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How Did Amul Made Dairy Products So Popular? – An Amul Case Study
The Amul marketing strategy campaign has always been more than advertising it’s how the brand stays part of everyday Indian conversations.
While Amul enjoys immense trust and its iconic “Taste of India” image, its key challenge today is remaining relevant to younger, digital-first consumers while competing with global FMCG brands without losing its farmer-first, local identity.
The objective is to build emotional loyalty, stay affordable and accessible, keep cultural relevance alive through the Amul Girl, and continue driving market share by blending topical ads, mass media, and digital storytelling.
Before diving into the marketing strategy of Amul, I’d like to inform you that the research and initial analysis for this piece were conducted by Vallabhi Gujrati.
She is a current student in IIDE’s Post Graduate Program Digital Marketing (May 2025 Batch). If you found this helpful, feel free to reach out to Vallabhi Gujrati to send a quick note of appreciation for her fantastic research. She’ll appreciate the kudos
So, Let’s start with what Amul as a company is all about.
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SWOT Analysis of ClearDekho: Leading Affordable Eyewear Brand
Previously we looked at the elaborated marketing strategy of Microsoft, the world’s leading software application provider. Now, let us hop over and look at the elaborated SWOT Analysis of ClearDekho.Long story short, ClearDekho is providing eyecare solutions and revolutionising the eyewear industry through its amazing eye products. ClearDekho is India’s leading affordable eyewear brand.Marketing is one of the reasoning behind the company becoming leading in its sector. If you don’t want to make this type of mistake and are interested in learning Digital Marketing then kindly check out Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.In this blog, we will cover the strengths, weaknesses, opportunities, and threats surrounding ClearDekho. Before we begin, let us begin by learning about the company, its history, products, services, and financial success.
Aditya Shastri
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Complete SWOT Analysis of Claro – A Mexican Telecom Group
In our previous article, we had done an explicit SWOT Analysis of the 8th largest telecommunications company in the world, Movistar. In this article, we will see the SWOT analysis of Claro, a telecommunication company.We live in a world where competition and development is the king of the game. Now to support global development many companies are working extensively. Claro is a Brazilian Mexican company that works as a leading telecom group. The headquarters of Claro is in Mexico City. The company originated in America Movil. Claro is a telecommunication company that works to increase global connectivity, communication and information technology solutions globally. Communication is the key to maintaining relationships. Many of us live far away from our friends and family so companies such as Claro make our communication easy. They provide us with a friendly interface where we can easily talk to our loved ones without any barriers. The basic power of the Claro is its marketing team. The effective strategies of marketing made it one of the most successful telecommunications groups around the world. Do you want to know more about marketing? Are you interested in learning basic and advanced concepts of digital marketing? Then you should consider attending the Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah. You will get detailed information related to the marketing strategies. It can be an amazing opportunity for you where you can give yourself a chance to explore the world of marketing and business strategies. Do you want to learn how Claro became so successful? In this blog, we will know about the SWOT Analysis of Claro and decode the answer. Before we begin, let us learn more about Claro the company, its founding, products, financial status and competitors.
Aditya Shastri
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SWOT Analysis of CJ Affiliate: Top Affiliate Marketing Company
Previously we looked at the elaborated SWOT analysis of Rakuten, the world’s largest e-commerce & online retailing company. Now, let us hop over and look at the elaborated SWOT Analysis of CJ Affiliate.CJ Affiliate is an industry leader in affiliate marketing and was founded in 1998. CJ Affiliate has the power to reach millions of consumers who shop online through affiliate marketing networks by enabling fair and transparent partnerships between advertisers and publishers.One thing that made CJ Affiliate grow so huge today, is its marketing strategy. Looking at the new normal of today’s generation, marketing is the key point and if you are looking forward to learning about the latest – check out IIDE’s Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.In this blog, you will learn more about the SWOT analysis of CJ Affiliate and decipher the answer. Before we start, let’s learn more about CJ Affiliate, the company, its founding, products, financial position, and competitors.
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Simplified SWOT Analysis of CIMB Bank with Complete Company Overview
Last time we saw the Marketing Strategies of Axis Bank, this time we will look at the SWOT Analysis of Cimb Bank.
Cimb Bank was founded in Kuala Lumpur, Malaysia, in 1974. The CIMB Group’s businesses include a well-known consumer bank, a prominent regional investment bank, and an Islamic bank. CIMB Bank is the Group’s commercial bank.
The bank is growing and getting visibility due to its effective strategies and marketing. Online presence and digital marketing are very important in today’s world for growing a business. To know more about digital marketing and its different attributes, do check out Free Digital Marketing Masterclass by Karan Shah the founder and CEO of IIDE.
If you’re as curious as we are about Cimb Bank’s success formula, you’ve come to the right place. We’ll learn about the Third-Party strengths, weaknesses, opportunities and threats of the Cimb Bank, but before that, let us look at the company.
Aditya Shastri
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SWOT Analysis of Cigna: U.S. Managed Healthcare Leader
In our previous blog, we talked about the SWOT Analysis of Progressive. This time let’s dig into the SWOT Analysis of Cigna.Cigna is the United States based insurance company providing health care services to improve the health and well being of people in the United States. To date, the company has more than 180 million customers connected from 30+ different countries and jurisdictions. The company’s close partnership with colleagues and customers has allowed the company to create personalized solutions and advance the whole-person health system.Cigna now operates in 30 countries, has approximately 70,000 employees and manages around US$155.451 billion in assets. The company ranked No. 13 in the 2021 Fortune 500 list of the largest United States corporations by total revenue. Why? This is because Cigna is committed to building a better, more sustainable health care system by lowering health risks, fostering health equity, improving health status, promoting preventive health interventions, and focusing on the whole person health. Another aspect that made Cigna the giant it is now is its marketing efforts. As the world goes online, marketing is changing and if you are interested in learning about the latest – check out our Free Masterclass on Digital Marketing by the CEO and Founder of IIDE, Karan Shah.But, before we begin with the SWOT Analysis of Cigna, let us learn more about Cigna the company, founding, products, financial status, and competitors.
Aditya Shastri
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SWOT Analysis of CIBC: Leading North American Financial Firm
Last time we did an in-depth SWOT analysis of Royal Bank of Canada. This time, we will do an elaborative SWOT Analysis of CIBC – Canadian Imperial Bank of Commerce.Canadian Imperial Bank of Commerce, formerly known as the private bank and trust company, is a Canadian multinational banking and financial services corporation headquartered in Toronto, Ontario which was formed in 1961 through merges of Canadian Bank of Commerce and the other is The Imperial Bank of Canada. The Canadian Imperial Bank of Commerce ranks under the top 5 big banks of Canada. One reason CIBC is such a stable bank is that it offers a variety of services to its customers and another thing that made CIBC this giant now is its marketing strategies. They provide services just by phone call or through digital taps. If you’re interested in acquiring digital marketing abilities but don’t know where to begin, our CEO and Founder of IIDE, Karan Shah offers a brief Masterclass on Digital Marketing 101 and it is free of charge.Before we go into the SWOT Analysis of CIBC, let us know about CIBC as a company.
Aditya Shastri
Aug 9, 2025

SWOT Analysis of China Taiping: Life Insurance Leader
In our previous blog, we did a comprehensive study on the SWOT Analysis of the largest broadband communication company in the United States, Spectrum. Here we will understand the SWOT Analysis of China Taiping.China Taiping operations are carried out through the following segments: Property and Casualty Insurance business, Life Insurance, Reinsurance Business, and Other Businesses. And The Life Insurance segment engages in the underwriting of direct life insurance policies. Another aspect that made China Taiping the massive it is now, is its marketing efforts. As the world goes online, marketing is changing and if you are curious about learning about the latest – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.In this case study, we will learn about the SWOT analysis of China Taiping. But first, let us know about the company and the product better.
Aditya Shastri
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SWOT Analysis of China Post: Key Insights & Overview
In our last article, we covered the extensive SWOT analysis of an Indian Logistics Service Provider – Xpressbees. In this article, we are going to break down the SWOT analysis of China Post – the leader of the postal services industry in China. A wholly-owned state corporation formed in line with the People’s Republic of China’s Company Law. China Post Group Corporation Limited was placed 74th among Fortune 500 businesses and second among postal firms. In compliance with national rules, the Group operates in a variety of activities centred on universal services, parcel, express, and logistics business, banking business, and rural e-commerce. Another attribute that can make China Post a giant in its industry is its marketing efforts. The way marketing is done around the world is changing and the companies need to keep pace with it, if you are interested in learning about the latest – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.In this article, we will learn the SWOT analysis of China Post but before that let us know the company’s history, competitors, services and more.
Aditya Shastri
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SWOT Analysis of China Life: Leading Life Insurance Company
In our previous blog, we did a comprehensive study on the SWOT Analysis of the largest broadband communication company in the United States, Spectrum. Here we will understand the SWOT Analysis of China Life.Leading Life Insurance Group in China – China Life operations are carried out through the following segments: Property and Casualty Insurance business, Life Insurance, Reinsurance Business, and Other Businesses. And The Life Insurance segment engages in the underwriting of direct life insurance policies. Another aspect that made China Life the massive it is now, is its marketing efforts. As the world goes online, marketing is changing and if you are curious about learning about the latest – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.In this case study, we will learn about the SWOT analysis of China Life. But first, let us know about the company and the product better.
Aditya Shastri
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SWOT Analysis of China CITIC Bank: China’s 7th Largest Lender
Formerly we discussed the SWOT analysis of U.S. Bank, let us now throw some light on the SWOT analysis of China CITIC Bank – One of the top-rated banks in the world. China CITIC Bank is a cross border franchise of CITIC Group in Beijing. China CITIC Bank is among the leading banks within its industry within China. It needs to withhold this position. China CITIC Bank is carefully reviewing its SWOT analysis and using it to make strategic decisions which helps them grab market target audience and their know-how.China CITIC Bank follows certain values to hold their standards by giving professional quality services to their customers and maintaining the same service all over the world. To open branches in every foreign country and gain people’s trust. China CITIC Bank has some amazing digital marketing strategies to learn from to upgrade your knowledge and skills for your personal growth. Interested in knowing some amazing techniques of digital marketing? Check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.Want to know more about what exactly China CITIC Bank is known for and how it became one of the best banks in the world? We got you all covered. In this blog, we’ll be deeply focusing on the SWOT analysis of China CITIC Bank, the services they provide, their competitors, and much more.
Aditya Shastri
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SWOT Analysis of Chevron: Top Oil Company in America
Last time we had a look at the detailed SWOT analysis of Shell, an Anglo Dutch-based multinational oil and gas company. This time we will dive deep into the SWOT analysis of Chevron and its work.Chevron is a company that produces and markets fuels, natural gas and power generation. Chevron Energies was created in the year 1879 with an ambition to enable America to play a key role in the manufacturing of natural gas and oil exploration.Chevron’s efforts in marketing have helped them a lot. Marketing helps in achieving the desires and preferences of the target audience. Today every other company is using digital marketing, hence it has become a very important and essential skill to learn. You can check our Free MasterClass on Digital Marketing 101 by Karan Shah, the founder and CEO of IIDE.Before we begin further with the SWOT analysis of Chevron, let us discuss the company, what products it has to offer, its financials and its competitors.
Aditya Shastri
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Extensive SWOT Analysis of Chase – A Subsidiary Bank Of JPMorgan Chase
Previously, we had done the absolute SWOT Analysis of Citi – The Third-Largest Financial Service and Investment Banking Corporation. Today we are going to learn about the SWOT analysis of Chase – one of the largest subsidiary banking companies of JP Morgan Chase, located in New York City, USA.
Chase, Chase Bank or JPMC (JP Morgan Chase) Bank is one of the largest U.S. consumer and commercial banks providing banking services including saving accounts, checking accounts, mortgages, auto loans, planning, business banking and many more. It is one of the Big Four Banks of the USA.
Now, Chase has stepped up into the digital environment. To accelerate their digital banking services, they have been acquiring new marketing strategies to adapt to changing environmental aspects. They have included digital marketing in their marketing techniques. If you are interested in learning digital marketing for a fresh kick start to your career – check out our free masterclass on digital marketing by the CEO and Founder of IIDE, Karan Shah.
Before we go into the SWOT Analysis of Chase, let us know about Chase as a company.
Aditya Shastri
Aug 9, 2025
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