Top 5 Best Digital Marketing Courses in Irving with Course Details

Updated on: Jan 17, 2022
Digital Marketing Course in Irving - Featured Image

Are you searching for the best digital marketing courses in Irving? Then you are at the right place. We have listed the top 5 digital marketing institutions with the best digital marketing courses in Irving and other relevant details about them to guide you through your career.

But first, let’s understand what Digital Marketing is and what is the importance of digital marketing in today’s world.

A digital marketing campaign connects businesses with their customers using the internet and other digital communications. 

With the ongoing pandemic, digital marketing is more important than ever. Globally, Covid-19 has severely impacted businesses, causing people to lose their sole source of income

But here is how digital marketing has played a big role in helping those businesses! It helped people in promoting their products and services through social media and other digital marketing channels, which resulted in them being able to target their customers all over the world, even during the lockdown.

Thus, we can conclude that there are a lot of benefits of digital marketing for businesses. These benefits are making digital marketing one of the most sought-after courses for students and professionals. With the increase in demand for digital marketers, there is an increase in job opportunities too.

Now, let us take a look at digital marketing jobs available in Irving

Digital Marketing Courses in Irving - Job Statistics

(Source: Indeed.com)

That’s quite a number, right? Moreover, if you consider working in other nearby areas as well, the number just keeps increasing. So, if you’re interested in starting a career in digital marketing, then this is the right time to do it.

A quick tip: If you are new to digital marketing, and don’t know what skills you should specialize in, then do read our blog on digital marketing skills to gain insight into the same.

So let’s get started with the list.

Quick Read

Don’t have the time to read the entire blog? Here’s the synopsis! 

Keeping in mind various factors such as duration, fees, placement assistance, top recruiters, and course highlights, the top 3 digital marketing courses in Irving are:

  • IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
  • Udemy– An open online course provider that has a wide array of courses on topics.
  • Future Learn– Offers a vast selection of courses with partnerships from leading universities.

Now, let’s continue with the blog and understand the top 5 digital marketing courses in Irving.

List of Top 5 Digital Marketing Courses in Irving

Here’s an overview of the top 5 digital marketing courses in Irving, their duration, and their fee structure.

INSTITUTES Duration Fees
IIDE – The Digital School 4 – 6 Months USD 1,500 – 2,000
Udemy 34.5 Hours
Future Learn 2 Weeks
Pathrise 8 Weeks
Coursera 8 Months

 

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is India’s leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.

Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

Digital Marketing Courses - Indian & World Education Congress Awards

Digital Marketing Courses - Indian & World Education Congress Awards

Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.

A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.

Learning Methodology

Step 1: Start with Video Lectures

Step 2: Attend Live Online Sessions

Step 3: Book A Mentor

Step 4: In-Class Presentations

Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

 

Courses Offered

IIDE offers the following online certifications in digital marketing:

Here’s a brief comparison of both the online courses:

Criteria ACDM PCDMS
Duration 4 Months 6 Months
Live Projects & Assignments 4 7
Certifications Offered Yes Yes
Placement Assistance Yes Yes
Interpersonal & Corporate Skills Yes Yes
Agency & Leadership Skills No Yes
Project Management No Yes
Case Studies from Harvard Business Review No Yes
Simulation from Harvard Business Review No Yes

 


Digital Marketing Courses - IIDE Course Curriculum

 

Syllabus

Courses Modules Covered
Advance &
Professional Course
Foundation
● Brand Truth: Marketing Fundamentals
● Customer Journey: AIDA Funnel
● Presentation Skills
● Introduction to Agencies & Departments
Advance &
Professional Course
Search Marketing
● Website Basics
● Search Engine Optimisation
● Google Ads
● E-Commerce
● Corporate Soft Skills
● Reporting & Excel Training
Advance &
Professional Course
Social Marketing
● Social Media Organic
● Brand Reputation Management
● Social Media Paid
● Influencer Marketing
● Resume & LinkedIn Profile Building
Advance &
Professional Course
Growth & Analytics
● Lead Generation & Nurturing
● Google Analytics
● Capstone Project
● Interview Preparation
● Mock Interviews
Exclusively in
Professional Course
Planning & Strategy
● Media Planning
● Conversion Rate Optimization
● Customer Relationship Management
● Blogging, AdSense & Affiliate Marketing
● Freelancing Economics & Overview
● Portfolio & Personal Brand Building
Exclusively in
Professional Course
Agency Skills
● Art of Pitching
● Client Servicing
● Campaign Planning
● Project Management
● Harvard Multimedia Case Study
● Leadership & Conflict Resolution Skills
● Masterclass: Economics of Digital Marketing

 

Digital Marketing Courses - IIDE Course Curriculum
Digital Marketing Courses - IIDE Course Curriculum

 

Course Faculty

PCDMS Trainers

 

Marketing Tools You’ll Master

A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.

Some of the marketing tools IIDE learners will master are:

IIDE Digital Marketing Tools

 

AI Tools You’ll Master

With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.

IIDE AI Digital Marketing Tools

 

Placement Assistance

IIDE offers 100% placement assistance to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.

Some of the brands where IIDE alumni have worked at are:

 

Here’s what students have to say about IIDE:

 

Course Duration and Fees

Here’s a table showing the duration and fees of the online digital marketing courses:


Digital Marketing Courses - IIDE Scholarships

 

Contact Details

Phone Number: +91 96199 58615
Email ID: [email protected]
Website: https://iide.co/online-digital-marketing-course/

 

2. Udemy

digital marketing courses in irving - udemy logo

Udemy is an open online course provider founded in May 2010 with its headquarters located in San Francisco, USA. Udemy has a wide array of courses on topics such as technology, business, and the arts. It provides well-curated, up-to-date courses for upskilling and training of students and working professionals.

Course Syllabus

  • Introduction
  • Define your business and target audience
  • Brand Identity
  • Content Marketing Basics
  • Websites 101
  • Email marketing
  • Copywriting
  • SEO (Search Engine Optimization).
  • Facebook Group (Social media marketing)
  • Facebook Pages (Social media marketing)
  • Facebook Creator Studio (Social media marketing)
  • Facebook Ads (Social media marketing)
  • Facebook Retargeting (Social media marketing)
  • Facebook For Local Business (Social media marketing)
  • Google Ads
  • Google Analytics
  • Social Media Marketing – Twitter – Instagram – Pinterest – Linkedin
  • Youtube Marketing
  • Video marketing and Video production
  • Podcasting
  • Quora
  • How to create a WordPress Website.

Course Duration and Fees

The duration of the course is approximately 34.5 hours. To know about the fee structure of the digital marketing course, please contact the institute

Course Highlights

  • 34.5 hours of on-demand video
  • 18 articles
  • 25 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Assignments
  • Certificate of completion

Contact Details 

Phone:(415) 813- 1710
Email: [email protected]
Address: 600 Harrison Street 3rd Floor San Francisco, CA 94107 United States

3. Future Learn

digital marketing courses in irving -future learn

Future Learn offers a vast selection of courses with partnerships from leading universities that are accessible through mobiles, laptops, and tablets. They launched their first course in 2013 and since then they have expanded their training services globally. The digital marketing course offered by Future Learns helps you understand digital marketing strategies and guides you on how to implement those techniques in your business. 

Course Syllabus

  • Getting started
  • Introduction to digital marketing
  • Display advertising
  • Pay-per-click advertising
  • Reflecting
  • Search engine optimization
  • Email marketing
  • Integration
  • Assignment

Course Duration and Fees

The duration of the course is 2 weeks. For information regarding the fee, please contact the provider.

Course Highlights

  • Your learning, your rules
  • Join a global classroom
  • Map your progress
  • Unlimited access to this course
  • Includes many articles, videos, peer reviews, and quizzes
  • Tests to validate your learning
  • A PDF certificate of Achievement 

Contact Details

Email: [email protected]

4. Pathrise

digital marketing courses in irving - pathrise

Pathrise provides an online digital marketing Bootcamp for students and working professionals that covers topics such as paid search, display ads, SEO, conversion rate optimization, and more. Along with mentoring they even help you optimize your resume and guide you on how to nail your interviews. After the completion of 8 week program, additional workshops, and weekly 1-1 sessions are also held till you land a job.

Course Syllabus

  • Marketing and Business Strategy, 
  • Marketing  Strategy Roadmapping and Planning
  • Paid search
  • Paid social 
  • Display ads 
  • SEO
  • Content Marketing
  • Earned Media
  • Email Marketing
  • Marketing Automation
  • Conversion Rate Optimization
  • Marketing Analytics

Course Duration and Fees

The duration of the course is a minimum of 8- weeks. The fee for the course is not mentioned, please contact the provider for further details.

Course Highlights

  • Free until you get hired
  • 1-on-1 with a personal mentor
  • Online and flexible
  • Guaranteed placement

Contact Details

Address: San Francisco Bay Area, California, United States.

5. Coursera

digital marketing courses in irving - coursera logo

Coursera, a global online learning platform, was founded in 2012 by Daphne Koller and Andrew Ng. Its vision is to provide a great learning experience that can transform the learners’ life. 

Coursera has partnered with the best institutes from around the world such as Yale, the University of Michigan, the Imperial College of London, and many more to provide courses on various topics. It provides training and coaching to students and corporate professionals so that they can upskill themselves in their careers.

Course Syllabus 

  • The Digital Marketing Revolution
  • Marketing in a Digital World
  • Digital Marketing Analytics in Theory
  • Digital Marketing Analytics in Practice
  • Digital Media and Marketing Strategies
  • Digital Marketing Capstone.

Course Duration and Fees

The duration of the course is approximately 8 months. The program fee is not known. Kindly contact the institute for further details.

Course Highlights

  • Shareable Specialization and Course Certificates
  • Self-Paced Learning Option
  • Course Videos & Readings
  • Practice Quizzes
  • Graded Assignments with Peer Feedback
  • Graded Quizzes with Feedback
  • Graded Programming Assignments

Contact Details 

Phone:(800) 952-5210
Email: [email protected]
Address: Market Blvd., Suite S-202, Sacramento, California 95834

 Now that we’ve seen the best digital marketing courses in Irving, here are some of the frequently asked questions.

FAQ – Frequently Asked Questions

Q. Which is the best digital marketing course in Irving?

Ans: As we have mentioned in the listicle above,  IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 mentoring sessions to help students get a thorough understanding of digital marketing topics.

Q. Is Digital Marketing a good career?

Ans: Yes, Digital Marketing is a good career. Digital Marketing is one of the fastest-growing industries in today’s world. With the rise in demand for digital marketing, there is a rise in job opportunities too. By specializing in certain digital skills, you will be able to get a high-paying job in the industry.

Q. What will be the salary of a Digital Marketer?

Ans:  The average salary of a digital marketer is around $61,145 per year in the USA. But the salary mainly depends upon factors such as the company you are working for, the expertise in the field, and experience in the industry.

Q. What are the eligibility criteria for a digital marketing course?

Ans: The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.

Q. Is the digital marketing course difficult?

 Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, 1-1 on mentoring, and doubt-clearing sessions IIDE make it easier for students to understand every aspect of digital marketing while also helping them master digital skills.

To Conclude

Great! So, now we have provided you with a list of the best digital marketing courses in Irving and hope that this listicle will help you decide on the right course for you.

If you wish to learn specific digital marketing skills and create a niche in it, do check out IIDE’s short-term certification courses in digital marketing!

If you have any doubts, you can reach out to us at [email protected] to avail free counseling session.

Did you find our blog helpful? Feel free to share on Twitter and Facebook to help out your friends who are looking for digital marketing courses in Irving.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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