Top 7 Digital Marketing Courses in Grand Rapids To Kick Start Your Career

Updated on: Dec 10, 2021
Digital Marketing Course in Grand Rapids - Featured Image

If you have been searching for the best digital marketing courses in Grand Rapids, we have got some of the best institutes for you. In this blog, we have listed out 7 best digital marketing courses in Grand Rapids with some of the relevant details like the course syllabus, duration, fees, and more.

As a fresher, you must have a look at the different career options in digital marketing to find out the best suitable option for you based on your knowledge and capabilities. There are many companies that are hiring freshers in the field of digital marketing as they have a fresh approach to this concept and can give creative ideas on how to grow the business on social media channels and websites

Today there is a great demand for digital marketing enthusiasts in different parts of the world. Here’s what the demand for digital marketing experts looks like in Grand Rapids:

Digital Marketing Courses in Grand Rapids - Job Statistics

(Source:Indeed.com)

Looking at the above data, you can definitely that it’s the right time to enter this field and bag a job in digital marketing with good salary packages. 

Here’s some advice for you: You can start your career as a freelancer in digital marketing with an average income of Rs. 60,000 per month! You can be your own boss, work with potential brands and even you can turn them into your client. Sign up for these short-term certification courses in digital marketing to build a niche in the skill you want to freelance. 

Without further ado, let’s begin with the listicle of the 7 best digital marketing courses in Grand Rapids.

Quick Read

Don’t have the time to read the entire blog? Here’s the synopsis!

Keeping in mind various factors such as duration, fees, placement assistance, top recruiters, and course highlights, the top 3 digital marketing courses in Grand Rapids are:

  • IIDE– Flexible digital marketing courses with industry relevance and 100% placement assistance.
  • Graphics American Institute– Provides digital marketing solutions for businesses in Grand Rapids.
  • Noble Desktop– Offers digital marketing courses that are well-designed by top digital marketing experts.

Now, let’s continue with the blog and understand the top 7 digital marketing courses in Grand Rapids.

List of Top 7 Digital Marketing Courses in Grand Rapids

Here’s an overview of the top 7 digital marketing courses in Grand Rapids, their duration, and their fee structure.

INSTITUTES Duration Fees
IIDE – The Digital School 4 – 6 Months USD 1,500 – 2,000
Graphics American Institute 133 Hours USD 3,465
Noble Desktop 78 Hours USD 3,295
Simplilearn 3 Months USD 806.61 + Taxes
upGrad 8 Months USD 43 Per Month
Udemy Lifetime US D46.68
ISB Executive Education 3 Months USD 1343.55 + Taxes

 

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses in India. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high paying digital marketing career in this competitive industry.

Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Digital Marketing Courses - Indian & World Education Congress Awards

Digital Marketing Courses - Indian & World Education Congress Awards

Apart from their excellent placement track record and a student-centric culture, an important reason to include the first is their practical approach to learning. They use a blended training method to ensure all students learn the right skills with the right application methods.

A unique teaching method is adopted by IIDE to personalize the learning process. Here’s what it entails.

Learning Methodology

Step 1: Start with Video Lectures

Step 2: Attend Live Online Sessions

Step 3: Book A Mentor

Step 4: In-Class Presentations

Their unique method or their hybrid learning model (as they call it) starts with a series of high-quality online video courses, followed by weekly live training sessions, custom-tailored 1-on-1 mentoring sessions, and in-class presentations.

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

Courses Offered

IIDE offers the following online certifications in digital marketing:

Here’s a brief comparison of both the online courses:

Criteria ACDM PCDMS
Duration 4 Months 6 Months
Live Projects & Assignments 4 7
Certifications Offered Yes Yes
Placement Assistance Yes Yes
Interpersonal & Corporate Skills Yes Yes
Agency & Leadership Skills No Yes
Project Management No Yes
Case Studies from Harvard Business Review No Yes
Simulation from Harvard Business Review No Yes

 


Digital Marketing Courses - IIDE Course Curriculum

Syllabus

Courses Modules Covered
Advance &
Professional Course
Foundation
● Brand Truth: Marketing Fundamentals
● Customer Journey: AIDA Funnel
● Presentation Skills
● Introduction to Agencies & Departments
Advance &
Professional Course
Search Marketing
● Website Basics
● Search Engine Optimisation
● Google Ads
● E-Commerce
● Corporate Soft Skills
● Reporting & Excel Training
Advance &
Professional Course
Social Marketing
● Social Media Organic
● Brand Reputation Management
● Social Media Paid
● Influencer Marketing
● Resume & LinkedIn Profile Building
Advance &
Professional Course
Growth & Analytics
● Lead Generation & Nurturing
● Google Analytics
● Capstone Project
● Interview Preparation
● Mock Interviews
Exclusively in
Professional Course
Planning & Strategy
● Media Planning
● Conversion Rate Optimization
● Customer Relationship Management
● Blogging, AdSense & Affiliate Marketing
● Freelancing Economics & Overview
● Portfolio & Personal Brand Building
Exclusively in
Professional Course
Agency Skills
● Art of Pitching
● Client Servicing
● Campaign Planning
● Project Management
● Harvard Multimedia Case Study
● Leadership & Conflict Resolution Skills
● Masterclass: Economics of Digital Marketing

 

Digital Marketing Courses - IIDE Course Curriculum
Digital Marketing Courses - IIDE Course Curriculum

Course Faculty

PCDMS Trainers

Marketing Tools You’ll Master

A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.

Some of the marketing tools IIDE learners will master are:

AI Tools You’ll Master

With AI revolutionizing industries, it’s crucial to be proficient in AI tools. IIDE empowers its students with the expertise and knowledge to effectively leverage AI-powered tools for impactful marketing campaigns and maximized ROI.

IIDE AI Digital Marketing Tools

 

Placement Assistance

IIDE offers assured placement support to everyone who opts for it. Apart from connecting learners with big agencies & global brands, they also provide placement workshops such as AI based mock interviews, soft skills & agency skills training, etc to make you corporate ready.

Some of the brands where IIDE alumni have worked at are:

 

Here’s what students have to say about IIDE:

 

Course Duration and Fees

Here’s a table showing the duration and fees of the online digital marketing courses:


Digital Marketing Courses - IIDE Scholarships

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

 

2. Graphics American Institute

Digital Marketing Courses in Grand Rapids - AGI Logo

AGI provides digital marketing solutions for businesses in Grand Rapids. Professionals design and develop responsive websites and web applications and integrate them with business tools such as CRM and marketing automation. 

They provide PPC and SEO services to increase audience numbers and help businesses rank higher in search engines. The experts offer web hosting, content creation.

Course Syllabus

  • Courses in this Digital Marketing Certificate
  • Google Analytics Training Class
  • Digital Marketing Strategy course
  • HTML Email Course – Introduction
  • Responsive HTML Email Course
  • WordPress Training Course – Introduction
  • Digital Marketing Project

Course Duration & Fees

The course is offered for 133 hours and costs $3,465.

Course Highlights

  • Free retakes
  • Detailed curriculum
  • Live instructor
  • Flexible rescheduling

Contact Details

Contact Number: 781-376-6044

Learn From India’s #1
Digital Marketing Institute

AI-Based Curriculum

Dive in to the future with the latest AI tools

Placement at top brands and agencies

& more...

Talk to counsellor

Watch Free Masterclass

Karan Shah

Founder & CEO, IIDE

3. Noble Desktop

Digital Marketing Courses in Grand Rapids - Noble Desktop Logo

The digital marketing courses designed by Noble Desktop are well-designed by top digital marketing experts who do have a proven record of increasing online sales and conversions for many businesses operating in New York and across the world. Know the best of the secrets of SEO, or you can even join their complete digital marketing program as well.

Course Syllabus

  • Digital Marketing Strategies
  • SEO
  • Google Ads
  • Google Analytics
  • Instagram Marketing
  • Facebook and Linkedin Marketing
  • Video Marketing (YouTube)
  • Content Marketing (Blogs and Twitter)

Course Highlights

  • 78 hours of hands-on instruction
  • Live, project-based training from experts
  • Retake for free within 1 year
  • Verified digital certificate of completion
  • Licensed by NYS Department of Education
  • Flexible payment plans

Course Duration and Fees

The course is offered for a duration of 78 hours and costs 3,295 USD.

Contact Details

Phone Number: +1-212-226-4149
Email ID: hello@nobledesktop.com

4. Simplilearn

digital marketing courses in Grand Rapids - Simplilearn Logo

Simplilearn is one of the world’s leading institutes which provides digital marketing courses by Search Engine Journals. It has helped various students and professionals acquire certificates and upskill themselves. Simplilearn has had various online boot camps. 

Course Syllabus

  • SEO, Content Marketing, Pay-Per-Click, and Digital Analytics
  • Social Media, Mobile Marketing and Digital Strategy
  • Advanced Web Analytics
  • Advanced Search Engine Optimization (SEO) 
  • Advanced Pay Per Click (PPC) Certification Program
  • Advanced Social Media (With OMCP Voucher)

Course Highlights

  • Live coaching
  • Program Certificate
  • Tool based learning

Course Duration and fees

Simplilearn offers a 3-month online digital marketing course. The fee for the course is USD 806.61 + taxes.

Contact Details

Phone No.: 1800-212-7688
Email ID is not provided. Kindly contact the institute for the same.

5. upGrad

digital marketing courses in Grand Rapids - upGrad logo

upGrad offers excellent courses in Digital Marketing. These courses are exclusively designed for working professionals. So, you can keep your job and upskill simultaneously. upGrad courses are taught by the best mentors and industry leaders in Digital Marketing.

Apart from regular interaction and one-on-one communication sessions with the mentors, students also get placement assistance in some of the top firms in the country.

Course Syllabus

  • SEO
  • SEM
  • Link building
  • Web Analytics
  • Social media marketing
  • Content marketing
  • Email marketing
  • Branding

Course Highlights

  • Certifications from MICA and Facebook
  • 15 Case Studies and Live Projects
  • MICA Alumni Status
  • Video Library with 70+ Tools
  • Fortnightly Coaching by Industry Mentors
  • Personalized Resume Feedback
  • Mock Interviews by Hiring Managers
  • No-Cost EMI Option

Course Duration and Fees

The Advanced Certificate in Digital Marketing and Communication course offered by upGrad is for around 8 months. They recommend taking 7 hours of lectures per week.
The course fees start from USD 43 per month. 

Contact Details

Toll-free no: 1800 210 2020
Email: customercare@upgrad.com

6. Udemy

digital marketing courses in Grand Rapids - udemy logo

Udemy has become one of the biggest online learning platforms. They offer a variety of marketing courses ranging from SEO to Google Ads and Sales.  More than 5,00,000 people have enrolled in the online digital marketing course on Udemy.

Course Syllabus

  • Market Research
  • WordPress Setup
  • SEO Writing
  • Youtube Marketing
  • Google Ads
  • Linkedin Marketing
  • Google Ads
  • App Marketing
  • Email Marketing
  • Google Analytics
  • Social Media Marketing
  • Facebook Ads

Course Highlights

  • 22.5 hours of on-demand video
  • 35 articles
  • 10 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Certificate of completion

Course Duration & Fees

You get lifetime access to the course in Udemy.
The fee for the course is USD 46.68.

Contact Details

Contact Details are not provided. You can visit their website for more details
https://about.udemy.com/

7. ISB Executive Education

Digital Marketing Courses in Grand Rapids - ISB Logo

The Digital Marketing and Analytics program from ISB will enable you to understand digital customer behavior, build digital marketing strategies, and identify in-demand metrics to effectively measure and optimize ROI.

Prepare for a rewarding career in digital marketing and analytics with digital marketing skills and strategies that are robust and reliable even in our current ever-evolving economy.

Course Syllabus

  • Marketing in the Digital World
  • Customers in the digital world
  • Paid Ad Campaigns
  • Email, display, and social media advertising
  • Digital Strategy Analytics
  • Emerging technologies in digital marketing

Course Highlights

  • 128 recorded videos
  • 20 assignments and quizzes
  • 6+ case studies
  • 10+ discussion boards
  • 21 live online sessions
  • 3 workshops with job placement assistance

Course Duration and Fees

The duration of this course is of 3 months i.e. 4-6 hours/week.
The fee for the digital marketing program is USD 1343.55 + Taxes.

Contact Details

Phone No.: +91 40 2300 7000 / +91 172 459 0000
Email: pgppro@isb.edu

FAQs – Frequently Asked Questions 

Q. Which is the best institute for Digital Marketing in Grand Rapids?

Ans. As per our listicle mentioned above, IIDE is the best institute for digital marketing for students and freshers. IIDE’s Online Digital Marketing Course is best for learners who wish to get their hands on the latest digital marketing skills required in top companies. 

Q. What is the eligibility criteria to get into a digital marketing course?

Ans. The eligibility criteria to start learning a professional digital marketing certificate course is to get a 12th passing certificate. Also, if you enroll in a post-graduation program, you require a graduation degree from a recognized college.

Q. What will be the cost of a digital marketing course?

Ans. The average cost for a digital marketing course ranges between USD 130 to USD 1,100 depending on the course you opt for and the mode of the course (online or on-campus). IIDE’s Online Digital Marketing Certification Course will cost you only USD 971 + Taxes.  

Q. Which field is best in digital marketing?

Ans. Some of the best fields in digital marketing are Marketing Automation, Video Production and Marketing, Paid Media Specialist, Content Marketing Specialist, Analytics, SEO, Copywriting, Email-Marketing, etc. You can master any of these fields with perfect knowledge and skills.

Q. Is Digital Marketing Worth It?

Ans. Yes, Digital Marketing is definitely worth it. This industry is gaining a lot of popularity due to its effectiveness. And it’s got a place for all kinds of individuals, be it, creative, analytical, etc. 

Q. What courses come under digital marketing?

Ans. There are various which come under digital marketing such as Introduction to Digital Marketing, Website Planning and Creation, Search Engine Optimisation (SEO), Search Engine Marketing, Social Media Marketing, Content Marketing & Strategy, Web Analytics, and many more such courses.

Conclusion

With FAQs, we come to the end of our blog. We hope you got your desired information out of the various courses we listed above along with in-depth details of the courses.

If you desire to specialize in a certain digital marketing tool, we recommend you to check out IIDE’s Short Term Certification Courses in Digital Marketing. In these courses, they provide training in various tools such as Search Engine Optimization WordPress Website Planning & Development, Social Media Marketing, E-commerce Management, Content Marketing & Strategy, Media Planning, Google Analytics, Email Marketing, Copywriting, App Store Optimization, Ad Designing, and many more.

At last, if you have any doubts or queries, you can drop them in the comments section below and we will revert back to you soon.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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