5 Best Digital Marketing Courses in Guelph To Upskill Your Career

Updated on: Feb 8, 2024
Digital Marketing Course in Guelph - Featured Image

If you’re looking for the best digital marketing courses in Guelph, then you’ve come to the right place. For your convenience, we have listed the best digital marketing courses in Guelph along with the course syllabus, fees, and placements.

Many companies are becoming aware of the importance of digital marketing in today’s market. Marketers are targeting digital platforms to promote their products since most of the customers can be found online. In order to maximize the benefits of digital marketing, they are making sure to include digital marketing strategies in their marketing campaigns.

Career opportunities in the digital marketing sector have increased in the past few years. Let’s take a look at the digital marketing jobs available in Guelph.

Digital Marketing Courses in Guelph - Job Statistics

Impressive, right? Moreover, if you consider working in other nearby areas as well, the number just keeps increasing. So, if you’re interested in starting a career in digital marketing, then this is the right time to do it. Now, let’s get started with the list.

Key Factors to Consider When Choosing a Digital Marketing Course 

To choose the right digital marketing courses in Guelph for you, it’s essential to have answers to the following questions:

  • Does the course have module-specific professors with experience? And if so, which brands have they worked for?
  • Are there any networking opportunities with them?
  • What modules are covered in the course? Is the syllabus AI integrated?
  • Are case studies included in the curriculum to equip you with analytical skills?
  • Does the institute provide 1-on-1 mentoring?
  • Do they offer offline classes?
  • Are there any mandatory internships for practical learning?
  • Does the institute offer placement assistance?

You must have noticed that the course fee is not a part of the list of important questions. This is because education should be thought of as an investment, not an expense. Eventually, the benefits of a good education far outweighs the costs, making it a valuable investment in your future.

Now that you have all the information handy, let’s dive deeper into the list of the top digital marketing courses in Guelph.

List of Top 5 Digital Marketing Courses in Guelph

Here’s an overview of the top 5 digital marketing courses in Guelph, their duration, and their fee structure.

Institute Course Duration Google Reviews
IIDE – The Digital School 6-11 months 4.8 (1058 reviews)
Udemy 34.5 Hours (10 reviews)
Edureka 30 Hours 4.6 (3,398 reviews)
International Institute of Digital Marketing 3 Months (132 reviews)
York University 8 Months (1,574 reviews)
 

1. IIDE – The Digital School

IIDE-Site-Logo

IIDE is a leading digital marketing institute that offers various Online Digital Marketing Courses. Since its inception in 2016, IIDE has trained more than 2,35,000 learners in digital marketing, giving them an opportunity to make a high-paying digital marketing career in this competitive industry.

Not just college students & fresh graduates, in fact IIDE courses are also highly preferred by working professionals and small business owners who are either looking to upskill or switch their career to digital marketing.

So, why do we rank IIDE #1 on the list?

Of all the reasons why IIDE stands out, one of the major reasons is the recognition they have earned by the World Education Congress as well as the Indian Education Congress for the “Best Digital Marketing Institute” award.

They also provide an Offline campus immersion option in Mumbai for their online learners via which the learners can visit the IIDE Campus and have some amount of training and assessment done offline and experience the IIDE culture first-hand.

Digital Marketing Courses - Indian & World Education Congress Awards

Digital Marketing Courses - Indian & World Education Congress Awards

Courses Offered

IIDE offers the following online courses in digital marketing:

Here’s a brief comparison of both the online courses:

Course Benefits Matrix ACDM PCDMS
Duration 4 months 6 months
Certifications Offered
Ai Integrated Syllabus
Placement Assistance
1-on-1 Mentoring
Module Specific Professors
Case Studies from Harvard Business Review
Leadership & Agency Skills
Project Management & Conflict Resolution

 

Other Courses Offered by IIDE

This course is designed by experts in the field who bring years of experience to the table. It might not be recognized as a traditional MBA but offers training & placements equivalent to a master’s program in digital marketing in just 11 months. Furthermore, IIDE offers specialization in two distinct niches – Performance Marketing and Creative Strategy – as an integral part of their program.

Digital Marketing Courses - IIDE Course Brochure
Digital Marketing Courses - IIDE Course Brochure

 Syllabus

Courses Modules Covered
Advance &
Professional Course
Foundation
● Brand Truth: Marketing Fundamentals
● Customer Journey: AIDA Funnel
● Presentation Skills
● Introduction to Agencies & Departments
Advance &
Professional Course
Search Marketing
● Website Basics
● Search Engine Optimisation
● Google Ads
● E-Commerce
● Corporate Soft Skills
● Reporting & Excel Training
Advance &
Professional Course
Social Marketing
● Social Media Organic
● Brand Reputation Management
● Social Media Paid
● Influencer Marketing
● Resume & LinkedIn Profile Building
Advance &
Professional Course
Growth & Analytics
● Lead Generation & Nurturing
● Google Analytics
● Capstone Project
● Interview Preparation
● Mock Interviews
Exclusively in
Professional Course
Planning & Strategy
● Media Planning
● Conversion Rate Optimization
● Customer Relationship Management
● Blogging, AdSense & Affiliate Marketing
● Freelancing Economics & Overview
● Portfolio & Personal Brand Building
Exclusively in
Professional Course
Agency Skills
● Art of Pitching
● Client Servicing
● Campaign Planning
● Project Management
● Harvard Multimedia Case Study
● Leadership & Conflict Resolution Skills
● Masterclass: Economics of Digital Marketing

 

Digital Marketing Courses - IIDE Course Curriculum
Digital Marketing Courses - IIDE Course Curriculum

 

Marketing Tools You’ll Master

A digital marketer’s day includes strategizing & executing those strategies with the help of tools. Mastering tools, both digital marketing & artificial intelligence (AI), that will fasten your progress as a digital marketer, is included in IIDE’s online digital marketing course.

Some of the marketing tools IIDE learners will master are:

ai tools taught at IIDE

 

Here’s what students have to say about IIDE:

 

Course Reviews

IIDE boasts a remarkable rating of 4.8 on Google, backed by an impressive collection of over 1000+ reviews. The high rating is largely attributed to numerous reviews by the students that praise the mentors, placement assistance, and the course curriculum.

Additionally, I also came across numerous Quora answers from IIDE alumni who spoke highly of their experiences and the quality of courses. As of now, I couldn’t find anything negative about them. However, you can dig a little more and check for yourself.


Digital Marketing Courses - IIDE Scholarships

Contact Details

Phone Number: +91 96199 58615
Email ID: admissions@iide.co
Website: https://iide.co/online-digital-marketing-course/

2. Udemy

Digital Marketing Courses in Guelph - udemy logo

In May 2010, Udemy was founded with its headquarters in San Francisco, USA. Udemy offers a wide range of online courses on topics such as technology, business, and the arts. Courses are well-curated and up-to-date to provide students and professionals with the latest skills. Their digital marketing course will help students learn about copywriting, LinkedIn marketing, Google Analytics, Google Ads, etc.

Course Syllabus

  • Content Marketing Basics
  • Websites 101
  • Email marketing
  • Copywriting
  • SEO (Search Engine Optimization).
  • Google Ads
  • Google Analytics
  • Podcasting
  • Quora
  • How to create a WordPress Website.

Course Highlights

  • 34.5 hours of on-demand video
  • 18 articles
  • 25 downloadable resources
  • Full lifetime access
  • Access on mobile and TV
  • Assignments
  • Certificate of completion
Course Benefits Matrix Udemy
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Duration and Fees

The duration of the course is approximately 34.5 hours. To know about the fee structure of the digital marketing course, please contact the institute

Course Placements

Students with Udemy get placed at companies like – CITI, P&G, AT&T, etc.

Course Reviews

Udemy has a 4.9 (10 reviews) on Google where students have highlighted having a good learning experience. However, few students have expressed concerns about the lack of a structured framework and course flow.

Culture

We were unable to find any information about Udemy’s pictures of student life.

Contact Details 

Phone:(415) 813- 1710
Email: info@udemy.com
Address: 600 Harrison Street 3rd Floor San Francisco, CA 94107 United States

3. Edureka

digital marketing courses in Guelph - edureka logo

Edureka is an online education and e-learning platform. It was founded in 2011 to provide IT courses. It provides digital marketing courses along with machine learning, cloud computing, and other courses.

They have built a platform to enable students who wish to continue and complete their courses by attending live online courses, utilizing a ridiculously committed team of educators

Course Syllabus

  • SEO 1: Keyword Planning and On-Page Optimization
  • SEO 2: Off-Page Optimization
  • Search Engine Marketing: Google Ads
  • Email Marketing
  • Affiliate Marketing(Self-Paced)
  • Creating an Integrated Digital
  • Marketing Campaign(Self-Paced)

Course Highlights

  • Instructor-led Live Sessions
  • Assignments
  • Lifetime Access
  • 24 x 7 Expert Support
  • Certification
  • Forum
Course Benefits Matrix Edureka
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Duration and Fees 

The course duration consists of 30 Hours of Online Live Instructor-led Classes with 10 sessions of 3 hours each. You will get lifetime access to LMS where presentations, quizzes, installation guides & class recordings are available. The fee for Edureka’s lifetime course is only USD 241.94

Course Placements

Students with Edureka get placed at companies like – Adobe, Visa, EY, TCS, etc.

Course Reviews

Edureka has a 4.6 rating and 3,398 reviews on Google where students have highlighted having a good learning experience. However, few students have expressed concerns about the lack of a structured framework and course flow.

Culture

Here’s a glimpse of student life at Edureka-

Contact Details

Phone:+1 877 959 4010
Email: career@edureka.co

4. International Institute Of Digital Marketing

Digital marketing courses in Guelph- international institute of digital marketing

Founded in 1990 by several long-time marketers in the United States, the International Institute of Digital Marketing certifies digital marketers. Having years of experience in business, marketing, and more, they have combined their knowledge to create IIDM.

The International Institute of Digital Marketing puts forth a great deal of energy, dedication, and strength to ensure that Digital Skills and the principles of Digital Marketing are accessible to every individual who needs to develop their marketing skills in the digital age.

Course Syllabus

  • Introduction to Digital Marketing
  • Content Marketing
  • Social Media Marketing
  • Search Engine Optimization (SEO)
  • Paid Search (PPC) Using Google Ads
  • Display and Video Advertising
  • Email Marketing

Course Highlights

  • ZOOM Instructor-Led Presentation
  • Self-Paced work with ZOOM Support
  • Globally recognized Certification
  • Create a cohesive digital marketing strategy for your business
  • Create compelling digital display campaigns
Course Benefits Matrix IIDM
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Duration and Fees

The duration of the digital marketing course is 3 months and the fee for the course is USD 1150.

Course Placements

Students from IIDM have been placed at companies like Intel, Dell, and Oracle.

Course Reviews

IIDM has a rating of on Google based on 132 reviews.

Culture

Here’s a glimpse of student life at IIDM –

Image showcasing the International Institute of Digital Marketing (IIDM), highlighting online courses, digital marketing programs, and certifications. The image includes representations of digital marketing experts, professionals, and trainers associated with IIDM.

Contact Details

Email: support@iidm.world

5. York University

digital marketing courses in Guelph - York university logo

Since 1959, York University has been a global leader in the education, training, and research of diverse student communities, as well as a source of opportunities to upskill them to achieve long-term success in their respective fields. The digital marketing program at York University will give students an idea about marketing and business concepts, web analytics, content marketing strategy, consumer research, and much more.

Course Syllabus

  • Business in Digital Age
  • Marketing Fundamentals
  • Fundamentals of Digital Marketing
  • Planning and Analysis for Content Marketing
  • Marketing for Search Engines and Social Media
  • Content Creation
  • User Engagement and Marketing Automation
  • Content Promotion and Amplification

Course Highlights

  • Certification
  • Created in collaboration with industry leaders
  • Assignments relevant to real-world job requirements
  • Graduate with a portfolio of project work
  • Form connections with a community of marketing professionals.
Course Benefits Matrix York University
Ai Integrated Syllabus
Case Studies & Projects
Placement Assurance
1-on-1 Mentoring
Module Specific Professors
Offline course
Mandatory Internships

Course Duration and Fees

The duration of the digital marketing program is 8 months. The tuition fee for international students is $15,199 and that for domestic students is $6,599

Course Placements

Students from York University have been placed at companies like IBM, Shopify, RPSM, and ID Bank.

Course Reviews

York University has a rating of on Google based on 1,574 reviews.

Culture

Here’s a glimpse of student life at York University-

Contact Details

Phone: +1 416 736 5616
Email: continue@yorku.ca

Additional points to consider

It’s crucial to choose the right digital marketing course that aligns with your career goals and learning preferences. To help you make an informed decision, we’ve compiled a list of points you should consider when selecting a digital marketing course.

Finding the Right Learning Mode

Consider whether you prefer on-campus learning or are open to online courses. Local institutes may provide the advantage of networking opportunities, while online courses offer flexibility.

Balancing Time Commitments

Understanding the course duration and flexibility is vital, especially if you have other commitments like work or studies. Explore whether the course offers options for part-time or self-paced learning.

Ensuring Credibility

Certification plays a pivotal role in validating the quality and credibility of a digital marketing course. Look for courses that are recognized by industry associations and top brands.

Learning from Industry Experts

The expertise of the faculty members can make or break your learning experience. Make sure the trainers have hands-on experience in digital marketing. You can also register for a demo class to get a hint about the teaching methodology.

Get in touch with the Alumni

Before choosing any course, see where the institute’s alumni are, and what are they up to. For this, you can use either Instagram or Linkedin.

For example: Search for “IIDE” or any institute on LinkedIn > Companies category > Alumni Page

Here’s an example 👇

Digital Marketing Courses in Delhi - Linkedin Screenshot

You can use LinkedIn to get a good sense of the institute’s placement record. This information can be very helpful for you when choosing a course. This information can be very helpful for you when choosing a course and finding out if the course is worth it.

As we conclude this blog, I hope it has offered you a clearer understanding of your choices and helped you determine the course that best fits your needs. But, if you need any help, you can schedule an appointment with us to learn more about digital marketing courses.

Wishing you all the best for your future and happy learning!

FAQ – Frequently Asked Questions

Q. Which is the best digital marketing course in Guelph?

Ans: As we have mentioned in the listicle above,  IIDE’s Online Digital Marketing course is the best if you want to pursue a career in digital marketing. IIDE provides live online lectures with 1-1 on mentoring sessions to help students get a thorough understanding of digital marketing topics.

Q. What is the fee for Digital Marketing Courses in Guelph?

Ans: The fees for digital marketing courses in Guelph on an average range between USD 200 to USD 7000. However, the fees vary in different institutes depending on the packages chosen and the course duration. IIDE’s Online Digital Marketing course is for USD 971 + Taxes. 

Q. What are the eligibility criteria for a digital marketing course?

Ans: The eligibility depends on the institute and course you select. Generally, the eligibility criteria for a digital marketing course is that any individual applying for the course should be 16 years or older. However, a 12th Grade Pass (10+2) with a minimum of 50% marks will be preferred.

Q. Is Digital Marketing a good career?

Ans: Yes, Digital Marketing is a good career. The digital marketing industry has been growing rapidly in the modern world. Job opportunities in digital marketing have increased as well due to the increase in demand. If you specialize in certain digital skills, you will be able to land a high-paying job in the industry.

Q. What will be the salary of a Digital Marketer?

Ans:  The average salary of a digital marketer is around $61,145 per year in the USA. However, the salary of a particular job is largely determined by factors such as the company you work for, your expertise in the field, and your experience in the industry.

Q. Is the digital marketing course difficult?

 Ans: The digital marketing course is not difficult. With the help of industry experts, live lectures, individual mentoring, and doubt clearing sessions, IIDE makes it easier for students to understand digital marketing while also teaching them how to master digital skills.

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Mamta Shroff

Head of Admissions & Institutional Relations at IIDE

She has been working with new trends in the Education industry for the last 2 decades. Starting her career as an Academic Counselor in the Middle East with Emirates College for Management & Information Technology......[Read full bio]

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