
How Did Amul Made Dairy Products So Popular? – An Amul Case Study
Amul is one of the most popular and successful brands in India. With its wide range of dairy products, Amul has now become a household name in the minds of Indian families.
I’m sure that we all have at least one of Amul’s products in our house. It has elegantly created its family-friendly and patriotic image with its, “Amul – The Taste of India” marketing jingle which also evokes empathy towards the brand.
What also makes Amul so special is that it has constantly managed itself in staying relevant for all these years in the minds of customers ever since its foundation.
Thus, this also makes us wonder about what they are doing to stay relevant in this increasingly competitive and digitized world.
In this case study, we will go through Amul’s digital marketing strategies and campaigns implemented by them over the years which have helped them stay on top of the game, ahead of its competitors in the industry.
So, Let’s start with what Amul as a company is all about.
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Extensive Marketing Strategy of Astral Poly Technik with STP Analysis
In the previous article, we learned about the SWOT analysis of Astral Pipes. Now in this article, we are going to learn about the structured and detailed marketing strategy of Astral Poly Technik. The article helps you to gain knowledge about Astral Poly Technik, and how a PVC pipes company became one of the best companies in India. This company competes with many prestigious companies like Finolex, and Jain Irrigation Systems LTD.Marketing is nothing but finding the customer’s needs and fulfilling them with your service. This is like an ocean where many companies are competitive with your company. In that, you need to build and maintain relationships with your customers. If you want to upskill in the digital marketing field then check out IIDE’s Free MasterClass on Digital Marketing 101 by our CEO and Founder, Karan Shah.In this entire blog, we will learn the Marketing Strategy of Astral Poly Technik. But before this let’s begin with the company’s story, target audience and digital presence.
Aditya Shastri
Aug 9, 2025

Complete Marketing Strategy of Aster DM Healthcare – With STP Analysis
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Aditya Shastri
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Profound Marketing Strategy of ASML – With STP Analysis & Campaigns
We learned in-depth information about the marketing plan of the incredibly intriguing brand TSMC in our previous post. We will go into more detail about the marketing strategy of ASML in this article. This blog will assist you in comprehending the intriguing tale of ASML and the numerous marketing strategies that were employed, including their usage of social media, SEO, an e-commerce approach, and more.Because we are all digitising our lives, it is crucial for businesses to do the same for their clients.Consequently, having excellent marketing techniques will help any firm succeed.View Karan Shah, IIDE – CEO and founder’s Free MasterClass on Digital Marketing 101 if you’d like to learn more about what marketing is and its application.You will learn about the marketing strategy of ASML in this case study.Let’s move then!
Aditya Shastri
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Extensive Marketing Strategy Of Ashoka Buildcon – In-Depth Analysis
In our previous article, we learnt in detail about the marketing strategy of a fascinating brand, Afcons Infrastructure. In this article, we will elaborate on the marketing strategy of Ashoka Buildcon – one of India’s leading infrastructure development companies.The objective is to learn and understand how Ashoka Buildcon went from a newly established company to India’s leading infrastructure development company.Marketing nowadays has become like a backbone of a company with which it is possible for a company to grow and sustain itself in this competitive world. If you are interested in new-age digital marketing, then you should definitely check out IIDE’s Free Masterclass on Digital Marketing by our CEO and Founder, Karan Shah.
Aditya Shastri
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Marketing Strategy of ASDA: A Comprehensive Analysis
Marketing is an essential part of any organization. Most organizations have a marketing department with a dedicated marketing person at the helm. Marketing departments are responsible for determining their target market and what they want from them. They also need to figure out how they want their products or services marketed and who should be targeted through these methods of marketing.This detаiled аnаlysis оf the marketing strategy of ASDA exрlоres the 7Рs of marketing (Рrоduсt, Рriсe, Рlасe, Рrоmоtiоn, Рrосess, Рeорle, аnd Рhysiсаl Evidenсe) оf АSDА аnd exрlаins the соmраny’s business & mаrketing strаtegies. Before jumping into the marketing strategy of ASDA, let’s have a look at the company’s overview.About ASDAАsdа Stоres Ltd.(оften stylized аs АSDА) is а British suрermаrket сhаin. It is heаdquаrtered in Leeds, Englаnd. The соmраny wаs fоunded in 1949 when the Аsquith fаmily merged their retаil business with the Аssосiаted Dаiries соmраny оf Yоrkshire. It exраnded intо Sоuthern Englаnd during the 1970s аnd 1980s, аnd асquired Аllied Саrрets, 61 lаrge Gаtewаy Suрermаrkets аnd оther businesses, suсh аs MFI Grоuр. It sоld these асquisitiоns during the 1990s tо соnсentrаte оn the suрermаrkets. It wаs listed оn the Lоndоn Stосk Exсhаnge until 1999 when it wаs асquired by Wаlmаrt fоr £6.7 billiоn. Аsdа wаs the seсоnd-lаrgest suрermаrket сhаin in the United Kingdоm between 2003 аnd 2014 by mаrket shаre. Besides its соre suрermаrkets, the соmраny аlsо оffers аssistаnсe fоr insurаnсe аnd раyment serviсes аnd а mоbile рhоne рrоvider.In February 2021, the Issа brоthers аnd TDR Сарitаl асquired Аsdа. Wаlmаrt retаins “аn equity investment” in Аsdа, а seаt оn the bоаrd аnd “аn оngоing соmmerсiаl relаtiоnshiр”. The deаl саme аfter аn асquisitiоn by Sаinsbury’s wаs rejeсted by the Соmрetitiоn аnd Mаrkets Аuthоrity.
Aditya Shastri
Aug 9, 2025

Marketing Strategy of Applied Materials: Detailed Review
In a recent piece, we talked about the marketing strategy of Texas Instruments. We shall outline the precise marketing strategy of Applied Materials, in this article.This case study’s primary goal is to thoroughly analyse the marketing strategy of applied materials in order to understand how over the subsequent 55 years, that small company expanded to become a global force.We are fully aware of how connected the world is right now, especially in the wake of the pandemic, and that companies need to have a strong online presence with digital marketing at the forefront. Learning skills like digital marketing is crucial since having an online presence is essential as more and more firms move online.Enrol in our free digital marketing master class taught by IIDE CEO and founder Karan Shah if you’d want to learn more about marketing.We will have learned as much as we can about the marketing strategy of Applied Materials by the end of this essay. Discussing the company’s profile, offerings, target market, and internet presence will be the first step before continuing.
Aditya Shastri
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Marketing Strategy of Apar Industries: Detailed Overview
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Aditya Shastri
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Detailed Marketing Strategy of ANZ: Banking Group Analysis
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Aditya Shastri
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Marketing Strategy of Anthem: Overview & STP Analysis
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Aditya Shastri
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Elaborated Marketing Strategy of Anta Sports – With Detailed Overview
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Aditya Shastri
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Detailed Marketing Strategy of andMe – Precise Analysis
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Aditya Shastri
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Marketing Strategy of Amber Enterprises: Detailed Review
Are you looking for a Marketing Strategy for Amber Enterprises India LTD? Then you are in the right place as we got you covered with a comprehensive study of the marketing strategy of Amber Enterprises. In a previous article, we learned about the marketing strategy of JSW energy, an Indian leading power company.Amber Enterprises India Ltd is a prominent solution provider for the Air conditioner OEM/ODM Industry in India.Marketing is a component of a company’s DNA that can either make it or break it. As users across the world go digital, marketing has tracked them to the digital domain as well. If you are interested in new-age digital marketing, then you should check out IIDE’s Free MasterClass on Digital Marketing 101 by our CEO and Founder, Karan Shah.We will fully cover the marketing strategy of Amber Enterprises in this blog. Before we begin our deep dive into the marketing strategy of Amber Enterprises, let us start by learning the company’s story, target audience, and digital presence.
Aditya Shastri
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