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How Did Amul Made Dairy Products So Popular? – An Amul Case Study
The Amul marketing strategy campaign has always been more than advertising it’s how the brand stays part of everyday Indian conversations. While Amul enjoys immense trust and its iconic “Taste of India” image, its key challenge today is remaining relevant to younger, digital-first consumers while competing with global FMCG brands without losing its farmer-first, local identity. The objective is to build emotional loyalty, stay affordable and accessible, keep cultural relevance alive through the Amul Girl, and continue driving market share by blending topical ads, mass media, and digital storytelling. Before diving into the marketing strategy of Amul, I’d like to inform you that the research and initial analysis for this piece were conducted by Vallabhi Gujrati. She is a current student in IIDE’s Post Graduate Program Digital Marketing (May 2025 Batch). If you found this helpful, feel free to reach out to Vallabhi Gujrati to send a quick note of appreciation for her fantastic research. She’ll appreciate the kudos So, Let’s start with what Amul as a company is all about.

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Comprehensive Swot Analysis of Parle – World’s Most Sold Biscuits
Last time we saw the Marketing Strategies of Britannia, today let’s look at the SWOT Analysis of Parle. Parle is one of India’s largest selling biscuit snacks and confectionery manufacturers in the country. It is one of the oldest companies in India and is still known for its products. Parle has a wide reach and a very loyal customer base. The company can improve its marketing game and can opt for digital marketing. If you also want to learn about digital marketing, do check out Free Digital Marketing Masterclass by Karan Shah the founder and CEO of IIDE. In this blog, we will look at the SWOT analysis of Parle, but before that let’s have a look at the company overview.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Elaborated SWOT Analysis of Parag Milk Foods – An Indian Milk Manufacturing Company
In the previous blog, we had done comprehensive research about the Marketing Mix of Milo by looking at all the 4Ps strategies. In this blog, we are going to view the SWOT Analysis of Parag Milk Foods – the iconic tasty milk drink from Nestle in detail. Parag Milk Food is a company where lots of dairy items/products are made for daily life. Parag gives the best to the customers through connecting people with natural organic products and this is one of the major reasons to choose Parag Milk Foods. The company’s Go cheese is India’s fourth-largest producing cheese and the country’s largest producer of cow ghee under its brand Govardhan. Also, Parag Milk Foods’s digital marketing strategies have played a vital role in them becoming so popular around the world. It is marketed as a vibrant beverage strongly related to good health and sports.  In this digital era where almost every business is going online, digital marketing has become very important in today’s world and if you want to learn and gain more knowledge about it, go over to our Free MasterClass On Digital Marketing 101 by Karan Shah, the CEO and Founder of IIDE.  In this case study, we will learn about the SWOT Analysis of Parag Milk Foods. But first, let us know about the company and the product better.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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End-to-End SWOT Analysis of Pantene – Top 10 US Hair-Care Brands
In our previous blog, we did a comprehensive SWOT Analysis of the most recommended brand by dermatologists, Dove. in this blog we will be doing an end-to-end SWOT Analysis of Pantene. Pantene is one of the Top 10 US haircare brands. It is also one of the most popular products in great Britain and know as one of the best shampoo brands in the world. Pantene has grown exponentially in the market with a large presence all over the world. It has marketed its brand very well in the market with the use of digital marketing. It is essential for every business in the market to have a digital presence as most people nowadays are online. If you want to know what is digital marketing and how to use it to your advantage – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah. Thus this makes us keen to know how Pantene has gained such success in its industry, here we have done an End-to-End SWOT Analysis of Pantene. But before starting its SWOT Analysis let’s get a brief idea about Pantene as a company, its products, competitors, financials, and more.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Elaborative SWOT Analysis of Pampers – The Best Baby-Dry Disposable Pants
Earlier we did the elaborated SWOT analysis of Abbott Laboratories – One of India’s Largest Pharmaceutical Companies. Today in this blog we will be talking about the elaborative SWOT analysis of Pampers which is going to get in-depth about the brand. No.1 baby diapers company – Pampers diapers were first introduced in 1961. The band went through various redesigns, tests, and production advances in its early years. While alternative disposable diapers were available, Pampers’ superior performance and affordable cost helped to establish the disposable diaper category in the United States.Pampers marketing initiatives are another factor that has helped it grow into the behemoth it is today. Digital marketing is evolving as the world moves online, and if you want to stay up to date, check out our Free masterclass on Digital Marketing, taught by Karan Shah, the CEO and Founder of IIDE.Do you want to know how Pampers became successful? In this blog, we will get to learn about the SWOT analysis of Pampers. Before proceeding further let us just know more about Pampers as a company.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Detailed SWOT Analysis of Pall Mall – An American Brand Of Cigarettes
In our previous article, we went through a complete SWOT analysis of Corona. In this study, we are going to go through the SWOT analysis of Pall Mall.In the United States, Pall Mall is one of the top 10 most popular cigarette brands. They’ve been in business since 1899, so they’ve witnessed more than a century of cigarette selling and believe the future will be equally or more than exciting. Why? Because they’ve always made things that people want and will continue to do so.Another aspect that gave Pall Mall a leading position today is its marketing campaigns. As the world is swept away by the online stores, marketing has also taken a phenomenal turn and if you are interested in learning about the latest in the digital marketing industry – attend our Free MasterClass on Digital Marketing 101, led by the Founder and CEO of IIDE, Karan Shah.Therefore, the goal of this article is to provide you with valuable insights surrounding the brand, using the latest facts, updates and even how Pall Mall gained its supremacy in the cigarette industry. So, let’s now dive in to know more about Pall Mall before starting with the SWOT analysis of Pall Mall. 
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Detailed SWOT Analysis of Orient Cement – One Of India’s Leading Companies In The Cement Industry
It’s been a long time since you visited us, we are sure you must have learned a lot from our previous blog on SWOT Analysis of Ambuja Cement, one of the largest cement producers in India. Today let’s dive into the SWOT Analysis of Orient Cement, a household name that is well recognized for its cement quality in India.Orient Cement is one of the leading and fastest-growing cement manufacturers in India with a total capacity of 8 MTPA in India only. Orient Cement’s product mix includes PPC – Pozzolana Portland Cement & OPC – Ordinary Portland Cement marketed under the brand name Birla A1.One of the main reasons why Orient Cement is so well known all around India is its marketing strategy, they have always focused on getting their products familiar to the mass audiences. One of the fastest-growing fields in marketing today is digital marketing. Digital marketing is used everywhere in businesses to gain insights and target the right customer demographics.To learn more about digital marketing, we suggest you take a look at our FREE Masterclass on Digital Marketing 101. This free masterclass will motivate you to kickstart your journey in the field of digital marketing.Do you want to learn how Orient Cement became so successful in the cement industry? In this blog, we will learn about the SWOT Analysis of Orient Cement and decode the answer. Before we begin, let us learn more about Orient Cement, funding, products, financial status, and competitors.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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In-Depth SWOT Analysis of Orange – A French Multinational Telecommunications Corporation
In our previous article, we had done an explicit SWOT Analysis of the 8th largest telecommunications company in the world, Movistar. In this article, we will see the SWOT analysis of Orange, a telecommunication company. Orange S.A. is rebranded as Orange and is considered as a french multinational telecommunication corporation. Orange is considered as a global connection for communication products and services for multinational companies.Another thing to remember that made the company so enormous now, is its marketing efforts. As the world is going online, marketing is changing and if you are interested in understanding and learning about the latest – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.Do you want to learn how Orange became so successful? In this blog, we will know about the SWOT Analysis of Orange and decode the answer. Before we begin, let us learn more about Orange the company, its founding, products, financial status and competitors.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Elaborated SWOT Analysis of Oppo – One Of The Worlds Largest Smartphone Brand
In our previous blog, we saw the SWOT Analysis of one of the world’s largest technology businesses, Xiaomi. In this blog, we will be looking into the SWOT Analysis of Oppo in detail. Oppo is the 4th largest brand in the world with a market share of 10.8%. It has been in the market for almost 2 decades now and has been giving some of the finest products to its customers. Since 2004 it has expanded in 50 countries all over the world and to cater to such a large audience it uses some of the best digital marketing techniques in its field as most of the customers are on digital platforms. So if you are interested in learning the latest skills in digital marketing – check out our Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah. Thus this makes us keen to know how Oppo found success in its field, we have given a detailed study on the topic SWOT Analysis of Oppo. But before we dive into SWOT analysis let us get a brief idea about Oppo as a company, its products, competitors, financials, and more.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Detailed SWOT Analysis Of ONGC – An Indian Government-Owned Crude Oil & Natural Gas Corporation
In our last post, we conducted a thorough SWOT Analysis of a very remarkable brand, Indian Oil Corporation. In this post, we will examine the SWOT analysis of ONGC, India’s premier top energy firm.ONGC Oil & Gas is India’s largest crude oil producer, currently producing 70% of India crude oil. ONGC has its headquarters in New Delhi, India. In 2010 it was announced as Maharatna status by the Government of India.ONGC has a unique marketing strategy. Today every other company is using digital marketing, hence it has become a very important and essential skill to learn. You can check our Free MasterClass on Digital Marketing 101 by Karan Shah, the founder and CEO of IIDE.Before we begin further with the SWOT analysis of ONGC, let us discuss the company, what products it has to offer, its financials and its competitors.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Elaborative SWOT Analysis of OnePlus – A Chinese Consumer Electronics Manufacturer
Last time we discussed an in-depth and complete SWOT Analysis of CarMax, which is one of the famous used-car retailers based in the United States. This time, we will elaborate the SWOT Analysis of OnePlus in-depth.OnePlus Technology Co., Ltd. is a Chinese consumer electronics manufacturing company that was established 9 years ago. The company is best known for making smartphones, and officially serves around 34 countries and some regions around the globe as of July 2018.The marketing efforts seriously adopted by OnePlus made it achieve its huge success. As the world goes on an online mode due to the covid pandemic, marketing is changing drastically and if you are interested in learning about the latest – check out our Free MasterClass on Digital Marketing, taught by Karan Shah, IIDE’s CEO and Founder if you are interested with today’s effective digital marketing.In this blog, we will learn about the SWOT Analysis of OnePlus. Before we begin, let us learn more about OnePlus as a company, its achievements, products and competitors.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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In-Depth SWOT Analysis of Omega – One Of The Very Popular & Luxurious Watch Brands
We have previously written a fascinating marketing mix of Titan. This time we are back with another article on the SWOT analysis of Omega.Omega watches is a company owned by the Swiss Swatch Group which is one of the world’s largest watch companies and famous firms in the industry. The Omega brand, more than 160 years old, was founded in the year 1848 in Switzerland by Louis Brandt. Known for their sporty chronographs, professional dive watches, and co-axial movements, Omega is without a doubt one of the leading Swiss watch companies.Omega is recognized as a trustworthy and classy brand that can be relied on with watch build and design as criteria. Omega is in seventh place as the world’s most famous Swiss luxury watch brand.The reason for the success of Omega in the market is its effortless marketing strategies. As the world is moving online, the way marketing is done is changing and if you are interested in learning about the newest – check out our  Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.In this blog, we will look at the SWOT analysis of Omega but before that let’s look at some of the facts about the company.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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Descriptive SWOT Analysis of Olay- Leading skincare brand
Previously we saw the SWOT analysis of Body Shop, today we will look at the SWOT analysis of Olay.Olay is a well-known multinational brand whose products are designed to address the problem and to satisfy the needs of the customer. As a result, it offers a diverse range of products to cater to the various demands of different skin problems.The company lacks proper marketing of the brand due to which it is not getting a significant market share, in today’s world digital marketing is a very useful tool for the growth of a company. If you want to know more about digital marketing, do check out Free Digital Marketing Masterclass by Karan Shah the founder and CEO of IIDE.In this blog, we will look at the SWOT analysis of Olay and understand the reason behind the success of the brand, but before that let’s know more about the company. You can also check our other blogs to know more about other companies’ SWOT Analysis, marketing strategy, marketing mix, etc.
Aditya Shastri - Trainer at IIDE

Aditya Shastri

Calender iconAug 9, 2025

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