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“Great marketing makes the company look smart. Great marketing makes the customer feel smart”. MBA in Digital Marketing Salary in Haldwani makes use of digital platforms to promote products and services. With one touch of our finger, we can promote or sell any of our services and products to the world. Nowadays, most of the target audience can be actively found online. So, to attract a huge consumer base, digital marketing becomes a basic course to gain one’s expertise.
Around the world, almost 4.54 billion people make use of social media and search engines on a day-to-day basis. Out of them, 2.05 billion of them shop online, and they spend more than they do in real stores. Global retail e-commerce sales are expected to reach $5.9 trillion by 2023. These sales are expected to grow by 56%, reaching about $8.1 trillion by 2026. So, a digital marketing course is sure to see incoming students.
In the northern part of India, the companies are more focused towards the promotion of tourism and recreational activities. The northern part of India provides scenic views, rehabilitation and rejuvenation. One such city in the state of Uttarakhand is Haldwani, in Kumaon. Haldwani is the largest city of Kumaon. This has attracted several transport businesses providing transportation and logistical services to the surrounding areas.
With the emerging youth being more focused on their social media platforms, digital marketing is on the verge of constantly expanding its consumer base and target audience, this blog will introduce you to MBA in Digital Marketing salary in Haldwani.

Kartik Mittal
SEO Manager & Corporate Trainer
Updated on: Dec 31, 2024
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MBA in Digital Marketing Salary in Haldwani (for Freshers)
A person, who is ready to step into the world, needs to get hands-on knowledge in Digital Marketing, after compulsory 2 months of internship (a minimum requirement by many recruiters), and is termed as a fresher in this industry. Freshers are the most difficult to retain. Often due to a lack of opportunities and knowledge about the industry, freshers tend to run after a high pay scale.
As an MBA graduate, freshers are expected to be:
- Communicative
- Well-versed with their skillset
- Decisive
- Learners
- Presentative
The average package for freshers can range anything from Rs. 1 Lakh to Rs. 3-4 Lakh per annum or maybe less, depending on the recruiter’s requirement and the candidate’s skills and eligibility criteria.
MBA in Digital Marketing Salary in Haldwani (based on Experience)
There exists a direct link between the package and the experience level of the candidate. With more years of experience, the package will likely increase, provided the required skill set, expertise, and innovative and creative thinking. One must aim to make oneself stand out in a crowd, along with the experience. Experience alone cannot help.
Experience ranging from 1 year to 5 years:
A candidate with a year of experience or four years of experience in the field can make the candidate a decent salary of up to Rs. 5 Lakhs per annum.
Experience of more than 5 years:
A package of more than Rs. 4 Lakh per annum can be expected.
Experience of 10 years or more:
A package of more than Rs. 10 Lakhs per annum can be expected.
NOTE: One must note that these packages are likely to differ, depending on one’s level of expertise, skills and recruiter’s opportunity cost.
MBA in Digital Marketing Salary in Haldwani (based on Qualification)
With increased qualifications comes increased expectations by the recruiter. The candidates are expected to gain some level of experience of at least 2-3 years after the undergraduate degree; some level of internship experience is also advisable and recommended. This can help the candidate get a better idea by assisting in the corporate world.
B.Com + MBA:
A minimum pay scale of Rs. 5 Lakhs per annum can be expected with the relevant years of knowledge, experience and expertise.
BBA + MBA:
This course is often provided as an integrated course of five years in many universities. The perks of this type, of course, are quite high. An average pay scale of Rs. 5-7 Lakh per annum is often expected because with this course comes knowledge and intern-level experience.
Business Development Executive (BDE):
An average pay scale of Rs. 2 Lakhs is expected. This is quite low compared to others. However, if looking at some good corporate firms, this can prove lucrative, depending on the skills.
CA + MBA:
An accountant on average can earn Rs. 3 Lakhs per annum. So, an added MBA degree can help maneuver this pay scale to Rs. 11 Lakh at good firms.
BTech + MBA:
One pursuing a Bachelor’s in Technology and then opting for an MBA usually turns up having startups. However, their average pay scale can be Rs. 6 Lakh and can go up to as high as Rs. 11-12 Lakhs. However, if one is opting for a start-up, initial costs may be high, but returns can be fruitful.
NOTE: Often these pay scales are negotiable and decided after the selection process. These are just rough estimates. They just provide the minimum pay scales.
Factors Affecting Payscale in Haldwani
There are many factors that affect the pay scale in a region. When going through a curriculum vitae (CV), a candidate’s holistic view is taken: skills, communication, leadership, decision-making ability, etc. A candidate’s higher education results are assessed in terms of these criteria. However, there are more factors, which can affect the pay scale. While assessing MBA in Digital Marketing salary in Haldwani the following factors should be kept in mind:
Experience and Qualification:
There exists a direct link between the pay scale and experience and qualification. A more qualified candidate is generally experienced in the field and turn gets a better understanding of the role before stepping into the world. A loyal, creative and innovative candidate is always appreciated as he/she can help a company grow. Hence, their packages are likely to be high.
Choice of Universities or Colleges:
Often the choice of Universities and colleges can leave an impression on the recruiter’s mind because with better universities and colleges, comes a better mindset, skill set, and knowledge. So, the choice of universities and colleges can lead to a higher pay scale. Sometimes, the scores also make a difference; but not always. A good institution can make a difference with its ranking. One must keep an eye on the numbers that the placements can provide. A good institution can provide lucrative packages.
Industry or Employer:
Any renowned industry (or employer) has provided a very competitive environment for people. As far as the candidates are concerned, they must keep in mind that if the chances of being recruited are quite low, there are also benefits of a high pay scale. Compared to a start-up, the pay scale is at the recruiter’s discretion. However, one must aim to stand out in a crowd and be constantly improving. A stagnating candidate is sometimes laid back for his/her lack of engagement. In the constantly growing world, the candidate must be up to date with the upcoming niche of interest.
Employee Benefits:
It has been surveyed that people often look for job security in the long run, compared to a high pay scale. A high pay scale is looked upon, but in the private corporate world, job security becomes one of the most important factors. Long-term security is preferred over salary. So, companies come up with employee benefit scheme packages along with salaries. So, the salaries are affected by the employee benefit scheme packages.
Performance Reviews:
Pay scale is sometimes dependent on the performance of the candidate in the form of promotions, bonuses and pays increase. Here, showcasing your abilities becomes all the more important for the employer to get a better picture of your abilities. Performance Reviews often take the form of Letters of Recommendation from previous employers. This ensures the employer that the candidate is loyal. This can affect the pay scale a lot.


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Frequently Asked Questions
Q. Is MBA a wise choice after an undergraduate degree?
After the undergraduate degree, be it B. Com, BBA, or even BTech, an MBA is often a very popular choice among fellow students. Based on the current demand and supply, especially since the pandemic, MBA has become a wise choice.
Q. While opting to pursue an MBA, should one go for a specialization course or not?
Doing an MBA is advantageous, but opting for a specialization course is smart, effective, and beneficial. A specialization course provides focused learning in the field of interest compared to an MBA. For example, a Master’s in Business Administration in Digital Marketing will be more focused on the marketing aspect. However, an MBA is designed to draw emphasis on accounting, human resources, strategic decision-making, marketing, etc.
Q. What is the salary for freshers in Haldwani?
For freshers, a minimum pay scale of Rs. 3 Lakhs per annum has been observed over the years. The package is likely to chain depending upon the recruiters and their years of experience. However, many recruiters, to retain the freshers, give benefits in the form of “kind” and other bonuses or schemes.
Q. What are the top recruiters in Haldwani?
Top recruiters in Haldwani include Tata Motors, Badve Engineering, Century Pulp and Paper, Uttarakhand Grameen Bank, etc. These are just a few top recruiters in the area, but they require quite a high level of experience.
Q. What is the future of MBA in digital marketing in Haldwani?
With digital marketing comes SEO (Search Engine Optimization). This can help brand visibility in search traffic. Technology is going through a paradigm shift, and we need to stay in touch with the ongoing trend. So, be it Haldwani or any other region, digital marketing is all set to turn the tables in the upcoming years.
Q. How must one look for a lucrative job opportunity?
The world is filled with job opportunities, but it is important to look and search in the right direction. Areas where there is scope for improvement, but lack skilled craftsmen, are often ignored. A little struggle and a little effort can do wonders. There is no set way or direction in which one should look for lucrative opportunities. Thinking, analysing and assessing a business is only required to study its business pattern, strategies and policies.
Conclusion
To conclude, an MBA in digital marketing is a wonderful course to opt for in order to gain high returns in the future. With a little experience, skill set, and innovative and creative thinking, the future gains are very good. MBA in Digital Marketing salary in Haldwani will closely be affected by the following factors:
- Experience
- Skills
- Type of recruiter
- Innovation and creative levels and among others.
IIDE has proven to be a very promising and successful platform to provide courses in Digital Marketing. Digital Marketing can help one get a hold of the Advertising industry through various search engines, websites, and social media. Want to know more about Digital Marketing, check out IIDE’s blog and clear your web of thoughts.
The salaries are dependent on various factors, like, experience, knowledge, location, etc. Do check out IIDE’s Postgraduate Courses, and Online Certificate Courses and add value to your CVs.
A FREE Counselling session is also available to clear all your doubts concerning digital marketing. Feel free to hit us at [email protected] or call +919619958615.
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