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Read on to gain latest insights on Digital Marketing, e-commerce trends and everything else that accompanies it in the ‘Digital Gamut’.

How Memes Can Destroy Brands

How Memes Can Destroy Brands

Memes have become the daily dosage of unapologetic humour that gives us some solace in the everyday mundanity of life. They are the buffering phases, the only ones that we appreciate, in between all the things in life – studying for and giving exams, getting a job,...

Top 10 Tips On How To Stay Secure While Using The Internet

Top 10 Tips On How To Stay Secure While Using The Internet

Surfing the web easily takes up about 45% of our everyday lives. We have multiple social media accounts; receive numerous e-mails every day from known and unknown sources; visit several websites on a day-to-day basis to quench our thirst for knowledge and creativity;...

Why 2018 Is Going to Be A Big Year In Digital Marketing

Why 2018 Is Going to Be A Big Year In Digital Marketing

Why 2018 Is Going to Be A Big Year In Digital Marketing ‘The future is digital’ – words we have unanimously heard since donkey’s years, right? But, really, look how far we’ve come since at least a decade! Technological developments are happening...

Sobo-ites Rejoice: A Flagship Digital Course Is Now In Your Area

Sobo-ites Rejoice: A Flagship Digital Course Is Now In Your Area

Digital is HUGE – From the pictures you see in your Instagram feed to the sponsored ads on your Facebook feed; from the pop-up ads on your phone’s apps to the numerous emails in your promotions tab; from eye-catching graphics and top trending hashtags to mind-blowing...

Google Lens – Turn Your Camera Into A Search Box

Google Lens – Turn Your Camera Into A Search Box

Google Lens – Turn your camera into a search box Did you see something unique or interesting today? Then search for it on Google and get your desired result? Or were you left without a concrete answer hoping that you could search in a much more convenient way? Well,...

How To Use Memes Effectively For Your Brand?

How To Use Memes Effectively For Your Brand?

If you are here, chances are, you have seen a meme. In fact, you probably see at least one meme every day – on Facebook, Twitter, Instagram or even WhatsApp! But why are memes so popular? Memes make people laugh. It’s as simple as that. Pictures and videos of regular...

Twitter’s algorithm update (How this changes twitter completely)

Twitter’s algorithm update (How this changes twitter completely)

How do you see tweets on your Twitter feed? Until some time ago, tweets would be appearing on your timeline in a timely order depending on the people you follow with the latest tweets on the top. However, Twitter’s algorithm update has changed the way users see tweets...

Everything Wrong With Facebook’s New Update + Workaround

Everything Wrong With Facebook’s New Update + Workaround

Facebook like every other major social media platform has always depended on constant changes to make the platform more engaging and more verbose to its users. These updates are limited not only for users but for advertisers too. With changes to Facebooks detailed...

9 Tips To Create Amazing Photos For Social Media Success

9 Tips To Create Amazing Photos For Social Media Success

The internet is becoming more and more visual by the day. Sharing amazing photos on social media not only draws people’s attention but also turns them into followers! It’s no wonder that more and more individuals and brands are investing so much time and effort to...

5 Ways Digital Media Has Changed the Way We Celebrate Diwali

5 Ways Digital Media Has Changed the Way We Celebrate Diwali

“In our times, things used to be done differently” – Every grandparent ever Up until a few years ago, festivals such as Diwali used to be celebrated quite differently – but let your parents and grandparents tell you all about that. We’re going to show you all the ways...

7 Reasons Why A Digital Marketing Job Is Better Than Yours

7 Reasons Why A Digital Marketing Job Is Better Than Yours

What Is Digital Marketing? Digital marketing covers all marketing efforts that use any kind of electronic device with the internet. Businesses make use of various digital platforms such as search engines, social media, electronic mail or e-mail, and their websites to...

The Problem of Fake News and How You Can Combat It

The Problem of Fake News and How You Can Combat It

The problem of ‘Fake News’ has elicited alarm among individuals and institutions from all over the world in the past year thanks to the alleged role it played in the US Presidential elections. And although it may seem that fake news is another untoward effect of the...

Global Advertisement Growth – Global Digital Advertising

Global Advertisement Growth – Global Digital Advertising

Global Advertisement Growth - Global Digital Advertising You must be aware that there has been tremendous growth in global advertising. Since 2011 across a globe there has been a shift in the advertising business. Slowly, but gradually the traditional form of media...

Beginner’s Guide to Facebook Advertising

Beginner’s Guide to Facebook Advertising

What is Facebook Advertising: Beginner’s Guide to Facebook Advertising Learn step by step process of How to make Facebook Ads and enhance your Facebook Advertising skills. First of all, before mastering in Facebook Advertising, it is essential to accomplish certain...

How Facebook Bidding Works?

How Facebook Bidding Works?

How does Facebook Bidding work? Advertising on Facebook has been on the basis of bidding i.e. Facebook Bidding since years. Facebook utilizes auction method for selling their advertisement slots. Right from News Feed on Facebook to Instagram stories, every ad slot has...

How to manage a Facebook Page?

How to manage a Facebook Page?

How to manage a Facebook Page? We all manage one or more pages on Facebook. But are you effectively managing your Facebook page? Learn special techniques which all brands implement in order to keep their Facebook Page up to the mark. Make the most of this article ‘How...

How to build an effective Targeting Audience on Facebook?

How to build an effective Targeting Audience on Facebook?

How to build an effective Targeting Audience on Facebook?   Learn step by step process of ‘How to build an effective and relevant Targeting Audience on Facebook’. First of all, Targeting Audience on Facebook has been a crucial part of Facebook Advertising. By the...

How to earn INR 30,000 a month?

How to earn INR 30,000 a month?

How to earn 30000 a month? A Digital Career Case Study A college student earns 30000 a month, do you want to know how to earn 30000 a month? Before anything else, Imagine you earn 30000 a month even though you are a college student. You can manage treats for your...

What is Facebook Advertising?

What is Facebook Advertising?

What is Facebook Advertising? Facebook Advertising is an initiative introduced by Facebook in order to make Facebook a dynamic arena for advertising. All this time, people have been wondering 'What is Facebook Advertising? More than that, they have been bombarded with...

Facebook Pixel Code : Beginners Guide

Facebook Pixel Code : Beginners Guide

Beginners Guide: Facebook Pixel Code Do you know what is Facebook Pixel Code and How to do Facebook Remarketing using Facebook Pixel Code? Before you opt for Facebook Pixel Code for Facebook Remarketing, it is really important to have certain prerequisites fulfilled....

Why Remarketing is an important technique

4 Reasons: ‘Why Remarketing is important” Do you know, companies use this simple technique of Remarketing and increase their sales exponentially? Master the art of Remarketing on Facebook and other forums and know ‘why’ you shouldn’t miss out on remarketing to your...

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