this SEO course? Here’s everything you need to know about IIDE’s online SEO course with certification. But before we get into the details of the course, here’s a glimpse of student life at IIDE.

SEO Course Syllabus 

  • Laying the groundwork for online SEO Training
  • Keyword Research: Integral part of On-page SEO
  • On-page SEO Tutorial
  • Google- proofing your website
  • Off-page SEO Tutorials
  • Google Search Consoles
  • Blackhat Techniques

SEO Course Faculty 

IIDE has a team of wonderful trainers, who are industry experts and have hands-on experience in the subject they teach. This helps the students to learn from the top business leaders and get some insights into the corporate world as well. Below mentioned are the trainers responsible for teaching IIDE’s Online SEO course:

SEO Trainers

SEO Course Duration & Fees

The duration of the online SEO course is approximately 10 hours. The SEO course fees are USD 190.

This fee may appear to be a little on the high side, but have a look at the course highlights:

SEO Course Highlights 

  • Industry-recognized IIDE Certification
  • 6+ Hours of Live Class
  • 1+ Hour of Video Lectures
  • Attend lectures via any Device
  • Access to Video lectures for 30 days
  • Practice Tests & Assignments
  • Learn From Experts
  • Dedicated Q&A Support and Help

Certification Offered

On completion of this online SEO course, you will be able to rank your website higher on Google and become an SEO professional. IIDE’s certificate serves as a testament to the knowledge and skills you have gained.


IIDE Students Work At

SEO courses in Vijayawada- IIDE alumni

Student Reviews

Student Reviews -IIDE

It is always said that learning from the best will give you a better understanding and a great experience.

So, if you wish to catch a glimpse of how learning is at IIDE, sign up for this free masterclass led by Mr. Karan Shah, CEO, and founder of IIDE, himself on the basics of digital marketing.

Now, this masterclass is not directly related to SEO but it will give you an overview of digital marketing. This way you get to learn something new and also decide if our teaching style works for you.

Contact Details

Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/

2. Moz Academy

SEO Courses in Madison - Moz Logo

Moz is a prominent and well-known name in the SEO world for its SEO rank tracking platform. Moz launched Moz Academy in an effort to make SEO accessible to everyone. Easy-to-access SEO education has always been its mission. Moz Academy offers various courses in the field of SEO to help you expand your SEO knowledge further. Whether you are a beginner or an experienced SEO professional, you’ll always find a course worth learning at Moz Academy.

Moz Academy offers various SEO courses in Huntsville as well as all around the world. One of these courses is SEO Essentials Certification (Series). It is an instructor-led, on-demand, six-part course that combines fundamental SEO education with actionable ways to implement your newfound skills using Moz Pro. In this course, you’ll get six hours of content which will be guided by experienced instructors, and in the end, you’ll be able to test your knowledge with exams at the end of each of five sections. This course will be integral for anyone looking to learn SEO quickly and efficiently.

Course Syllabus

  • Understand the Fundamentals
  • Develop Keyword Strategies
  • Apply On-Page Optimization Strategies
  • Build Effective Link Strategies
  • Create Efficient Reporting Strategies

Course Highlights

  • Certificate of Completion
  • Instructor-led Teaching
  • 24/7 support

Course Duration & Fees

The duration of the course is approximately 8 hours, and the price for this course is USD 595.

Contact Details

Email: [email protected]

3. London School of Digital Marketing

SEO Courses in Madison - London School of Digital Marketing logo

London School of Digital Marketing is one of the world’s leading professional institutes in Digital Marketing. Their courses are dedicated to Teaching, Training, and Providing knowledge to help individuals and businesses enhance the skills needed to meet the challenges in today’s world. Their courses are led by digital marketing experts who’ll share their real-life experiences to inspire and develop the skills of participants.

London School of Digital Marketing offers an SEO course that enables participants to develop the necessary knowledge and skills needed in SEO. This course will introduce you to the key concepts of SEO and all the elements that contribute to its effectiveness. You’ll also learn what’s involved in developing well-optimized websites, how to implement SEO on the website effectively, and how to identify common issues.

Course Syllabus:

  • Key SEO Concepts
  • Keyword Selection
  • Search Results and Positioning
  • Content Updates and Layout
  • Benefits of Search Position
  • Meta Tags
  • Stakeholders in Search
  • Site Maps
  • Mechanics of Search
  • SEO Webmaster Tools
  • On-page/Off-page Optimization
  • Ranking
  • Customer Insights
  • Inbound Links and Link Building
  • Keyword Research
  • Laws & Guidelines

Course Duration And Fees:

The duration of this course is 3 hours and its price is USD 530.31.

Course Highlights:

  • Course Content Supported by Industry Practitioners
  • Internationally Recognized
  • Modular Immersive Learning
  • By the Industry, for the Industry
  • Certificate of Completion

Contact Details:

Phone: +44 20 3770 9302
Email: [email protected]

4. BitDegree

SEO Courses in Madison - BitDegree logo

BitDegree is a prominent and well-known name for providing comprehensive courses in various fields such as Blockchain, Digital marketing, Web development, and many more. The whole learning process on this platform is gamified which makes it more fun and engaging. 

BitDegree offers How Does SEO Work: Simple SEO Techniques to Rank #1 on Google, which is a beginner-level SEO course. In this course, you’ll learn how SEO works and how to use it on your website successfully. You’ll also learn tips and tricks to get your website at the top of the search engine result page. You’ll also learn how to use Dominate in Your Keywords

and authoritative website to rank your business, service, or product higher on Google.

Course Syllabus:

  • Section 1: Introduction
  • Section 2: Competitor research
  • Section 3: Ranking authoritative sites
  • Section 4: Conclusion

Course Highlights:

  • 15 Lessons
  • Certificate of Completion
  • Beginner-Level Course
  • Self-Paced
  • Life-Time Free Access

Course Duration And Fees:

The duration of this course is approximately 1 hour and its price is USD 2.99.

Contact Details:

Email: [email protected]

5. Noble Desktop

SEO Courses in Madison - Noble Desktop logo

Noble Desktop is a modern-day center for learning and career development. It provides project-based classes and certificate programs for young professionals.

Noble Desktop offers a two-day SEO Bootcamp in which you can familiarize yourself with the fundamentals of SEO and gain an edge over your competition. This SEO Bootcamp is specially designed for business owners, marketers, and front-end developers who want to enhance their marketability.

Course Syllabus 

  • Introduction to Search Engine Optimization
  • Keyword Research
  • Competitive Analysis
  • SEO Content
  • On-Page Optimization
  • Off-Page Optimization
  • Designing for SEO
  • Mobile SEO
  • Video Optimization
  • SEO Audit
  • Measuring & Reporting on SEO Success

Course Highlights 

  • Live, interactive class
  • Experienced instructor teaching over Zoom
  • Remote setup assistance provided
  • Free retake within one year

Course Duration & Fees

It is a two-day live online Bootcamp and its fees is USD 650.

Contact Details

Phone Number: (212) 226-4149
Email id: [email protected]

6. IIM Skills

SEO Courses in Madison - IIM Skills logo

IIM Skills has been a well-leading institute that offers courses in a wide range of sectors, including IT, Digital Marketing, and many more. Their Advance Search Engine Optimization Course simplifies complicated technical ideas so that even non-technical people may grasp every subject of SEO.

In this Advance SEO course, you’ll understand SEO fundamentals and how search engines function. This course covers useful tools such as Google Search Console, Ubersuggest, SEMrush, SERP Rank Checker, Backlink Checker, and Small SEO Tools. 

In this online training course, you’ll also learn how to build, structure, and optimize a website so that it can rank on the first page of Google. In the end, this course will also provide you with 2 months of paid internship in SEO.

Course Syllabus

  • Introduction to SEO
  • Setting up the right niche
  • On-page SEO
  • Off-page SEO
  • Technical SEO
  • Search Console
  • Google Analytics 
  • Reporting on SEO

Course Highlights

  • Incentivized Training with Two Month Paid Internship.
  • Begin Your Professional life as a Certified SEO Specialist.
  • Launch Your SEO Agency.
  • Skill the nuances of SEO.
  • Understand how to rank your website on Google SERP
  • Letter of Recommendation.
  • 300+ Placement Support.
  • Complete Interview Support.
  • Lifetime support with Post Training Mentorship

Course Duration and Fees

The duration of this Advance Search Engine Optimization Course is 4 weeks and its price is USD 191.78.

Contact Details

Phone: +91 9911839503
Email: [email protected]

7. KnowledgeHut

SEO Courses in Madison - KnowledgeHut logo

KnowledgeHut is a leading and high-quality global training solution provider. They offer on-demand courses in various fields such as Operations, Marketing, Sales, Management, and Consulting. These courses are aimed to deliver measurable improvements in the performance and productivity of the business. They deliver courses through various modes such as e-learning courses, classroom workshops, virtual classrooms as well as blended learning.

One of the courses they offer is Search Engine Optimization, in which you’ll learn how to create high-performing websites through on-page and off-page optimization. This course will also help you improve online rankings of your website’s presence on search engines like google, yahoo, and bing through various methods and tools. In this course, you’ll get a fair understanding of search engines. You’ll also get practical knowledge of the MS Office suite as well as knowledge of various online marketing concepts.

Course Syllabus:

  • Search Engine Optimization Part 1
  • Search Engine Optimization Part 2
  • Search Engine Optimization Part 3

Course Highlights:

  • Learn from Industry Experts
  • Hands-On Training
  • Continual Learning Support
  • Career Support
  • Learn Advanced Concepts
  • Updated Curriculum
  • 8 hours of live, instructor-led sessions 
  • Coaching by experienced SEO experts 
  • Balanced mix of classroom and practical sessions 
  • Hands-on learning with group exercises 
  • Downloadable comprehensive courseware 
  • Master concepts through case studies and activities

Course Duration and Fees:

The Duration of this course is 6 days and its price is PHP 53640.

Contact details:

Email: [email protected]

8. Skillshare

SEO courses in Los Angeles - Skillshare logo

Skillshare is one of the leading course providers all over the globe. It offers courses for people to learn on various topics such as design, photography, video, freelancing, illustration, and more. Skillshare helps its members to find inspiration and take the next step in their creative journey. 

One of the courses Skillshare offers is SEO Basics for Non-SEOs. In this course, you’ll learn how to structure your site so Google can read it. You’ll also learn about link building and why it is important. 

Course Syllabus

  • Introduction
  • Help Google Read Your Site
  • Use the Right Words
  • Create the Content People Want
  • Be the Best Result
  • Why You Need to Build Links
  • Link Building
  • Conclusion

Course Highlights

  • Affordable
  • Beginner-Level
  • 7 Days Free Trial
  • Learn From Anywhere
  • Get unlimited access to every class
  • 5 Projects

Course Duration & Fees

It is a completely self-paced course and its duration is approximately 30 Minutes. Although it is a completely free course if have to access this course you’ll have to buy a premium monthly membership of Skillshare which is USD 14 per month.

Contact Details

Email: [email protected]

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FAQ – Frequently Asked Questions

Q. What is SERP in SEO?

A search engine results page, or SERP, is the page you see after searching something on Google, Yahoo, or any other search engine.

Q. Is coding required in SEO?

No, SEO typically does not require any programming abilities or coding background. That being said, sometimes, some HTML tags and attributes need to be changed to properly optimize the site. So knowing HTML can be a useful skill to have in SEO.

Q. Who can take the SEO course?

Anyone interested in ranking his website or business on top of the search engine result page can take an SEO course. 

Q. Can I get an SEO Certificate?

Yes, after completing IIDE’s Online SEO Course, you’ll get a Certificate of completion.

Q. What are the eligibility criteria for SEO courses?

The eligibility requirements may vary as per institution and program. In most cases, the minimum age requirement for enrollment in an SEO course is 16 or older.

To Conclude

Thanks for checking out our list of the 8 best SEO courses in Madison available for you.

In today’s digital world, SEO and Digital Marketing are one of the main reasons for the success of many companies. As more and more people spend time on social media, more and more companies can market their products using digital marketing and increase their sales. If you want to learn more and improve your skills in the field of Digital Marketing, IIDE’s Advanced Online Digital Marketing Course is the perfect place for you to start your career. 

If you are someone who wants to start a career in digital marketing, but you are confused about which specialization to choose, then we suggest you check out our knowledge portal that can help you choose the right digital marketing specialization for you to focus your career on.

That’s all for today! If you have any questions about the SEO course or if we have missed any course that you recommend, let us know in the comment section down below. Happy Reading!

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]


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