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6 Best Google Ads Courses In Pune To Dive Into Digital Verse

Updated on: Jan 2, 2023
Google Ads Courses in Pune - Featured Image

Looking for Google Ads Courses in Pune? Want to know and understand how Google Ads works? And how you can use that in your business? Then this is the best place, to begin with.

This blog includes all the details about Google Ads Courses in Pune that you must know about right from the course to its fee and syllabus details. But before diving in let’s first understand what Google Ads is.

What is Google Ads? 

Google Ads is a platform used to advertise or promote a business, create brand awareness, help sell its products or increase website traffic online. It is a platform that enables you to create an online ad to target potential customers when they are looking for your products or services. 

Approximately 9 billion searches are made on Google every day! Thus, using Google Ads can be a turning point in your business and help you stand in this cut-throat competition. This can be a great way to bring relevant visitors to your website for the goods or service your brand or business offers.   

Google ads courses can be a breakthrough for businesses with a reach for virtual presence. With consumer confidence in search engines growing day by day, there’s no better starting point than signing up to use Google Ads to quickly get the attention you need to increase your bottom line.

Whether you’re a business, looking for a platform for promoting products and services to customers or looking forward to having a career in Google Ads consultancy, you may opt for this field as it is currently one of the best options in the area of digital marketing.

Being a Google Ads Expert is a promising profession with great career growth chances. Don’t believe us? Well, then let’s have a look at the Google Ads job opportunities available in Pune:

Google Ads Courses in Pune - Job Statistics

    (Source: LinkedIn)

As it’s said that numbers speak a lot, true, isn’t it? Professionals in the field of Google Ads or SEM are great in demand. With that, Google Ads is one of the highest-paid digital marketing skills you must master.

Bonus Tip: But what if you want to master digital marketing as a whole with Google Ads? Then, you may opt for IIDE’s Digital Marketing Course to learn the nuances of digital marketing and dive deeper into the digital verse.

Now that you have a better understanding of Google Ads and how it works, let’s have a look at the best Google Ads Courses in Pune with the course curriculum, fee, duration of the course, and much more.

 

Quick Overview of Google Ads courses:

Institutes Duration Fees
IIDE- The Digital School 16 Hours INR 6355 + Taxes
Simplilearn 13 hours N/A
Insider Academy N/A N/A
Digital Vidya 1 month INR 11,900
Coursera N/A N/A
Skillshare N/A N/A
Digital Marketing Courses in Delhi - masterclass

6 Best Google Ads Courses in Pune:

 

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is one of today’s leading institutes for digital marketing in India. Having been named the “Best Digital Marketing Institute” at the World Education Congress Awards 2021, IIDE is raising the bar of global education.

IIDE is transforming the way students learn today. Unlike other traditional institutes, IIDE doesn’t encourage students to learn from PPTs which have not been updated for a long time. We believe in a customized, concise, and real-world relevant curriculum.

Of the numerous specialized courses available, IIDE offers an Online Google Ads Course that follows an advanced teaching methodology. The course begins with watching high-quality self-paced video lectures, followed by live online sessions and you will also be given assignments as well as practice tests to assess your knowledge.

Want to learn more about this Google Ads course? Here’s everything you need to know about IIDE’s online Google Ads course with certification. But before we get into the details of the course, here’s a glimpse of student life at IIDE.

  • Learning Google Ads basics
  • Setting up a campaign
  • Introduction to Ad Groups & Keywords
  • Bidding strategies & Budget Strategies
  • Text Ads, Auctions & Ad Ranks
  • Tracking & Optimization for Search Ads
  • Google Display Network
  • YouTube & App Ads
  • Shopping Ads & Performance Analysis

IIDE has a team of wonderful trainers, who are industry experts and have hands-on experience in the subject they teach. This helps the students to learn from the top business leaders and get some insights into the corporate world as well. Below mentioned are the trainers responsible for teaching IIDE’s Online Google Ads course:

Google Ads Course in Abu Dhabi - IIDE Faculty

The duration of the online Google Ads course is approximately 16 hours. The Google Ads course fees are INR 6355 + Taxes .

This fee may appear to be a little on the high side, but have a look at the course highlights:

  • Industry-recognized IIDE Certification
  • 6+ Hours of Live Class
  • 1+ Hour of Video Lectures
  • Attend lectures via any Device
  • Access to Video lectures for 30 days
  • Practice Tests & Assignments
  • Learn From Experts
  • Dedicated Q&A Support and Help

Certification Offered

On completion of this online Google Ads course, you will be able to manage Google ads and become a paid media specialist. IIDE’s certificate serves as a testament to the knowledge and skills you have gained.

Google Ads Course in Abu Dhabi - IIDE Certification

IIDE Students Work At

SEO courses in Vijayawada- IIDE alumni

Student Reviews

It is always said that learning from the best will give you a better understanding and a great experience.

So, if you wish to catch a glimpse of how learning is at IIDE, sign up for this free masterclass led by Mr. Karan Shah, CEO, and founder of IIDE, himself on the basics of digital marketing.

Now, this masterclass is not directly related to Google Ads but it will give you an overview of digital marketing. This way you get to learn something new and also decide if our teaching style works for you.

Contact Details

Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/google-ads-course/

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2. Simplilearn

Google Ads courses in Pune - Simplilearn's logo

The world’s top online boot camp for learning digital economy skills, Simplilearn is dedicated to assisting individuals in gaining the knowledge and abilities necessary to succeed in the digital economy. It offers online training in a variety of topics, including Project Management, Digital Marketing, Data Science, Cloud Computing, Cyber Security, and others.

Simplilearn’s Google Ads Course will help you learn the finer points of pay-per-click, display advertising, conversion optimization, and web analytics through this PPC training course. With that, you will also learn about the campaigns that result in demonstrable ROI, gain in-depth knowledge of bidding strategies, ranking algorithms, and so much more. 

Course Syllabus

  • Introduction to Adwords
  • Account Structure
  • Keywords and Match Types
  • Creating Texts and Seach Ads
  • Ads Extension
  • Display Ads
  • Display Targeting
  • Campaign Types and Setting
  • Advertising Metrics
  • Bidding and Bid Modifiers
  • Quality Score
  • AdWords Reports
  • AdWords Tools
  • Optimizing Account

Course Duration & Fees

This Google Ads course in Pune is for a duration of 13 hours and is not available.

Course Highlights

  • Free Course
  • Self-Paced Video Lessons
  • 90 Days Access to Course
  • Competition Certificate
  • Learn Skills Like Adwords, Quality Score, and others

Contact Details

Phone: 1800-212-7688
Email: simplilearn@gmail.com
Address: Nalanda 53/1 C, Manoj Arcade, 24th Main Rd, Sector 2, HSR Layout, Bengaluru

3. Insider Academy

Google Ads Courses in Pune - Insider Academy Logo

Insider Academy is a premier PPC training academy. It offers online digital marketing courses to new business owners, working professionals, and sales and marketing specialists to advance their professional careers. Its training programs are innovative and practical. 

Insider Academy offers courses like Digital Marketing, Web Design, Graphic Designing, Search Engine Optimization, English Training, WordPress, and others. Its Google Ads course will help you gain beginner as well as advanced knowledge of the niche

Course Syllabus

  • PPC introduction 
  • Know how to set up an effective account structure
  • Deep understanding of ad groups and keywords
  • Get expert hands-on creating engaging ads & landing pages
  • Integrating Google Adwords with an analytics account
  • Measuring KPIs for ongoing marketing campaigns
  • Analyzing reports and reviewing the parameters to optimize campaigns.
  • Optimize keyword performance and quality score.
  • Profound knowledge of display networks & Google partners.
  • Mastery of Google Adwords editor and ad testing.

Course Duration & Fees

To know about the course duration and its fees, you’ve to fill out the form available on its website.

Course Highlights

  • Learn from Industry Expert
  • Step-by-Step Insight
  • Certificate of Completion

Contact Details

Phone: 7838 642142
Email: [email protected]
Address: B-76, Basement, Noida Sec-2, Near Noida Sec-15 Metro Station

4. Digital Vidya

Google ads courses in Pune - Digital Vidya's logo

Digital Vidya was established in 2009 and has grown tremendously as it is the official training partner with Google and Microsoft India. It has a vision of fully equipping people with relevant professional skills. It has trained 61,000+ learners till now.

Digital Vidya offers courses like Search Engine Optimization, Inbound Marketing, Email Marketing, Social Media Marketing, and others. Its Search Engine Marketing Course will make you an excellent Google Ads expert and will help you in getting the best job opportunities.

Course Syllabus 

  • Overview of Search Engine Marketing
  • Search campaigns (PPC)
  • Google Display Network
  • Shopping & Mobile Only Ads
  • Campaign Optimisation & Performance Tracking
  • Custom Audience & Remarketing

Course Duration & Fees 

This Google Ads course in Pune is for a duration of 1 month and costs INR 11,900.

Course Highlights

  • Offers contextual targeting
  • Industry Recognition
  • Flexible learning
  • Live Instructor-led Sessions
  • Lifetime access to Latest Content
  • Hands-on Projects and Assignments
  • 24×7 Trainer’s Support on Discussion Forum
  • Group discounts on course fee
  • Learn from real Case Studies
  • Live Exercises

Contact Details

Phone: +91-80100-33033
Email: [email protected]
Address: C-7/6, Mianwali Nagar, Rohtak Road, New Delhi

5. Coursera 

Google ads courses in Pune - Coursera's logo

Coursera is one of the world’s top-tier institutes, having aided over a million professionals and enterprises with training, certification, and upskilling. The institute offers online boot camps planned and updated by industry and academic experts. 

Coursera offers courses like Data Science, Business, Computer Science, IT, Language Learning, Health, Personal Development, Arts, Maths, and others. Its Google Ads course provides a thorough overview and advanced knowledge, real-world assignments, and virtual simulations to help students build experience. 

Course Syllabus

  • Introduction + Log In to Google Ads
  • Set Up the First Campaign
  • Create Campaign Structure
  • Ad Group Set-Up and Keyword Research
  • Create Ads
  • Google Ads Dashboard
  • Tools and Settings
  • Campaign Optimization

Course Duration & Fees

Details of its Google ads course duration and fee are currently unavailable. For more details, you may visit its website. 

Course Highlights

  • 2 hours
  • Beginner-friendly
  • No download needed
  • Split-screen video
  • English
  • Desktop only

Contact Details 

Phone: (800) 952-5210
Email: [email protected]
Address: 381 E. Evelyn Ave Mountain View, CA 94041

6. Skillshare – Google Ads For Beginners by Joshua George

Google ads courses in Pune - Skillshare's logo

On Skillshare, thousands of online courses are offered on a wide range of topics. The institute is committed to imparting knowledge to individuals all around the world. More than 3 million people have received training from the firm. The fundamentals of Google Ads along with all the tools you want will be taught to you. See the details below to find out more about their course.

Course Syllabus

  • Lessons in This Class
  • The Ultimate Google Ads Class For Beginners
  • What We’re Going To Cover In This Section
  • What is Google Ads?
  • Where Do Google Ads Appear?
  • Google Account Hierarchy
  • Setting Up Your First Google Ads Account
  • Location Targeting
  • Budgets and Selecting Your Bidding Strategy
  • Setting Up Billing
  • What Is A Keyword & Understanding The Intent Behind One
  • How To Find Keywords To Target – Related Website URL
  • How To Find Keywords To Target – Keyword Planner
  • How To Find Keywords To Target – SEMRush
  • How To Organise Your Keywords By Themes
  • Everything You Need To Know About Keyword Match Types
  • How To Add Match Types To Your Keywords Like A Pro
  • The Importance Of Negative Keywords How To Add Them To Your Account
  • What We’re Going To Cover In This Section
  • The Evolution Of How Ads Appear In Google
  • Best Practices for Writing Killer Ad Text
  • How To Create Your First Google Ad
  • Ad Rotation – Everything You Need To Know
  • Ad Schedule – How To Select The Days & Times You Want Your Ads To Show
  • What We’re Going To Cover In This Section
  • Target CPA
  • Target ROAS
  • Maximize Clicks
  • Maximize Conversions

To know more about the syllabus, you can check their website

Course Duration and Fees

The course duration and fee for this course provided by skillshare are currently unavailable. However, you can get in touch with them to know more about these details.

Course Highlights

  • Taught by an industry expert
  • Beginner friendly
  • Industry relevant curriculum
  • 100% online

Contact Details

Phone: N/A
Email: N/A
Address: N/A

 
Digital Marketing Courses in Delhi - masterclass

FAQs – Frequently Asked Questions

Q. Which is the best Google Ads course in Pune?

Ans.  As mentioned above, IIDE’s Google Ads course is the best Google Ads course in Pune that you can opt for. With self-paced video lectures and live online sessions, you will learn the fundamentals and the best way to create effective ads for your business. 

Q. Are Google Ads courses free?

Ans.  It depends on the course you’ve opted for or the institution you’re learning. Some offer Google Ads courses for free whereas, for others, you must have to pay to get access to the course.

Q. How can I learn Google Ads?

Ans.  Above are the best Google Ads courses in Pune that you can opt for to learn and master Google Ads. Curiosity to explore with a dedication to learning will always drive you to better learning.  

Q. Can I learn Google Ads in a week?

Ans. You can learn Google Ads in a week depending on the mode of your learning and your pace. To learn it in a week, you must dedicate 4 hours or more every day but mastering this skill, will need more time and effort to put in.

Q. How long is the Google ad course?

Ans. It depends on the institution to institution and the course you’re opting for. While some may be for the duration of 10-15 hours or maybe for a week, others may last for months.

Conclusion

Above were the best Google Ads courses in Pune that will help you master this skill and generate more traffic and sales than ever. Remember that you must learn the fundamentals of the niche and understand it better to create effective ads for better results and improved performance.

But Google Ads is just an aspect of digital marketing. Digital marketing is a world in itself that is too big and exciting to explore. If you’re one of those curious minds who love learning and exploring new skills, you may check out IIDE’s short-term certification courses and have better exposure to the world. 

If you’re looking to build a career in digital marketing and choose this field as your future, you may opt for MBA Level Post Graduation Program offered by IIDE.

We hope that you had a great time reading this blog and it has helped you with the best Google Ads courses in Pune that suits you the most. If you’ve any queries or doubts, please post them in the comments below.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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