Latest Case Studies

General Electric Company famously known as (GE) is one of the oldest power suppliers located in New York. It operates mainly in the following four sectors aviation, power, healthcare, and renewable energy. Today general electric has several subsidiaries like GE Additive, GE Aviation, GE Healthcare, GE Renewable Sources, GE Power, etc that work across the globe. Below we have covered some key important points about the marketing strategy of General Electric, its marketing mix, competitors analysis, etc.Before we dive into the marketing strategies of GE, let us learn more about General Electric Company.About General ElectricGeneral Electric was founded by Thomas Edison’s company and Thomson-Houston Electric company along with J.P. Morgan its financier in 1882. It is said that GE introduced electricity and home electrical appliances to America. It has been working for more than 125 years and has created technologies that have helped improve the lives of many people.A few of their notable innovations include the electrical grid in 1882, the first hydro-electrical power plant in 1920, the first gas turbine for producing electricity in 1939, a wind turbine in 2002, the industrial internet in 2018, etc. One of the most interesting facts is that almost 1/ 3 of the world’s electricity is generated by General Electric. They are working on creating strategies and goals that align with the UN’s sustainable development goals.General Electric’s Competitors analysisGeneral Electric is a huge brand that has quite a few competitors in the market. Let us read about them too.1. SiemensSiemens is a German-based industrial manufacturing company that was founded in 1847. This famous European conglomerate has various branches abroad. They provide products and services in sectors such as power, automation, buildings, railways, and water treatment systems. The company has around 4 lakh employees globally and has built a strong brand image. This company has many joint ventures and tie-ups with companies abroad. They have strong advertising and marketing approach that increases their brand name. They also have good financial status and hence are a top competitor of GE.2. 3M3M is an American Minnesota, Mining and Manufacturing company that was founded in 1902 having its head office in Minnesota, USA. They are known for producing electrical materials, fire protection, laminates, etc.3M has been providing quality products and carries out thorough research on its products and services. They are also diversified and carry on business across 120 countries. Along with quality products and a brand name, 3M also has sound financial positions.3. Hitachi Hitachi is a well-known Japanese company that has its headquarters in Tokyo, Japan.Hitachi provides services in various sectors like digital media, telecommunications, construction and machinery, social infrastructure, etc. Hitachi also has a strong brand presence and had been featured in Forbes as the most popular brand. The company is present in many parts of America, Asia, Europe, and the Middle East. It also maintains a strong financial position with over 9.2 trillion in revenue. Hitachi is also working on building a strong relationship with its customers and shareholders.

In a previous article, we explained the detailed Marketing Strategy of Safran. In this blog, we will discuss the marketing strategy of General Dynamics – an American publicly traded, aerospace and defence corporation.This article aims to learn about General Dynamics and gain insight into it and how it became the fifth-largest defence contractor in the world with arms sales and total sales.A company’s marketing strategy is a crucial element that could either benefit or harm it. Marketing has shifted to the digital globe along with users from all over the world. Check out Karan Shah, the CEO and founder of IIDE, Free MasterClass on Digital Marketing 101 if you’re interested in modern digital marketing.We will learn the entire marketing strategy of General Dynamics by the end of this blog. Before diving deep into it, let’s begin with the company’s back story, target audience, and digital presence.

In our previous article, we learned in-depth about the SWOT analysis of GEICO. In this article, we are going to do a detailed study on the marketing strategy of GEICO – the United States’ fastest-growing insurance company.The GEICO company was started in 1936 as United States’ first digital insurer to the fastest growing insurance company.Marketing strategy is an overall game plan for achieving the marketing objectives of the organisation, where digital marketing connects businesses with ideal customers online making it easy and effective. If you are very much interested in new-age digital marketing, then you should definitely check out IIDE’s Free MasterClass on Digital Marketing 101 by our CEO and Founder, Karan ShahGEICO, the country’s first fully digital insurance provider is highlighting its presence in many ways. Before we do an in-depth analysis of the Marketing Strategy of GEICO, let us kick start by learning the company’s background, competitors, and digital presence.

In our last article, we learned in-depth information about marketing strategy of Hyundai. We will go into more detail about the marketing strategy of Geely in this article as the top automobile manufacturer in China.The goal is to give you some understanding of how Geely went from being a cooperative startup automobile manufacturer to becoming one of China’s most recognisable, renowned and global automobile companies.Marketing is a part of a company’s DNA that can either make it or break it. Marketing has moved online in tandem with user behaviour around the world as users increasingly use digital devices. If you have some interest in new-age digital marketing, then you should check out IIDE’s Free MasterClass on Digital Marketing 101 by our CEO and Founder, Karan Shah.We will fully cover the marketing strategy of Geely in this blog. Let’s start by studying the company’s history, target market, and online presence before we dive in deep.

In a recent article, we learned in detail about the SWOT analysis of General Electric. In this blog, we will walk through the 360-degree marketing strategy of GE Power India – the World’s Leader in Power Generation. Today, in this competitive world, we all know how important it is to be visible and noticed, only then you can survive in the industry.How will you be visible? The answer to that is marketing, yes, you heard it right. Marketing is the key to being noticed and it is important to have brand awareness.If you are further interested to explore more about digital marketing then do check out our Free Masterclass on Digital Marketing by Karan Shah, CEO and founder of IIDE. And if you’re looking to master a particular skill in digital marketing, look at our short-term certification courses in Digital marketing which have some meaningful insights.So today, in this article, we will tell you about the marketing strategy that is used by GE Power India. Let us first give you an overview of the company and its work.

In our previous article, we learned in detail about the marketing strategy of a really fascinating brand, Bharat Petroleum. In this article, we will elaborate on the marketing strategy of – the world’s largest extractor of natural gas.The objective is to help you gain insights into Gazprom’s transition from being a gas producer’s corporation to becoming one of Russia’s most recognized and reputed brands.Marketing is a revolutionary part of a company’s operations. As users across the world go digital, marketing has followed them to the digital realm as well. If you are interested in digital marketing, then you should definitely check out IIDE’s Free MasterClass on Digital Marketing 101 by our CEO and Founder, Karan Shah.We will thoroughly learn the marketing strategy of Gazprom by the end of this blog. Before jumping straight into it, let’s begin with the company’s story, target audience, and digital presence.

In a previous article, we learned about the SWOT Analysis of Gayatri Projects. In this blog, we will elaborate on the marketing strategy of Gayatri projects.The objective is to gain insights into one of the fastest-growing Infrastructure Companies in India Gayatri Projects Limited which deals in major civil construction and infrastructure projects in India. We will walk you through how the company has bagged the projects barely using any extensive marketing strategies.Marketing is a vital part of a company’s operations and serves as a game-changer for any business.  As users across the globe go digital, marketing has also headed towards its digital transformation. If you are curious about new-age digital marketing trends, then you should check out IIDE’s Free MasterClass on Digital Marketing 101 by Karan Shah-CEO and Founder.We will look into how Gayatri projects Limited is still in the show with limited marketing strategies. Before we begin our deep dive into the Marketing Strategy of Gayatri Projects, let us start by learning the company’s story, target audience and digital presence.

In our previous article, we learned in detail about the marketing strategy of a fascinating brand Pidilite Industries. Now we are going to elaborate on the marketing strategy of Galaxy Surfactants – India’s Chemical manufacturer.Startups are the talk of the town nowadays. Galaxy Surfactants is not the only global technology brand in automotive engineering and mobility solutions that has unveiled its new visual brand identity. We will help you gain insights into how Galaxy Surfactants went from zero to becoming one of the world’s largest automotive engineering companies. As things are getting digital, people want to buy everything online. That is the main reason why Digital Marketing becomes an essential part of any startup or business. Without Digital Marketing it will be hard to survive in the competitive market.So, to stay ahead of your competitor’s marketing becomes essential. If you want to learn about new-age digital marketing, then check out the IIDE’s Free Masterclass on Digital Marketing 101 by our CEO and Founder, Karan Shah.Do you ever think of the company’s Success Secrets? Why is it famous for its product? What Are the strategies behind a good product? So, We will fully cover the marketing strategy of Galaxy Surfactants in this blog. Before we begin our deep dive, let us start by learning the company’s story, target audience, and digital presence.

We have previously written a comprehensive case study on the SWOT analysis of GAIL. This time we are back with another article on the marketing strategy of GAIL.The PNG gas which is coming in our house gas pipeline or the LPG gas which is connected to our stove is produced by GAIL. GAIL – Gas Authority Of India Limited is one of the largest natural gas companies in India. Their consistent efforts and determination to serve people have made them rank 45th in the India 100 2021 ranking of the most valuable and influential brands.   Another attribute that made GAIL the giant is its marketing efforts. As the world is moving online, the way marketing is done is changing and if you are interested in learning about the newest – check out our  Free MasterClass on Digital Marketing 101 by the CEO and Founder of IIDE, Karan Shah.In this blog, we will look at the marketing strategy of GAIL, but before begin discussing the marketing strategy of GAIL, let’s look at some of the facts about the company.

Whenever someone says “let’s go to the supermarket”, you get a strong recall of either DMart or Big Bazaar, isn’t it? That’s why in this case study, we would go through Big Bazaar’s parent organization, Future Retail Limited, to understand the marketing strategies it has implemented that reinforce such a strong brand recall in the minds of customers. We would go through the marketing strategy of Future Retail by understanding the 4Ps of the marketing mix, its marketing and campaigns strategies along with its digital marketing overview by going through its social media presence and website analysis. So let’s get started by first knowing about Future Retail.

In this blog, we will go through all details about the marketing strategy of Future Enterprises and which strategies they are using for their market growth.Future Enterprises Ltd. was part of Future Group Company from 1987 to 2022 as the company grew and made itself India’s best Retail and Wholesale industry. Future enterprises own and manage retail stores.If we want to grow our company it is necessary to create more Sales and if we want to do sales we need to do Marketing. Digital Marketing is the fastest growing industry in the world, if you also want to gain more knowledge regarding digital marketing you must check out IIDE’s #1 Free Digital Marketing Masterclass with Certification – taken by our Founder and CEO, Mr Karan Shah.In this blog, we will cover the marketing strategy of Future Enterprises but before we go into detail let’s get to know and start learning about company details, history and growth stories.

In a previous article, we learned about the Extensive Marketing Strategy of HP, an American multinational computer software industry. In this blog, we are going to talk about the marketing strategy of Fujitsu – The World’s sixth-largest IT service provider.This blog accommodates a detailed overview of the company Fujitsu which was started in Japan and now is working globally. The intention of writing this blog is to make you aware of the company and its growth over the years.Marketing is very important for a company as it makes your company popular by selecting the target audience and making the customer aware of the products and services provided by the company.As nowadays every company is going digital, so it is very important for a company to attract customers online too. If you are interested in digital marketing, then you should definitely check out IIDE’s Free MasterClass on Digital Marketing by the CEO and Founder of IIDE, Mr Karan Shah.In the further blog, we will know more about the marketing strategy of Fujitsu company. Before looking deep into the company let’s start by looking at the company’s overview.