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Read on to gain latest insights on Digital Marketing, e-commerce trends and everything else that accompanies it in the ‘Digital Gamut’.

How To Use Memes Effectively For Your Brand?

How To Use Memes Effectively For Your Brand?

If you are here, chances are, you have seen a meme. In fact, you probably see at least one meme every day – on Facebook, Twitter, Instagram or even WhatsApp! But why are memes so popular? Memes make people laugh. It’s as simple as that. Pictures and videos of regular...

Everything Wrong With Facebook’s New Update + Workaround

Everything Wrong With Facebook’s New Update + Workaround

Facebook like every other major social media platform has always depended on constant changes to make the platform more engaging and more verbose to its users. These updates are limited not only for users but for advertisers too. With changes to Facebooks detailed...

9 Tips To Create Amazing Photos For Social Media Success

9 Tips To Create Amazing Photos For Social Media Success

The internet is becoming more and more visual by the day. Sharing amazing photos on social media not only draws people’s attention but also turns them into followers! It’s no wonder that more and more individuals and brands are investing so much time and effort to...

The Problem of Fake News and How You Can Combat It

The Problem of Fake News and How You Can Combat It

70 years. 70 years since India got its Independence. We can only imagine how it must have felt like, after 89 years of the British Raj! But imagine, What if, the freedom struggle had taken place in the digital age? What if, our freedom fighters were verified on social...

Global Advertisement Growth – Global Digital Advertising

Global Advertisement Growth – Global Digital Advertising

The problem of ‘Fake News’ has elicited alarm among individuals and institutions from all over the world in the past year thanks to the alleged role it played in the US Presidential elections. And although it may seem that fake news is another untoward effect of the...

Beginner’s Guide to Facebook Advertising

Beginner’s Guide to Facebook Advertising

Global Advertisement Growth - Global Digital Advertising You must be aware that there has been tremendous growth in global advertising. Since 2011 across a globe there has been a shift in the advertising business. Slowly, but gradually the traditional form of media...

How Facebook Bidding Works?

How Facebook Bidding Works?

What Is Digital Marketing? Digital marketing covers all marketing efforts that use any kind of electronic device with the internet. Businesses make use of various digital platforms such as search engines, social media, electronic mail or e-mail, and their websites to...

How to manage a Facebook Page?

How to manage a Facebook Page?

How does Facebook Bidding work? Advertising on Facebook has been on the basis of bidding i.e. Facebook Bidding since years. Facebook utilizes auction method for selling their advertisement slots. Right from News Feed on Facebook to Instagram stories, every ad slot has...

How to build an effective Targeting Audience on Facebook?

How to build an effective Targeting Audience on Facebook?

How to manage a Facebook Page? We all manage one or more pages on Facebook. But are you effectively managing your Facebook page? Learn special techniques which all brands implement in order to keep their Facebook Page up to the mark. Make the most of this article ‘How...

How to earn INR 30,000 a month?

How to earn INR 30,000 a month?

The internet is becoming more and more visual by the day. Sharing amazing photos on social media not only draws people’s attention but also turns them into followers! It’s no wonder that more and more individuals and brands are investing so much time and effort to...

Top 5 Skills For Students To Make Real Money

Top 5 Skills For Students To Make Real Money

“In our times, things used to be done differently” – Every grandparent ever Up until a few years ago, festivals such as Diwali used to be celebrated quite differently – but let your parents and grandparents tell you all about that. We’re going to show you all the ways...

What is Facebook Advertising?

What is Facebook Advertising?

Facebook like every other major social media platform has always depended on constant changes to make the platform more engaging and more verbose to its users. These updates are limited not only for users but for advertisers too. With changes to Facebooks detailed...

Facebook Pixel Code : Beginners Guide

Facebook Pixel Code : Beginners Guide

If you are here, chances are, you have seen a meme. In fact, you probably see at least one meme every day – on Facebook, Twitter, Instagram or even WhatsApp! But why are memes so popular? Memes make people laugh. It’s as simple as that. Pictures and videos of regular...

Why Remarketing is an important technique

The problem of ‘Fake News’ has elicited alarm among individuals and institutions from all over the world in the past year thanks to the alleged role it played in the US Presidential elections. And although it may seem that fake news is another untoward effect of the...

Guide to Custom Remarketing

Guide to Custom Remarketing

“In our times, things used to be done differently” – Every grandparent ever Up until a few years ago, festivals such as Diwali used to be celebrated quite differently – but let your parents and grandparents tell you all about that. We’re going to show you all the ways...

How To Increase Engagement On Facebook?

How To Increase Engagement On Facebook?

Top Skills For Students To Make Real Money With rapid advancements in technology in literally every aspect of our lives, it is impossible for everyone to cope with them all. In comes the need for people who understand a particular field in depth and can be your...

What is Facebook Engagement?

What is Facebook Engagement?

Facebook engagement is a crucial part of social media marketing. It allows brands to maintain their visibility and increases brand recognition in the eyes of the viewers. IIDE believes Facebook engagement is really crucial for brands to focus on. There are 14 ways in...

Beginners Guide: Facebook Remarketing

Beginners Guide: Facebook Remarketing

What is Facebook Engagement? Facebook Engagement is a term vastly used in the digital industry. By the end of this article, you will learn quick basics of Facebook Engagement However, before proceeding did you know what’s Facebook Algorithm? It isn’t similar to...

What is Remarketing?

What is Remarketing?

Facebook engagement is a crucial part of social media marketing. It allows brands to maintain their visibility and increases brand recognition in the eyes of the viewers. IIDE believes Facebook engagement is really crucial for brands to focus on. There are 14 ways in...

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